Meridian Brands
Meridian Brands is a privately held New York-based women's apparel brand portfolio company operating Adrienne Landau, Cable & Gauge, Cupio, and Sol & Sea, with end-to-end design, sourcing, manufacturing, and distribution capabilities across wholesale, DTC e-commerce, and European digital channels.
- Company typePrivate
- Founded2021
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Meridian Brands does
Meridian Brands LLC is a privately held women's apparel brand portfolio company headquartered in New York's Fashion District (250 W 39th St), formed in 2021 when it assumed ownership of HMS Productions LLC, a long-established operator in design, sourcing, manufacturing, and distribution of branded and private label women's apparel. The company owns and operates four distinct brands spanning every distribution tier: Adrienne Landau (a 43-year heritage luxury brand, now 100% faux fur since 2020, relaunched in Fall 2023 with Quartz premium at $150-$1,000 and Onyx accessible at $50-$400 sub-lines), Cable & Gauge (a 30-year mass-market knitwear brand with over $2.5B in cumulative retail sales), Cupio (a free-spirited lifestyle collection established 1995/2010), and Sol & Sea (a travel-inspired resort line). The Adrienne Landau rights are held under a long-term master licensing agreement with a path to outright IP ownership upon satisfying minimum royalty guarantees.
The company generates revenue through three principal streams: brand licensing and royalty arrangements (most prominently the Adrienne Landau master license), private label design/sourcing/manufacturing/distribution services for retail partners (the inherited HMS Productions core), and Co-Creation bespoke product development services that go beyond traditional private label into milestone-driven, flexible-flow partnerships. Distribution is multi-channel: direct-to-consumer e-commerce for Adrienne Landau (launched August 2023), wholesale through luxury department stores (Bergdorf Goodman, Neiman Marcus, Saks Fifth Avenue), online wholesale via Revolve, and European digital distribution across 9 EU countries through a partnership with Goldner (Germany) launched November 2023. Pricing is unit-based and varies materially by tier, from Cable & Gauge's affordable luxury positioning to Adrienne Landau's premium Quartz and accessible Onyx price bands.
The company is led by CEO Olin Lancaster, President Rosemary Mancino (former senior roles at Liz Claiborne, Tommy Hilfiger, DKNY, and Jones NY), CFO Jean Lewis (20+ years apparel finance, PwC-trained), and Vice Chairman Matt J. Bruderman (Chairman of Sandy Hill Investors). Technology investments are described qualitatively as investments in modern systems to support end-to-end processes; no specific platforms, AI/ML capabilities, or proprietary technical infrastructure are disclosed. No funding rounds, ownership stakes, or financial investors are publicly reported, and ownership is believed to be associated with the Bruderman family interests.
Meridian Brands firmographics
Firmographics- Name
- Meridian Brands
- Legal name
- Meridian Brands LLC
- Website
- https://meridianbrandsllc.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Meridian Brands is a privately held New York-based women's apparel brand portfolio company operating Adrienne Landau, Cable & Gauge, Cupio, and Sol & Sea, with end-to-end design, sourcing, manufacturing, and distribution capabilities across wholesale, DTC e-commerce, and European digital channels.
- Ownership category
- akta.pro rank
Meridian Brands industry classification
Industry- Product category
- Women's Apparel
- NAICS
- Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Clothing and Clothing Accessories Merchant Wholesalers (424350), Clothing and Clothing Accessories Retailers (45811)
- SIC
- Wholesale-Apparel, Piece Goods & Notions (5130), Retail-Women's Clothing Stores (5621)
- akta.pro primary industry
- Premium & Contemporary Apparel Brands (CRAAAAAB)
- akta.pro secondary industry
- Fashion Accessories Wholesale (Belts, Hats, Scarves, Gloves, Ties) (CRAOADAC)
Keywords
Where Meridian Brands is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Meridian Brands business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Brand Licensing and Royalty Revenue: Meridian Brands operates under long-term master licensing agreements (e.g., Adrienne Landau), where the company designs, manufactures, and distributes branded products in exchange for royalty payments. Upon satisfying minimum royalty guarantees, Meridian acquires ownership of the brand IP.
- Private Label Design, Sourcing, Manufacturing, and Distribution: Meridian provides end-to-end private label services for women's apparel including design, sourcing, manufacturing, and distribution for retail partners. This was the core business inherited from HMS Productions LLC.
