What Civic Nation does

Civic Nation is a 501(c)(3) nonprofit impact hub founded in 2017 and headquartered at 1400 L Street NW, Washington, DC. It operates as a portfolio organization that houses and provides shared back-office, fundraising, communications, and partnership infrastructure to five active national civic-engagement initiatives: ALL IN Campus Democracy Challenge (nonpartisan student voter engagement across 1,000+ colleges and universities), Change Collective (local civic-leadership fellowship in five U.S. cities), It's On Us (campus sexual-assault prevention across 403+ campus chapters), We The Action (pro bono legal services connecting 52,000+ volunteer lawyers with 600+ nonprofit partners), and When We All Vote (nonpartisan voter registration and turnout, founded by Michelle Obama). Civic Nation also runs time-limited issue campaigns such as Save On Clean Energy, SAVE On Student Debt, Made to Save, and Online For All, often in coalition with federal agencies and major nonprofits, and tracks 120M+ cumulative Americans engaged across all programs.

The underlying "technology" is non-proprietary and operational rather than productized: websites per initiative (civicnation.org plus five sub-brand domains), donation processing via ActBlue, CRM and email/SMS delivery via HubSpot, texting infrastructure via Twilio, and web analytics via Google. The organization has no mobile app, no disclosed API or SDK, and no AI/ML capabilities described. Revenue is generated entirely through charitable contributions — individual donations, foundation grants (Visa Foundation, Kresge Foundation, Mellon Foundation), corporate partnerships (Lyft, Lime, Headspace, DoorDash, Visa, Snap, MTV/Paramount, Levi Strauss), and federal-agency programmatic collaborations (U.S. Departments of Education and Energy). All programs are offered free of charge to participants and beneficiary communities.

Civic Nation is governed by a board chaired by Valerie Jarrett, with CEO Kyle Lierman leading a team of approximately 75 staff across initiative executive directors (We The Action, ALL IN, Change Collective, It's On Us) and functional executive VPs in People & Operations, Communications, Campaigns & Partnerships, and Corporate Partnerships & Development. The organization competes for donor dollars and policy attention against other national civic and democracy-focused nonprofits, and differentiates through its Obama-administration alumni network, celebrity/influencer reach, and the scale of its campus, volunteer, and pro bono lawyer networks.

Name

Civic Nation

Legal name

Civic Nation

Website

https://civicnation.org

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

Civic Nation is a 501(c)(3) nonprofit impact hub in Washington, DC that operates five national civic-engagement initiatives — ALL IN, Change Collective, It's On Us, We The Action, and When We All Vote — reaching 120M+ Americans across campuses, nonprofits, volunteer lawyers, and voters.

Ownership category

akta.pro rank

Product category

Civic Engagement Services

NAICS

Social Advocacy Organizations (8133), Civic and Social Organizations (81341), Political Organizations (813940)

SIC

Services-Social Services (8300)

akta.pro primary industry

Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ)

akta.pro secondary industries

Digital Inclusion & Civic Tech (Connectivity, GovTech for Social Good) (BPAGALAK), Civic Education & Community Engagement (Voting, Local Government) (EDAAAFAC), Youth Leadership, Civic Education & Service-Learning Nonprofits (BPAGADAI)

Keywords

• Civic engagement initiatives
• Nonprofit voter registration
• Campus democracy programs
• Pro bono legal services
• Community leadership development

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Donations and Charitable Contributions: Civic Nation is a 501(c)(3) tax-exempt nonprofit organization that funds its operations primarily through donations from individuals, foundations, and corporations. The organization accepts donations through its website and mail, with contributions being tax-deductible to the extent permitted by law.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Civic Nation is a 501(c)(3) nonprofit impact hub that runs multiple national civic engagement initiatives, including the ALL IN Campus Democracy Challenge, When We All Vote voter registration campaign, It's On Us sexual assault prevention program, Change Collective local civic leadership program, and We The Action pro bono legal services platform. The organization coordinates cross-program operations, shared technology, and partnerships to amplify participation in democracy, civic life, and community leadership across the United States.

Product overview

Civic Nation is a nonprofit impact hub that operates as a unified platform of multiple national civic engagement initiatives. The organization powers five core active initiatives: ALL IN Campus Democracy Challenge (student voter engagement at 1,000+ colleges), Change Collective (local leadership development in 5 cities), It's On Us (campus sexual assault prevention), We The Action (pro bono legal services network), and When We All Vote (voter participation and registration). Previously, Civic Nation ran time-limited campaigns including Save On Clean Energy, SAVE On Student Debt, Made to Save, Online For All, United State of Women, End Rape On Campus, #VoteTogether, Reach Higher, and College Promise. The organization uses digital platforms, grassroots organizing, and strategic partnerships to strengthen civic culture, civic power, and civic participation.

