Prianto
Prianto is a Value-Added Distributor for enterprise software in EMEA, operating under QBS Software GmbH within the QBS Technology Group, connecting ~50 software vendors to IT resellers, system integrators, and managed service providers via a 15-location channel across ~20 countries.
- Company typePrivate
- Founded2009
- HeadquartersGießen, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Prianto does
Prianto is a Value-Added Distributor (VAD) for enterprise software, headquartered in Munich (Barthstraße 18, 80339 München) with registered offices in Gießen and Marl, and a Swiss subsidiary in Cham (Fabrikstr. 5, 6330 Cham). The company operates as a brand of QBS Software GmbH within the broader QBS Technology Group, which combines multiple operating entities including Prianto GmbH, Prianto Services GmbH, and Prianto Projects and Procurement Management GmbH. Across 15 international locations spanning approximately 20 EMEA countries (Germany, Austria, Switzerland, UK, France, the Netherlands, Belgium, Luxembourg, the Nordics, Poland, Czechia, Hungary, Slovakia, Romania, Serbia, Italy, Turkey, and South Africa), Prianto exclusively sells through a channel partner model — IT resellers, system integrators, and Managed Service Providers (MSPs) — and does not transact directly with end customers.
Prianto distributes a portfolio of roughly 50 enterprise software vendors covering security (Bitdefender, Coro, FireMon, Fortanix, OneSpan, Sectigo, SoSafe, SpecterOps, Tehtris, Wallix, Xorlab), identity governance (SailPoint IdentityIQ / IdentityNow with Predictive Identity AI, One Identity, Ping Identity, Venafi, Nevis), endpoint and mobility management (Jamf, Scalefusion UEM with OneIdP and Veltar, ManageEngine, Lansweeper, Matrix42), data protection and migration (Carbonite Endpoint/Migrate/Server/M365, Webroot Secure Anywhere, Unitrends, Macrium), modernization and integration (Rocket Software Power i, Truefusion, EDX, DataEdge, Mobius, RDRS; Flexera, Revenera), database (EDB, EnterpriseDB), virtualization and storage (SUSE, StorMagic, Storware), and cyber risk (RiskRecon by Mastercard, KELA). The company's own technology is distribution and channel-enablement infrastructure (vendor onboarding, partner portals, multi-language websites) rather than proprietary software.
Prianto earns revenue through three streams: (i) software distribution margins on enterprise license resales to channel partners (transaction-fee model), (ii) procurement management fees via the QBS Einkaufsmanagement service handling multi-vendor purchasing for resellers (professional services), and (iii) MSP support and professional services for cloud-based managed service delivery. Pricing is quote-based and not publicly disclosed. Headcount at Prianto itself is reported as 11-50 employees, while the QBS Group targets approximately 400+ total employees and ~$600M USD in annual revenue (noted as an aspiration rather than confirmed actual). The company is led by Managing Directors (Geschäftsführer) Thomas Kasper and Graham David Stevinson of QBS Software GmbH and underwent a GmbH novation in 2026 to formalize integration within the QBS Technology Group.
Prianto firmographics
Firmographics- Name
- Prianto
- Legal name
- QBS Software GmbH
- Website
- https://prianto.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Prianto is a Value-Added Distributor for enterprise software in EMEA, operating under QBS Software GmbH within the QBS Technology Group, connecting ~50 software vendors to IT resellers, system integrators, and managed service providers via a 15-location channel across ~20 countries.
- Ownership category
- akta.pro rank
Prianto industry classification
Industry- Product category
- Enterprise Software Distribution
- NAICS
- Software Publishers (5132)
- SIC
- Wholesale-Computers & Peripheral Equipment & Software (5045)
- akta.pro primary industry
- Privileged Access Management (PAM) (HDAEAJAD)
Keywords
Where Prianto is headquartered
LocationHeadquarters
- HQ city
- Gießen
- HQ country
- Germany
- HQ region
- Europe
Offices4 records
Markets served
Prianto business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Software Distribution: Prianto generates revenue as a value-added distributor by reselling enterprise software from multiple vendors to channel partners (resellers, system integrators, MSPs). The company earns margin on software transactions and may receive referral or partnership fees from vendors.
