Institutional Real Estate

What Institutional Real Estate does

Institutional Real Estate, Inc. (IREI) is a privately held, founder-led B2B media and information services company founded in 1987 by Geoffrey Dohrmann, headquartered in San Ramon, California, and serving the global institutional real estate and infrastructure investment community. The company operates four complementary business lines: regional trade publications (Institutional Real Estate Americas, Europe, and Asia Pacific), thematic publications (Institutional Investing in Infrastructure/i3, Real Assets Adviser, and iREOC Connect), the IRE.IQ subscription database tracking over 6,000 investment programs, 18,000+ organizations, and 40,000+ contacts, and an events and consulting practice anchored by invitation-only VIP conferences and the iREOC membership organization.

IREI's proprietary technology stack centers on the IRE.IQ market intelligence platform, a relational database integrating program data, commitments, contacts, fundraising intelligence, and a research archive, sold on annual subscription with consultative sales motion. The July 2025 acquisition of U.K.-based Lyndon Publishing 2 Limited added The Property Chronicle and The Green Chronicle, extending European coverage. An AI partnership with Agentic Assets provides distribution into third-party AI platforms (Corbis, EQUIRE) but does not yet constitute in-house AI capability.

The business model is subscription-recurring across publications and IRE.IQ, supplemented by event registration, sponsorship, advertising, and one-time research sales, with a freemium newsline layer for top-of-funnel demand generation. Customer segments span pension plans, foundations, endowments, investment managers, REOCs, real estate consultants, and private wealth advisers, sold via direct sales and editorial advisory board engagement. The company has 11–50 employees, no external funding rounds, and remains controlled by the Dohrmann family and management team.

Name

Institutional Real Estate

Legal name

Institutional Real Estate, Inc.

Website

https://irei.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Institutional Real Estate, Inc. (IREI) is a founder-led B2B media firm publishing trade journals, running institutional real estate conferences, and operating the IRE.IQ subscription database for pension plans, endowments, investment managers, consultants, and REOCs globally.

Ownership category

akta.pro rank

Headquarters

HQ city

San Ramon

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Publication Subscriptions: Subscription-based access to print and/or online publications including Institutional Real Estate Americas, Europe, Asia Pacific, Institutional Investing in Infrastructure (i3), and Real Assets Adviser. Revenue generated from monthly/annual subscription fees.
2. Events and Conferences: Annual conferences (VIP Americas, VIP Infrastructure, IREI Springboard, iREOC Annual Membership Meeting) and Editorial Advisory Board Meetings generate revenue through registration fees, sponsorship, and advertising.
3. IRE.IQ Database Subscription: Premium subscription access to the IRE.IQ market intelligence database providing data on investors, managers, programs, commitments, and market intelligence. Revenue from database subscription fees.
4. Advertising and Sponsorship: Advertising opportunities in publications and media kits, plus sponsorship packages for events and publications.
5. Special Reports and Research: Sale of special reports, industry research reports, and IREI Special Reports through the store/resource center.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

IREI is a global B2B media firm that publishes regional institutional real estate and infrastructure magazines (Americas, Europe, Asia Pacific, i3, Real Assets Adviser, iREOC Connect, The Property Chronicle), operates the IRE.IQ subscription database tracking over 6,000 investment programs, runs annual conferences and editorial advisory board meetings, delivers free daily newslines, and provides research and consulting services to institutional investors, investment managers, consultants, and REOCs.

Product overview

IREI is a global media firm offering a diversified portfolio of publications, events, databases, and consulting services for the institutional real estate and infrastructure investment community. The core platform consists of regional publications covering Americas, Europe, and Asia Pacific (Institutional Real Estate Americas, Europe, Asia Pacific), specialized publications (Institutional Investing in Infrastructure/i3, Real Assets Adviser, iREOC Connect), and the IRE.IQ Database — a subscription-based market intelligence platform tracking over 6,000 investment programs across 18,000+ organizations. Additional offerings include The Property Chronicle and The Springboard Chronicle (acquired 2025), free daily newslines, annual conferences (VIP Americas, VIP Infrastructure), editorial advisory board meetings, and research/consulting services. The company operates on a B2B subscription model serving pension plans, foundations, endowments, investment managers, consultants, and REOCs.

