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Ensign Beverage

Full company profile

uuid0008fzt

Namestring
Ensign Beverage
Legal namestring
Ensign Beverage
Company typeenum
Private
Founded yearint
2017
Operating statusenum
Operating
Ownership categoryenum
akta.pro rankint
HeadquartersHastings, United States
HQ citystring
Hastings
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
craft kombucha brewing, cold brew coffee, fermented non-alcoholic beverages, small-batch beverage production, organic functional drinks
Industry3 codes
PRIMARYAFAFAHAA
Kombucha Production
Agriculture & Food Production/Beverage Production/Fermented Beverage Production (Kombucha, Kefir, Probiotics)
SECONDARYAFAFABAK
Kombucha & Other Fermented Non-Alcoholic Beverages
Agriculture & Food Production/Beverage Production/Non-Alcoholic Beverage Production (Soft Drinks, Juice, RTD)
SECONDARYTHAFAKAG
Kombucha & Fermented Beverage Taprooms
Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Beverage Shops (Juice, Smoothie, Tea, Non-Alcoholic Specialty)
NAICS code2 codes
  • Soft Drink Manufacturing312111
  • Beverage Manufacturing3121
SIC code1 code
  • Beverages2080
Product category
Craft Beverages (Kombucha & Cold Brew)
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model2 records
1Kombucha and Cold Brew Product Sales
TypeOne Time License
Description

Direct sales of canned kombucha and cold brew products through taproom, retail partners (Hy-Vee), and direct consumer purchases at events. Products available in 4-packs and single cans.

ensignbeverage.com
2Taproom Sales
TypeOne Time License
Description

Kombucha on tap and cold brew sold at First Street Brewing Taproom, a sister company location in Hastings, NE.

ensignbeverage.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Ensign Beverage brews, cans, and distributes a line of low-sugar and no-sugar non-alcoholic beverages from its Hastings, Nebraska facility. The company produces two core product lines: kombucha (seven flavors made with USDA Certified Organic teas, purified Ogallala Aquifer water, and seasonal organic fruits using SCOBY fermentation) and cold brew coffee (Original and Sweet varieties made from Lincoln-roasted beans). Products are sold in cans and 4-packs through retail partners, a sister-company taproom, and community events.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Ensign Beverage is a Nebraska-based beverage company offering two core product lines: Kombucha and Cold Brew coffee. The kombucha line includes seven distinct flavors (Lavender Bud, Black Framboise, Black Stone Fruit, Tulsi & Turmeric, Wild Berry, Hopped Up Green, and Ginger Fruit), all brewed using USDA Certified Organic Teas, purified Ogallala Aquifer water, and seasonal organic fruits. The cold brew line features two varieties (Original and Sweet), made from beans roasted in Lincoln and brewed in Hastings. Both product lines are distributed in 4-packs at retail locations like Hy-Vee, and the company also sells kegs and operates a taproom through sister company First Street Brewing.

Product and service2 records
1Kombucha
CategoryKombucha / Fermented Tea
Description

Flagship fermented tea beverage brewed in Hastings, NE using USDA Certified Organic Teas, purified Ogallala Aquifer water, beet sugar, and seasonal organic fruits. Produced via traditional SCOBY (Symbiotic Culture of Bacteria and Yeast) fermentation cultivated from a 1995 lineage, available in seven flavors (Lavender Bud, Black Framboise, Black Stone Fruit, Tulsi & Turmeric, Wild Berry, Hopped Up Green, Ginger Fruit). Sold in cans and 4-packs to health-conscious consumers.

2Cold Brew Coffee
CategoryCold Brew Coffee
Description

Nebraska cold brew coffee made from beans expertly roasted in Lincoln, NE and brewed in Hastings, NE. Available in Original and Sweet varieties, marketed as bold, smooth, and refreshingly delicious. Sold in cans and 4-packs through retail and taproom channels.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
1First Street Brewing
Strategic tierCoreTypeOthersAnnounced on2017-01-01
Description

Sister company and taproom operator located in Hastings, NE. First Street Brewing Taproom features Ensign kombucha on tap and cold brew in cans alongside craft beers. This partnership provides a dedicated retail channel and customer experience space.

ensignbeverage.com
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Supported organization focused on water conservation awareness. Ensign Beverage supports the Groundwater Guardian program which brings together communities, schools, and organizations to protect clean water. Part of Ensign's mission to support Water Conservation, Water Health, and Water Access.

