RMG
RMG Media, LLC is a New York-based ecommerce agency that designs, develops, and markets online storefronts for DTC and B2B brands, combining custom agency services with a proprietary productized PWA Accelerator storefront platform featuring semantic search, visual CMS, and built-in wholesale functionality.
- Company typePrivate
- Founded2013
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What RMG does
RMG Media, LLC ("RMG") is a New York-based ecommerce agency founded in 2013 by Ryan Gellis that designs, develops, and markets online storefronts for direct-to-consumer (DTC) and B2B brands. The firm operates a hybrid agency-plus-product model: alongside custom design, development, and digital marketing engagements sold on multi-year contracts, RMG has productized its technology into the PWA Accelerator — a Progressive Web App storefront platform featuring server-side rendering, semantic catalog search, a visual drag-and-drop CMS, Apple Pay/Google Pay/PayPal checkout, multi-language and multi-currency localization, and built-in wholesale/B2B functionality. A self-serve demo is publicly available at pwa-demo.rmgmedia.com, signaling a product-led growth motion layered on top of the consultative agency sales approach.
The company's underlying technology stack emphasizes performance (blazing-fast page loads, optimized caching) and modularity, allowing brands to upgrade frontend experience without disrupting backend operations. AI-assisted development is cited as a delivery accelerator, and the Smart Search feature demonstrates semantic understanding of shopper intent across catalog attributes such as color variants. RMG's revenue mix is primarily professional services with an emerging licensing/royalties stream from the PWA Accelerator; pricing is quote-based and not publicly disclosed, with services offered separately or bundled.
RMG serves a diversified roster of mid-market and enterprise clients including The Noco Company, Crispi USA, Evelyn & Arthur, Granado, Rickshaw Bagworks, LobsterGram, Olukai, No Compromise Gaming, Anova Furnishings, Charming Charlie, and Hanky Panky, spanning verticals from consumer electronics and beauty to footwear, intimates, furniture, gaming, and seafood gifting. The company is privately held, bootstrapped (no external funding rounds disclosed), operates as an LLC domiciled in New York, and reports 11-50 employees with primary operating geography in the United States though the platform claims global reach via localization capabilities.
RMG firmographics
Firmographics- Name
- RMG
- Legal name
- RMG Media, LLC
- Website
- https://rmgmedia.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- RMG Media, LLC is a New York-based ecommerce agency that designs, develops, and markets online storefronts for DTC and B2B brands, combining custom agency services with a proprietary productized PWA Accelerator storefront platform featuring semantic search, visual CMS, and built-in wholesale functionality.
- Ownership category
- akta.pro rank
Where RMG is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
RMG business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Design Services: User-centered interface design services for ecommerce websites, creating visually appealing and conversion-optimized storefronts for DTC and B2B brands.
- Development Services: AI-assisted development on modern tech stacks building fast-loading, scalable ecommerce websites and storefronts.
- Digital Marketing Services: Data-driven campaign management turning ad spend into revenue, including customer acquisition and retention programs.
- PWA Accelerator Licensing: Licensing of proprietary storefront platform enabling brands to upgrade frontend experience with continued support and updates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom agency service packages |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels4 records
RMG product offering
Product offeringCore offering
RMG is an ecommerce agency that designs, develops, and digitally markets online storefronts for modern DTC and B2B brands, offering its services separately or bundled. Its flagship productized offering is the PWA Accelerator, a proprietary Progressive Web App storefront platform with server-side rendering, smart search, streamlined checkout, visual CMS, localization, and B2B wholesale functionality.
Product overview
RMG is a design, development, and digital marketing ecommerce agency that operates as a unified platform-plus-modules architecture. The core offering is the PWA Accelerator, a next-gen Progressive Web App storefront that enables modern DTC and B2B brands to launch quicker, sell smarter, and grow faster. The PWA Accelerator includes modular components: Smart Search (intelligent catalog filtering with semantic color understanding), Quick Pay (streamlined checkout supporting Apple Pay, Google Pay, and PayPal), Visual CMS (drag-and-drop page builder for non-technical content updates), Localization (multi-language content and multi-currency support for global markets), Wholesale (purpose-built B2B functionality with custom pricing, bulk ordering, and account management), and Speed optimization (server-side rendering, optimized caching for lightning-fast page loads). Services are offered separately or bundled, covering design (user-centered interfaces), development (AI-assisted builds on modern stacks), and digital marketing (data-driven campaigns).
