dominKnow
dominKnow is an Ottawa-based cloud eLearning authoring and LCMS provider serving mid-market and enterprise organizations. Its dominKnow | ONE platform unifies authoring, collaboration, publishing, and delivery, with AI-powered translation and strong compliance certifications.
- Company typePrivate
- Founded1997
- HeadquartersOttawa, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What dominKnow does
dominKnow is a privately held Canadian software company headquartered in Ottawa, Ontario, founded in 1997 as a CD-ROM-based content development firm and evolved into a provider of cloud-based eLearning authoring and Learning Content Management System (LCMS) software. The company targets mid-market and enterprise organizations with large learning content libraries and L&D teams of five or more authors, and lists Fortune 1000 customers including Lockheed Martin, Starbucks, AT&T, Pfizer, Northrop Grumman, BAE Systems, Moody's, Kroger, Canon, AAA, Discover, and Fastly. Its customer base spans defense and aerospace, financial services, retail, pharmaceutical, manufacturing, government contractors, and education, with documented use cases in compliance training, software simulation, employee onboarding, and global multilingual delivery.
The company's core product is dominKnow | ONE, an all-in-one cloud-based platform that consolidates four legacy/embedded modules: Claro (fixed-pixel HTML5 authoring, launched 2011), Flow (responsive design authoring, launched 2016), Capture (software simulation authoring, added 2018), and Convey (dynamic content delivery, launched 2019). The platform supports real-time co-authoring, centralized media library, single-source content reuse with mass updates, and multi-format publishing to SCORM, xAPI, AICC, CMI5, Web, and Print via PENS protocol. In March 2026 dominKnow launched AI Translator, a DeepL-powered machine translation add-on supporting up to 75 languages, built on AWS infrastructure with AI workflows orchestrated by LangGraph and prompt-based actions supported by OpenAI and Anthropic. The platform carries SOC 2 Type II, GDPR, CCPA, HIPAA, WCAG 2.2 Level AA, Section 508, and WAI-ARIA compliance, and is operated as a US Federal Contractor verified vendor.
dominKnow monetizes through per-User SaaS subscriptions (monthly, quarterly, or annual billing, with multi-year agreements available) plus usage-based charges for Convey registrations exceeding contracted limits. Additional revenue comes from professional services including legacy content conversion (SAP Enable Now, Oracle UPK, Articulate Rise) and design partner referrals for large enterprise implementations. The company runs a hybrid go-to-market combining product-led growth (14-day free trial with no credit card, unlimited free Reviewer Accounts) and enterprise field sales (demos, dedicated account management), supported by an extensive content marketing engine anchored on the IDIODC podcast, the LCMS research report series, webinars, and an active user community. The company was recapitalized by private equity firm HKW in December 2022.
dominKnow firmographics
Firmographics- Name
- dominKnow
- Legal name
- dominKnow Inc.
- Website
- https://dominknow.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- dominKnow is an Ottawa-based cloud eLearning authoring and LCMS provider serving mid-market and enterprise organizations. Its dominKnow | ONE platform unifies authoring, collaboration, publishing, and delivery, with AI-powered translation and strong compliance certifications.
- Ownership category
- akta.pro rank
dominKnow industry classification
Industry- Product category
- eLearning Authoring and Learning Content Management Software
- NAICS
- Software Publishers (5132), Software Publishers (51321), Business Schools and Computer and Management Training (6114)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Rapid eLearning Authoring Tools (EDAFAHAA)
- akta.pro secondary industries
- Standards, Packaging & Interoperability Tools (SCORM/xAPI/cmi5/LTI) (EDAFAHAH), Simulation & Scenario-Based Learning Authoring (EDAFAHAD), Content Asset Libraries & Template Marketplaces (stock, characters, themes) (EDAFAHAI), Online Learning Content & Course Publishing Platforms (BPAMAJAL)
Keywords
Where dominKnow is headquartered
LocationHeadquarters
- HQ city
- Ottawa
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
dominKnow business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription (dominKnow | ONE): Subscription-based SaaS model providing access to the full dominKnow | ONE platform including authoring tools (Claro, Flow, Capture), Convey delivery, LCMS capabilities, and collaboration features. Subscriptions are purchased per User and billed monthly, quarterly, or annually. Multi-year subscription agreements available. User subscriptions can be added mid-term at prorated pricing.
- Learner/Registration-Based Delivery (Convey): Convey hosting and delivery of published courses billed based on the number of registrations per month. Registrations exceeding the contracted limit are billed at an overage rate. A registration is counted when a learner launches a course for the first time in a calendar month.
- Professional Services & Custom Development: Additional services including content conversion (SAP Enable Now, Oracle UPK, Articulate Rise), design partner referrals for enterprise implementations, and custom migration using XML import for legacy content.
