Ladies Get Paid

What Ladies Get Paid does

Ladies Get Paid is a privately held, bootstrapped career-coaching and content platform founded in 2017 by Claire Wasserman. The company serves women professionals navigating salary negotiation, career transitions, impostor syndrome, and burnout, with a secondary enterprise channel selling keynotes and workshops to corporate HR and ERG groups. The offering is structured as a stacked funnel: a free resource library (eight downloadable guides covering salary negotiation, career clarity, interview prep, wellbeing, and money mindset), a 46,000+ subscriber weekly newsletter at 45% open rates, a Spotify-hosted podcast featuring real coaching sessions, a Simon & Schuster bestselling book, and a self-serve Kit/ConvertKit storefront for digital products including the $17 Earn Better Workbook, the $149 Pivot Pathfinder, and the $997 LLC of Me Master Strategy. Premium services include 30-minute breakthrough sessions ($175), 60-minute strategy sessions ($350), and a 90-day coaching container ($4,500), with Claire Wasserman personally delivering the high-ticket engagements. The enterprise channel provides keynotes, workshops, and executive retreats to organizations including NASA, the United Nations, Harvard Business School, Microsoft, LinkedIn, Meta, Amazon, Nike, Reddit, Fidelity, PayPal, Spotify, Verizon, and Comcast, plus a John Hancock-hosted podcast partnership.

The technology stack is intentionally lightweight: a website with a Kit (ConvertKit) storefront for e-commerce and course delivery, Substack for newsletters, and Spotify for podcast distribution. There is no proprietary technology, no mobile app, and no AI product disclosed. Distribution is entirely direct-to-consumer via owned digital channels and direct corporate bookings via [email protected], with no marketplace or reseller presence. The community moat — a 100,000-member global network and six conferences with 1,000+ attendees each — is the primary asset that converts content engagement into paid coaching and speaking demand.

The business is founder-owned, unaided by institutional capital, and operates at a self-described seven-figure revenue scale with 1-10 employees. Recent strategic emphasis has shifted toward publishing proprietary research (The Self-Trust Gap, based on 114 coaching sessions) and expanding into physical products (The Practice 30-Day Card Deck), suggesting an intent to convert accumulated coaching IP into higher-margin content and consumer goods revenue lines.

Name

Ladies Get Paid

Legal name

Ladies Get Paid

Website

https://ladiesgetpaid.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Ladies Get Paid is a bootstrapped, founder-led coaching and content platform founded in 2017 by Claire Wasserman that helps women professionals negotiate salaries, navigate career transitions, and address money mindset through a stacked funnel of free resources, digital products, premium coaching, and a bestselling book.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Revenue model

1. Coaching Services: Premium one-on-one coaching delivered via free fit call followed by structured engagement. Offerings include 30-minute breakthrough sessions ($175), 60-minute strategy sessions ($350), and a comprehensive 90-day coaching container ($4,500). Coaching focuses on career strategy, salary negotiation, and addressing underlying psychological patterns around worth and money.
2. Self-Paced Digital Products: Self-serve digital products sold through Kit storefront. Pivot Pathfinder ($149) provides personalized career profile with 5 tailored paths and action plan. Earn Better Workbook ($17) is an 86-page salary negotiation guide with 25+ word-for-word scripts.
3. Done-For-You Services: LLC of Me Master Strategy ($997) is a comprehensive done-for-you job search package including rewritten LinkedIn, resume, cover letter, networking templates, and private coaching session. Positioned as complete job search infrastructure.
4. Speaking & Keynotes: Corporate keynotes and workshops booked for enterprise clients. Multiple formats: virtual fireside chats (45 min), full keynotes (60-75 min), interactive workshops (90 min), in-person keynotes, half-day workshops. Custom engagements for executive retreats and leadership offsites.
5. Book Royalties: Bestselling book published by Simon & Schuster: 'Ladies Get Paid: The Ultimate Guide to Breaking Up with Your Broke, Unproductive, and Self-Sabotaging Past to Create a Life You Actually Deserve'. Book mentioned as key brand asset driving authority and customer acquisition.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels9 records

Core offering

Ladies Get Paid sells career and salary negotiation coaching, digital self-serve products, corporate keynotes, a podcast, a newsletter, a bestselling book, and a somatic card deck to professional women seeking to advance and earn more. Core paid offerings are delivered through one-on-one coaching engagements, the Kit storefront, and enterprise speaking bookings, supported by free downloadable resources, a podcast, a weekly newsletter, and community conferences.

Product overview

Ladies Get Paid is a coaching and educational platform founded by Claire Wasserman, built as a seven-figure business with a 100,000-member global community. The offering is structured as a platform-plus-modules architecture centered on career coaching for women. Core offerings include the Podcast (real coaching sessions), the Newsletter (46,000+ subscribers), the Ladies Get Paid book (Simon & Schuster), and The Practice card deck. The company offers structured coaching through Breakthrough Sessions, Strategy Sessions, and 90-Day Coaching Containers, supplemented by digital products including the Earn Better Workbook ($17), Pivot Pathfinder ($149), and LLC of Me Master Strategy ($997). Free resources include salary negotiation training, career clarity guides, interview kits, and wellbeing workbooks. Speaking engagements and the Self-Trust Gap research initiative round out the portfolio.

