BeingAI
BeingAI is a transmedia AI company (founded 2020) that builds AI beings — autonomous AI characters with personalities and moral frameworks — interacting across text, voice, and holograms. It serves digital-native consumers and brand/IP owners through its Creator Studio, Livespace platform, character licensing, and B2B deployments.
- Company typePrivate
- Founded2020
- HeadquartersHong Kong, Hong Kong SAR China
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What BeingAI does
BeingAI, founded in September 2020 by Jeanne Lim (former CEO of Hanson Robotics, credited with developing Sophia the Robot) and Lee Chapman (former head of Warner Bros. Consumer Products Asia Pacific), builds AI beings — autonomous, personality-driven AI characters that interact with users in real time across text, voice, and face-to-face (including hologram) modalities. The company's core technology combines proprietary NLP/NLU and a moral/empathic AI framework with integration of large language models including GPT-3, delivered through a Transmedia Metaverse Platform that spans mobile, web, social media, streaming, smart devices, holograms, and digital assets. Its product portfolio includes Zbee (the first AI being, unveiled August 2021), Una (the world's first AI Environment Champion, 2024), the no-code Creator Studio for building custom AI beings, the Livespace real-time interaction environment, and the beingworld/Zbee World transmedia story franchise.
BeingAI monetizes through monthly Livespace subscriptions, Creator Studio access (currently on a pre-signup waitlist), character licensing to brands and IP owners, custom B2B enterprise deployments, and iNFT transactions (a 100-piece Zbee iNFT collection with Alethea AI). Go-to-market blends product-led growth (self-serve Creator Studio), community-led engagement (beingAI Angels Discord), event-driven visibility (SXSW 2022 Pitch finalist, NFT.NYC, EY Strategic Growth Forum), and channel partnerships (NVIDIA Inception, Google for Startups, Microsoft for Startups, ARHT Media, MyXR). The company serves two primary segments: Gen Z and digital-native consumers seeking interactive, ubiquitous character experiences, and brands/character IP owners looking to extend intellectual property into interactive AI.
BeingAI firmographics
Firmographics- Name
- BeingAI
- Legal name
- beingAI Corporation
- Website
- https://beingai.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BeingAI is a transmedia AI company (founded 2020) that builds AI beings — autonomous AI characters with personalities and moral frameworks — interacting across text, voice, and holograms. It serves digital-native consumers and brand/IP owners through its Creator Studio, Livespace platform, character licensing, and B2B deployments.
- Ownership category
- akta.pro rank
BeingAI industry classification
Industry- Product category
- AI Character Platform
- akta.pro primary industry
- Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC)
- akta.pro secondary industries
- AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), LLM/GenAI Guardrails & Safety Controls (policy, filtering, routing) (HDAAAKAD)
Keywords
Where BeingAI is headquartered
LocationHeadquarters
- HQ city
- Hong Kong
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Offices5 records
Markets served
BeingAI business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Livespace Subscription: Monthly subscription fees for accessing the Livespace Service to interact with AI beings. Auto-renewal with cancellation options.
- Creator Studio Platform: Platform for creating and deploying custom AI beings. Users can create AI characters or hire from templates with custom knowledge.
- Character Licensing: Licensing AI being characters and intellectual properties to brands, entertainment companies, and character IP owners for their own deployments.
- B2B Custom Deployments: Enterprise partnerships for deploying custom AI beings with branded content and experiences.
- iNFT/NFT Collections: Non-fungible token collections featuring AI beings (Zbee iNFT collection with Alethea AI), enabling interactive NFT characters.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Livespace Subscription Service |
| Subscription | Monthly | Creator Studio Access |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels11 records
BeingAI product offering
Product offeringCore offering
BeingAI is a transmedia AI company that develops "AI beings" — interactive AI-powered characters with unique personalities, backstories, and human-defined values. It offers a Creator Studio (no-code platform for building custom AI characters), a Livespace platform for real-time multimodal interactions, and a portfolio of branded AI beings (Zbee, Una) that traverse devices, social media, holograms, and digital assets. The company also licenses its AI characters and intellectual property to brands, entertainment companies, and enterprises for custom deployments.
Product overview
BeingAI is a transmedia AI company that creates AI beings - interactive AI-powered characters with rich personalities and personal stories. The core product portfolio includes Zbee (the first AI being), specialized characters like Una (AI Environment Champion), the Creator Studio platform for building custom AI characters, and the Livespace platform for real-time character interactions. The company also operates beingworld/Zbee World as a transmedia story franchise. These products work together as a platform ecosystem where AI beings can traverse physical and digital worlds via text, voice, video/holograms, and digital assets across multiple devices and media platforms.
Differentiator
Problem solved
Functional benefit
Brands
- Creator Studio: Platform that empowers users to design fully custom, interactive AI-powered characters without coding required
- Livespace
- Zbee
- Una
- Ami
- Kasper
- Frodi
Products and services
- Zbee The world's first AI being — an artificially intelligent character with a unique personality, personal story, and emotion-aware interaction capabilities. Functions as a companion offering friendship, entertainment, learning experiences, and mental wellness support to consumers.
- Una The world's first AI Environment Champion — a specialized AI being character focused on elevating human connection and social impact through AI-powered storytelling.
- Creator Studio A no-code creation platform that lets users design fully custom, interactive AI-powered characters for business, learning, wellness, or entertainment purposes. Supports one-click deployment to Livespace and customization of pre-built AI being templates.
- Livespace A subscription-based interactive platform where AI beings engage with users in real time across devices and media platforms, hosting AI characters such as Zbee, debate coaches, educators, and wellness companions.