- Free Trial / Freemium Reviewer Accounts: 14-day free trial with no credit card required. Unlimited free Reviewer Accounts included with subscription for reviewing unpublished courses for accuracy and function (not for learner delivery).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Per seat | Annual | User Subscription (SaaS) |
| Usage-based | Monthly | Learner/Registration-Based (Convey) |
| Freemium | Monthly | Free Trial |
| Freemium | Monthly | Free Reviewer Accounts |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
dominKnow product offering
Product offeringCore offering
dominKnow sells dominKnow | ONE, a cloud-based all-in-one Learning Content Management System (LCMS) that combines eLearning authoring (Claro, Flow, Capture), collaborative review, centralized content management, and dynamic delivery (Convey) into a single SaaS platform. The product enables mid-market and enterprise organizations to create responsive, accessible, multilingual training content and publish it to SCORM, xAPI, AICC, CMI5, web, or print formats. AI Translator, off-the-shelf courses, and stock asset libraries extend the platform with translation into up to 75 languages, pre-built content, and reusable media.
Product overview
dominKnow offers a unified platform architecture centered on dominKnow | ONE, an all-in-one cloud-based authoring and LCMS. The platform comprises four core integrated modules: Claro (fixed-pixel HTML5 authoring), Flow (responsive design authoring), Capture (software simulation creation), and Convey (dynamic publishing and delivery). These are presented as a single integrated product rather than separate standalone tools. The platform also includes AI Translator, a feature module for AI-powered translation of content into 75 languages using DeepL. Additional offerings include Off The Shelf Courses (pre-built content) and a Stock Assets Library. The platform is designed for mid-market and enterprise organizations requiring scalable, compliant course development with support for SCORM, xAPI, AICC, and CMI5 standards.
Differentiator
Problem solved
Functional benefit
Brands
- dominKnow | ONE: All-in-one cloud-based authoring and learning content management system (LCMS) that helps organizations create, manage, and deliver learning at scale.
- Claro
- Flow
- Capture
- Convey
- IDIODC
Products and services
- dominKnow | ONE All-in-one cloud-based authoring and Learning Content Management System (LCMS) that combines authoring tools, collaborative workflows, centralized content management, and dynamic delivery. Unifies Claro, Flow, Capture, and Convey into a single platform enabling teams to design once, reuse everywhere, and maintain consistent, accessible learning across audiences and devices.
- Claro Fixed-pixel content authoring tool that was one of the first HTML5 authoring tools in the industry. Part of the dominKnow | ONE unified platform, enabling content creation that works across all devices with cloud-based collaborative features.
- Flow Responsive design authoring tool that brought modern responsive web design principles to e-learning without sacrificing author creativity and power. Part of the dominKnow | ONE unified platform.
- Capture Software simulation authoring feature that enables rapid creation of software lessons and training simulations directly within the dominKnow | ONE platform.
- Convey Dynamic content delivery platform that enables rapid publishing and updating of learning content without loading packages into an LMS. Acts as the communication layer between dominKnow | ONE and DeepL for AI translation services.
- AI Translator AI-powered translation feature that enables organizations to translate learning content into up to 75 languages directly within the authoring and content management workflow. Uses DeepL as the translation engine and supports customer terminology files for consistent translations.
- Off The Shelf Courses Pre-built course content available within dominKnow | ONE, providing a fast and cost-efficient way to provide training for common topics.
- Stock Assets Library Library of stock images, speech bubbles, people, clipart, shapes, audio, video, and photos included with dominKnow | ONE subscriptions for use in authored courses.
Quantifiable outcome
- 40% faster multilingual course delivery with AI Translation
- +10 more outcomes
Companies that use dominKnow
Customer profileNamed customers24 records
Segments6 records
Ideal customer profiles5 records
dominKnow technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability4 records
Feature12 records
dominKnow partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- DeepLcoreDeepL provides the AI-based machine translation engine for dominKnow | ONE AI Translator. The partnership enables organizations to translate learning content into up to 75 languages directly within the authoring workflow. DeepL maintains ISO 27001, SOC 2 Type II, GDPR, and HIPAA compliance certifications. Content submitted for translation is not stored or used to train DeepL's models.
- OpenAIcoreOpenAI (known for ChatGPT) supports prompt-based AI actions within the dominKnow platform, enhancing AI-powered content development workflows.
- AnthropiccoreAnthropic (known for Claude) supports prompt-based AI actions within the dominKnow platform, enhancing AI-powered content development workflows.
- LangGraphcoreLangGraph manages AI workflows within the dominKnow platform, enabling sophisticated AI-powered content development processes.
- AWS (Amazon Web Services)coreAWS provides infrastructure services for the dominKnow platform. AWS S3 is used for temporary file storage during AI translation processing. AWS infrastructure supports the cloud-based LCMS platform.
- PENS Protocol (Performance Enhancement Nomenclature Standard)corePENS protocol handles secure file delivery between dominKnow | ONE, Convey, and translation services. XLIFF 2.1 format ensures structured, standards-based localization data exchange.