Differentiator

Problem solved

Functional benefit

Brands

• The Practice: A 30-Day Card Deck: A 30-day card deck combining somatic exercises, journaling prompts, and integration practices for transforming the inner critic.
• Ladies Get Paid (Book)
• The Pivot Pathfinder
• LLC of Me Master Strategy
• Earn Better Workbook

Products and services

• 1:1 Career Coaching Services One-on-one career and salary negotiation coaching delivered by founder Claire Wasserman, combining practical strategy with somatic tools, nervous system regulation, and Internal Family Systems-informed frameworks. Available as 30-minute breakthrough sessions, 60-minute strategy sessions, and a comprehensive 90-day container with six sessions, deliverables, and spot coaching.
• Pivot Pathfinder A personalized career profile providing five tailored career paths with salary ranges, a strategic 30/60/90-day action plan, and curated industry resources, designed for women exploring career pivots.
• LLC of Me Master Strategy A comprehensive done-for-you job search package including a rewritten LinkedIn profile, resume, cover letter, networking outreach templates, customized interview answers, wellbeing plan, plus a 60-minute private coaching session with Claire Wasserman and AI training.
• Earn Better Workbook An 86-page step-by-step salary negotiation guide including 25+ word-for-word scripts for specific scenarios, plus the full slide deck from the Earn Better training, sold as a digital download.
• Corporate Speaking Engagements Keynote speaking and workshop services delivered by Claire Wasserman for enterprise clients, ERGs, leadership retreats, and conferences. Signature talks include 'How to Get What You Want (Without Betraying Yourself)', 'Rewrite Your Money Story', 'Earn Better', 'Another Way In', and 'From Inner Critic to Inner Compass'.
• The Ladies Get Paid Podcast A Spotify-hosted podcast featuring real coaching sessions with women discussing career gaps, toxic jobs, creative blocks, and money shame, designed to deliver patterns and actionable insights to a broad audience.
• The Weekly Newsletter A weekly Substack newsletter sharing personal stories, key takeaways, and insights about money, worth, and inner work, used as a content marketing channel for the broader Ladies Get Paid ecosystem.
• Ladies Get Paid (Book) A bestselling book published by Simon & Schuster following the lives of real women facing professional challenges, woven with actionable advice and tangible tools for women to level up at work.
• The Practice: A 30-Day Card Deck A 30-day card deck combining somatic exercises, journaling prompts, and integration practices designed to rewire the inner critic into an inner compass.
• The Self-Trust Gap Research A published research initiative examining patterns revealed through 114 coaching sessions about why high-achieving women stall in their careers, released as an educational content asset on the Ladies Get Paid website.

Quantifiable outcome

• 45% newsletter open rates
• +2 more outcomes

Named customers17 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and flagship.

• Simon & SchustercoreStrategic or Co-development PartnerPublisher of Claire Wasserman's bestselling book 'Ladies Get Paid'. Book became a major brand asset and customer acquisition tool. Crowdfunded $116,000 during lawsuit period before securing book deal.
• John HancockflagshipStrategic or Co-development PartnerClaire hosted John Hancock's inaugural podcast 'Friends Who Talk About Money', positioning her as a leading voice in financial psychology and career development.
• SpotifycoreChannel Partner/ Reseller/ DistributorPrimary podcast hosting platform for The Ladies Get Paid Podcast. Podcast serves as major content marketing and audience-building channel.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bossed Up: Career coaching and community platform founded by Emilie Aries, focused on ambitious women in the workplace. Offers the same combination of career content, courses, and 1:1 coaching to women professionals — directly comparable in target audience and product mix.
• Career Contessa: Career development platform for women offering coaching, courses, content, and a job board. Same primary audience (women professionals) and similar multi-format revenue model spanning content, courses, and services.
• Fairygodboss: One of the largest women's career communities, with anonymous employer reviews, salary data, and career resources. Comparable in audience (women professionals) and community-led content monetization model.
• PowerToFly: Diversity-focused career platform connecting underrepresented talent (with strong women-in-tech emphasis) to jobs, plus training programs and events. Comparable in audience, enterprise relationships, and content-plus-community model.
• Levo: Career development platform for early-career professionals offering mentorship, courses, and editorial content. Similar content-to-coaching funnel and multi-format product mix, with a broader but overlapping audience.

Broad incumbents

• The Muse: Established career platform with job board, coaching, and content serving professionals more broadly. Overlaps Ladies Get Paid on career content and coaching products but operates as a broader portfolio rather than a women-specific niche.
• BetterUp: Enterprise-focused coaching platform combining AI with human coaching at scale. Directly comparable on coaching as a product but much broader in audience, deeper tech stack, and significantly larger scale.
• LinkedIn Learning: LinkedIn's online learning platform with extensive career development course library. Operates broadly in the career content/coaching space with massive built-in distribution that Ladies Get Paid lacks.
• MasterClass: Premium online learning platform featuring high-profile instructors teaching video courses. Comparable premium-content-for-experts business model with strong instructor-brand dynamics, though not women-specific.

Emerging players

• Ellevest: Women's financial services platform with content, tools, and education around salary negotiation and wealth building. Adjacent on women's empowerment focus and overlapping directly on salary negotiation content.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ladiesgetpaid
• Instagraminstagram.com/ladiesgetpaid
• Xx.com/ladiesgetpaid
• Facebookfacebook.com/ladiesgetpaid

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ladies Get Paid