Webull Securities
Webull Securities (Singapore) Pte. Ltd. is a MAS-regulated digital brokerage and Singapore subsidiary of NASDAQ-listed Webull Corporation, serving Singapore retail investors through a mobile-first trading platform offering zero-commission US stocks and ETFs, low-cost US options, SG/HK/A-share equities, futures, and wealth tools.
- Company typePrivate
- Founded2022
- HeadquartersSingapore, Singapore
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Webull Securities does
Webull Securities (Singapore) Pte. Ltd. is the Singapore subsidiary of NASDAQ-listed Webull Corporation (ticker: BULL), operating a MAS-regulated digital brokerage launched in 2022 under Capital Markets Services Licence CMS101150. The company serves Singapore retail investors — from first-time beginners to professional/seasoned traders — through a mobile-first, self-serve trading platform distributed exclusively via digital channels (iOS/Android apps, Mac/Windows desktop applications, and a browser-based trading interface at webull.com.sg), with no physical investor centres. The platform provides access to US stocks and ETFs (at $0 platform fee and $0 commission), US options (Level 3 strategies at $0.55 per contract across 13 advanced strategies), Singapore Exchange-listed equities, China A-shares, Hong Kong equities, and futures, alongside complementary products including fractional shares from USD 1, a Dynamic Regular Savings Plan, Moneybull cash management, mutual funds, US Treasuries, paper trading, margin trading, short selling, and an Open API for programmatic trading. Webull Connect extends the platform into the Australian wealth management segment as a portfolio management and execution tool for financial advisers.
Underlying technology is built around a cross-platform trading architecture with multi-currency functionality, 24/5 extended trading hours for US equities, and infrastructure partnerships (notably CQG for futures order routing and pre-trade risk management). The go-to-market is product-led growth and direct-to-consumer: customer acquisition relies on app store presence, a welcome rewards package of up to S$1,888 (including S$1,200 in NVDA shares and S$688 in stock vouchers), referral programs, educational content, and published fee-comparison marketing positioning Webull as the lowest-cost broker in Singapore versus Moomoo, Tiger, and Interactive Brokers.
The business model is predominantly transaction-based and freemium-tilted at the retail investor layer. Direct revenue streams are US options commissions ($0.55/contract), margin financing interest income on loaned funds, and modest per-transaction economics on SG/HK/A-share markets. The Singapore entity itself has 51-100 employees and operates within Webull Corporation's broader group, which serves 25-27M registered users across 14-15 markets and includes wholly-owned subsidiaries in the US, Hong Kong, Australia, South Africa, and Malaysia. Compliance posture encompasses MAS best-execution rules (SFA04-N16 and SFA04-G10), Singapore PDPA, and (where applicable) GDPR for EEA/UK residents.
Webull Securities firmographics
Firmographics- Name
- Webull Securities
- Legal name
- Webull Securities (Singapore) Pte. Ltd.
- Website
- https://webull.com.sg
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Webull Securities (Singapore) Pte. Ltd. is a MAS-regulated digital brokerage and Singapore subsidiary of NASDAQ-listed Webull Corporation, serving Singapore retail investors through a mobile-first trading platform offering zero-commission US stocks and ETFs, low-cost US options, SG/HK/A-share equities, futures, and wealth tools.
- Ownership category
- akta.pro rank
Webull Securities industry classification
Industry- Product category
- Retail Online Brokerage
- NAICS
- Securities and Commodity Contracts Intermediation and Brokerage (5231)
- SIC
- Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Market Makers & Liquidity Providers (OTC/prop/MM) (FSAPADAD)
- akta.pro secondary industry
- Equity-Linked Liability Management (Buybacks/Tender Offers/Exchange Offers) (FSACAAAL)
Keywords
Where Webull Securities is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
Webull Securities business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Stock and ETF Commissions: Percentage-based commission approach for US stocks and ETFs with $0 platform fees and $0 commissions. SG stocks offered at $0 commissions for 1-year promotional period. Revenue generated through transaction volume from the large user base.
