Software Express

What Software Express does

Software Express is a Brazilian payment technology company and wholly-owned subsidiary of Fiserv Inc., operating as Fiserv do Brasil Instituição de Pagamento Ltda. Its core product is SiTef (Solução Inteligente de Transferência Eletrônica de Fundos), an electronic funds transfer hub that connects merchant point-of-sale (POS) systems to acquirers, payment service providers (PSPs), card networks, voucher issuers, and financial institutions. SiTef processes 7.5 billion transactions annually and supports 450,000+ active establishments across Brazil through integrations with 250+ payment partners and 1,500+ commercial automation systems. The platform supports credit and debit cards, Pix, digital wallets, vouchers, and private-label cards, and runs on proprietary infrastructure including the TLS Fiserv security protocol and Fiserv-hosted cloud (SiTef Hospedado / SiTef Express).

The company generates revenue primarily through transaction-based fees on payments processed through SiTef, complemented by platform licensing to software houses and integrators, plus managed cloud-hosting and reconciliation services. Adjacent revenue lines include FEPAS (unified payment acceptance), Pix Hub (multi-PSP routing with up to 5 redundant PSPs), QR Code Hub, Carat (an omnichannel payment ecosystem combining online payments, fraud prevention, and financial reconciliation), correspondent banking services, and electronic credit. Go-to-market is hybrid: an indirect channel through software house partners (Skytef, Desbravador, Softcom, Casa Magalhães) that embed SiTef into their retail and automation solutions, plus direct enterprise sales for large retail chains needing dedicated hosted infrastructure. Customers span physical retail (supermarkets, hypermarkets, pharmacies), e-commerce, self-service and vending operators, and software houses. Software Express holds PCI DSS compliance, ISO-aligned global cybersecurity posture, and a leadership position with 70% aided brand awareness among Brazilian retailers.

Name

Software Express

Legal name

Fiserv do Brasil Instituição de Pagamento Ltda

Website

https://softwareexpress.com.br

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

251–500 employees

Short description

Software Express is the Brazilian Fiserv subsidiary operating the SiTef electronic funds transfer hub, processing 7.5 billion transactions annually for 450,000+ merchants across physical retail, pharmacy, e-commerce, and self-service through acquirers, PSPs, and software-house partners.

Ownership category

akta.pro rank

Product category

Payment Processing Software

NAICS

Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372)

akta.pro primary industry

Digital Payments & Money Movement (ACH/SEPA/FPS, Bill Pay, P2P) (FSAGAAAF)

akta.pro secondary industry

Embedded Payments (Pay-ins, Pay-outs, Wallets) (FSAGALAB)

Keywords

• Payment processing platform
• Electronic funds transfer
• Payment gateway services
• Pos payment integration
• Pix instant payments

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Transaction Processing Fees: Software Express generates revenue through transaction processing fees charged to merchants for each payment processed through the SiTef platform. This includes credit card, debit card, Pix, and other electronic payment methods.
2. Payment Gateway Services: Revenue from providing payment gateway services including authorization, capture, and settlement of electronic transactions for merchants integrated with SiTef.
3. Platform Licensing: Licensing of SiTef technology to software houses and automation companies that integrate the payment platform into their commerce solutions.
4. Cloud Hosting Services: Revenue from cloud-hosted SiTef solutions (SiTef Hospedado) where Fiserv maintains dedicated or shared servers for clients, including maintenance, security, and infrastructure management.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Software Express develops and sells SiTef, an electronic funds transfer (TEF) payment hub that connects point-of-sale systems with acquirers, card networks, payment service providers, and financial institutions in Brazil. The platform enables merchants and software integrators to accept credit, debit, Pix, digital wallets, vouchers, and private label cards through a single integration, processing approximately 7.5 billion transactions annually across 250,000+ commercial establishments. The portfolio extends to FEPAS, Pix Hub, QR Code Hub, the omnichannel Carat platform, and managed cloud-hosted deployment options (SiTef Express and SiTef Hospedado).

Product overview

Software Express, a Fiserv company, offers a comprehensive payment technology portfolio anchored by the SiTef (Solução Inteligente de Transferência Eletrônica de Fundos) platform. SiTef serves as the core TEF hub that centralizes and manages electronic payment transactions, connecting point-of-sale systems with acquirers, card brands, PSPs, and financial institutions. The portfolio includes payment acceptance solutions (FEPAS), instant payments (Pix via Pix Hub with multi-PSP routing), QR Code payments (Hub de QR Code), and the broader Carat omnichannel ecosystem encompassing online payments, fraud prevention (Prevenção à Fraudes), and automated financial reconciliation (Gestão Financeira). Additional offerings include correspondent banking services (Correspondente Bancário) and electronic credit (Crédito Eletrônico). The company provides managed cloud deployment options (SiTef Express, SiTef Hospedado), developer-facing APIs, merchant and developer portals, and proprietary security infrastructure (TLS Fiserv). SiTef processes over 7.5 billion transactions annually across 250,000+ merchants in Brazil, integrating with more than 250 partners including major acquirers (Cielo, Rede, Getnet), card brands (Visa, Mastercard, Elo, Amex), PSPs, and voucher providers.