Differentiator

Problem solved

Functional benefit

Brands

• IRE.IQ: Platform providing real estate investment data, tracking more than 6,000 global institutional real estate investment programs with over 18K+ organizations, 6K+ investment programs, 13K+ commitments and searches, and 40K+ contacts.
• iREOC (Institute for Real Estate Operating Companies)
• i3 (Institutional Investing in Infrastructure)
• Real Assets Adviser

Products and services

• Institutional Real Estate Americas
• Institutional Real Estate Europe
• Institutional Real Estate Asia Pacific
• Institutional Investing in Infrastructure (i3)
• Real Assets Adviser
• iREOC Connect
• Institute for Real Estate Operating Companies (iREOC)
• IRE.IQ Database
• The Property Chronicle
• The Springboard Chronicle
• Free Newslines and Digests
• Events and Conferences (VIP Americas, VIP Infrastructure, IREI Springboard, iREOC Annual Meeting)
• Research and Consulting Services
• IRE.IQ Fundraising Reports and Investment Guides

Quantifiable outcome

• IRE.IQ tracks over $500 billion in combined fundraising targets from institutional investors
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

21 partnerships are on record, tiered core and minor.

• Lyndon Publishing 2 LimitedcoreStrategic or Co-development Partner · 2 July 2025Acquisition of U.K.-based Lyndon Publishing 2 Ltd., including its publications The Property Chronicle and The Green Chronicle. The acquisition expands IREI's global reach. Lyndon Publishing's founder Stephen Yorke continues as consultant and editor.
• Agentic AssetscoreStrategic or Co-development PartnerAI technology company partnership. Agentic Assets builds purpose-built AI platforms for commercial real estate professionals. The company develops Corbis and EQUIRE platforms as well as custom AI agent solutions tailored to institutional real estate firm workflows.
• ADISA (Alternative & Direct Investment Securities Association)minorStrategic or Co-development PartnerNation's largest trade association of professionals involved in non-traded alternative investments. Provides educational and networking opportunities and lobbies for members' interests on Capitol Hill.
• American Seniors Housing Association (ASHA)minorStrategic or Co-development PartnerRepresents interests of companies involved in finance, development and operation of housing and services for seniors including independent living, assisted living, memory care, and continuing care communities.
• Alliance Global AdvisorsminorStrategic or Co-development PartnerWomen-owned consulting firm focused on developing strategic growth solutions for real asset investment managers. Provides independent perspective and innovative approach to attracting capital.
• ArcBridge Research GroupminorStrategic or Co-development PartnerDelivers institutional-quality outsourced research, project-based consulting, and independent third-party due diligence. Founded by Dr. Will McIntosh, Ph.D., CRE. Clients include institutional investors, managers, consulting firms, banks, and regulatory agencies.
• Blue VaultminorStrategic or Co-development PartnerCommitted to providing in-depth research on alternative investments to help educate financial advisors and protect investors. Provides access to performance information and factual performance metrics.
• Epic + ENSO Strategic PartnersminorStrategic or Co-development PartnerInternational alliance of senior capital formation professionals facilitating partnerships between REOCs and the evolving investor landscape. Helps clients scale investment platforms and develop investor relationships.
• European Public Real Estate Association (EPRA)minorStrategic or Co-development PartnerVoice of Europe's listed real estate - stock exchange quoted property companies, investors and suppliers. Committed to enhancing the future of the European listed real estate sector.
• Filipinos in Institutional Real Estate (FIIRE)minorStrategic or Co-development PartnerNetworking organization for Filipinos professionally active in institutional real estate. Became a 501c3 non-profit in 2019 with mission focused on networking, education and mentoring. Has chapters throughout the U.S. and launched international chapter in Manila in 2023.
• Financial Services Institute (FSI)minorStrategic or Co-development PartnerEnsures individuals have access to competent and affordable financial advice, products and services delivered by independent financial advisors and firms.
• GRESBminorStrategic or Co-development PartnerIndependent organization providing validated ESG performance data and peer benchmarks for investors and managers to improve business intelligence and decision-making.
• IDR Investment ManagementminorStrategic or Co-development PartnerRegistered investment adviser and pioneer in private real estate indexing. Founded in 2006, manages the first and only index fund for the private equity real estate asset class. Known for breakthrough innovations and patented indexing.
