Enocta

What Enocta does

Enocta is a Turkey-headquartered B2B EdTech and talent intelligence company that delivers an end-to-end employee learning, performance, and career management platform to corporate enterprises. The company serves 550+ institutional customers reaching more than 3 million employees, with a stated installed base that spans aviation (IGA), energy and government (TEİAŞ, Petrol Ofisi), retail (Boyner), delivery (Getir), cement and manufacturing (Limak Cement Academy), and conglomerates (Nurol Holding). Founded around 2004 and positioning itself as Turkey's first digital education solutions company, Enocta operates from Istanbul (Beykoz headquarters) and Ankara (ODTÜ-Teknokent R&D).

The company's product portfolio centers on the Enocta Platform, an AI-supported learning management system, complemented by the Enocta Katalog digital content library (9,000+ contents, 900+ courses, 70+ content partners), the Udepa suite for competency, performance and career management (Udepa Yetkinlik, Udepa Performans, Udepa Mentörlük), and AI-powered digital mentorship products built on the personas of named experts (Dijital Mentör SinanCA based on Prof. Dr. Sinan Canan; Dijital Bilge Acar Baltaş). Content production tooling (Podcast Studio, Slide Studio, TipStory micro-learning) and the Enocta Personas personalization layer round out the offering. AI capabilities span generative content, recommendation, natural language processing, and process automation, applied across learning paths, content discovery, and mentor interaction.

Enocta monetizes through a B2B subscription model with quote-based enterprise pricing, annual billing cadence, and additional professional services revenue from consulting, custom content development, and technical implementation. Distribution is primarily direct enterprise field sales supported by customer success management, with a partner marketplace (Pazaryeri) and integrations with third-party providers (Wellbees, Rosetta Stone, Lucida AI, Neo Skola, Yeşilay Akademi). In May 2024, Turkven Private Equity invested in the company to accelerate AI product development and support international expansion beyond the Turkish market.

Name

Enocta

Legal name

Avez Elektronik İletişim Eğitim Danışmanlığı Ticaret A.Ş.

Website

https://enocta.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

Enocta is a Turkey-based B2B EdTech and talent intelligence company that delivers AI-powered learning, performance, and career management software to 550+ corporate customers across Turkey, reaching more than 3 million employees with its Enocta Platform, content catalog, and Udepa suite.

Ownership category

akta.pro rank

Product category

Corporate Learning Management Software

NAICS

Software Publishers (513210), Computer Training (611420), Software Publishers (5132)

SIC

Services-Prepackaged Software (7372), Services-Educational Services (8200), Services-Computer Programming Services (7371)

akta.pro primary industry

Interactive Practice & Skill-Building (Drills, Games, Mastery Practice) (EDAFACAC)

Keywords

• Corporate learning platform
• Learning management system
• Digital education solutions
• Employee development software
• Talent management platform

Headquarters

HQ city

Beykoz

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Subscription-Based Platform Licensing: B2B subscription model for institutional customers accessing the Enocta Platform and related talent management solutions. Pricing appears quote-based with enterprise tiers tailored to organization size and needs.
2. Enocta Katalog (Digital Content Subscription): Corporate subscription to access the digital education catalog with 9,000+ contents across various topics. Includes premium content and webinars for subscribers.
3. Custom Content Development: Custom digital education content creation services tailored to specific organizational needs, processes, procedures, and orientation requirements.
4. Consulting & Implementation Services: Strategic consulting for learning strategy development, technical configuration for platform integration, and customer success management services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Enocta provides an AI-powered talent intelligence and learning management platform for corporate enterprises. Its offering combines a comprehensive LMS (Enocta Platform), a digital content catalog with 9,000+ items (Enocta Katalog), competency/performance/career management tools (Udepa suite), AI-based digital mentors (SinanCA, Acar Baltaş), and content creation tools (Podcast Studio, Slide Studio, TipStory), serving 550+ institutional customers across Turkey.