Differentiator

Problem solved

Functional benefit

Brands

• SiTef: Solução inteligente de Transferência Eletrônica de Fundos - Electronic Funds Transfer solution that serves as a payment hub connecting merchants with financial institutions, processing credit, debit, Pix, and digital wallet transactions.
• FEPAS
• Pix

Products and services

• SiTef (Solução Inteligente de Transferência Eletrônica de Fundos) Core TEF (Electronic Funds Transfer) hub that centralizes and manages electronic payment transactions by connecting POS systems with acquirers, PSPs, card brands, and financial institutions. Supports credit cards, debit cards, Pix, digital wallets, vouchers, and private label cards. Processes over 7.5 billion transactions annually across 250,000+ merchants in Brazil, integrating with 250+ partners.
• SiTef Express TEF solution utilizing shared servers for medium and large clients, reducing infrastructure and connectivity costs. Cloud-hosted deployment managed by Software Express with automatic updates.
• SiTef Hospedado (Cloud-Hosted SiTef) Cloud-hosted SiTef variant with dedicated server exclusively for the client, used by large retail chains. Offers complete maintenance, security, and environment management by Software Express with full reporting interface.
• FEPAS (Plataforma de Pagamento) Exclusive payment platform integrated with acquirers and administrators for accepting credit card, debit card, voucher, Pix, and digital wallet transactions. Provides unified payment acceptance management.
• Hub de Pix (Pix Hub) Pix Hub is an open, agnostic platform enabling Pix instant payments for e-commerce and physical stores. Supports multi-PSP routing with up to 5 redundant connections, business rule-based routing, and integration with SiTef.
• Hub de QR Code QR Code payment hub enabling payments via smartphone camera without NFC technology. Partnership with Elo expands digital payment access to consumers without NFC-capable devices. Uses tokenization for security.
• Carat - Omnichannel Payment Platform Carat is Fiserv's omnichannel payment ecosystem bringing together in-store payments, online payments, fraud prevention, and financial reconciliation modules in a single platform. Capable of processing up to 1 billion omnichannel transactions per year, integrated with SiTef.
• Correspondente Bancário (Banking Correspondent) Banking correspondent services enabling financial transactions at retail locations. Integrates with major banks (Banco do Brasil, Itaú, Bradesco, Santander) for banking services through SiTef.
• Crédito Eletrônico (Electronic Credit) Electronic credit solution integrated with SiTef for processing credit transactions and financing at point of sale.
• Smart POS Mobility Solution Mobile POS solution featuring Android-based Smart POS hardware integrated with SiTef. Combines PinPad functionality in a single device with WiFi/data connectivity, built-in printer, and compliance with ABECS and card brand certifications.
• Portal do Desenvolvedor (Developer Portal) Developer onboarding portal providing API documentation for Payment Online, SiTef Express WS Consulta, financial management, and fraud prevention integrations. REST API supports payment routing and storage functionalities.

Quantifiable outcome

• Transaction validation time reduced from 20 seconds to 3 seconds with SiTef cloud hosting (Luiz Tonin case study)
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration29 records

AI capability1 record

Feature5 records

Partnerships

20 partnerships are on record, tiered core and minor.