3Brewers for Clean Water (NRDC)
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Partnership with Natural Resources Defense Council's Brewers for Clean Water initiative. Ensign supports groundwater protection efforts as part of their water conservation mission.

ensignbeverage.com
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Retail distribution partnership with Hy-Vee grocery stores. 4-pack kombucha products are stocked at Hy-Vee locations throughout Nebraska, providing wide retail distribution for the brand.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Colorado-based small-batch kombucha brand with a focus on functional, botanical flavors. Comparable to Ensign's wellness-forward, botanical flavor lineup (e.g., Tulsi & Turmeric, Lavender Bud) and small-batch craft identity.

TypeDirect peer
Description

Canned nitro cold brew and oat milk latte brand distributed nationally through grocery. Comparable to Ensign's canned cold brew on format and grocery distribution model, though at a significantly larger scale.

TypeDirect peer
Description

Craft kombucha producer with a broad multi-flavor canned lineup sold through grocery and natural channels. Comparable to Ensign in flavor variety, can format, and mid-size craft brand positioning.

TypeDirect peer
Description

Oregon-based craft kombucha brewer with a multi-flavor canned lineup and emphasis on organic, loose-leaf tea inputs. Closely comparable to Ensign on small-batch craft positioning, organic ingredient story, and can-based retail SKU strategy.

TypeDirect peer
Description

Multi-SKU canned cold brew coffee brand distributed through natural and conventional grocery. Directly comparable to Ensign's canned cold brew (Original and Sweet) sold in 4-packs at Hy-Vee.

TypeDirect peer
Description

Canned cold brew coffee brand with multiple varieties sold in multi-pack retail formats. Closely comparable to Ensign's cold brew SKUs on packaging format, retail channel, and price-point positioning.

7First Street Brewing
TypeRegional player
Description

Hastings, NE craft brewery and sister company that operates the taproom where Ensign kombucha is sold on tap. Comparable as a Nebraska-based craft beverage producer with shared local ecosystem, though its primary product is craft beer rather than kombucha.

TypeDirect peer
Description

Premium organic kombucha brand sold in multi-flavor 4-packs at natural and conventional grocery. Directly comparable product format, retail channel, and target consumer to Ensign's Hy-Vee 4-pack distribution.

TypeDirect peer
Description

Largest U.S. kombucha brand founded by GT Dave. Directly competes with Ensign in bottled/canned kombucha retail with broad national distribution and a multi-flavor lineup; the relevant scale benchmark for Ensign's category.

TypeBroad incumbent
Description

Established specialty coffee roaster and cold brew producer. Comparable to Ensign's cold brew line on product category and Lincoln/regional craft coffee sourcing story, but operates at far greater scale and as part of a broader Peet's-owned portfolio.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Ensign Beverage

Craft Beverages (Kombucha & Cold Brew)ensignbeverage.com

Ensign Beverage firmographics

Firmographics
Name
Ensign Beverage
Legal name
Ensign Beverage
Website
https://ensignbeverage.com
Company type
Private
Founded year
2017
Operating status
Operating
Ownership category
akta.pro rank

Ensign Beverage industry classification

Industry
Product category
Craft Beverages (Kombucha & Cold Brew)
NAICS
Soft Drink Manufacturing (312111), Beverage Manufacturing (3121)
SIC
Beverages (2080)
akta.pro industry
PRIMARYAFAFAHAA
Kombucha Production
Agriculture & Food Production/Beverage Production/Fermented Beverage Production (Kombucha, Kefir, Probiotics)
SECONDARYAFAFABAK
Kombucha & Other Fermented Non-Alcoholic Beverages
Agriculture & Food Production/Beverage Production/Non-Alcoholic Beverage Production (Soft Drinks, Juice, RTD)
SECONDARYTHAFAKAG
Kombucha & Fermented Beverage Taprooms
Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Beverage Shops (Juice, Smoothie, Tea, Non-Alcoholic Specialty)

