Domus Analytics
Domus Analytics is a bootstrapped, founder-owned SaaS company that provides cloud-based real estate market statistics and interactive analytics dashboards to MLSs, REALTOR Associations, brokers, agents, and appraisers. Its platform ingests MLS data via RESO APIs and offers tiered subscription licensing with member-site extensions.
- Company typePrivate
- Founded2015
- HeadquartersReno, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Domus Analytics does
Domus Analytics is a privately held, founder-owned SaaS company headquartered in Reno, Nevada, that provides real estate market statistics and analytics solutions to Multiple Listing Services (MLSs), REALTOR Associations, brokerages, individual agents, appraisers, and economists. The company originated as a side project around 2012 when Silicon Valley data analytics professionals Ed and Amy Gianos were asked by a real estate agent friend to evaluate market statistics vendors for a local association. After several years of part-time development, the founders transitioned to full-time operations in 2015 with a major cloud-based platform upgrade, and completed another significant platform upgrade in 2025.
The company's technology stack is a cloud-based SaaS platform hosted on AWS, ingesting MLS data via RESO API integrations and maintaining RESO Data Dictionary compliance. The platform processes data through a data warehouse with built-in audit trails, supports historical data recasting when methodologies change, and delivers interactive dashboards rather than static PDF reports. The product portfolio is split into two lines: Domus Public (Market Infographic, Market Snapshot, Market Review, and Data Audit) targeted at Associations and MLSs, and Domus for Members (Market Insights, Pricing Insights) targeted at the membership base. Proprietary technical differentiators include data transparency with audit trails, semi-custom deployment flexibility, and system-agnostic MLS platform integration.
Domus operates a direct enterprise sales motion targeting MLSs and Associations as anchor accounts, offering live demos built on prospective client data at no charge, structured deployment collaboration, and tiered subscription licensing (Standard and Large Public License tiers based on market complexity). A Public + Member Site License extension monetizes the full membership of each anchor client on a per-member, per-month basis, creating a bottom-up adoption layer. Additional revenue streams include standalone Data Audit professional services and Custom Licensing arrangements. The company is self-funded and bootstrapped, with no external venture capital or private equity backing disclosed, and relies on a small core team supplemented by on-demand consultants.
Domus Analytics firmographics
Firmographics- Name
- Domus Analytics
- Legal name
- Domus Analytics
- Website
- https://domusanalytics.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Domus Analytics is a bootstrapped, founder-owned SaaS company that provides cloud-based real estate market statistics and interactive analytics dashboards to MLSs, REALTOR Associations, brokers, agents, and appraisers. Its platform ingests MLS data via RESO APIs and offers tiered subscription licensing with member-site extensions.
- Ownership category
- akta.pro rank
Domus Analytics industry classification
Industry- Product category
- Real Estate Analytics Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- Property Management Advisory & Leasing Administration (FSAEAJAN)
- akta.pro secondary industry
- Buyer Representation Services (BPAJAAAJ)
Keywords
Where Domus Analytics is headquartered
LocationHeadquarters
- HQ city
- Reno
- HQ country
- United States
- HQ region
- North America
Markets served
Domus Analytics business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Public License Subscription: Subscription-based licensing for Associations and MLSs to deploy Domus Analytics Public dashboards for the public and their members. Deployment tier based on market size and complexity (Standard or Large). May also include access to advanced Member dashboards for Staff & Leadership.
- Public + Member Site License: Extended license providing full suite of Public and Member dashboards to all members of an Association or MLS. Priced per member, per month and scales with membership size, adjusted annually.
- Data Audit Services: Standalone data auditing service where the company examines client data and provides discrepancies and recommendations. If client purchases a Domus product Suite, the audit fee is credited back.