• ClovercoreTechnology or IntegrationClover has pre-built integration with SiTef, allowing retailers to combine Fiserv's TEF robustness with Clover's intuitive interface. Clover POS devices come pre-connected to SiTef, enabling merchants to accept credit cards, debit, Pix, digital wallets through a single integrated solution.
• ElocoreStrategic or Co-development PartnerPartnership for Hub Elo QR Code enabling QR Code payments through SiTef terminals. The collaboration democratizes payment access for consumers without NFC-enabled devices. Available across 8+ million establishments, using tokenization for enhanced security.
• AdyencoreTechnology or IntegrationAdyen is integrated as an acquirer partner with SiTef, enabling merchants to process payments through Adyen's global payment platform.
• GetnetcoreTechnology or IntegrationGetnet is integrated as an acquirer partner with SiTef for payment processing services.
• RedecoreTechnology or IntegrationRede is integrated as an acquirer partner with SiTef for payment processing services.
• CielocoreTechnology or IntegrationCielo is integrated as an acquirer/authorizer with SiTef for credit and debit card processing.
• Mercado PagocoreTechnology or IntegrationMercado Pago integrated as both acquirer and PSP with SiTef for merchant payment processing.
• PicPaycoreTechnology or IntegrationPicPay is integrated as an acquirer with SiTef for payment acceptance.
• SumUpcoreTechnology or IntegrationSumUp is integrated as an acquirer partner with SiTef.
• HipercardcoreTechnology or IntegrationHipercard is integrated as an authorizer with SiTef for card processing.
• EdenredcoreTechnology or IntegrationEdenred is integrated as a voucher partner with SiTef for meal voucher and employee benefit payments.
• Pluxee (formerly Sodexo), Ticket, VRcoreTechnology or IntegrationMajor voucher and benefit providers integrated with SiTef for meal vouchers, food benefits, and employee benefit payments.
• Visa, Mastercard, American Express, Elo, DinerscoreTechnology or IntegrationAll major international and regional card brands are integrated with SiTef for payment authorization and processing.
• SkytefcoreChannel Partner/ Reseller/ DistributorSkytef is a software house partner that develops native SiTef solutions for physical and digital payment capture. Core products are built on Software Express technology.
• Desbravador SoftwarecoreChannel Partner/ Reseller/ DistributorDesbravador Software integrates SiTef into hospitality, restaurant, and fuel station automation systems. Partnership enables automated reconciliation for clients.
• Softcom TecnologiacoreChannel Partner/ Reseller/ DistributorSoftcom is a 22-year partner providing SiTef-based checkout solutions across 70+ franchises in 9 Northeastern states and Minas Gerais, serving 20,000 points of sale.
• Casa MagalhãescoreChannel Partner/ Reseller/ DistributorCasa Magalhães is a channel partner providing Software Express payment solutions through reseller network.
• Rede Brasil de Supermercados (RBSM)minorChannel Partner/ Reseller/ DistributorTrade association through which Software Express presents SiTef solutions to member supermarkets.
• Banco do Brasil, Itaú, Santander, Caixa, Banco Inter, Banco OriginalcoreTechnology or IntegrationMajor Brazilian banks integrated as PSPs with SiTef for Pix and payment processing services.
• PagBank, PagSegurocoreTechnology or IntegrationMajor fintech PSPs integrated with SiTef for merchant payment acceptance.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dock:
• Zoop: Brazilian embedded payments and financial services platform serving marketplaces, ISVs, and digital businesses with payment orchestration, banking-as-a-service, and issuing. Highly comparable to SiTef's payment hub model for software-driven merchants.
• Pagar.me: Brazilian payment gateway offering modern APIs for e-commerce and omnichannel payment processing, supporting multiple acquirers and payment methods. Directly comparable to SiTef's gateway/orchestration capabilities for digital merchants.

Broad incumbents

• Cielo: Brazil's largest card acquirer, providing POS acquiring, payment processing, and merchant services. Cielo is a direct competitor in Brazilian payment acceptance and is also integrated as an acquirer partner via SiTef, illustrating the dual competitive-partner dynamic.
• Rede (Itaú): Itaú-owned acquirer providing card processing, POS solutions, and e-commerce acquiring in Brazil. Rede competes with SiTef for merchant payment acceptance while also being an integrated acquirer partner, similar to Cielo.
• Adyen: Global payment platform offering unified acquiring, gateway, and orchestration services. Adyen is integrated as an acquirer partner with SiTef and is also a competitive threat in the Brazilian market for mid-market and enterprise merchants.
• Getnet (Santander): Brazilian acquirer owned by Santander providing card acceptance, POS, and payment solutions. Getnet is integrated with SiTef as an acquirer partner while also competing in the broader merchant payments space.
• Stone (StoneCo): Brazilian payments and banking ecosystem serving SMBs with POS, acquiring, digital banking, and software solutions. Stone competes with Software Express by offering integrated POS-payment bundles that bypass third-party TEF hubs.
• PagSeguro / PagBank: Brazilian PSP and digital bank offering POS, payment gateway, and merchant acquiring services. PagSeguro/PagBank is integrated with SiTef as a PSP and also competes in payment processing for SMB and digital merchants.

Regional players

• EBANX: Latin American cross-border payment processor offering local payment methods, acquiring, and payout services across Brazil and other LatAm markets. Comparable to Software Express in Brazilian payment processing, with a complementary cross-border focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCbSFhUekQYQKuygPcVeSwOg/featured
• LinkedInlinkedin.com/company/software-express

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Software Express