Altrady
Altrady is a Netherlands-based multi-exchange cryptocurrency trading terminal serving 130,000+ active retail traders globally. It unifies 19+ exchanges via API into one interface for smart orders, automated bots, portfolio management, market scanners, and AI-assisted trading.
- Company typePrivate
- Founded2017
- HeadquartersThe Hague, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Altrady does
Altrady is a Netherlands-based, bootstrapped SaaS platform that operates as a unified trading terminal for active cryptocurrency traders. Founded in 2017 (firmographics list 2018), the company connects to 19+ exchanges — including Binance, Coinbase, Kraken, Bybit, KuCoin, OKX, Gate.io, MEXC, Crypto.com, BingX, Hyperliquid, and others — via read-and-trade API keys, allowing users to manage balances, positions, and PnL across all venues from a single interface without Altrady ever holding customer funds.
The platform is built around four solution pillars: Smart Trading (ladder orders, trailing take-profit, break-even protection, multi-take-profit), Trade Automation (Signal Bot, Grid Bot with trailing and backtesting, DCA), Asset Management (consolidated portfolio, client-level views, tax reporting export), and Market Scanners (Quick Scanner, Crypto Base Scanner powered by a proprietary QFL algorithm, and TA Scanner with 100+ indicators). In 2026 Altrady added an MCP (Model Context Protocol) server that lets AI assistants such as Claude and Codex read account context and prepare trades via plain English. The product is delivered through web, native desktop (Windows/macOS/Linux), and mobile (iOS/Android) clients.
Revenue is generated through a tiered subscription model — Basic (€20–28/mo), Essential (€35–50/mo), and Premium (€63–€90/mo) — plus add-ons such as TA Scanner Plus (€21/mo) and Backtesting Pro (€7/mo), with a permanent free paper-trading tier after a 5-day trial. Go-to-market is product-led growth, supplemented by a content engine (YouTube live streams four times weekly, Academy, Crypto Library, Discord) and free onboarding calls. The company has remained privately held with no disclosed funding rounds and reports a headcount of 1–10, indicating lean, founder-operated operations.
Altrady firmographics
Firmographics- Name
- Altrady
- Legal name
- Altrady
- Website
- https://altrady.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Altrady is a Netherlands-based multi-exchange cryptocurrency trading terminal serving 130,000+ active retail traders globally. It unifies 19+ exchanges via API into one interface for smart orders, automated bots, portfolio management, market scanners, and AI-assisted trading.
- Ownership category
- akta.pro rank
Altrady industry classification
Industry- Product category
- Cryptocurrency Trading Software
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Services-Prepackaged Software (7372)
- akta.pro primary industry
- DEX Analytics, Indexers & Trading Terminals (FSADABAK)
- akta.pro secondary industries
- Institutional API Connectivity, OMS/EMS & FIX Gateways (FSADAJAJ), DEX Aggregation & On-Chain Execution (routing, RFQ, intent-based trading) (FSAPAEAD)
Keywords
Where Altrady is headquartered
LocationHeadquarters
- HQ city
- The Hague
- HQ country
- Netherlands
- HQ region
- Europe
Markets served
Altrady business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Marketing or Sales, Personnel, Operations
Revenue model
- Subscription Plans: Three-tier subscription model (Basic, Essential, Premium) with monthly and annual billing options. Annual plans offer approximately 30% savings. All plans include access to trading terminal, bots, scanners, and portfolio management tools, with feature limits varying by tier.
- Add-on Features: Optional premium add-ons including TA Scanner Plus (€21/month when added to Basic/Essential plans) and Backtesting Pro (€7/month). Premium plan includes TA Scanner Plus at no extra cost.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Basic plan - 5 trading accounts, 2 bots, 50 price alerts, MCP Server included |
| Subscription | Annual | Essential plan - 15 trading accounts, 5 bots, 350 price alerts, 50 trend line alerts |
| Subscription | Annual | Premium plan - 30 trading accounts, 50 bots, 1000 price alerts, TA Scanner Plus included |
| Subscription | Annual | TA Scanner Plus Add-on |
| Subscription | Annual | Backtesting Pro Add-on |
| Freemium | Monthly | Free Paper Trading Plan |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Altrady product offering
Product offeringCore offering
Altrady is a subscription-based, multi-exchange cryptocurrency trading terminal that connects to 19+ exchanges via encrypted API keys and consolidates trading, portfolio management, technical-analysis scanning and automation into a single interface. Traders execute advanced smart orders (ladder, trailing take profit, multi-take-profit), run automated Signal and Grid bots 24/7 on Altrady's servers, screen markets with 100+ indicators or the proprietary QFL Crypto Base Scanner, and optionally drive the platform via natural-language commands through AI assistants connected over the local MCP server.