- Co-Creation / Bespoke Product Partnerships: Meridian's Co-Creation team provides bespoke product development and sourcing services for clients with unique needs, transcending traditional private label partnerships and offering turnkey support with product strategy, development, and compliance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Adrienne Landau Quartz – Premium lifestyle collection priced at $150 to $1,000 per piece, manufactured primarily in Italy, Turkey, and India. |
| Unit Pricing | Pay-as-you-go | Adrienne Landau Onyx – Accessible lifestyle collection priced at $50 to $400 per piece, manufactured primarily in China and other Asian countries. |
| Unit Pricing | Pay-as-you-go | Cable & Gauge – Classic women's knit tops, sweaters, and woven apparel positioned as affordable luxury with superior quality and outstanding value. |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels3 records
Meridian Brands product offering
Product offeringCore offering
Meridian Brands is a women's apparel brand portfolio company that designs, sources, manufactures, and distributes women's fashion and accessories across owned brands (Adrienne Landau, Cable & Gauge, Cupio, and Sol & Sea) spanning mass-market to luxury price tiers. The company also provides end-to-end private label, co-creation, and bespoke product development services for retail partners and brand clients.
Product overview
Meridian Brands is a brand portfolio company primarily committed to women's apparel and accessories. The company operates four distinct owned brands: Adrienne Landau (luxury lifestyle brand with Quartz premium and Onyx accessible sub-lines), Cable & Gauge (mass-market classic knitwear brand generating $2.5B+ retail sales), Cupio (free-spirited casual lifestyle collection), and Sol & Sea (travel-inspired resort wear). Additionally, the company offers Co-Creation services for bespoke private label partnerships. Meridian provides end-to-end capabilities across design, sourcing, manufacturing, and distribution for both branded and private label women's apparel.
Differentiator
Problem solved
Functional benefit
Brands
- Adrienne Landau: Luxury fashion brand focused on timeless glamour and creative spirituality, featuring faux fur outerwear, accessories, and modern lifestyle apparel with Quartz (premium) and Onyx (accessible) collections
- Cable & Gauge
- Cupio
- Sol & Sea
Products and services
- Adrienne Landau Luxury women's fashion brand under long-term master licensing agreement, featuring 100% faux fur outerwear and accessories plus modern lifestyle apparel spanning the Quartz premium ($150–$1,000) and Onyx accessible ($50–$400) collections.
- Adrienne Landau Quartz Premium lifestyle collection within the Adrienne Landau brand, retailing $150–$1,000, manufactured primarily in Italy, Turkey, and India, targeting luxury-minded consumers.
- Adrienne Landau Onyx Accessible-priced Adrienne Landau collection retailing $50–$400, manufactured primarily in China and other Asian countries, offering comparable style and quality at accessible price points.
- Cable & Gauge Classic women's knit tops, fine gauge sweaters, and woven tops and bottoms positioned as affordable luxury with superior quality; has generated over $2.5B in retail sales over 30 years.
- Cupio Free-spirited women's fashion collection styled with modern femininity, emphasizing color, texture, and artisanal details in soft dressing and colorful prints.
- Sol & Sea Travel-ready women's fashion collection featuring whimsical motifs, breezy silhouettes, and vibrant hues inspired by the setting sun, designed for resort and travel occasions.
- Co-Creation Services Bespoke product development and sourcing services for retail partners and clients with unique needs, transcending traditional private label partnerships and offering turnkey support with product strategy, development, and compliance.
- Private Label Design, Sourcing, Manufacturing, and Distribution End-to-end private label services for women's apparel including design, sourcing, manufacturing, and distribution for retail partners. Inherited as the core business from HMS Productions LLC.
Quantifiable outcome
- Cable & Gauge has generated over $2.5B in retail sales over 30 years
- +2 more outcomes
Companies that use Meridian Brands
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
Meridian Brands technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Meridian Brands partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Adrienne Landau Design, Inc.coreLong-term master licensing agreement with Adrienne Landau Design, Inc. Meridian Brands designs, manufactures, and distributes the Adrienne Landau brand across all channels. After satisfying minimum royalty guarantees, Meridian will own the Adrienne Landau IP. Adrienne Landau serves as strategic creative advisor. Brand relaunched in 2023 with Quartz (luxury) and Onyx (accessible) collections.
- Goldner (Germany)coreEuropean fulfillment and digital distribution partnership with Goldner in Germany. Leverages Goldner's digital portal to operate e-commerce sites across 9 EU countries, with potential for physical retail locations in the future.
- HMS Productions LLCcoreMeridian Brands was formed in 2021 when it assumed ownership of HMS Productions LLC, an industry leader in design, sourcing, manufacturing, and distribution of branded and private label women's apparel. The deal was finalized in 2022. Meridian carries forward the core values and best practices of HMS Productions.
- RevolveminorWholesale partnership with Revolve for online distribution of the Adrienne Landau brand. Revolve serves as a complementary channel to the brand's direct-to-consumer e-commerce site.