- Options Trading Commissions: US options trading at $0.55 per contract commission rate, positioning among the lowest-cost options platforms in Singapore. Competitive commission structure targeting active options traders.
- Margin Trading Interest: Margin financing services allowing borrowing against portfolio holdings, generating interest income on loaned funds. Margin accounts subject to maintenance requirements and margin calls.
- Welcome and Referral Rewards: Limited-time welcome offers providing rewards including NVDA shares and stock vouchers, used as customer acquisition incentive with promotional cost subsidized by future trading activity.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | US Stocks & ETFs - Unlimited Free Trading |
| Unit Pricing | Pay-as-you-go | US Options - Competitive Per-Contract Pricing |
| Freemium | Annual | SG Stocks - First Year Free |
| Freemium | One time/ perpetual license | Welcome Rewards Package |
| Unit Pricing | Pay-as-you-go | Fractional Shares |
| Usage-based | Pay-as-you-go | Futures Trading |
| Freemium | Monthly | Regular Savings Plan (RSP) |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels5 records
Webull Securities product offering
Product offeringCore offering
Webull Securities (Singapore) Pte. Ltd. is a MAS-regulated digital brokerage that operates a mobile-first, cross-platform trading application for self-directed retail investors. It offers commission-free trading of US stocks and ETFs, US options at US$0.55 per contract, Singapore-listed equities, China A-shares, Hong Kong stocks, and futures, supported by features such as 24/5 trading, fractional shares, paper trading, margin trading, short selling, and a Dynamic Recurring Savings Plan. Revenue is generated primarily through trading commissions, options per-contract fees, and margin financing interest.
Product overview
Webull Securities operates as a multi-market digital brokerage platform offering a comprehensive suite of trading and investment products. The core offering is a mobile-first and desktop trading platform that provides access to US stocks and ETFs (with zero platform fees and commissions), US options (Level 3 advanced strategies), Singapore stocks, China A-shares, Hong Kong stocks, and futures. The platform includes investment tools such as Regular Savings Plan, Moneybull cash management, mutual funds, and US Treasuries. Additional trading features encompass paper trading, margin trading, short selling, and an Open API for programmatic trading. Webull Connect extends the platform to Australian financial advisers for wealth management. The company positions itself on competitive pricing (lowest fees in Singapore for US stocks and options), 24/5 trading availability, fractional share investing, and multi-market access across 15 operating markets globally.
Differentiator
Problem solved
Functional benefit
Brands
- Moneybull: Cash management product offered by Webull Singapore
- Webull Connect
- Regular Savings Plan
- Webull Desktop
Products and services
- US Stocks & ETFs Trading Commission-free trading of US stocks and ETFs with $0 platform fees and $0 commissions, providing access to the US equity markets with fractional share investing starting at USD 1. Targeted at self-directed Singapore retail investors.
- US Options Trading (Level 3 Advanced Strategies) US options trading platform offering Level 3 strategies with commissions from USD 0.55 per contract and $0 platform fees, with free OPRA real-time quotes. Built for professional and seasoned retail options traders in Singapore.
- Singapore Stocks (SGX) Trading Trading of Singapore Exchange-listed stocks offered at S$0 commissions for a 1-year promotional period, providing access to Singapore's domestic equity market.
- China A-Shares Trading Trading access to China A-shares listed on the Shanghai and Shenzhen Stock Exchanges through the Webull platform, enabling Singapore investors to participate in mainland Chinese equities.
- Hong Kong Stocks Trading Trading access to Hong Kong-listed equities on the Hong Kong Stock Exchange, supporting Singapore-based investors' exposure to Hong Kong markets.
- Futures Trading Platform Futures trading platform powered by CQG infrastructure with free Level 1 and Level 2 market data, professional-grade order routing, and pre-trade risk management. Targeted at active retail and semi-professional Singapore futures traders.
