ActivEd

What ActivEd does

ActivEd, Inc. is a private ed-tech company founded in 2011 and headquartered in Greenville, South Carolina, that develops the Walkabouts Platform — a web-based, standards-aligned learning solution for pre-K through 5th grade that integrates physical movement with academic instruction, mental fitness, and whole-child well-being. The platform comprises four core products: Walkabouts (multisensory web-based lessons for pre-K to 2nd grade, approximately 7-10 minutes each), 180s (full-body gamified lessons for 3rd to 5th grade, approximately 3 minutes each, launched in 2024), Walksheets (printable PDF worksheets with movement components), and Moves (sub-30-second transition videos). All content is correlated to all 50 US state standards plus Head Start and NAEYC standards, and the platform is accessible on any web browser with SSO integration through Clever and ClassLink.

The company monetizes primarily through recurring subscription licenses sold per classroom, school, or district (ranging from $795/year for a single classroom to $4,995/year for an entire school, with custom multi-year pricing for districtwide deployments), supplemented by international licensing through distribution partner EdBD Group. Go-to-market combines a 30-day free trial (product-led), district-level inside sales, grassroots educator word-of-mouth, event participation, and content marketing grounded in peer-reviewed research by co-founder/CEO Dr. Julian A. Reed (Professor at Furman University). ActivEd serves elementary schools (primary segment), early childhood and daycare facilities, school districts, special education classrooms, and homeschool families, and has reached "thousands of teachers" across the US with a deliberately small 1-10 person team operating on a single $1.51M angel round raised in 2015.

Name

ActivEd

Legal name

ActivEd, Inc.

Website

https://walkabouts.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

ActivEd is a Greenville, SC ed-tech company that develops the Walkabouts Platform, a web-based pre-K to 5th grade learning solution integrating physical movement with standards-aligned academic instruction, sold via subscriptions to schools, districts, and educators.

Ownership category

akta.pro rank

Product category

K-12 Educational Software

NAICS

Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620), Other Schools and Instruction (6116), Educational Support Services (61171)

SIC

Services-Educational Services (8200), Services-Prepackaged Software (7372)

akta.pro primary industry

Physical Education & Health Instruction (EDAJAFAL)

akta.pro secondary industries

Physical Activity & Motor Development Programs (Health-Focused) (EDACAMAI), Functional Fitness / Cross-Training Groups (HSADABAH)

Keywords

• Active learning platform
• Kinesthetic education software
• Movement-based curriculum
• Elementary edtech solutions
• Standards-aligned learning

Headquarters

HQ city

Greenville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. School/District Subscriptions: Annual and monthly subscription licenses sold per classroom, school, or district. Pricing tiers based on organizational scope with classroom subscriptions allowing up to 30 students. Recurring revenue model with annual or monthly billing options.
2. International Licensing: International licenses include English as a Foreign Language Teacher's Guide, curricular webinars, enhanced technical support, and teacher professional development. Sold through distribution partner EdBD Group.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels10 records

Core offering

ActivEd operates the Walkabouts Platform, a web-based educational software that integrates physical movement with standards-aligned academic instruction for pre-K through 5th grade students. The platform delivers web-based multisensory lessons (Walkabouts for pre-K to 2nd grade, 180s for 3rd to 5th grade), printable worksheets with movement components (Walksheets), and short movement break videos (Moves), all correlated to state and national standards.

Product overview

The Walkabouts Platform is a unified educational technology platform for pre-K to 5th grade that seamlessly integrates academic instruction, physical movement, and whole-child well-being. The platform consists of four core product components: (1) Walkabouts — web-based multisensory lessons for pre-K to 2nd grade covering math, ELA, and reading, approximately 7-10 minutes each; (2) 180s — full-body gamified lessons for 3rd to 5th grade covering math, ELA, science, social studies, mental fitness, test prep, and financial literacy, approximately 3 minutes each; (3) Walksheets — printable PDF worksheets with movement components correlated to pre-K through 5th grade standards; and (4) Moves — brief 30-second movement break videos. All content is correlated to state and national standards (including Head Start and NAEYC) and is accessible via web browser with SSO integration through Clever and ClassLink.