- Procurement Management (QBS): Purchase management services for resellers, handling procurement activities efficiently and reliably. Additional service fees for procurement handling.
- MSP Support Services: Professional support services for Managed Service Providers, helping MSPs with cloud-based operations and service delivery.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Prianto product offering
Product offeringCore offering
Prianto is a Value-Added Distributor (VAD) for enterprise software operating across EMEA. The company connects software vendors with IT resellers, system integrators, and Managed Service Providers (MSPs), distributing a portfolio of 50+ vendor products spanning cybersecurity, identity governance, endpoint management, virtualization, data protection, and infrastructure. Beyond software resale, Prianto provides pre-sales technical consulting, procurement management (QBS), training, marketing services, and MSP onboarding support to channel partners across 15 European locations.
Product overview
Prianto is a Value-Added Distributor (VAD) for enterprise software operating across EMEA as part of the QBS Technology Group. The company distributes a diverse portfolio of software solutions including endpoint management (Scalefusion UEM with OneIdP and Veltar modules), identity governance (SailPoint IdentityIQ and IdentityNow with Predictive Identity AI), modernization solutions (Rocket Power i, Truefusion, EDX, DataEdge), cybersecurity (RiskRecon, Webroot Secure Anywhere), data protection (Carbonite Endpoint, Migrate, Server, Backup for M365), and over 40 additional vendor products spanning security, infrastructure, storage, virtualization, and software development. Prianto also offers procurement management (QBS), training, pre-sales support, marketing services, and MSP support as value-added services for channel partners.
Differentiator
Problem solved
Functional benefit
Brands
- Business Unit Security: Specialized business unit focusing on security solutions distribution
- Business Unit Quest
- IT.OT.Solutions
- Prianto Goes Green
Products and services
- Scalefusion Unified Endpoint Management (UEM) Central device management solution enabling organizations to secure and manage endpoints including smartphones, tablets, laptops, rugged devices, POS systems, and digital signage from a single dashboard. Distributed to channel partners across EMEA.
- SailPoint IdentityIQ Enterprise identity governance software solution targeting the upper IGA (Identity and Governance Administration) market with flexible deployment options including on-premises, cloud, or hybrid configurations.
- SailPoint IdentityNow Multi-tenant SaaS identity governance solution focused on simpler IGA requirements for mid-market companies, requiring no hardware or software installation.
- Rocket Power i Modernization Continuous modernization solution for IBM i systems enabling API delivery, user interface modernization, and DevOps practices introduction without complete redevelopment of existing applications.
- Rocket Truefusion Enterprise Platform for secure and automated CAD and PLM data exchange supporting integration with systems like Siemens NX, Teamcenter, PTC Creo, and CATIA.
- Rocket EDX - Managed EDI Service Cloud-based Electronic Data Interchange solution supporting standards like ANSI X12, EDIFACT, VDA and protocols like AS2 and OFTP2.
- Rocket DataEdge Data integration and virtualization solution enabling integration of data from mainframe, cloud, and on-premises systems with real-time replication and data discovery.
- RiskRecon Continuous cyber risk assessment platform acquired by Mastercard, enabling organizations to proactively monitor and evaluate their own IT security as well as that of their business partners and supply chain.
- Webroot Secure Anywhere Endpoint security solution optimized for virtualized environments using cloud and machine learning for real-time cyber attack prediction and protection without local signature updates.
- Carbonite Endpoint Comprehensive automatic backup solution for endpoint devices with 256-bit AES encryption, remote data recovery, and remote wipe capabilities.
- Carbonite Migrate Migration solution for physical, virtual, and cloud workloads with minimal downtime, supporting Windows Server, Linux variants, VMware, Hyper-V, Azure, AWS, and Google Cloud.