- Regular Savings Plan (RSP) / Dynamic RSP Automated recurring investment plan allowing investors to systematically invest in US stocks and ETFs with $0 fees. Dynamic RSP enables smart and automated investments on a recurring schedule.
- Moneybull (Cash Management) Cash management feature under the Moneybull sub-brand that enables investors to earn returns on uninvested cash balances held within their Webull brokerage account.
- Mutual Funds Access to a selection of mutual funds for investors building diversified long-term portfolios through the Webull platform.
- US Treasuries (Fixed Income) Investment access to US Treasury securities, providing fixed income exposure for investors seeking government bond yield.
- Margin Trading Leveraged trading facility allowing investors to borrow funds to purchase additional securities against portfolio holdings, subject to maintenance requirements and margin calls.
- Short Selling Short selling capability allowing investors to profit from declining asset prices by borrowing and selling securities through the Webull platform.
- Webull Open API Programmatic trading interface enabling developers and algorithmic traders to build automated trading systems and access market data through API endpoints, with SDK access available.
- Webull Connect (Australia Adviser Platform) Portfolio management and execution platform designed for Australian financial advisers, providing access to Australian, US, and Hong Kong markets with multi-currency functionality and enabling advisers to manage multiple client accounts from a single dashboard.
Quantifiable outcome
- 27M+ registered users globally across 15 markets
- +1 more outcomes
Companies that use Webull Securities
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Webull Securities technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature7 records
Webull Securities partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Webull Connect (Australia Financial Advisers)coreWebull Securities (Australia) launched Webull Connect, a portfolio management and execution platform designed for Australian financial advisers, marking entry into the Australian wealth management segment. The platform provides access to Australian, US, and Hong Kong markets with multi-currency functionality, enabling advisers to manage multiple client accounts and execute trades across international markets from a single dashboard. CEO Rob Talevski stated international market access is the key differentiator in an underserved market.
- Kiwoom SecuritiescoreKiwoom Securities signed a strategic partnership with Webull to enable overseas investors to trade Korean stocks in real time on the Webull platform without opening a separate account at a domestic securities firm. The agreement was signed at Webull's New York headquarters with the goal of expanding global fund inflows into the Korean stock market while also serving as Kiwoom's springboard to strengthen its customers' access to the U.S. capital market. Webull currently operates in 14 markets worldwide with approximately 25 million customers.
- CQGcoreCQG partnered with Webull Singapore to provide professional-grade trading infrastructure and order routing access for Webull Singapore's new futures trading offering. The partnership builds on similar integrations CQG established with Webull Hong Kong and Malaysia starting in 2023, covering order routing, pre-trade risk management, and access to a large broker network. Webull Singapore aims to leverage CQG's technology to support its growing retail and institutional client base in Singapore's active futures trading market.
Scale indicators7 records
Recent moves5 records
Expansion highlights5 records
Webull Securities competitors and assessment
Company assessmentDirect peers
- eToro: Global multi-asset retail trading platform with a social/copy-trading angle and commission-free stock offering. Operates in Singapore and competes for the same self-directed retail demographic seeking low-cost access to US and global markets.
- Moomoo (Singapore): Mobile-first retail brokerage operating in Singapore with a similar low-cost, multi-market, advanced-options product set. Directly competes for the same self-directed retail investors, with comparable fee structures and product depth on US, HK, and SG equities.
- Interactive Brokers (IBKR): Global low-cost broker with deep multi-market access and professional-grade tools, used by Singapore retail and professional traders. Competes on price (per-share commissions, options pricing) and on breadth of global market access.
- Tiger Brokers (Singapore): Singapore-licensed digital broker offering multi-market trading in US, HK, and SG equities with low per-share commissions. Competes head-to-head with Webull on price, app experience, and product breadth in the same retail segment.
