What Burny Games does

Burny Games is a Ukrainian-origin mobile game studio, founded in 2022 and legally registered as Burny Games LTD in Nicosia, Cyprus, that develops and publishes casual mobile puzzle games for iOS, Android, and Amazon Appstore under a freemium model monetized through in-app advertising and in-app purchases of virtual currency, boosters, and ad removal. Its core portfolio is anchored by the Colorwood universe (Sort, Words, Associations, Blocks, Screw) and Playdoku, collectively exceeding 65 million downloads as of March 2026, with Colorwood Sort alone reaching 35M+ downloads and a Top 20 position on the US App Store. The company runs full-cycle internal production — art, engineering, monetization, marketing, and UA — organized into autonomous business units (Fireball, Prometheus, Salamandra) under a matrix structure, and in 2025 added a publishing arm that co-developed Colorwood Associations with Portugal-based Infinity Games.

Operationally, the company employs approximately 140 specialists as of late 2025 (up from 50 at the start of 2024) and uses an AI-first workflow that applies AI tools across documentation, competitive analysis, testing, and metrics forecasting to compress development timelines. The studio targets global mobile puzzle players in the US, UK, Germany, Japan, and Ukraine, with hyper-localized content in 9 languages and accessibility features (e.g., symbol-based play) that distinguish its games from genre peers. In March 2026, Ukrainian entrepreneur Maxim Krippa formalized his equity participation as a co-owner, extending a 2022-vintage investment relationship.

Name

Burny Games

Legal name

Burny Games LTD

Website

https://burny.games

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Burny Games is a Ukrainian mobile puzzle game studio and publisher that develops freemium Colorwood and Playdoku titles for iOS, Android, and Amazon, monetized through ads and in-app purchases, with 65M+ cumulative downloads as of March 2026.

Ownership category

akta.pro rank

Product category

Casual Mobile Puzzle Games

akta.pro primary industry

Mobile Game Publishing & App Game Stores (BPAMAKAB)

Keywords

• Mobile puzzle games
• Casual mobile gaming
• Mobile game publishing
• Free-to-play games
• In-app advertising

Headquarters

HQ city

Ukrainka

HQ country

Ukraine

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. In-App Advertising: Burny Games generates revenue primarily through in-app advertisements across its mobile games. The monetization model relies on ad views and engagement. Players in free-to-play modes view interstitial and rewarded ads. The company notes that quality content keeps players returning, enabling sustained ad monetization. In 2025, a daily quiz challenge on Colorwood Words boosted ad views on Android and iOS by 10%.
2. In-App Purchases (Virtual Currency and Goods): Burny Games sells virtual currency and virtual goods within its games. Players can earn or purchase virtual currency to buy virtual goods. Purchases are processed through third-party payment providers. The company states purchases are non-refundable and digital content is delivered immediately, waiving the 14-day cooling-off period for EU/EEA residents.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Burny Games is a mobile game studio that develops and publishes casual puzzle games (Colorwood Sort, Colorwood Words, Colorwood Associations, Playdoku, and Colorwood Blocks) for iOS and Android, using a free-to-play model monetized through in-app advertising and in-app purchases. The studio also runs a publishing division that helps external studios with user acquisition, monetization, live-ops, and creative direction.

Product overview

Burny Games is a Ukrainian mobile game studio founded in 2022, operating as both a product development company and publisher. The company specializes in mobile puzzle games within the Colorwood universe and block puzzle genre. The core product portfolio consists of five games: Colorwood Sort (flagship sorting puzzle with 35M+ downloads), Colorwood Words (cryptogram word puzzle with 5M+ downloads), Colorwood Associations (word-grouping puzzle with 6M downloads), Playdoku (block puzzle combining Tetris and Sudoku mechanics with 20M+ downloads), and Colorwood Blocks (wooden block puzzle with 3M+ downloads). The company operates under a business unit model with autonomous teams including Fireball, Prometheus, and Salamandra. In 2025, Burny Games expanded into publishing with a selective, partnership-driven model, providing production support, analytics, and marketing expertise to external developers while continuing internal product development. Total downloads exceed 65 million as of March 2026.

Differentiator

Problem solved

Functional benefit

Brands

• Colorwood Sort: A sorting puzzle game with wooden block aesthetics and satisfying haptic feedback. The company's flagship product with 35M+ downloads, ranked Top 20 on the US App Store.
• Colorwood Words
• Colorwood Associations
• Playdoku
• Colorwood Blocks

Products and services

• Colorwood Sort

Quantifiable outcome

• 65+ million total downloads as of March 2026, with 5 titles each exceeding 1M downloads
• +4 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature6 records

Partnerships

One partnership is on record.

• Infinity Games (Portugal)flagshipStrategic or Co-development Partner · 1 November 2025Portugal-based Infinity Games co-developed Colorwood Associations with Burny Games. This was Burny Games' first publishing partner title. Burny Games handled visual direction and product quality while Infinity Games managed development and production. The collaboration spans from strategy to day-to-day product work, with both teams aligned on quality, speed, and player satisfaction. Colorwood Associations reached 500,000 downloads in its first month.

Scale indicators14 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• ZeptoLab: ZeptoLab is a mobile game studio behind Cut the Rope and other casual/puzzle games, with comparable freemium monetization and global distribution. It competes in adjacent mobile puzzle categories targeting similar casual gamer demographics.
• Metacore: Metacore (formerly Everywear Games, maker of Merge Mansion) is a European mobile puzzle studio with similar freemium monetization and growing user base. It is a direct peer because of comparable mobile puzzle category, similar retention-driven model, and shared App Store distribution approach.
• Belka Games: Belka Games is a Ukrainian mobile game studio (Clockmaker, Manor Matters) with comparable scale and team size. It is a direct peer because of shared Ukrainian operational base, similar mobile puzzle/free-to-play business model, and overlapping distribution channels.
• PlaySimple: PlaySimple is a mobile puzzle game studio specializing in word and crossword games (WordTrip, Wordscapes). It is a direct competitor in mobile word/casual puzzle, with comparable product-led growth via App Stores and similar demographic targeting.
• Wooga: Wooga is a Berlin-based mobile story/puzzle game studio (June's Journey, Pearl's Peril), now part of Playtika. It competes in adjacent mobile casual puzzle categories with a similar freemium model and comparable engagement-driven retention strategies.
• Playrix: Playrix is one of the largest mobile puzzle game studios globally (Gardenscapes, Homescapes, Township), with a similar freemium + IAP + ad monetization model and comparable scale. It is a direct competitor in the mobile puzzle category, with overlapping target demographics and distribution through the same App Store channels.

Broad incumbents

• King: King (Activision Blizzard) is the dominant mobile puzzle incumbent behind Candy Crush, with massive global scale and UA budgets. It competes for the same top chart slots and casual puzzle players, serving as the broader incumbent benchmark for puzzle-game economics.
• Scopely: Scopely is a major mobile game publisher and developer (Monopoly GO, Stumble Guys) acquired by Savvy Games Group. It serves as a broader incumbent comparable for publishing operations and mobile free-to-play puzzle/strategy monetization at scale.
• Voodoo: Voodoo is one of the world's largest mobile game publishers, dominating hyper-casual and casual categories. While its model skews more hyper-casual than Burny's puzzle focus, it competes for top chart slots, UA talent, and App Store algorithmic visibility at similar scale.

Others

• Tilting Point: Tilting Point is a mobile game publisher that partners with developers for UA, monetization, and live operations. It is relevant as a comparable publishing-side peer for Burny's new 2025 publishing division, given similar partnership-driven model and mobile-first focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Burny Games