Keywords

  • Craft kombucha brewing
  • Cold brew coffee
  • Fermented non-alcoholic beverages
  • Small-batch beverage production
  • Organic functional drinks

Where Ensign Beverage is headquartered

Location

Headquarters

HQ city
Hastings
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Ensign Beverage business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure

Revenue model

  1. Kombucha and Cold Brew Product Sales: Direct sales of canned kombucha and cold brew products through taproom, retail partners (Hy-Vee), and direct consumer purchases at events. Products available in 4-packs and single cans.
  2. Taproom Sales: Kombucha on tap and cold brew sold at First Street Brewing Taproom, a sister company location in Hastings, NE.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Ensign Beverage product offering

Product offering

Core offering

Ensign Beverage brews, cans, and distributes a line of low-sugar and no-sugar non-alcoholic beverages from its Hastings, Nebraska facility. The company produces two core product lines: kombucha (seven flavors made with USDA Certified Organic teas, purified Ogallala Aquifer water, and seasonal organic fruits using SCOBY fermentation) and cold brew coffee (Original and Sweet varieties made from Lincoln-roasted beans). Products are sold in cans and 4-packs through retail partners, a sister-company taproom, and community events.

Product overview

Ensign Beverage is a Nebraska-based beverage company offering two core product lines: Kombucha and Cold Brew coffee. The kombucha line includes seven distinct flavors (Lavender Bud, Black Framboise, Black Stone Fruit, Tulsi & Turmeric, Wild Berry, Hopped Up Green, and Ginger Fruit), all brewed using USDA Certified Organic Teas, purified Ogallala Aquifer water, and seasonal organic fruits. The cold brew line features two varieties (Original and Sweet), made from beans roasted in Lincoln and brewed in Hastings. Both product lines are distributed in 4-packs at retail locations like Hy-Vee, and the company also sells kegs and operates a taproom through sister company First Street Brewing.

Differentiator

Problem solved

Functional benefit

Products and services

  • Kombucha Flagship fermented tea beverage brewed in Hastings, NE using USDA Certified Organic Teas, purified Ogallala Aquifer water, beet sugar, and seasonal organic fruits. Produced via traditional SCOBY (Symbiotic Culture of Bacteria and Yeast) fermentation cultivated from a 1995 lineage, available in seven flavors (Lavender Bud, Black Framboise, Black Stone Fruit, Tulsi & Turmeric, Wild Berry, Hopped Up Green, Ginger Fruit). Sold in cans and 4-packs to health-conscious consumers.
  • Cold Brew Coffee Nebraska cold brew coffee made from beans expertly roasted in Lincoln, NE and brewed in Hastings, NE. Available in Original and Sweet varieties, marketed as bold, smooth, and refreshingly delicious. Sold in cans and 4-packs through retail and taproom channels.

Companies that use Ensign Beverage

Customer profile

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Ensign Beverage technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

Ensign Beverage partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and minor.

  • First Street BrewingcoreOthers · 1 January 2017Sister company and taproom operator located in Hastings, NE. First Street Brewing Taproom features Ensign kombucha on tap and cold brew in cans alongside craft beers. This partnership provides a dedicated retail channel and customer experience space.
  • Groundwater GuardiansminorStrategic or Co-development PartnerSupported organization focused on water conservation awareness. Ensign Beverage supports the Groundwater Guardian program which brings together communities, schools, and organizations to protect clean water. Part of Ensign's mission to support Water Conservation, Water Health, and Water Access.
  • Brewers for Clean Water (NRDC)minorStrategic or Co-development PartnerPartnership with Natural Resources Defense Council's Brewers for Clean Water initiative. Ensign supports groundwater protection efforts as part of their water conservation mission.
  • Hy-VeecoreChannel Partner/ Reseller/ DistributorRetail distribution partnership with Hy-Vee grocery stores. 4-pack kombucha products are stocked at Hy-Vee locations throughout Nebraska, providing wide retail distribution for the brand.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Ensign Beverage competitors and assessment