- Phillip Securities (POEMS): Established Singapore-headquartered broker with multi-market access (SG, US, HK, China A-shares) and a long-standing retail and accredited investor franchise. Competes with Webull for the same Singapore retail and active-trader segments.
- Robinhood Markets: US-based mobile-first, zero-commission retail brokerage with a comparable product-led growth playbook (fractional shares, options, recurring investments, API). The closest conceptual and product analogue to Webull, though primarily US-focused and not directly competing in Singapore.
- Saxo Markets (Singapore): Multi-asset broker licensed in Singapore providing access to global equities, options, futures, FX, and fixed income. Comparable to Webull in cross-asset and cross-market coverage, though typically positioned at a higher price point and more professional/affluent customer base.
- IG Markets (Singapore): Global multi-asset broker with Singapore presence offering CFDs, shares, options, and futures. Comparable to Webull on product breadth and active-trader tooling, though with a heavier derivatives/CFD orientation.
Broad incumbents
- Futu Holdings: Parent company of Moomoo and a leading Asian digital brokerage group with strong cross-market capabilities. Comparable to Webull Corporation at the group level as a peer platform operating similar mobile-first, low-cost, multi-market retail brokerage models across Asia.
- Charles Schwab: Large US-listed incumbent broker with zero-commission US stock trading, advanced options, and multi-asset capabilities. Comparable to Webull on the underlying retail brokerage proposition, though with a much broader product portfolio, established brand, and professional wealth management franchise.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Webull Securities social profiles
Digital presenceWebull Securities compliance and trust
Trust signalCompliance4 records
Webull Securities financial estimates
Financial estimateRevenue estimate
Valuation estimate
Webull Securities leadership team
Management profileNumber of profiles
Profiles2 records
Webull Securities subsidiaries and ownership
Company hierarchySubsidiaries4 records
Webull Securities funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Webull Securities M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Webull Securities
What does Webull Securities do?
Webull Securities (Singapore) Pte. Ltd. is a MAS-regulated digital brokerage that operates a mobile-first, cross-platform trading application for self-directed retail investors. It offers commission-free trading of US stocks and ETFs, US options at US$0.55 per contract, Singapore-listed equities, China A-shares, Hong Kong stocks, and futures, supported by features such as 24/5 trading, fractional shares, paper trading, margin trading, short selling, and a Dynamic Recurring Savings Plan. Revenue is generated primarily through trading commissions, options per-contract fees, and margin financing interest.
Is Webull Securities a public or private company?
Webull Securities is a private company. It is classified as public and is currently operating.
When was Webull Securities founded?
Webull Securities was founded in 2022. It employs 51 to 100 people.
Where is Webull Securities based?
Webull Securities is headquartered in Singapore, Singapore, in the Asia region.
How does Webull Securities make money?
Four revenue lines are on record. Stock and ETF Commissions are the primary driver. The others are options Trading Commissions, margin Trading Interest and welcome and Referral Rewards.
Who are Webull Securities's main competitors?
Direct peers on record are eToro, Moomoo (Singapore), Interactive Brokers (IBKR), Tiger Brokers (Singapore), Phillip Securities (POEMS), Robinhood Markets, Saxo Markets (Singapore) and IG Markets (Singapore). Broad incumbents are Futu Holdings and Charles Schwab.
Does Webull Securities have an API?
Yes. Webull offers an Open API that enables developers to build and automate trading capabilities. The API is available as a feature on the platform, allowing programmatic access to trading functionality. Developer documentation is at www.webull.com.sg/open-api.
What industry is Webull Securities in?
Webull Securities's product category is Retail Online Brokerage. Its primary akta.pro industry code is FSAPADAD, Market Makers & Liquidity Providers (OTC/prop/MM), with a secondary code of FSACAAAL, Equity-Linked Liability Management (Buybacks/Tender Offers/Exchange Offers). Its NAICS code is 5231 and its SIC code is 6211.