- Bergdorf Goodman, Neiman Marcus, Saks Fifth AvenuecoreLuxury department store wholesale accounts for Adrienne Landau outerwear and faux fur accessories. Department stores mix both Quartz and Onyx collections and bring in selections from each line.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Meridian Brands competitors and assessment
Company assessmentDirect peers
- G-III Apparel Group: Multi-brand apparel portfolio operator owning DKNY, Donna Karan, Karl Lagerfeld, and licensing agreements for Calvin Klein, Tommy Hilfiger, and Levi's — directly comparable to Meridian's brand-acquisition-plus-licensing model serving department store and DTC channels.
- Centric Brands: Privately-held apparel and accessories brand manager operating Joe's Jeans, Hudson, Robert Graham, and Buffalo David Bitton across wholesale and DTC — closely mirrors Meridian's multi-brand wholesale-anchored, design-led portfolio strategy.
- WHP Global: Brand management and licensing company owning/licensing Joe's Jeans, Anne Klein, Toys R Us, Lotto, and Express — directly comparable to Meridian's master-licensing-plus-IP-acquisition playbook exemplified by the Adrienne Landau deal.
- Revolve Group: Digital-first women's apparel retailer currently serving as a wholesale distribution partner for Adrienne Landau — comparable in digitally-native women's apparel go-to-market and customer overlap.
Broad incumbents
- Tapestry, Inc. Public house of brands operating Coach, Kate Spade, and Stuart Weitzman across women's accessories and lifestyle — relevant incumbent benchmark for Meridian's premium women's apparel and accessories aspirations.
- Capri Holdings: Multi-brand luxury group operating Michael Kors, Versace, and Jimmy Choo — provides relevant public-market comparable for premium lifestyle brand portfolio economics and department-store channel dynamics.
- PVH Corp. Owner of Calvin Klein and Tommy Hilfiger — broad incumbent in women's apparel and licensing comparable to Meridian's vertically-integrated brand portfolio with global distribution muscle.
- Authentic Brands Group: Large-scale brand licensing platform managing 50+ brands including Reebok, Brooks Brothers, and Forever 21 — relevant incumbent scale benchmark for Meridian's brand-IP acquisition and licensing royalty model.
Emerging players
- Cinq à Sept: Independent contemporary women's apparel brand with similar premium contemporary positioning and department store wholesale model (Saks, Nordstrom) — comparable niche premium brand archetype.
- alice + olivia: Founder-led contemporary women's lifestyle brand expanding from apparel into accessories, footwear, and home — directly comparable to Adrienne Landau's planned category-extension roadmap into lifestyle categories.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Meridian Brands social profiles
Digital presenceMeridian Brands financial estimates
Financial estimateRevenue estimate
Valuation estimate
Meridian Brands leadership team
Management profileNumber of profiles
Profiles4 records
Meridian Brands subsidiaries and ownership
Company hierarchySubsidiaries5 records
Meridian Brands funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Meridian Brands M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Meridian Brands
What does Meridian Brands do?
Meridian Brands is a women's apparel brand portfolio company that designs, sources, manufactures, and distributes women's fashion and accessories across owned brands (Adrienne Landau, Cable & Gauge, Cupio, and Sol & Sea) spanning mass-market to luxury price tiers. The company also provides end-to-end private label, co-creation, and bespoke product development services for retail partners and brand clients.
Is Meridian Brands a public or private company?
Meridian Brands is a private company. It is classified as family owned and is currently operating.
When was Meridian Brands founded?
Meridian Brands was founded in 2021. It employs 51 to 100 people.
Where is Meridian Brands based?
Meridian Brands is headquartered in New York, United States, in the North America region.
How does Meridian Brands make money?
Three revenue lines are on record. Brand Licensing and Royalty Revenue is the primary driver. The others are private Label Design, Sourcing, Manufacturing, and Distribution and co-Creation / Bespoke Product Partnerships.
Who are Meridian Brands's main competitors?
Direct peers on record are G-III Apparel Group, Centric Brands, WHP Global and Revolve Group. Broad incumbents are Tapestry, Inc., Capri Holdings, PVH Corp. and Authentic Brands Group. Emerging players are Cinq à Sept and alice + olivia.
Does Meridian Brands have an API?
No public API is recorded for Meridian Brands.
What industry is Meridian Brands in?
Meridian Brands's product category is Women's Apparel. Its primary akta.pro industry code is CRAAAAAB, Premium & Contemporary Apparel Brands, with a secondary code of CRAOADAC, Fashion Accessories Wholesale (Belts, Hats, Scarves, Gloves, Ties). Its NAICS code is 458 and its SIC code is 5130.