• Information Management Network (IMN)minorStrategic or Co-development PartnerPremier real estate conference business in the United States. Provides high-quality intelligence and networking platform driving industry connections and knowledge transfer.
• Institute for Portfolio Alternatives (IPA)minorStrategic or Co-development PartnerOnly association representing top sponsors and distributors of alternative investments. Advocates for asset managers, broker-dealers, RIAs, family offices and industry participants.
• Juniper SquareminorStrategic or Co-development PartnerLeader in investment management software, investor reporting and fund administration for private markets including commercial real estate. Empowers GPs to accelerate fundraising and scale operations.
• Kayo Conference SeriesminorStrategic or Co-development PartnerUnites a community of women in finance that network about deal flow, capital raising, industry knowledge and career issues. Connects investors through conferences, local pop-ups, newsletters, and digital content.
• NAREIMminorStrategic or Co-development PartnerHome of real estate investment management benchmarking and best practice education for over 30 years. Focus on peer-to-peer networking. Represents firms with combined $3 trillion of AUM.
• NareitminorStrategic or Co-development PartnerWorldwide representative voice for REITs and publicly traded real estate companies with an interest in U.S. real estate.
• National Investment Center for Seniors Housing & Care (NIC)minorStrategic or Co-development PartnerEnables access and choice in senior housing and care by providing analytics and insights for investors and operators. Delivers trusted, objective insights through analytics and sector events.
• Pacific Pension & Investment Institute (PPI)minorStrategic or Co-development PartnerGlobal organization with individual and institutional members from leading pension funds, sovereign wealth funds, endowments, foundations, and commercial asset management. Members represent approximately $25 trillion in assets.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• CoStar Group: Dominant commercial real estate data, analytics, and marketplace platform serving institutional investors and brokers. Comparable as a subscription-based CRE intelligence provider with overlapping institutional customer base, though far larger and broader in scope.
• PERE (Private Equity Real Estate): Leading institutional private real estate media brand (PEI Media) covering fundraising, deals, and LP/GP intelligence. Directly competes with Institutional Real Estate Americas/Europe/Asia Pacific for the same institutional investor readership and sponsorship dollars.
• Real Estate Alert: Subscription newsletter covering institutional real estate transactions, fundraising, and capital markets news. Direct competitor for time-sensitive institutional RE news and intelligence, with a similar B2B paid-content model.
• Green Street Advisors: Independent research and advisory firm focused on commercial real estate, serving institutional investors with property-level analytics and sector research. Comparable as a subscription intelligence provider for institutional real estate decision-makers.
• Preqin: Global data and intelligence platform on private markets including private real estate funds, investors, and deals. Directly comparable subscription data model tracking institutional capital flows and fund-raising intelligence in alternatives.
• PitchBook Data: Subscription database covering private capital markets including real estate funds, GPs, LPs, and transactions. Comparable business model (proprietary database + analytics) targeting institutional allocators, with broader coverage but similar customer overlap.
• Bisnow: B2B digital media and events company covering commercial real estate, with newsletters, conferences, and webinars targeting CRE professionals. Comparable content + events monetization model and overlapping institutional investor and broker audience.
• Commercial Observer: B2B media brand covering commercial real estate, finance, and investment with print, digital, and events. Directly comparable as a niche CRE media company serving institutional and principal investors with a mix of editorial, data, and event revenue.

Broad incumbents

• MSCI Real Estate: Global index/data provider with a sizable real estate analytics business serving institutional investors (IPD, REAL Capital Analytics). Comparable as a data-driven real estate intelligence vendor, but operates at much greater scale and broader product scope.

Others

• Real Estate Board of New York (REBNY) / Nareit: Industry trade associations (Nareit) that produce research, host events, and engage in advocacy for institutional real estate participants. IREI partners with Nareit and adjacent groups, and competes for some of the same audience attention and sponsorship revenue.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/irei_inc
• Facebookfacebook.com/institutional-real-estate-inc-182772375186991
• LinkedInlinkedin.com/company/institutional-real-estate-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Institutional Real Estate