Differentiator

Problem solved

Functional benefit

Brands

• ALL IN Campus Democracy Challenge: Empowering colleges and universities to achieve excellence in nonpartisan student democratic engagement.
• Change Collective
• It's On Us
• We The Action
• When We All Vote

Products and services

• ALL IN Campus Democracy Challenge

Quantifiable outcome

• 120+ million Americans engaged on critical issues
• +6 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

34 partnerships are on record, tiered core and supporting.

• LyftcoreGTM or Marketing PartnerLyft partnered with When We All Vote to provide discounted and free transportation to polling locations, offering ride codes (VOTE24) to help voters get to the polls during elections.
• LimecoreGTM or Marketing PartnerLime partnered with When We All Vote to offer discounted and free scooter/bike transportation to polling locations through VOTE2024 codes.
• HeadspacesupportingGTM or Marketing PartnerHeadspace partnered with When We All Vote to create an Election Season Survival Guide to help voters manage election anxiety and take care of their mental health during the election.
• MTV / MTV Entertainment StudioscoreGTM or Marketing PartnerMTV and MTV Entertainment Studios partnered with It's On Us and ALL IN on national campaigns to close the community college student voting gap and advance culture change campaigns targeting college students.
• Levi Strauss & Co.coreGTM or Marketing PartnerLevi Strauss & Co. joined ALL IN Campus Democracy Challenge in a national campaign to close the community college student voting gap.
• SHOWTIMEcoreGTM or Marketing PartnerSHOWTIME (MTV Entertainment Studios) partnered with ALL IN and other brands on the campaign to close the community college student voting gap.
• AFL-CIOcoreStrategic or Co-development PartnerAFL-CIO partnered with We The Action to launch Rise Up: Federal Workers Legal Defense Network, connecting federal workers fired by the Trump administration with free legal support from pro bono lawyers mobilized through We The Action.
• Democracy ForwardcoreStrategic or Co-development PartnerDemocracy Forward partnered with We The Action and AFL-CIO on the Federal Workers Legal Defense Network to provide legal support to federal workers.
• American Federation of Government Employees (AFGE)coreStrategic or Co-development PartnerAFGE partnered with We The Action and AFL-CIO on the Federal Workers Legal Defense Network to support federal workers facing rights violations.
• National Federation of Federal Employees (NFFE-IAM)supportingStrategic or Co-development PartnerNFFE-IAM joined the Federal Workers Legal Defense Network as a labor union partner representing federal employees.
• National Treasury Employees Union (NTEU)supportingStrategic or Co-development PartnerNTEU partnered on the Federal Workers Legal Defense Network to support federal workers in protecting their rights.
• The Leadership Conference on Civil and Human RightssupportingStrategic or Co-development PartnerThe Leadership Conference on Civil and Human Rights joined the Federal Workers Legal Defense Network coalition supporting federal workers.
• American Constitution Society (ACS)supportingStrategic or Co-development PartnerACS partnered on the Federal Workers Legal Defense Network to mobilize legal professionals for federal worker support.
• Partnership for Public ServicesupportingStrategic or Co-development PartnerPartnership for Public Service joined the Federal Workers Legal Defense Network to support federal workers.
• Florida Rights Restoration CoalitioncoreStrategic or Co-development PartnerWe The Action partnered with the Florida Rights Restoration Coalition to help people with previous felony convictions restore their voting rights, recruiting 400+ lawyers to serve returning Floridians.
• Snap Inc.coreGTM or Marketing PartnerSnap Inc. partnered with It's On Us to increase safety at colleges across the country through digital engagement and prevention resources on the Snapchat platform.
• YSL BeautysupportingGTM or Marketing PartnerYSL Beauty partnered with It's On Us on a new research index focused on intimate partner violence in the LGBTQIA+ community.
• U.S. Department of EducationcoreStrategic or Co-development PartnerCivic Nation and the U.S. Department of Education launched the 'Online For All' campaign to help students and families access affordable high-speed internet, and the 'SAVE On Student Debt' campaign to help borrowers access income-driven repayment plans.
• U.S. Department of EnergycoreStrategic or Co-development PartnerCivic Nation partnered with the U.S. Department of Energy on the 'Save On Clean Energy' campaign, a coalition of 50+ partners helping Americans save on clean energy incentives from the Inflation Reduction Act.
• DoorDashsupportingGTM or Marketing PartnerDoorDash is listed as a partner supporting Civic Nation's initiatives through corporate partnerships.
• TwiliosupportingTechnology or IntegrationTwilio provides technology infrastructure to support Civic Nation's digital communication and texting campaigns for voter outreach.
• UnidosUScoreStrategic or Co-development PartnerUnidosUS partnered with Civic Nation on the SAVE On Student Debt campaign to help Latino borrowers access income-driven repayment plans.
• RisesupportingStrategic or Co-development PartnerRise partnered with Civic Nation on the SAVE On Student Debt campaign to help student borrowers.
• Student Debt Crisis CentersupportingStrategic or Co-development PartnerStudent Debt Crisis Center co-partnered with Civic Nation on the SAVE On Student Debt campaign.
• Young InvinciblessupportingStrategic or Co-development PartnerYoung Invincibles partnered with Civic Nation on the SAVE On Student Debt campaign to support young borrowers.
• National Urban LeaguecoreStrategic or Co-development PartnerNational Urban League partnered with Civic Nation on the SAVE On Student Debt campaign to support borrowers of color.
• NAACPcoreStrategic or Co-development PartnerNAACP partnered with Civic Nation on the SAVE On Student Debt campaign to support Black borrowers.
• Run For SomethingcoreStrategic or Co-development PartnerCivic Nation partnered with Run For Something Civics on National Run For Office Day to encourage underrepresented people to run for political office at every level.
• The Common AppcoreStrategic or Co-development PartnerThe Common App partnered with Civic Nation on the Reach Higher initiative to inspire students to pursue education beyond high school.
• Culture of Democracy CollectivecoreStrategic or Co-development PartnerWhen We All Vote led the Culture of Democracy Collective — a network of 530+ leading national and community organizations working together to change the culture around voting.
• Baltimore OriolessupportingGTM or Marketing PartnerBaltimore Orioles partnered with the Change Collective's National Change Lab convening, with team leadership speaking on panels about civic trust and community building through sports.
• Baltimore RavenssupportingGTM or Marketing PartnerBaltimore Ravens partnered with the Change Collective's National Change Lab, with team leadership participating in panels on community engagement and civic responsibility.
• SNF Agora Institute at Johns Hopkins UniversitysupportingStrategic or Co-development PartnerSNF Agora Institute at Johns Hopkins University (led by Hahrie Han) partnered with the Change Collective for its National Change Lab convening on the future of democracy.
• Brookings InstitutionsupportingStrategic or Co-development PartnerBrookings Institution Senior Fellow Xavier de Souza Briggs participated in the Change Collective's National Change Lab to discuss civic leadership and democracy.

