What Elastx does

Elastx AB is a Stockholm-based, privately held Swedish cloud provider founded in 2012, delivering Infrastructure-as-a-Service, Container-as-a-Service, Platform-as-a-Service, and Database-as-a-Service built on open-source foundations (OpenStack, Kubernetes, Virtuozzo). Its Elastx Cloud Platform (ECP) spans three geographically separated availability zones in Sweden, providing 99.95% managed-services and 99.99% compute/storage SLAs, multi-tier encrypted storage, machine-learning-driven DDoS protection, and Threat Intelligence, with 24x7 support and a 15-minute critical-issue response guarantee. The company monetizes primarily via usage-based hourly and per-minute billing across compute, storage, managed Kubernetes, managed databases, and GPU services for AI workloads, with subscription pricing on connectivity services (Cloud VPN, Cloud Connect, Cloud Exchange) and bundled-in security.

The business targets organizations whose data cannot leave Swedish/EU jurisdiction — notably healthcare, public-sector, and regulated software-platform buyers — with explicit positioning that avoids US CLOUD Act and FISA 702 exposure. Customer evidence includes Prorenata (school-health EHR), Sitevision (AI-embedded platform), Pythagoras (NIS2-driven infrastructure partner), and Chorus (healthcare data tools). Distribution combines direct enterprise field sales, self-service online signup with a 300 SEK trial bonus, and an ecosystem of channel and technology partners including Elastisys, Varnish Software, HashiCorp, Zebware, Piwik PRO, Digitalist, ConfidentialMind, and Eyevinn.

Elastx is ISO 27001-certified since 2015 and additionally holds ISO 27017, ISO 27018, ISO 14001, Green Web Foundation verification, GDPR compliance, and CNCF membership since 2018. The company has had only one disclosed funding event (a 2020 round with Sobro AB at an undisclosed amount) and operates with a headcount in the 11-50 band, indicating a self-funded, founder-led growth profile. Recent strategic activity has concentrated on platform expansion (DBaaS GA, ECP v2 volumes, included DDoS protection) and on partnership-driven product extensions (Varnish CDN, ConfidentialMind for sovereign AI), positioning Elastx as a specialized alternative to US hyperscalers for sovereignty-sensitive workloads.

Name

Elastx

Legal name

Elastx AB

Website

https://elastx.se

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Elastx is a Swedish cloud provider founded in 2012, offering OpenStack-based IaaS, managed Kubernetes, DBaaS, and GPU services across three Swedish availability zones, targeting healthcare, public sector, and regulated enterprises that require EU data sovereignty and avoidance of US extraterritorial laws.

Ownership category

akta.pro rank

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Operations, Marketing or Sales

Revenue model

1. Infrastructure as a Service (IaaS): OpenStack-based infrastructure services with hourly billing. Customers pay for compute, storage, and network resources consumed. Core foundation service.
2. Container as a Service (CaaS): Fully managed Kubernetes service spanning three data centers. Revenue from managed container infrastructure consumption.
3. Platform as a Service (PaaS): Virtuozzo-based PaaS with automatic scaling measured in Cloudlets (128MB RAM, 400MHz CPU). Per-minute billing for actual resource consumption. Entry-level offering.
4. Database as a Service (DBaaS): Managed database services supporting MariaDB, MySQL, PostgreSQL, MSSQL, and Valkey. Generally available since April 2024.
5. Connectivity Services: Cloud VPN, Cloud Connect (dedicated fiber), and Cloud Exchange for hybrid/multi-cloud connectivity.
6. Security Services: DDoS protection, Threat Intelligence, and Web Application Firewall as platform services.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Elastx provides a Swedish public cloud platform (ECP) delivering Infrastructure-as-a-Service on OpenStack, managed Kubernetes Container-as-a-Service, a Virtuozzo-based Platform-as-a-Service, managed Database-as-a-Service (MariaDB, MySQL, PostgreSQL, MSSQL, Valkey), GPU-backed AI infrastructure, and CDN/security/connectivity services. The platform spans three geographically separated availability zones in Sweden, with all data, operations, and staff under Swedish and EU jurisdiction.