- LMS/LRS Integration PartnerscoredominKnow | ONE integrates with major LMSs and LRSs supporting industry standards including SCORM, xAPI, AICC, CMI5, and PENS protocol. Explicitly mentioned integrations include SCORM Cloud, Bright Network, and Kaltura.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
dominKnow competitors and assessment
Company assessmentEmerging players
- Whatfix: Whatfix is a digital adoption and learning content platform specializing in in-app guidance, simulations, and performance support. It is an emerging player competing for enterprise software training and simulation budgets that dominKnow also targets with Capture.
- LearnDash: LearnDash is a WordPress-based LMS with course-building capabilities popular with SMB and creator segments. It is an emerging player with partial overlap in the eLearning authoring and delivery space served by dominKnow.
- OpenText (SAP Enable Now / Knowledge Worker): OpenText acquired SAP Enable Now (formerly SAP Workforce Performance Builder), a legacy software simulation and performance support tool that dominKnow explicitly migrates customers from. Overlap is on enterprise authoring and simulation use cases.
Broad incumbents
- Docebo: Docebo is a leading enterprise LMS that increasingly bundles AI-powered content creation and learning content management. As a broader incumbent, it competes with dominKnow on adjacent enterprise L&D budgets even though its core LMS is not a direct authoring tool.
- TalentLMS: TalentLMS is a widely adopted cloud LMS with built-in course authoring capabilities for SMB and mid-market customers. It is a broader incumbent in the L&D software space, often considered alongside dominKnow for buyer budgets.
Direct peers
- Articulate: Articulate is the dominant eLearning authoring platform with Storyline 360 and Rise, serving L&D teams with similar rapid authoring use cases. dominKnow directly competes with Articulate and even offers a dedicated Rise-to-dominKnow | ONE conversion service.
- iSpring Solutions: iSpring provides eLearning authoring tools (iSpring Suite) and an LMS platform targeting corporate training teams. It competes with dominKnow on PowerPoint-based authoring and rapid course development workflows.
- Adobe Captivate: Adobe Captivate is a long-established rapid eLearning authoring tool with software simulation capabilities. It directly competes with dominKnow's Capture and Flow products for teams needing fixed-pixel or responsive course authoring.
- Elucidat: Elucidat is a cloud-based eLearning authoring platform aimed at enterprise L&D teams with collaboration and content management features. It is a direct competitor to dominKnow | ONE in the cloud-based all-in-one LCMS space.
- Trivantis (Lectora): Trivantis Lectora is an established desktop and cloud-based authoring tool with strong responsive design capabilities. It is a direct competitor to dominKnow's Flow authoring and to the broader LCMS+authoring proposition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
dominKnow social profiles
Digital presencedominKnow compliance and trust
Trust signalCompliance11 records
dominKnow financial estimates
Financial estimateRevenue estimate
Valuation estimate
dominKnow leadership team
Management profileNumber of profiles
Profiles4 records
dominKnow funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
dominKnow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about dominKnow
What does dominKnow do?
dominKnow sells dominKnow | ONE, a cloud-based all-in-one Learning Content Management System (LCMS) that combines eLearning authoring (Claro, Flow, Capture), collaborative review, centralized content management, and dynamic delivery (Convey) into a single SaaS platform. The product enables mid-market and enterprise organizations to create responsive, accessible, multilingual training content and publish it to SCORM, xAPI, AICC, CMI5, web, or print formats. AI Translator, off-the-shelf courses, and stock asset libraries extend the platform with translation into up to 75 languages, pre-built content, and reusable media.
Is dominKnow a public or private company?
dominKnow is a private company. It is classified as private equity controlled and is currently operating.
When was dominKnow founded?
dominKnow was founded in 1997. It employs 11 to 50 people.
Where is dominKnow based?
dominKnow is headquartered in Ottawa, Canada, in the North America region.
How does dominKnow make money?
Four revenue lines are on record. SaaS Subscription (dominKnow | ONE) is the primary driver. The others are learner/Registration-Based Delivery (Convey), professional Services & Custom Development and free Trial / Freemium Reviewer Accounts.
Who are dominKnow's main competitors?
Emerging players on record are Whatfix, LearnDash and OpenText (SAP Enable Now / Knowledge Worker). Broad incumbents are Docebo and TalentLMS. Direct peers are Articulate, iSpring Solutions, Adobe Captivate, Elucidat and Trivantis (Lectora).
Does dominKnow have an API?
No public API is recorded for dominKnow.
What industry is dominKnow in?
dominKnow's product category is eLearning Authoring and Learning Content Management Software. Its primary akta.pro industry code is EDAFAHAA, Rapid eLearning Authoring Tools, with a secondary code of EDAFAHAH, Standards, Packaging & Interoperability Tools (SCORM/xAPI/cmi5/LTI). Its NAICS code is 5132 and its SIC code is 7372.