Mirabel Technologies
Mirabel Technologies is a private, founder-led SaaS company that builds web-based CRM and publishing management software for the media industry, serving more than 26,000 magazine, newspaper, and digital media properties worldwide through subscription-based products such as The Magazine Manager, The Newspaper Manager, Digital Media Manager, and Clean Your Lists.
- Company typePrivate
- Founded2003
- HeadquartersFort Lauderdale, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Mirabel Technologies does
Mirabel Technologies is a privately held SaaS company founded in 2003 by Mark McCormick and headquartered in Fort Lauderdale, Florida, with a product development office in Hyderabad, India. The company builds web-based CRM and publishing management software for the media industry, anchored by The Magazine Manager — the first web-based CRM for publishers — which serves more than 26,000 media properties worldwide. The product portfolio has expanded into adjacent verticals to include The Newspaper Manager (newspaper CRM), Digital Media Manager (programmatic ad management), Mirabel's Marketing Manager (lead identification and marketing automation), Clean Your Lists (bulk email verification), Magazine Central (digital edition hosting), DigitalStudio (digital publishing), and most recently ChargeBrite (subscription billing and recurring revenue management).
The platform is built on a modern React.js/Node.js/Next.js frontend with GraphQL APIs and PostgreSQL databases, hosted on a multi-cloud infrastructure spanning AWS and Microsoft Azure (with Hostway and SingleHop as additional providers). The company maintains SOC 2 Type II, ISO 27001, GDPR, and PCI-DSS compliance, with integrations into payment processors (Authorize.net, CardConnect, Plug n Pay), accounting (QuickBooks), e-signature (RightSignature), and email marketing platforms (MailChimp, Campaigner).
Mirabel monetizes primarily through annual SaaS subscriptions sold via direct enterprise field sales to publishing customers, with self-serve usage-based pricing for the Clean Your Lists email verification product (1,500 free credits as the entry tier). Customer segments are segmented by publishing vertical (magazine, newspaper, digital media), with secondary use-case segments in marketing/email verification and subscription-based businesses. The company has 51–100 employees and operates without external funding as an independent, founder-led business.
Mirabel Technologies firmographics
Firmographics- Name
- Mirabel Technologies
- Legal name
- Mirabel Technologies, Inc.
- Website
- https://mirabeltechnologies.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Mirabel Technologies is a private, founder-led SaaS company that builds web-based CRM and publishing management software for the media industry, serving more than 26,000 magazine, newspaper, and digital media properties worldwide through subscription-based products such as The Magazine Manager, The Newspaper Manager, Digital Media Manager, and Clean Your Lists.
- Ownership category
- akta.pro rank
Mirabel Technologies industry classification
Industry- Product category
- Publishing CRM Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Marketing Automation & Campaign Management CRM (HDAEAFAB)
- akta.pro secondary industries
- Customer Engagement & Messaging (Email, SMS, Push, In-App) (BPAFAFAI), Customer Journey Orchestration & Campaign Management (BPAFAFAF), Marketing Technology, AdTech & MarTech Services (BPAFAAAN)
Keywords
Where Mirabel Technologies is headquartered
LocationHeadquarters
- HQ city
- Fort Lauderdale
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Mirabel Technologies business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription Services: Annual subscription-based SaaS services with tiered pricing plans described on designated software platform pricing pages. Customers pay recurring fees for access to CRM platforms including Magazine Manager, Newspaper Manager, and Marketing Manager. Technical support included during business hours.
- Email Verification Credits: Clean Your Lists offers bulk email verification with a freemium model providing 1,500 free credits. Paid plans available with volume-based pricing where larger verification quantities receive better discounts. Unknown or duplicate addresses are not charged.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free tier with 1,500 email verifications |
| Usage-based | Pay-as-you-go | Paid volume-based plans |
| Subscription | Annual | Enterprise SaaS subscriptions (pricing not publicly disclosed) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Mirabel Technologies product offering
Product offeringCore offering
Mirabel Technologies builds and sells a portfolio of web-based SaaS CRM platforms aimed at publishers and media companies, with its flagship The Magazine Manager serving 26,000+ media properties worldwide. The suite unifies sales, production, advertising, billing, and subscription workflows for magazines, newspapers, and digital media operators, and is complemented by an email verification tool (Clean Your Lists), a marketing automation platform (Mirabel's Marketing Manager), and a subscription billing product (ChargeBrite).
Product overview
Mirabel Technologies offers an all-in-one software platform comprising multiple interconnected CRM solutions for the media and publishing industry. The core product lineup includes The Magazine Manager (flagship, serving 26,000+ media properties since 2003), The Newspaper Manager, and Digital Media Manager for publishing verticals, complemented by Mirabel's Marketing Manager for marketing automation. Add-on modules include DigitalStudio for digital publishing, Clean Your Lists for email verification, and Magazine Central for digital edition hosting. The company recently expanded into the subscription industry with ChargeBrite for recurring revenue management. The products are offered as SaaS platforms accessible via web applications, APIs, and third-party plugins, serving companies with multiple offices globally.
Differentiator
Problem solved
Functional benefit
Brands
- The Magazine Manager: The world's leading magazine publishing software, the company's flagship CRM product.
- The Newspaper Manager
- Mirabel's Marketing Manager
- Clean Your Lists
- Mirabel's Magazine Central
- ChargeBrite
- Digital Media Manager
- DigitalStudio
Products and services
- The Magazine Manager World's leading magazine publishing software and Mirabel's flagship web-based CRM platform. Unifies sales, production, and billing for multi-office magazine publishers.