Differentiator

Problem solved

Functional benefit

Brands

• Walkabouts: Web-based movement-integrated lessons for pre-K to 2nd grade students covering math, ELA, and reading.
• 180s
• Walksheets
• Moves
• Movement Minutes

Products and services

• Walkabouts Platform The Walkabouts Platform is a web-based, whole-child active learning solution for pre-K to 5th grade that integrates physical movement with academic instruction. Sold as classroom, school, daycare, and districtwide subscriptions, the platform brings educational standards to life through movement-rich, kinesthetic learning exercises. All plans include Walkabouts, 180s, Walksheets, and Moves content.

Quantifiable outcome

• Pre-K to 2nd grade students showed significant improvements in inattention, reduction in hyperactivity, and increase in classroom engagement after 8 weeks of Walkabouts use (Iowa State University and UC Irvine research)
• +4 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature8 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• ClevercoreTechnology or IntegrationClever integration allows schools and districts using Clever for single sign-on to easily deploy the Walkabouts Platform. Provides automatic user provisioning and roster sync, reducing administrative burden for school technology teams.
• ClassLinkcoreTechnology or IntegrationClassLink integration enables single sign-on access for schools and districts using ClassLink. Seamlessly connects the Walkabouts Platform with existing school identity management systems.
• Active SchoolsflagshipStrategic or Co-development PartnerActive Schools has endorsed the Walkabouts Platform for Physical Activity in Schools and included it in their Menu of Evidence-Based Practices. This endorsement validates the platform's effectiveness for increasing physical activity in educational settings and provides credibility with school administrators.
• Active Schools Research AlliancecoreStrategic or Co-development PartnerDr. Julian A. Reed is a member of the Active Schools Research Alliance, a collaborative network of researchers working to advance evidence-based practices for physical activity in schools. This membership connects the company to cutting-edge research and provides opportunities for research partnerships.
• EdBD GroupcoreChannel Partner/ Reseller/ DistributorInternational licensing partner for the Walkabouts Platform. Handles international sales and distribution including EFL Teacher's Guide, curricular webinars, enhanced technical support, and teacher professional development. Contact: [email protected].

Scale indicators12 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• IXL Learning: IXL is a major standards-based K-12 learning platform covering math, ELA, science, and social studies with district-wide licensing. It overlaps with Walkabouts on standards-correlated content but at much larger scale and broader scope.
• Renaissance Learning: Renaissance provides assessment and practice tools (Accelerated Reader, Freckle, myON) deeply embedded in school and district purchasing. It competes for the same standards-aligned instructional budget in K-5.
• Edmentum: Edmentum offers standards-aligned K-12 instructional and assessment programs sold to districts. It is a broader incumbent with overlapping curriculum and instruction solutions targeting the same district buyers.

Direct peers

• Kahoot!: Kahoot! is a gamified engagement platform used heavily in K-5 classrooms for formative assessment and content reinforcement. Its 180s-style gamified lessons compete directly for the same engagement minutes in elementary classrooms.
• BrainPOP: BrainPOP is a standards-aligned K-5 digital lesson platform explicitly cited by ActivEd as a competitor. It competes on academic content delivery in the same grade band but without Walkabouts' movement integration.
• Newsela: Newsela provides standards-aligned content for K-12 with district licensing and integrations with Clever and ClassLink. It overlaps with Walkabouts on standards-correlated elementary content and district sales motion.
• Nearpod: Nearpod delivers interactive K-12 lessons correlated to standards and is sold to schools and districts with similar pricing and SSO integrations. It overlaps with Walkabouts on standards-aligned elementary lesson delivery in the same buyer motion.
• Pear Deck (GoGuardian): Pear Deck is an interactive lesson delivery and formative assessment platform widely adopted in K-12 schools. It overlaps with Walkabouts on classroom engagement, formative assessment, and standards-correlated lesson delivery.
• GoNoodle: GoNoodle is the leading movement-and-mindfulness platform for elementary classrooms and is explicitly named by ActivEd as a competitor. It overlaps most directly on movement integration in Pre-K–5, the same buyer, and a similar freemium/district sales model.
• ABCmouse: ABCmouse is explicitly named by ActivEd as a competing early-childhood academic platform. The overlap is strongest in Pre-K through early elementary, where both target foundational math and literacy, though ABCmouse is more home/consumer oriented.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xtwitter.com/getwalkabouts
• YouTubeyoutube.com/@WalkaboutsPlatform
• Facebookfacebook.com/walkabouts
• LinkedInlinkedin.com/company/walkabouts
• Instagraminstagram.com/getwalkabouts

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds1 record

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ActivEd