Scale indicators16 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Rock the Vote: The largest U.S. nonpartisan voter registration and engagement nonprofit, targeting young voters. Directly comparable to When We All Vote and ALL IN as a civic engagement hub competing for the same youth voter and foundation funding.
• HeadCount: Nonprofit voter registration organization that leverages live music events and celebrity partnerships. Closely comparable to Civic Nation's celebrity-driven voter mobilization model through When We All Vote.
• DoSomething.org: Largest youth civic engagement nonprofit, mobilizing millions of young people around social causes via digital campaigns. Directly comparable to Civic Nation's youth-focused civic education and voter registration work, though operates more as a single platform vs. multi-initiative hub.
• Campus Vote Project: Nonpartisan initiative focused specifically on college student voter registration and turnout. Directly comparable to ALL IN Campus Democracy Challenge as a narrower campus-only voter engagement peer.
• New Voters Project: Youth-focused voter mobilization organization running campus canvassing and registration drives. Comparable to ALL IN as a campus civic engagement peer, though with a more field-organizing rather than award/recognition model.
• Generation Citizen: Nonprofit bringing civics education into K-12 and college classrooms. Comparable to Civic Nation's civic education work (ALL IN, Change Collective) but focused on curriculum integration rather than mass mobilization.

Broad incumbents

• League of Women Voters: Established nonpartisan civic organization focused on voter education, registration, and advocacy. Comparable as a voter engagement peer, though broader in scope (policy, redistricting, debate hosting) and with a 100+ year operating history.
• Brennan Center for Justice: Nonpartisan law and policy institute at NYU focused on voting rights, democracy reform, and justice. Comparable in its voter rights and civic participation mission, but operates more as a think tank/legal policy shop than a mass mobilization org.
• Points of Light: Global nonprofit focused on volunteer service and civic engagement. Comparable to Civic Nation's volunteer mobilization function (56K+ volunteers), though with a broader service-rather-than-advocacy mandate.

Emerging players

• National Conference on Citizenship: Chartered by Congress to track and support civic participation in the U.S. Comparable as a research-and-advocacy peer in civic participation measurement, though smaller and more research-oriented than Civic Nation's mobilization focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/civicnation
• Facebookfacebook.com/CivicNation
• LinkedInlinkedin.com/company/civic-nation
• Instagraminstagram.com/civicnation

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles21 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Civic Nation