Company assessment

Direct peers

  • Rowdy Mermaid Kombucha: Colorado-based small-batch kombucha brand with a focus on functional, botanical flavors. Comparable to Ensign's wellness-forward, botanical flavor lineup (e.g., Tulsi & Turmeric, Lavender Bud) and small-batch craft identity.
  • RISE Brewing Co. Canned nitro cold brew and oat milk latte brand distributed nationally through grocery. Comparable to Ensign's canned cold brew on format and grocery distribution model, though at a significantly larger scale.
  • Humm Kombucha: Craft kombucha producer with a broad multi-flavor canned lineup sold through grocery and natural channels. Comparable to Ensign in flavor variety, can format, and mid-size craft brand positioning.
  • Brew Dr. Kombucha: Oregon-based craft kombucha brewer with a multi-flavor canned lineup and emphasis on organic, loose-leaf tea inputs. Closely comparable to Ensign on small-batch craft positioning, organic ingredient story, and can-based retail SKU strategy.
  • Chameleon Cold-Brew: Multi-SKU canned cold brew coffee brand distributed through natural and conventional grocery. Directly comparable to Ensign's canned cold brew (Original and Sweet) sold in 4-packs at Hy-Vee.
  • High Brew Coffee: Canned cold brew coffee brand with multiple varieties sold in multi-pack retail formats. Closely comparable to Ensign's cold brew SKUs on packaging format, retail channel, and price-point positioning.
  • Health-Ade Kombucha: Premium organic kombucha brand sold in multi-flavor 4-packs at natural and conventional grocery. Directly comparable product format, retail channel, and target consumer to Ensign's Hy-Vee 4-pack distribution.
  • GT's Living Foods: Largest U.S. kombucha brand founded by GT Dave. Directly competes with Ensign in bottled/canned kombucha retail with broad national distribution and a multi-flavor lineup; the relevant scale benchmark for Ensign's category.

Regional players

  • First Street Brewing: Hastings, NE craft brewery and sister company that operates the taproom where Ensign kombucha is sold on tap. Comparable as a Nebraska-based craft beverage producer with shared local ecosystem, though its primary product is craft beer rather than kombucha.

Broad incumbents

  • Stumptown Coffee Roasters: Established specialty coffee roaster and cold brew producer. Comparable to Ensign's cold brew line on product category and Lincoln/regional craft coffee sourcing story, but operates at far greater scale and as part of a broader Peet's-owned portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

Ensign Beverage social profiles

Digital presence

Ensign Beverage financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Ensign Beverage leadership team

Management profile

Number of profiles

Profiles1 record

Ensign Beverage funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Ensign Beverage M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ensign Beverage

What does Ensign Beverage do?

Ensign Beverage brews, cans, and distributes a line of low-sugar and no-sugar non-alcoholic beverages from its Hastings, Nebraska facility. The company produces two core product lines: kombucha (seven flavors made with USDA Certified Organic teas, purified Ogallala Aquifer water, and seasonal organic fruits using SCOBY fermentation) and cold brew coffee (Original and Sweet varieties made from Lincoln-roasted beans). Products are sold in cans and 4-packs through retail partners, a sister-company taproom, and community events.

Is Ensign Beverage a public or private company?

Ensign Beverage is a private company. It is classified as family owned and is currently operating.

When was Ensign Beverage founded?

Ensign Beverage was founded in 2017.

Where is Ensign Beverage based?

Ensign Beverage is headquartered in Hastings, United States, in the North America region.

How does Ensign Beverage make money?

Two revenue lines are on record. Kombucha and Cold Brew Product Sales are the primary driver. The others are taproom Sales.

Who are Ensign Beverage's main competitors?

Direct peers on record are Rowdy Mermaid Kombucha, RISE Brewing Co., Humm Kombucha, Brew Dr. Kombucha, Chameleon Cold-Brew, High Brew Coffee, Health-Ade Kombucha and GT's Living Foods. First Street Brewing is listed as a regional player. Stumptown Coffee Roasters is listed as a broad incumbent.

Does Ensign Beverage have an API?

No public API is recorded for Ensign Beverage.

What industry is Ensign Beverage in?

Ensign Beverage's product category is Craft Beverages (Kombucha & Cold Brew). Its primary akta.pro industry code is AFAFAHAA, Kombucha Production, with a secondary code of AFAFABAK, Kombucha & Other Fermented Non-Alcoholic Beverages. Its NAICS code is 312111 and its SIC code is 2080.

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