Differentiator
Problem solved
Functional benefit
Brands
- PWA Accelerator: Next-gen storefront solution for scaling brands featuring AI-assisted builds, server-side rendering, optimized caching, and performance best practices for lightning-fast page loads.
Products and services
- PWA Accelerator A proprietary Progressive Web App (PWA) storefront platform for modern DTC and B2B ecommerce brands. Enables frontend experience upgrades without backend changes, featuring server-side rendering, intelligent Smart Search filtering, Quick Pay checkout (Apple Pay, Google Pay, PayPal), Visual CMS drag-and-drop page builder, multi-language/multi-currency localization, B2B wholesale functionality, and blazing-fast page loads via optimized caching.
- Design Services
Quantifiable outcome
- Blazing-fast page loads that boost SEO and conversions
- +2 more outcomes
Companies that use RMG
Customer profileNamed customers11 records
Segments3 records
Ideal customer profiles2 records
RMG technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability3 records
Feature6 records
RMG partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
RMG competitors and assessment
Company assessmentDirect peers
- Vaimo: Global ecommerce agency providing design, development, and digital marketing services across Adobe Commerce, Shopify, and headless platforms. Directly comparable to RMG in service scope and target client base of mid-market and enterprise DTC/B2B brands.
- OuterBox: US-based ecommerce design, development, and digital marketing agency serving DTC and B2B brands. Directly comparable in service mix (design + dev + SEO/marketing) and mid-market enterprise customer profile.
- Corra: Ecommerce agency specializing in Shopify, BigCommerce, and Adobe Commerce implementations with design, development, and digital marketing capabilities. Comparable to RMG in offering breadth and DTC/B2B customer focus.
- Lounge Lizard: Digital agency offering web design, development, and digital marketing for brands, with a portfolio that overlaps RMG's in DTC and ecommerce. Comparable in size, service mix, and mid-market client base.
- E2M Solutions: Ecommerce design, development, and digital marketing agency serving DTC and B2B brands globally. Comparable in service mix and target customer segments, though operates at larger scale with offshore delivery capacity.
- 1Digital Agency: Ecommerce design, development, and digital marketing agency serving DTC and B2B brands across platforms. Comparable to RMG in offering breadth, customer profile, and US-based mid-market focus.
Broad incumbents
- Blue Acorn iCitrus (Accenture Song): Now part of Accenture Song, this formerly independent ecommerce agency competes broadly in the same design/build/digital marketing space as RMG but at significantly larger scale and with broader service offerings.
Emerging players
- Shogun: Front-end PWA/page builder platform for Shopify and BigCommerce stores, directly competing with RMG's PWA Accelerator on the productized storefront experience. Shogun offers a similar 'no-code frontend upgrade' value proposition at venture scale.
- Builder.io: Visual CMS and headless commerce platform offering drag-and-drop page building similar to RMG's Visual CMS module. Competes on the same 'no developer required' content update value proposition for ecommerce brands.
- DEITY: Headless commerce and Progressive Web App platform provider, competing with RMG's PWA Accelerator on the storefront performance and headless architecture value proposition for brands seeking frontend upgrades.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
RMG social profiles
Digital presenceRMG financial estimates
Financial estimateRevenue estimate
Valuation estimate
RMG leadership team
Management profileNumber of profiles
Profiles1 record
RMG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RMG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RMG
What does RMG do?
RMG is an ecommerce agency that designs, develops, and digitally markets online storefronts for modern DTC and B2B brands, offering its services separately or bundled. Its flagship productized offering is the PWA Accelerator, a proprietary Progressive Web App storefront platform with server-side rendering, smart search, streamlined checkout, visual CMS, localization, and B2B wholesale functionality.
Is RMG a public or private company?
RMG is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RMG founded?
RMG was founded in 2013. It employs 11 to 50 people.
Where is RMG based?
RMG is headquartered in New York, United States, in the North America region.
How does RMG make money?
Four revenue lines are on record. Design Services are the primary driver. The others are development Services, digital Marketing Services and PWA Accelerator Licensing.
Who are RMG's main competitors?
Direct peers on record are Vaimo, OuterBox, Corra, Lounge Lizard, E2M Solutions and 1Digital Agency. Blue Acorn iCitrus (Accenture Song) is listed as a broad incumbent. Emerging players are Shogun, Builder.io and DEITY.
Does RMG have an API?
No public API is recorded for RMG.