- Carbonite Backup for Microsoft 365 Cloud-to-cloud backup solution protecting Microsoft 365 applications including SharePoint, OneDrive, Email, and Teams with automatic backups up to four times daily.
- Carbonite Server Server backup and recovery solution for physical, virtual, and legacy systems with secure local and cloud backup options.
- QBS Einkaufsmanagement (Procurement Management) Purchase management services for resellers, handling procurement activities efficiently and reliably across a wide portfolio of smaller and emerging software vendors including ManageEngine, Bitwarden, Splashtop, Ping Identity, Venafi, and others.
- MSP Support Services Professional support services for Managed Service Providers, helping MSPs with cloud-based operations and service delivery across European markets, including dedicated MSP onboarding webinars for vendor solutions like Bitdefender.
- Services for Resellers Value-added services for reseller partners including sales support, pre-sales technical consulting, training, and marketing services across Prianto's vendor portfolio.
Companies that use Prianto
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Prianto technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Prianto partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- JamfcoreStrategic partnership with Jamf, an Apple device management company, to expand Jamf's channel reseller network across European markets. Prianto provides smaller resellers with sales, technical, and deployment support for Apple devices and MDM solutions. This partnership reflects broader efforts within Apple's enterprise ecosystem to strengthen channel partnerships as Apple device deployments expand in business environments.
- Rocket SoftwareminorPrianto distributes Rocket Software solutions including Power i Modernization, Truefusion Enterprise, Rocket EDX (Managed EDI Service), Hybrid-Cloud solutions, and Data Management products. Rocket Software supports enterprises in modernization efforts across infrastructure, data, and applications with over 30 years of experience.
- ScalefusioncoreStrategic partnership where Prianto acts as Value-Added Distributor for Scalefusion's Unified Endpoint Management (UEM) solutions. Scalefusion provides endpoint management, Zero-Trust access (OneIdP), and endpoint security (Veltar) solutions. Prianto offers channel partners comprehensive sales support, technical enablement, and go-to-market services across the entire EMEA region. Over 10,000 companies in more than 120 countries trust Scalefusion.
- SailPointminorPrianto distributes SailPoint's Identity Governance solutions including IdentityIQ (for enterprise IGA) and IdentityNow (SaaS solution for mid-market). SailPoint is a leading specialist in Enterprise Identity Governance helping customers worldwide benefit from powerful identity management through their open identity platform.
- RiskRecon (by Mastercard)minorPrianto distributes RiskRecon's continuous cyber risk assessment platform. Originally founded as an independent company, RiskRecon was acquired by Mastercard to expand the conglomerate's cybersecurity portfolio. The platform enables proactive cyber risk management for organizations and their business partners.
- QBS Technology GroupcorePrianto is a company of the QBS Technology Group, which operates the world's largest platform for enterprise software delivery with a network of over 12,500 SaaS providers. QBS Software Group focuses on acquiring and distributing specialized and emerging software solutions. Prianto is positioned as one of the largest Value-Added Distributors (VAD) for enterprise software in EMEA with offices in 10 countries.
- BitdefenderminorPrianto distributes Bitdefender's cybersecurity solutions including GravityZone and Mobile Security for MSPs. Regular MSP onboarding webinars conducted to support channel partners.
- Webroot (by Carbonite/OpenText)minorPrianto distributes Webroot's cybersecurity solutions including Webroot Secure Anywhere endpoint protection. Webroot and Carbonite are now brands of OpenText Security Solutions, forming a leading company in cybersecurity and data protection.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Prianto competitors and assessment
Company assessmentDirect peers
- Exclusive Networks: Exclusive Networks is a global value-added distributor focused exclusively on cybersecurity and cloud solutions, with deep EMEA roots and exclusive vendor partnerships — a near-twin to Prianto's security distribution and channel enablement model.
- Infinigate Group: Infinigate is a leading EMEA-focused value-added distributor specializing in cybersecurity, secure networks and secure cloud solutions, distributing to resellers and MSPs across more than 30 European countries — directly comparable to Prianto's security-focused business unit and QBS parent.
