The Banyan House

What The Banyan House does

The Banyan House, LLC is a privately-held holistic wellness practice founded and operated by Claudia Valdes, delivering an integrated portfolio of ancient healing modalities and modern wellness techniques to individual consumers. Service offerings span 1:1 sessions in Reiki, Chakra Balancing, Sound Healing, Breathwork, Yoga, Aromatherapy, Meditation, Holistic Skincare, Access Bars, and the founder-developed signature Alchemy Immersion, plus Holistic Mastery Coaching across life, relationship, stress, health, spiritual, intimacy, eco-conscious, and mindful-parenting domains. Educational offerings include tiered certification curricula in Reiki (Levels I-III) and Akashic Records (Levels I-III), workshops in Tarot, Mindful Painting, Breathwork, and Yoga Basics, and all-inclusive multi-day immersion retreats.

The business operates a direct-to-consumer model with virtual and in-person service delivery. The company transitioned from a physical storefront to a virtual-first presence while retaining in-person services in Key West, extending reach nationally and internationally via video conferencing. GTM motions include direct-to-consumer booking (via MINDBODY, WhatsApp, phone, and email), community-led growth through the recurring Conscious Soulcial Club membership, and event-driven acquisition via workshops, retreats, and external participation in The Banyan House at events such as The Yoga Expo. Sub-brands include Sacral Essence (intimacy and sexual wellness coaching), Root & Rise (nature-based family learning), and Sage and Soil (eco-living coaching). Distribution is supplemented by a planned Banyan House online boutique for crystals, altar supplies, tarot decks, and curated artisan goods, currently listed as "COMING SOON."

Revenue mechanics are diversified across one-time service fees (e.g., $140/hr for 1:1 sessions, $260 first Alchemy Immersion), tiered certification workshop fees ($111-$397), all-inclusive retreat pricing ($222), a recurring membership subscription, and (planned) e-commerce product sales. The company carries no disclosed funding, no patents, and operates with a founder-anchored sole-practitioner model.

Name

The Banyan House

Legal name

The Banyan House, LLC

Website

https://thebanyanhouse.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

The Banyan House is a privately-held, founder-operated holistic wellness practice delivering 1:1 healing sessions, coaching, retreats, and certifications across Reiki, sound healing, breathwork, yoga, and intimacy and family wellness, serving individual consumers virtually and in Key West, Florida.

Ownership category

akta.pro rank

Product category

Holistic Wellness Services

NAICS

Offices of Other Health Practitioners (6213), Other Personal Care Services (81219)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Holistic & Alternative Therapies (Reiki, Sound Healing, Breathwork, Energy Work) (THAJAHAF)

akta.pro secondary industries

Reiki & Energy Healing (HSADAHAM), Meditation Retreats, Workshops & Immersive Programs (HSADAJAF)

Keywords

• Holistic wellness services
• Reiki healing sessions
• Spiritual coaching programs
• Crystal boutique retail
• Wellness certification workshops

Headquarters

HQ city

Dania

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. 1:1 Holistic Sessions: One-on-one sessions including Reiki, Chakra Balancing, Sound Healing, Breathwork, Yoga, Aromatherapy, Meditation, Holistic Skincare, Access Bars, and Alchemy Immersion. Delivered virtually or in person in Key West. Individual session pricing.
2. Holistic Mastery Coaching: Multi-modal coaching programs covering Life Mastery, Focus Mastery (Life, Relationship, Stress Management, Health & Wellness, Spiritual Development, Intimacy & Sexual Wellness, Eco-Conscious Living, Mindful Parenting). Offered as 1:1 private sessions. Pricing varies by engagement type and duration.
3. Conscious Soulcial Club Membership: Subscription-style membership providing community access, monthly development sessions, bi-weekly Q&A sessions, mini-retreats, meditations, and discounts on workshops and 1:1 coaching. Ongoing recurring revenue through membership fees.
4. Banyan House Boutique: Online retail of crystals, smudge sticks, herbs, incense, altar supplies, spiritual books, tarot decks, jewelry, clothing, and crafted arts. Collaborates with local artisans and fair-trade small businesses. E-commerce product sales.
5. Certifications & Workshops: Reiki Level I, II, and III certification workshops; Akashic Records Level I, II, III workshops; Yoga Basics; Breathwork & KAP; Mindful Painting; Tarot Awakening. Offered at tiered pricing with member discounts. One-time fee per certification.
6. Reiki Immersion Retreats: Weekend all-inclusive retreat events (e.g., March 18-20, 2022) featuring yoga, meditation, sound healing, cacao ceremonies, Reiki certification, catered meals, aura/chakra photography, and sanctuary amenities. Non-member pricing at $222.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

The Banyan House delivers one-on-one holistic healing sessions (Reiki, Chakra Balancing, Alchemy Immersion, Sound Healing, Breathwork, Yoga, Aromatherapy, Access Bars, Holistic Skincare, Meditation) and multi-modal coaching programs, sold per session or in multi-session packages. The company also runs certification workshops (Reiki Levels I–III, Akashic Records Levels I–III), a recurring membership community called the Conscious Soulcial Club, and a boutique selling crystals, smudge sticks, tarot decks, jewelry, and artisan goods. Services are delivered virtually and in person in Key West.

Product overview

The Banyan House is a holistic wellness sanctuary offering a diverse portfolio of services centered around mind-body-spirit integration. The core offering consists of Holistic Mastery Coaching programs and 1:1 healing sessions (Reiki, Chakra Balancing, Alchemy Immersion, Sound Healing, Breathwork, Yoga, Aromatherapy). The business operates on a membership model through the Conscious Soulcial Club, includes an e-commerce boutique for crystals and spiritual tools, and provides educational workshops and family learning programs. Services are delivered virtually or in-person in Key West, with retreats and certification programs in Reiki and Akashic Records. A sub-brand, Sacral Essence, focuses specifically on intimacy and sexual wellness coaching.