Differentiator

Problem solved

Functional benefit

Brands

• Enocta Platform: AI-supported talent intelligence platform providing end-to-end learning and development, performance management, and career management solutions.
• Enocta Katalog
• Udepa
• Enocta Personas
• Podcast Stüdyo
• Slide Studio
• Dijital Bilge Acar Baltaş
• Dijital Mentör SinanCA
• Udepa Yetkinlik
• Udepa Performans
• Udepa Mentörlük
• TipStory
• All Onboard
• Bizbize

Products and services

• Enocta Platform AI-powered learning management system providing personalized learning paths, real-time development tracking, analytics, gamification, mobile access, and integration of digital and classroom training for corporate employees.
• Enocta Katalog Subscription-based digital content library with 9,000+ pieces of educational content across leadership, compliance, technical, and personal development topics, featuring AI-supported content and recommendations.
• Udepa Yetkinlik AI-powered competency assessment and development planning tool that analyzes employee competencies and creates personalized development plans based on data-driven insights.
• Udepa Performans Performance management solution that manages strategic goals at team and individual levels, provides real-time feedback, and tracks performance outcomes.
• Udepa Mentörlük Mentorship management solution within the Udepa suite enabling structured mentorship programs, talent development, and career management for corporate employees.
• Dijital Mentör SinanCA AI-powered digital mentorship solution based on Prof. Dr. Sinan Canan's 'Human Factory Settings' approach combining biology, neuroscience, and evolutionary psychology, offering accessible personalized mentorship through voice or text.
• Dijital Bilge Acar Baltaş AI-supported digital mentorship solution offering digital wisdom based on Prof. Dr. Acar Baltaş's 40+ years of expertise in psychology and behavioral science.
• Enocta Personas AI-powered personalization solution for creating customized learning experiences based on employee profiles, roles, and individual development needs.
• Podcast Stüdyo AI-supported content creation tool for producing podcast-format training and educational content for corporate learning programs.
• Slide Studio

Quantifiable outcome

• Serves 3M+ employees across 550+ organizations
• +2 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature7 records

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Docebo: AI-powered enterprise LMS platform with a content marketplace and learning personalization, serving global mid-market and enterprise. Closest comparable in product scope, AI-led positioning, and content-plus-platform business model.
• Degreed: Enterprise skill development and learning experience platform with AI-driven content recommendations and pathways. Comparable in combining a curated content ecosystem with personalized learning, targeting similar corporate L&D buyers.
• 360Learning: Collaborative learning platform with integrated course authoring and AI features, focused on upskilling within mid-market and enterprise. Comparable in combining LMS, content creation, and AI personalization in a single platform.
• EdCast: AI-powered knowledge, learning, and talent management platform for enterprises, with content aggregation and personalized learning paths. Directly comparable to Enocta's talent intelligence + content marketplace positioning.
• TalentLMS: Cloud-based LMS targeting small and mid-sized businesses with course authoring and a built-in content marketplace. Overlaps with Enocta's LMS-plus-content catalog model, though typically serves a smaller customer size tier.

Broad incumbents

• Cornerstone OnDemand: Large, established talent and learning management suite combining LMS, performance, recruiting, and career development for global enterprises. Comparable end-to-end talent intelligence vision, but at much greater scale and broader portfolio.
• Skillsoft: Long-standing global corporate learning provider offering content libraries, LMS technology, and leadership development. Comparable to Enocta's content-plus-platform offering, but operates globally with substantially broader content breadth.
• Kahoot: Learning platform with engagement-led content tools used in both education and corporate training. Comparable in offering gamified, content-rich learning experiences to enterprises, though its primary user experience differs from Enocta's LMS-first model.

Regional players

• Lepaya: European corporate learning provider combining in-person and digital skill-based training with a content catalog. Comparable in enterprise upskilling focus and content-led approach, though primarily active in Western Europe rather than Turkey/MEA.

Emerging players

• Sana Labs: AI-native enterprise learning platform using generative AI for personalized training content and knowledge management. Comparable AI-led approach to learning personalization, but with narrower product surface than Enocta's full talent suite.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@enocta
• LinkedInlinkedin.com/company/enocta
• Xx.com/enocta
• Facebookfacebook.com/enocta

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments3 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Enocta