Product overview

Elastx Cloud Platform (ECP) is a Swedish public cloud platform built on open-source technologies (OpenStack and Kubernetes) without technical or commercial lock-in. The platform is organized as a modular stack: OpenStack IaaS serves as the foundational infrastructure layer across three Swedish availability zones, upon which Kubernetes CaaS (managed container service) and DBaaS (managed database service) are built. A Virtuozzo PaaS layer provides an entry-level managed platform. GPU infrastructure is available in both OpenStack IaaS and Kubernetes CaaS for AI workloads. Security is built in via DDoS protection, Threat Intelligence, and encrypted storage. Connectivity services (Cloud VPN, Cloud Connect, Cloud Exchange) and CDN (via Varnish) enable hybrid and multi-cloud setups. Additional services include Application Monitoring, Data Security Manager (HSM/Barbican), and Mail Relay. All services are billed hourly, supported 24x7, and governed by Swedish/EU law with no U.S. Cloud Act exposure.

Differentiator

Problem solved

Functional benefit

Products and services

• OpenStack IaaS Infrastructure-as-a-Service built on OpenStack, providing a virtual data center across three Swedish availability zones where customers configure networks, compute instances, and storage. Forms the foundation for Kubernetes CaaS and DBaaS, billed hourly on a pay-as-you-go basis.
• Kubernetes CaaS Fully managed Kubernetes container service spanning three Swedish data centers for high availability. Built on OpenStack IaaS instances, storage, and networking, with GPU availability for AI workloads and automatic scaling.
• DBaaS (Database as a Service) Managed database services for MariaDB, MySQL, PostgreSQL, MSSQL, and Valkey with automated provisioning, high availability, and security, running across the Elastx Cloud Platform.
• AI-tjänster (AI Services) AI platform enabling AI development with full regulatory compliance and Swedish digital sovereignty, providing GPU access within OpenStack IaaS and Kubernetes CaaS for customers that cannot risk data being used to train external models.
• Virtuozzo PaaS Platform-as-a-Service for quick application deployment supporting Java, PHP, Ruby, Python, Node.js, and Docker containers, with Cloudlet-based auto-scaling (128MB RAM + 400MHz CPU units) and per-minute billing.
• CDN Content delivery network based on Varnish Cache, operated from Elastx's Swedish data centers as part of the integrated cloud and CDN solution with Varnish Software.
• DDoS Protection Inline L3/L4 distributed denial-of-service protection using machine learning and adaptive defense with mitigation capacity at several hundred Gbps, included across the platform.
• Threat Intelligence Bot and scraper protection that identifies and classifies threats across nine steps in four phases, blocking malicious sources and slowing unauthorized bots while preserving legitimate traffic.
• Cloud VPN Site-to-site VPN connectivity service for hybrid and multi-cloud architectures running on the Elastx platform.
• Cloud Connect Dedicated 10Gb fiber connection for site-to-site connectivity in the Stockholm region, priced as a monthly subscription based on port capacity.
• Cloud Exchange Private network connectivity between Elastx and other cloud providers offering bandwidth, latency, and security benefits for multi-cloud setups, billed monthly.
• Data Security Manager HSM cluster-based secrets management delivered via OpenStack Barbican for secure key management across the Elastx platform.
• Application Monitoring Managed application monitoring service available as an add-on for customers who do not have 24x7 in-house management.
• Mail Relay Managed mail relay service for outbound email delivery from Elastx-hosted workloads.

