Trailer Park Group

What Trailer Park Group does

Trailer Park Group is a full-service entertainment marketing and content production agency founded in 1994 and headquartered at 6922 Hollywood Blvd. in Hollywood, California. The company operates through a portfolio of specialized studios covering audio/visual production (Trailer Park), design (Art Machine), live-action and experiential work (Mirada), London-based creative (MXW Studios, acquired December 2021), APAC creative services (White Turtle Studios, Mumbai, acquired June 2022), and gameplay video production (Dark Burn Creative, acquired August 2022). The company grew to more than 800 employees across four continents following its August 2021 growth investment from Erie Street Growth Partners and Origami Capital Partners, and operates offices in Hollywood, Los Angeles, New York, London, and Mumbai.

The company serves enterprise clients across four verticals: streaming platforms and studios (Netflix, Disney+, HBO Max, Warner Bros., Universal, Peacock, Hulu, Amazon Studios, FX), gaming publishers and platforms (EA, Riot Games, Xbox, Epic Games, Activision, Ubisoft, Niantic), sports leagues and events (NFL, Big Ten, Angel City FC), and consumer brands (Virgin, Macy's, TiVo, Alfa Romeo). Revenue is generated through project-based professional services engagements covering strategy, creative development, production, social media marketing, key art, and experiential activations — including marquee campaigns such as Stranger Things, Wednesday, Wicked, Oppenheimer, and Fortnite, with multi-year deliverables such as 4,000+ assets per year for Universal Studios Theme Parks.

The go-to-market is enterprise B2B with direct client relationships, supplemented by industry recognition as a sales mechanism — including Clio Entertainment Agency of the Year (2022) and 173 Clio Entertainment Awards across 2022-2024. In February 2026, the company divested its Mutiny gaming agency (launched 2022) to Shamrock Capital. David Messinger has served as Chairman and Interim CEO since January 2024 following the departure of long-tenured CEO Rick Eiserman (2008-2015 and 2019-2024).

Name

Trailer Park Group

Legal name

Trailer Park Group

Website

https://trailerparkgroup.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Trailer Park Group is a global entertainment marketing and content production agency serving enterprise clients across film, streaming, gaming, sports, and consumer brands through specialized studios spanning AV production, design, experiential, and gaming content with 800+ employees.

Ownership category

akta.pro rank

Headquarters

HQ city

West Hollywood

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Marketing and Creative Services: Provides comprehensive marketing and creative services to entertainment, sports, gaming, and brand clients including strategy, creative development, production, and campaign management across multiple platforms and media types.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Trailer Park Group is a full-service entertainment marketing and content production agency that creates trailers, key art, branded content, social campaigns, experiential activations, and integrated 360 marketing campaigns for enterprise clients in entertainment, streaming, gaming, sports, and consumer brands. Its work is delivered through specialized studios covering AV/content, design, live-action/experiential, gaming creative, and gameplay video production.

Product overview

Trailer Park Group is a fully integrated entertainment marketing and content production company operating a platform-plus-modules architecture. The core offering spans AV/content (Trailer Park), design (Art Machine), and live-action/experiential (Mirada), supplemented by specialized gaming capabilities (Mutiny and Dark Burn Creative), and international expansion through acquired studios (MXW Studios in London, White Turtle Studios in Mumbai). The company delivers 360 integrated marketing campaigns across entertainment, sports, brands, and gaming sectors.

Differentiator

Problem solved

Functional benefit

Brands

• Trailer Park: AV and content production studio specializing in trailers and promotional content for entertainment clients
• Art Machine
• Mirada
• MXW Studios
• White Turtle Studios
• Mutiny
• Dark Burn Creative

Products and services

• Trailer Park (AV and content production studio)

Quantifiable outcome

• 196 million impressions for Los Angeles Rams social campaign
• +6 more outcomes

Named customers25 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• Dark Burn CreativecoreOthers · 16 August 2022Acquired gameplay video production company founded in 2014 by brothers Tanner, Chase, and Hunter Boyajian. Serves major publishers including EA, Epic Games, Riot, and Amazon. Creates gameplay trailers for Star Wars Jedi Fallen Order, Fortnite. 110+ team members.
• White Turtle StudioscoreOthers · 7 June 2022Mumbai-based creative boutique acquired to expand into India and APAC. Founded in 2012 by Ankit Bhatia and Avinash Rajan with 140-person office. Key Amazon partner in India working with Prime Video since 2016 launch.
• MXW StudioscoreOthers · 15 December 2021London-based creative agency acquired to scale London office and international presence. Founded in 2014 by Ian Mackley and Maria Walker. Provides marketing strategy, branded content, and experiential offerings. Clients include Netflix, Disney, YouTube, HBOMax.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• VMLY&R: Large global agency (WPP) producing integrated brand, entertainment, and commerce campaigns. Competes for entertainment and brand marketing budgets but at significantly larger scale and broader scope.
• BBDO Worldwide: Global creative agency network (Omnicom) with substantial entertainment, streaming, and brand client roster. Overlaps with Trailer Park Group on entertainment marketing but competes as part of a much wider portfolio.
• Wieden+Kennedy: Larger independent creative agency with longstanding entertainment, sports, and gaming client work. Overlaps with Trailer Park Group on entertainment marketing but operates at significantly broader portfolio scale.

Direct peers

• MediaMonks (Monks): Global digital content production and creative services firm producing campaign assets, branded content, and integrated experiences for entertainment and brand clients. Comparable integrated content production model.
• Droga5: Award-winning creative agency (part of Accenture Song) with deep entertainment, streaming, and brand campaign credentials. Competes with Trailer Park Group for top-tier entertainment and brand assignments.
• The Refinery: Entertainment marketing and creative agency producing trailers, TV spots, and digital campaigns for studios and networks. Competes directly with Trailer Park Group for Hollywood studio and streaming client engagements.
• 72andSunny: Global creative agency with a strong entertainment and culture-focused practice serving streaming, gaming, and consumer brand clients. Comparable in scope, client mix (entertainment-led), and integrated campaign delivery model.
• Buddha Jones: Los Angeles-based creative agency focused exclusively on entertainment marketing — trailers, TV spots, print, digital, and integrated campaigns for studios and streamers. Most direct competitor to Trailer Park Group's core trailer and AV production offering.
• Sid Lee: Creative agency producing brand campaigns, experiential activations, and branded content for entertainment, sports, and consumer brand clients. Comparable integrated campaign capability and entertainment focus.
• mOcean: Entertainment marketing agency providing trailers, TV spots, digital, and integrated content campaigns for film studios, networks, and brands. Direct competitor in the entertainment trailer and AV space.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/trailerparkgroup
• Instagraminstagram.com/trailerparkgroup
• Xx.com/TrailerParkGrp

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries7 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trailer Park Group