- Comstor (a Westcon-Comstor brand): Comstor, part of Westcon-Comstor, is a specialist value-added distributor focused on Cisco and enterprise security/networking solutions to resellers globally — similar to how Prianto's Business Unit Security concentrates distribution of best-of-breed security vendors through the channel.
- Westcoast: Westcoast is the UK's largest independent IT distributor serving resellers and MSPs across the UK and Ireland with enterprise software, networking and security solutions — comparable to Prianto's UK and broader EMEA channel distribution focus.
- ALSO Group: ALSO is one of Europe's largest value-added distributors of IT and enterprise software, headquartered in Switzerland with broad coverage of resellers, MSPs and system integrators across multiple European countries — making it the closest structural analogue to Prianto/QBS in terms of VAD business model and geographic footprint.
Broad incumbents
- Arrow Electronics: Arrow's enterprise computing solutions division is a large global value distributor of enterprise software, security, and cloud solutions to resellers and integrators — overlapping with Prianto's vendor portfolio (cybersecurity, data, infrastructure) but at vastly larger scale and with broader geographic reach.
- TD SYNNEX: TD SYNNEX is a leading global IT distribution and services company formed from the merger of Tech Data and SYNNEX — distributes enterprise software to resellers and MSPs across the Americas, EMEA, and APAC, analogous to Prianto/QBS but operating at substantially greater scale.
- Ingram Micro: Ingram Micro is the world's largest broad-line IT distributor covering enterprise hardware, software, cloud and logistics across dozens of countries — comparable scale and category overlap with Prianto/QBS but a much broader portfolio and global reach versus Prianto's EMEA-only, software-led focus.
Emerging players
- Pax8: Pax8 is a fast-growing cloud-first distributor focused on helping MSPs procure and manage SaaS, security and modern workplace solutions — comparable to Prianto's MSP support offering but emerging as a disruptive cloud-marketplace model that competes for the same MSP-driven software distribution volumes.
Others
- Crayon: Crayon is a Norwegian-headquartered software asset management and cloud economics firm that also operates channel/partner functions across EMEA — adjacent to Prianto's procurement-management and channel services, especially the QBS Einkaufsmanagement product line.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Prianto social profiles
Digital presencePrianto financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prianto leadership team
Management profileNumber of profiles
Profiles3 records
Prianto subsidiaries and ownership
Company hierarchySubsidiaries4 records
Prianto funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prianto M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prianto
What does Prianto do?
Prianto is a Value-Added Distributor (VAD) for enterprise software operating across EMEA. The company connects software vendors with IT resellers, system integrators, and Managed Service Providers (MSPs), distributing a portfolio of 50+ vendor products spanning cybersecurity, identity governance, endpoint management, virtualization, data protection, and infrastructure. Beyond software resale, Prianto provides pre-sales technical consulting, procurement management (QBS), training, marketing services, and MSP onboarding support to channel partners across 15 European locations.
Is Prianto a public or private company?
Prianto is a private company. It is classified as corporate owned and is currently operating.
When was Prianto founded?
Prianto was founded in 2009. It employs 11 to 50 people.
Where is Prianto based?
Prianto is headquartered in Gießen, Germany, in the Europe region.
How does Prianto make money?
Three revenue lines are on record. Software Distribution is the primary driver. The others are procurement Management (QBS) and MSP Support Services.
Who are Prianto's main competitors?
Direct peers on record are Exclusive Networks, Infinigate Group, Comstor (a Westcon-Comstor brand), Westcoast and ALSO Group. Broad incumbents are Arrow Electronics, TD SYNNEX and Ingram Micro. Pax8 is listed as an emerging player. Crayon is listed as an others.
Does Prianto have an API?
No public API is recorded for Prianto.
What industry is Prianto in?
Prianto's product category is Enterprise Software Distribution. Its primary akta.pro industry code is HDAEAJAD, Privileged Access Management (PAM). Its NAICS code is 5132 and its SIC code is 5045.