Quantifiable outcome

• 99.95% uptime SLA for managed services across multiple availability zones
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability2 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Varnish SoftwarecoreStrategic or Co-development Partner · 14 April 2026Strategic partnership to launch Sweden's first integrated cloud and CDN solution under Swedish and European jurisdiction. Combines Elastx infrastructure with Varnish caching and content delivery for sovereign digital infrastructure addressing demand for secure, high-performance CDN services.
• ElastisyscoreStrategic or Co-development PartnerElastisys provides the Welkin managed Kubernetes platform which runs on Elastx infrastructure. This partnership enables a layered offering: Elastx for infrastructure + Elastisys for managed Kubernetes. Together they serve customers like Prorenata requiring ISO 27001-certified vendors and Swedish jurisdiction.
• Piwik PROminorGTM or Marketing PartnerPiwik PRO analytics suite partner offering privacy-compliant web analytics alternative to Google Analytics. Hosted on Elastx data centers in Sweden for GDPR compliance.
• DigitalistminorGTM or Marketing PartnerDigitalist Open Cloud delivers secure SaaS services based on open source technologies (Matomo, Keycloak, OpenSearch) to governments and organizations. Hosted on Elastx infrastructure.
• KnowitminorImplementation/ SI/ Consulting PartnerSolution partner focused on sustainable future initiatives. Consulting and implementation services provider.
• FramnaminorImplementation/ SI/ Consulting PartnerAward-winning product innovation agency with skills in strategy, design, development, and maintenance for modern digital products.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• GleSYS: GleSYS is a Swedish hosting and cloud provider offering servers, virtualization, and managed hosting out of Swedish data centers. Directly comparable to Elastx as a domestic Swedish cloud/hosting competitor with overlapping IaaS and managed services for the same regulated customer base.
• City Network (CityCloud): CityCloud is a Swedish public cloud platform built on OpenStack, providing IaaS from data centers in Sweden and internationally. Directly competes with Elastx on OpenStack-based IaaS for Swedish and European customers prioritizing data sovereignty.
• Bahnhof: Bahnhof is a major Swedish ISP and hosting provider that operates eco-friendly data centers and offers colocation, hosting, and cloud services. Comparable as a Swedish-based infrastructure provider competing for sovereignty-conscious customers.

Broad incumbents

• OVHcloud: OVHcloud is a large European cloud provider offering bare-metal, IaaS, and PaaS across multiple geographies with strong data sovereignty positioning. Broader incumbent compared to Elastx, with a wider product portfolio and global reach but similar sovereign-cloud messaging.
• Scaleway: Scaleway is a European cloud provider (France-based) offering bare-metal, IaaS, Kubernetes and AI services with European sovereignty emphasis. A broader incumbent competing for the same sovereignty-conscious European cloud customers as Elastx.
• Hetzner Cloud: Hetzner is a German-based hosting and cloud provider offering affordable dedicated servers, virtual servers, and managed cloud services in European data centers. Comparable on infrastructure service breadth and European positioning, though less sovereign-cloud focused than Elastx.
• IONOS (1&1): IONOS is a major European web hosting and cloud provider offering shared hosting, VPS, dedicated servers, and managed cloud services. A broader incumbent comparable on small/medium business cloud and hosting but with a much larger customer base and global reach.
• AWS (Amazon Web Services) - Europe (Stockholm): AWS operates a Stockholm region and is the dominant global cloud provider competing for the same enterprises Elastx targets. While hyperscale, AWS is the primary competitor cited in Elastx's positioning against US-jurisdiction exposure (CLOUD Act/FISA 702).

Emerging players

• Exoscale: Exoscale is a Swiss-based cloud provider offering IaaS and S3-compatible storage across European data centers with strong privacy positioning. Comparable as a smaller European sovereign-cloud alternative targeting similar regulated customers.

Others

• Elastisys: Elastisys is a Swedish managed Kubernetes platform provider (Welkin) that runs on top of Elastx infrastructure. Not a competitor but a strategic partner; included because it jointly serves customers and is materially co-positioned in the Swedish cloud-native ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@Elastx
• LinkedInlinkedin.com/company/elastx
• Xx.com/elastx

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elastx