Product overview
Altrady is a comprehensive crypto trading platform operating as a unified terminal that connects to 19+ exchanges via API, providing centralized trading, automation, and portfolio management. The core platform consists of Smart Trading (advanced orders with ladder orders, trailing stops, multi-take-profit), Trade Automation (Signal Bot and Grid Bot for automated execution), Asset Management (unified portfolio tracking), and Market Scanners (Quick Scanner, Crypto Base Scanner, TA Scanner with 100+ indicators). Supporting features include Multi-Charts, Trading Presets, Positions & PnL tracking, Risk Reward Calculator, Paper Trading, Crypto Journal, and Backtesting. The AI Trading (MCP) feature connects AI assistants (Claude, Cursor, Codex) for natural language trading control. Educational resources include Academy courses and a Crypto Library. The platform is available via web, desktop (Windows/macOS/Linux), and mobile (iOS/Android) apps.
Differentiator
Problem solved
Functional benefit
Products and services
- Smart Trading Advanced order management system providing ladder orders for multi-entry positions, trailing entry/exit, multi-take-profit targets, stop loss with cooldown and break-even protection, with risk-reward calculation shown before order entry. Available to Altrady subscribers trading across connected cryptocurrency exchanges.
- Trade Automation (Signal Bot and Grid Bot) Suite of automated trading bots including the Signal Bot (executes trades from TradingView webhooks, Crypto Base Scanner signals and partner signal providers like The Better Traders and Fox Signals) and the Grid Bot (range-bound automation with trailing grids, backtesting and AI-suggested configurations). Bots run on Altrady servers and are aimed at traders who want 24/7 automated execution across connected exchanges.
- Asset Management (Unified Portfolio) Unified portfolio dashboard that aggregates holdings, real-time P&L (including exchange fees), asset allocation and performance charts across all connected cryptocurrency exchange accounts, with per-client views for professional traders managing multiple books.
- Market Scanners Bundle of scanning tools for opportunity discovery across connected exchanges, including the Quick Scanner (real-time price movement and volume filters), the Crypto Base Scanner (proprietary QFL signal scanner with reported 95%+ bounce success rate), and the TA Scanner (100+ technical indicators with custom AND/OR rule chaining, WebSocket alerts and 11 preset strategy templates).
- Multi-Exchange Connectivity Encrypted API connectivity to 19+ cryptocurrency exchanges (spot and futures) via trading-only API keys, providing a single interface for account management, portfolio tracking and trade execution across venues. Funds remain on the user's exchange accounts; Altrady does not custody assets.
- AI Trading (MCP) Model Context Protocol integration that connects AI assistants (Claude, Claude Code, Cursor, Codex) to the user's Altrady account, enabling natural-language interaction with positions, alerts, bots, watchlists and market data. Provides 11 built-in trading skills (morning check, market scanner, smart entry, position manager, bot builders), with all trade actions requiring explicit user approval.
- Altrady Web, Desktop and Mobile Applications Native client applications delivering the Altrady trading platform: browser-based web terminal, desktop apps for Windows, macOS and Linux (required for MCP/AI Trading functionality), and mobile apps on iOS and Android for monitoring positions, alerts and active portfolio management on the go.
Quantifiable outcome
- 95%+ success rate for Crypto Base Scanner QFL signals
- +2 more outcomes
Companies that use Altrady
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles1 record
Altrady technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration23 records
AI capability10 records
Feature6 records
Altrady partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core.
- ToobitcoreToobit, a global cryptocurrency derivatives exchange, integrated Altrady's trading terminal allowing traders to connect via API and access advanced trading features including automation tools, trading bots, portfolio management, and market scanning functionalities.
- TradingViewcoreTradingView webhook integration enables traders to connect their TradingView alerts and Pine Script strategies directly to Altrady's Signal Bot for automated trade execution. Includes visual webhook builder requiring no coding.
- Claude (Anthropic)coreMCP (Model Context Protocol) integration allows Claude AI assistant to read account context (positions, alerts, bots, watchlists, market data) and prepare trades. 11 built-in trading skills including morning check, market scanner, and bot builders. All actions require user approval.
- Crypto Base ScannercoreProprietary QFL (Quick Finger Luc) signal provider integrated directly into Signal Bot. 95%+ historical success rate for identifying bounce entry opportunities at base support levels. Works with all connected exchanges.
- The Better TraderscoreSignal provider using TBO strategy (multi-function, trend-based technical indicator). Signals integrated with Altrady Signal Bot for automated execution. Founded by Moonin Papa (Aaron Dishner).
- BinancecoreOne of 19+ exchanges supported via API integration. Users can connect their Binance accounts to access smart orders, bots, and portfolio management across all connected exchanges.
- CoinbasecoreOne of 19+ exchanges supported via API integration. Users can connect their Coinbase accounts for unified multi-exchange trading.
- KrakencoreOne of 19+ exchanges supported via API integration. Users can connect their Kraken accounts for unified multi-exchange trading.
- BybitcoreOne of 19+ exchanges supported via API integration. Supports both spot and futures trading with full smart order functionality.
- KuCoincoreOne of 19+ exchanges supported via API integration for multi-exchange trading and portfolio management.