Differentiator

Problem solved

Functional benefit

Brands

• Conscious Soulcial Club: A spiritual community designed to support individuals developing their spiritual path and expanding consciousness through regular gatherings, workshops, and mentorship.
• Sacral Essence
• Root & Rise
• Sacral Essence

Products and services

• Holistic Mastery Coaching Comprehensive 1:1 coaching program spanning life, relationship, stress management, health, wellness, and spiritual development for adults seeking holistic guidance.
• 1:1 Healing Sessions Individual holistic healing sessions including Reiki, Chakra & Energy Balancing, Alchemy Immersion, Sound Healing, Breathwork, Yoga, Aromatherapy, Access Bars, Holistic Skincare, and Meditation, delivered virtually or in person in Key West.
• Alchemy Immersion Signature session combining Elemental Energy, Reiki, Access Consciousness, Crystal Body Grid, Crystal & Tibetan Sound Healing, Aromatherapy, Pandorastar Light Therapy, Guided Meditation, and Intuitive Insight for emotional and spiritual release of blocks.
• Conscious Soulcial Club Membership Spiritual community membership supporting consciousness expansion through regular gatherings, monthly development sessions, bi-weekly Q&As, mini-retreats, meditations, and member discounts on services.
• Banyan House Boutique Online retail storefront selling crystals, smudge sticks, herbs, incense, altar supplies, spiritual books, tarot decks, jewelry, and clothing, including one of the largest collections of tumbled stones and rare, out-of-print tarot decks in South Florida.
• Sacral Essence Intimacy and sexual wellness coaching for individuals and couples, integrating Tantra, Kundalini, Conscious Coupling, and aphrodisiac nutrition through educational and interactive learning experiences.
• Root & Rise Family Learning Nature-based, hands-on learning program for homeschooling families and caregivers integrating science, history, art, movement, sustainability, and eco-conscious living across multi-disciplinary activities.
• Reiki Certification Training Multi-level Usui Reiki certification workshops (Level I self-healing, Level II practicing on others with symbols, Level III advanced attunement) including workbooks, attunement, and certification.
• Educational Workshops Short-format educational workshops including Tarot Awakening, Mindful Painting, Breathwork & KAP, Yoga Basics, and Akashic Records Levels I-III, with member discounts and all materials provided.
• End of Life Doula Services Death Doula services for individuals and families navigating end-of-life transitions, facilitating communication of patient wishes, logistical planning, holistic comfort treatments, and emotional support.
• Reiki Immersion Retreat All-inclusive weekend retreat combining yoga, meditation, sound healing, cacao ceremony, Reiki certification, catered meals, and aura/chakra photography.

Quantifiable outcome

• Reduced stress and anxiety through meditation practice, with lower cortisol levels
• +2 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor.

• The Yoga ExpominorGTM or Marketing Partner · 18 March 2022The Banyan House participates in The Yoga Expo, a large-scale wellness expo event, as a service provider/booth participant. This provides external event visibility, brand exposure, and customer acquisition opportunities in the wellness event space.
• Local Artisans and Fair-Trade Small BusinessesminorOthersThe Banyan House collaborates with local artisans and fair-trade small businesses to offer curated collections of crafted arts including jewelry, clothing, and other products in the online boutique. This partnership provides a rotating inventory of unique, handcrafted items and supports local makers.
• Nourished2theCoreminorOthersCatering partner for the Reiki Immersion Retreat events, providing delicious healthy vegetarian and vegan meals during the all-inclusive weekend retreat experience.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Headspace: Headspace is a mainstream mindfulness and meditation app with guided content for stress, sleep, and focus. It overlaps with The Banyan House's meditation and breathwork offerings and addresses a much larger audience at a lower price point.
• Alo Moves: Alo Moves is a subscription-based digital platform offering yoga, meditation, and fitness classes from established instructors. It is a broader incumbent in the virtual holistic-wellness space, competing for the same virtual-session demand that The Banyan House serves through 1:1 yoga and meditation.
• Calm: Calm is a leading consumer meditation, mindfulness, and sleep app. It competes with The Banyan House's meditation and breathwork services at the lower-friction, self-serve end of the market and serves overlapping wellness-seeking consumers virtually.

Direct peers

• Energy Muse: Energy Muse is a crystal and spiritual wellness e-commerce brand selling jewelry, meditation tools, and energy products directly to consumers. It is comparable to The Banyan House's planned boutique channel and shares the same target customer: spiritually oriented consumers seeking crystals and holistic tools.
• The Alchemist's Kitchen: The Alchemist's Kitchen is an online apothecary and content platform for plant-based wellness, herbalism, and sacred botanicals. It overlaps with The Banyan House's aromatherapy, herbs, and intentional product curation, and targets a similar spiritually inclined wellness consumer.

Others

• Gaia: Gaia is a streaming and content platform focused on yoga, meditation, spirituality, and alternative healing. It is thematically adjacent to The Banyan House's esoteric content and shares an audience interested in consciousness expansion, energy work, and holistic modalities.
• MINDBODY (now part of Mindbody / ClassPass): MINDBODY is the appointment-booking and scheduling platform The Banyan House uses for customer bookings. It is included as an enabling technology vendor and ecosystem participant rather than a competitor, but reflects the broader wellness-services infrastructure the company depends on.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Thebanyanhouse

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Banyan House