- Custom License: Custom licensing arrangements for clients with non-standard requirements. Contact-based pricing to accommodate unique needs not met by standard product tiers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Standard Public License for smaller markets |
| Subscription | Annual | Large Public License for complex/high-volume markets |
| Per seat | Monthly | Member Site License extension |
| Other | Multi-year contract | Data Audit standalone service |
| Subscription | Multi-year contract | Custom License for non-standard requirements |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Domus Analytics product offering
Product offeringCore offering
Domus Analytics provides a cloud-based SaaS platform that delivers real estate market statistics and analytics through two product lines. Domus Public offers embeddable dashboards and reports for Associations and MLSs to publish to members and the public, while Domus Member extends comprehensive analytics to individual REALTORS and brokers via Site Licensing. The platform ingests MLS data through RESO API integrations, processes it through an audited data warehouse, and serves interactive dashboards, infographics, and pricing analysis tools updated nightly.
Product overview
Domus Analytics is a SaaS platform providing real estate market statistics solutions for MLSs, Associations, Brokers, REALTORS, Appraisers, Economists, and anyone needing real estate market information. The offering is structured as a platform-plus-modules architecture with two main product lines: Domus Public (for Associations/MLSs) and Domus for Members. The Public line includes Domus Market Infographic (1-page market summaries), Domus Market Snapshot (high-level embeddable dashboard with optional map), Domus Market Review (13-month interactive reports), and Domus Data Audit (data quality auditing service). The Member line includes Domus Market Insights (flagship comprehensive analytics with 12 standard filters, 24+ metrics, and 5 chart types) and Domus Pricing Insights (hyper-local pricing analysis). Deployment is cloud-based with Standard and Large tiers based on market size and complexity.
Differentiator
Problem solved
Functional benefit
Products and services
- Domus Market Infographic A one-page attractive market summary designed for posting online or printing, with multiple designs, graphics, and photos to choose from. Used for marketing, PR, listing presentations, open houses, and embedding on Association/MLS websites.
- Domus Market Snapshot A high-level embeddable view of the real estate market for Association or MLS websites, now available with a map interface. Provides minimum filtering with no drill-through capability, designed to answer quick questions and direct members to their agent for more detailed analysis.
- Domus Market Review An interactive dashboard providing current results, trends, and comparisons over 13-month and year-over-year time frames. Updated early in the month and easily prints to 8.5x11 output, replacing dozens of static PDF documents.
- Domus Data Audit A data auditing service that reviews current market statistics and provides discrepancies and recommendations. The entire audit fee is credited back to the client if they purchase a Domus product suite.
- Domus Market Insights The flagship analytics product providing an intuitive, easy-to-use interface for comprehensive market analysis. Enables users to compare trends across multiple areas, filter by market segments, review any time period, and analyze price distributions with print and share capabilities. Includes 12 standard filters, over 24 metrics, and 5 different chart types.
- Domus Pricing Insights A hyper-local analysis tool providing recent pricing, current inventory, and market activity data to help agents see how a specific listing is priced relative to the rest of the market.
Quantifiable outcome
- Data is updated nightly, providing most current economic status of the market
- +2 more outcomes
Companies that use Domus Analytics
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles2 records
Domus Analytics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Domus Analytics partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and flagship.
- Park City Board of REALTORScoreLong-standing client relationship with MLS Director Bob Bemis. Collaborated on methodology improvements for Days on Market calculations, specifically around New Construction data. Bob's weekly market reports using Domus identified issues with DOM calculations being skewed by New Construction listings, leading to product improvements that became company standard.
- Solid Source RealtyflagshipLauren Tuey, a REALTOR and in-house trainer at Solid Source Realty, has been a power user since Domus's earliest days with first client Sierra Nevada Realtors. Represented the 'voice of the user' at NAR Expo booth, providing real-world perspective on product usage and adoption. Demonstrates how agents can integrate Domus into their business for client acquisition and retention.