- OKXcoreOne of 19+ exchanges supported via API integration for multi-exchange trading and portfolio management.
- Gate.iocoreOne of 19+ exchanges supported via API integration for multi-exchange trading and portfolio management.
- MEXCcoreOne of 19+ exchanges supported via API integration for multi-exchange trading and portfolio management.
- Crypto.comcoreOne of 19+ exchanges supported via API integration for multi-exchange trading and portfolio management.
- BingXcoreOne of 19+ exchanges supported via API integration for multi-exchange trading and portfolio management.
- HyperliquidcoreOne of 19+ exchanges supported via API integration for multi-exchange trading and portfolio management.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Altrady competitors and assessment
Company assessmentDirect peers
- Coinrule: Coinrule offers rule-based automated crypto trading bots connecting to multiple exchanges via API. It competes with Altrady in the automated-trading and signal-execution category.
- 3Commas: 3Commas is a leading multi-exchange crypto trading terminal offering SmartTrade, grid bots, DCA bots, and signal integrations across major CEXs. It directly competes with Altrady across the same product surface area and target retail/prosumer trader.
- Cryptohopper: Cryptohopper is a cloud-based crypto trading bot platform with marketplace signals, backtesting, and multi-exchange connectivity. It overlaps directly with Altrady's Signal Bot, Grid Bot, and exchange-aggregator use cases.
- Bitsgap: Bitsgap is a multi-exchange crypto trading terminal with smart orders, grid/DCA bots, and portfolio tracking. It targets the same active-trader segment as Altrady with comparable features and pricing tiers.
- Pionex: Pionex combines a centralized exchange with built-in free trading bots (grid, DCA, arbitrage). It is a direct alternative to Altrady for retail traders seeking automated crypto strategies.
- TradeSanta: TradeSanta is a cloud-based crypto trading bot platform supporting grid and DCA strategies across major exchanges. It competes with Altrady's Signal Bot and Grid Bot offerings.
- HaasOnline: HaasOnline is a long-standing crypto trading bot platform with advanced scripting, backtesting, and multi-exchange support. It targets more technical/professional traders than Altrady but competes in the same automation category.
- Quadency: Quadency is a multi-exchange crypto trading terminal offering smart orders, bots, and portfolio analytics. It overlaps with Altrady's portfolio management and trading automation features.
- Coinigy: Coinigy is a multi-exchange crypto trading platform and portfolio tracker supporting 25+ exchanges with charting and order routing. It competes with Altrady's multi-exchange terminal and portfolio aggregation.
Emerging players
- Cornix: Cornix automates crypto trading via Telegram-based signals integrated with Binance, Bybit, and other exchanges. It overlaps with Altrady's signal-provider ecosystem but is narrower in scope.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Altrady social profiles
Digital presenceAltrady financial estimates
Financial estimateRevenue estimate
Valuation estimate
Altrady leadership team
Management profileNumber of profiles
Profiles2 records
Altrady funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Altrady M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Altrady
What does Altrady do?
Altrady is a subscription-based, multi-exchange cryptocurrency trading terminal that connects to 19+ exchanges via encrypted API keys and consolidates trading, portfolio management, technical-analysis scanning and automation into a single interface. Traders execute advanced smart orders (ladder, trailing take profit, multi-take-profit), run automated Signal and Grid bots 24/7 on Altrady's servers, screen markets with 100+ indicators or the proprietary QFL Crypto Base Scanner, and optionally drive the platform via natural-language commands through AI assistants connected over the local MCP server.
Is Altrady a public or private company?
Altrady is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Altrady founded?
Altrady was founded in 2017. It employs 1 to 10 people.
Where is Altrady based?
Altrady is headquartered in The Hague, Netherlands, in the Europe region.
How does Altrady make money?
Two revenue lines are on record. Subscription Plans are the primary driver. The others are add-on Features.
Who are Altrady's main competitors?
Direct peers on record are Coinrule, 3Commas, Cryptohopper, Bitsgap, Pionex, TradeSanta, HaasOnline, Quadency and Coinigy. Cornix is listed as an emerging player.
Does Altrady have an API?
Yes. Altrady offers webhook-based API automation for its Signal Bot, allowing external triggers from TradingView alerts, custom APIs, or third-party services to execute trades automatically. The platform also provides an MCP (Model Context Protocol) server that runs locally inside the Altrady desktop app (V5.4+), enabling AI assistants (Claude, Claude Code, Cursor, Codex) to connect to the user's account for reading positions, alerts, bots, watchlists, and preparing trade actions. API keys allow trading only — never withdrawals.
What industry is Altrady in?
Altrady's product category is Cryptocurrency Trading Software. Its primary akta.pro industry code is FSADABAK, DEX Analytics, Indexers & Trading Terminals, with a secondary code of FSADAJAJ, Institutional API Connectivity, OMS/EMS & FIX Gateways. Its NAICS code is 52232 and its SIC code is 6200.