- The Newspaper Manager CRM platform specific to newspapers that fluidly connects sales, production, and billing in a unified publishing solution for newspaper media companies.
- Digital Media Manager Suite of CRM and ad-ops tools tailored to the unique needs of the digital media industry for programmatic advertising management.
- Mirabel's Marketing Manager Lead identification and marketing automation CRM tool designed to help publisher/media brands attract more clients with less effort.
- Clean Your Lists Bulk email verification and list cleaning software with 99% accuracy, real-time email verification, GDPR compliance checking, and freemium onboarding (1,500 free credits). Sold via self-serve signup and volume-based paid plans.
- Mirabel's Magazine Central Library-like platform for displaying, hosting, and managing digital magazine editions.
- ChargeBrite Digital subscription management and recurring revenue billing platform tailored to any business with a recurring revenue model.
- DigitalStudio Digital publishing tool for creating and managing digital magazine editions and digital content within the Mirabel product ecosystem.
Quantifiable outcome
- 26,000+ media properties worldwide use Mirabel's platforms
- +1 more outcomes
Companies that use Mirabel Technologies
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles6 records
Mirabel Technologies technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature7 records
Mirabel Technologies partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- AWS (Amazon Web Services)coreCloud infrastructure provider for Mirabel's SaaS platforms. AWS cloud server instances reside in US locations with SOC 2 and ISO 27001 compliance. Provides N+1 redundancy to power, network, and HVAC services with physical and electronic security.
- Microsoft AzurecoreCloud infrastructure provider listed as one of Mirabel's hosting providers. Part of the multi-cloud strategy for product infrastructure.
Scale indicators3 records
Recent moves8 records
Expansion highlights5 records
Mirabel Technologies competitors and assessment
Company assessmentDirect peers
- Mailchimp (Intuit): Mailchimp is an established marketing automation and email platform integrated into Mirabel's stack; it competes with Mirabel's Marketing Manager for marketing automation and CRM workflows at SMB and mid-market segments.
- SugarCRM: SugarCRM offers customizable CRM with marketing automation components, including vertical editions, comparable to Mirabel's industry-specialized CRM approach for publishers and media.
- Chargebee: Chargebee is a leading subscription billing and recurring revenue management platform that directly competes with Mirabel's recently launched ChargeBrite product in the subscription economy software market.
- ZeroBounce: ZeroBounce is a direct competitor to Clean Your Lists for email verification and list cleaning services, operating in the same email deliverability/validation space for marketing teams.
- Keap (Infusionsoft): Keap offers CRM and marketing automation targeted at SMBs with recurring revenue and subscription models, overlapping with Mirabel's ChargeBrite and Marketing Manager offerings for smaller publishers.
- ActiveCampaign: ActiveCampaign provides CRM and marketing automation for SMBs and content-driven businesses, overlapping with Mirabel's Marketing Manager and CRM positioning for marketing teams and publishers.
Broad incumbents
- HubSpot: HubSpot's Marketing Hub and CRM (with vertical templates) compete directly with Mirabel's Marketing Manager and CRM offerings, serving mid-market media and publishing companies with integrated marketing automation.
- Pipedrive: Pipedrive provides sales-focused CRM with growing marketing capabilities, competing with Mirabel's sales-management functionalities embedded in its publisher CRMs.
- Salesforce: Salesforce (including Salesforce Industries/Pardot/Marketing Cloud) competes as a broader CRM suite with vertical-specific configurations, particularly for larger publishers and media enterprises Mirabel targets.
- Zoho CRM: Zoho offers a broad CRM/marketing automation suite with vertical customization, competing with Mirabel for small-to-mid publisher customers seeking all-in-one sales, marketing, and customer management platforms.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Mirabel Technologies social profiles
Digital presenceMirabel Technologies compliance and trust
Trust signalCompliance4 records
Mirabel Technologies financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mirabel Technologies leadership team
Management profileNumber of profiles
Profiles5 records
Mirabel Technologies funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mirabel Technologies M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mirabel Technologies
What does Mirabel Technologies do?
Mirabel Technologies builds and sells a portfolio of web-based SaaS CRM platforms aimed at publishers and media companies, with its flagship The Magazine Manager serving 26,000+ media properties worldwide. The suite unifies sales, production, advertising, billing, and subscription workflows for magazines, newspapers, and digital media operators, and is complemented by an email verification tool (Clean Your Lists), a marketing automation platform (Mirabel's Marketing Manager), and a subscription billing product (ChargeBrite).
Is Mirabel Technologies a public or private company?
Mirabel Technologies is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mirabel Technologies founded?
Mirabel Technologies was founded in 2003. It employs 51 to 100 people.
Where is Mirabel Technologies based?
Mirabel Technologies is headquartered in Fort Lauderdale, United States, in the North America region.
How does Mirabel Technologies make money?
Two revenue lines are on record. SaaS Subscription Services are the primary driver. The others are email Verification Credits.
Who are Mirabel Technologies's main competitors?
Direct peers on record are Mailchimp (Intuit), SugarCRM, Chargebee, ZeroBounce, Keap (Infusionsoft) and ActiveCampaign. Broad incumbents are HubSpot, Pipedrive, Salesforce and Zoho CRM.
Does Mirabel Technologies have an API?
No public API is recorded for Mirabel Technologies.
What industry is Mirabel Technologies in?
Mirabel Technologies's product category is Publishing CRM Software. Its primary akta.pro industry code is HDAEAFAB, Marketing Automation & Campaign Management CRM, with a secondary code of BPAFAFAI, Customer Engagement & Messaging (Email, SMS, Push, In-App). Its NAICS code is 513210 and its SIC code is 7370.