- Sierra Nevada RealtorsflagshipDomus Analytics's very first client. The founders originally helped this association evaluate market stats vendors, which led to building what would become the backbone of Domus's industry-leading analytics. This partnership positioned the Association as economic thought-leaders in the local market with rapid adoption across stakeholders.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Domus Analytics competitors and assessment
Company assessmentDirect peers
- Altos Research: Provides real estate market statistics, trends, and analytics for MLSs, brokers, and agents — the closest direct competitor to Domus Analytics in the MLS market-stats niche.
- ShowingTime (Zillow Group): Now part of Zillow Group, ShowingTime provides MLS and broker market statistics, showing management, and listing activity analytics — directly competing with Domus's Public License product line.
- RPR (Realtors Property Resource): NAR-owned data and analytics platform offering REALTORS market stats, valuations, and reports; comparable to Domus's Member-tier products and a strong default option for Association/MLS members.
- HouseCanary: Residential real estate analytics company providing market valuations, forecasts, and data products to MLSs, lenders, and institutional investors — overlapping with Domus's market-insights and pricing analytics.
Broad incumbents
- CoreLogic: Large incumbent providing property data, analytics, and MLS platform services across the US real estate ecosystem; competing with Domus for MLS enterprise contracts as part of a much broader product portfolio.
- Black Knight / ICE Mortgage Technology: Major real estate data, MLS, and analytics platform provider serving MLSs, lenders, and agents with broad product suites that include market statistics capabilities competitive with Domus.
- Zillow Group: Parent of ShowingTime and Trulia, Zillow operates a massive consumer-facing real estate data and analytics platform; competes indirectly with Domus by offering market intelligence at scale to MLSs and agents.
- Redfin: Brokerage and data platform publishing market statistics and housing trends for consumers and partners; adjacent competitor with overlapping market-data capabilities but different primary business model.
Emerging players
- Local Logic: Location and market-intelligence analytics provider for real estate; emerging competitor bringing AI-driven neighborhood analytics to MLS and brokerage customers — an evolving threat in Domus's niche.
- Parcl Labs: Real estate market data and analytics startup providing housing market metrics and APIs; emerging player introducing developer-friendly, API-first analytics that could pressure traditional dashboard-only vendors like Domus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Domus Analytics social profiles
Digital presenceDomus Analytics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Domus Analytics leadership team
Management profileNumber of profiles
Profiles6 records
Domus Analytics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Domus Analytics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Domus Analytics
What does Domus Analytics do?
Domus Analytics provides a cloud-based SaaS platform that delivers real estate market statistics and analytics through two product lines. Domus Public offers embeddable dashboards and reports for Associations and MLSs to publish to members and the public, while Domus Member extends comprehensive analytics to individual REALTORS and brokers via Site Licensing. The platform ingests MLS data through RESO API integrations, processes it through an audited data warehouse, and serves interactive dashboards, infographics, and pricing analysis tools updated nightly.
Is Domus Analytics a public or private company?
Domus Analytics is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Domus Analytics founded?
Domus Analytics was founded in 2015. It employs 1 to 10 people.
Where is Domus Analytics based?
Domus Analytics is headquartered in Reno, United States, in the North America region.
How does Domus Analytics make money?
Four revenue lines are on record. Public License Subscription is the primary driver. The others are public + Member Site License, data Audit Services and custom License.
Who are Domus Analytics's main competitors?
Direct peers on record are Altos Research, ShowingTime (Zillow Group), RPR (Realtors Property Resource) and HouseCanary. Broad incumbents are CoreLogic, Black Knight / ICE Mortgage Technology, Zillow Group and Redfin. Emerging players are Local Logic and Parcl Labs.
Does Domus Analytics have an API?
No public API is recorded for Domus Analytics.
What industry is Domus Analytics in?
Domus Analytics's product category is Real Estate Analytics Software. Its primary akta.pro industry code is FSAEAJAN, Property Management Advisory & Leasing Administration, with a secondary code of BPAJAAAJ, Buyer Representation Services. Its NAICS code is 5132 and its SIC code is 7370.