- beingworld / Zbee World A transmedia story franchise delivering real-time, immersive, interactive experiences featuring the family of AI beings, allowing users to explore, interact, and co-create narratives across multiple physical and digital media.
- Template AI Beings A library of pre-designed AI character templates — including Debate Coach, AI Educator, HeartBridge, and others — that users can customize with proprietary knowledge and deploy via Livespace.
- Zbee iNFT Collection A collection of 100 intelligent NFTs (iNFTs) featuring Zbee, developed with Alethea AI for the Intelligent Metaverse, combining AI character interactivity with blockchain-based digital ownership.
Quantifiable outcome
- First AI to be ordained as novice priest in Buddhist tradition
- +1 more outcomes
Companies that use BeingAI
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
BeingAI technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability9 records
Feature5 records
BeingAI partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Scoby SocialminorZbee appeared at NFT.NYC 2022 event (June 21-23) with Scoby Social partner for visibility and community engagement.
- NVIDIA Inception ProgramcoreJoined NVIDIA Inception program designed to nurture startups with AI and data science advancements. Program provides NVIDIA Deep Learning Institute credits, marketing support, technological assistance, access to NVIDIA experts, venture capitalists, and co-marketing opportunities.
- MyXR Inc.coreStrategic partnership announced September 14, 2021 to bring AI, AR, gamification, and digital entertainment to consumers through AI beings. Collaboration on technology and product development, sales and marketing, and promoting sustainability and social responsibility. MyXR's SaaS AR and gamification platforms (MyXR Engage and MyXR Experience Platform) integrated into beingAI's ecosystem.
- Alethea AIcoreStrategic collaboration to create a collection of 100 Zbee iNFTs (intelligent NFTs) featuring the first AI being to enter Alethea's Intelligent Metaverse. Hand-drawn collection celebrating diversity of human history and culture.
- Million Peacemakers (NGO)minorPartnership to create a conflict resolution demo based on Amir Kfir's 'Nonflict' program with the NGO Million Peacemakers, demonstrating AI beings' potential for social good.
- T&B Media Global (Translucia)minorbeingAI participated in World's First International Metaverse Forum presented by Translucia (T&B Media Global), discussing metaverse developments and AI beings' role in the metaverse.
- EY (Ernst & Young)minorZbee debuted as life-size, real-time interactive hologram at EY Strategic Growth Forum 2021, demonstrating AI being technology to business leaders.
Scale indicators6 records
Recent moves11 records
Expansion highlights6 records
BeingAI competitors and assessment
Company assessmentDirect peers
- Character.AI: Character.AI operates a consumer platform for creating and conversing with AI characters with distinct personas — the closest direct competitor to beingAI's Creator Studio and AI Beings offering. Both target digital-native consumers and emphasize personality-driven conversational AI, though Character.AI is web/mobile-focused while beingAI extends to holograms and transmedia.
- Replika: Replika is a leading AI companion app offering personalized chatbot relationships focused on emotional support and friendship. It directly overlaps with beingAI's Zbee and Kasper (mental wellness coach) AI beings, and competes for the same Gen Z and digital-native consumer segment willing to pay subscription fees for AI companionship.
- Soul Machines: Soul Machines creates autonomously animated digital people powered by AI for enterprise customer engagement and brand experiences. It is highly comparable to beingAI's enterprise B2B deployment track, particularly the hologram and virtual ambassador use cases showcased at EY Strategic Growth Forum and similar events.
- Inworld AI: Inworld AI provides a developer platform for creating AI characters with personality and contextual memory for games, entertainment, and interactive media. It competes directly with beingAI's Creator Studio for character-driven interactive experiences, particularly across gaming, streaming, and metaverse deployments.
- Alethea AI: Alethea AI builds intelligent NFTs (iNFTs) and AI characters embedded in blockchain-enabled media. It is both a beingAI strategic partner (the Zbee iNFT collection) and a direct competitor in the AI-being-as-digital-asset category, making it a uniquely positioned peer in the intersection of AI characters and Web3.
- D-ID: D-ID creates AI-generated digital humans and talking avatars for video, training, and customer engagement use cases. It is comparable to beingAI's enterprise B2B deployment offerings, particularly where AI beings are used as virtual assistants or brand ambassadors across digital channels.
- HeyGen: HeyGen provides AI avatar video generation for enterprise marketing, training, and personalized video at scale. It competes with beingAI's enterprise B2B deployment track and shares the same target market of brands and enterprises seeking AI-powered character-driven video content.
Broad incumbents
- Synthesia: Synthesia is a leading AI video avatar platform for enterprise training, marketing, and communications. As a much larger and better-funded competitor, it overlaps with beingAI's enterprise virtual assistant and brand ambassador use cases, though Synthesia focuses on pre-rendered video rather than real-time transmedia interaction.
- Hanson Robotics: Hanson Robotics is the creator of Sophia the Robot, founded by beingAI CEO Jeanne Lim's former employer. It is comparable as a social/character robotics company building embodied AI for enterprise and consumer engagement, though it focuses on physical humanoid robots while beingAI is digital-first and transmedia.
Emerging players
- Hume AI: Hume AI builds empathic conversational AI with emotion-understanding capabilities, overlapping with beingAI's moral and empathic AI framework. Both companies differentiate on emotional intelligence and safety in conversational AI, though Hume focuses on voice/emotion APIs while beingAI embeds these in full character products.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
BeingAI social profiles
Digital presenceBeingAI financial estimates
Financial estimateRevenue estimate
Valuation estimate
BeingAI leadership team
Management profileNumber of profiles
Profiles12 records
BeingAI funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BeingAI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BeingAI
What does BeingAI do?
BeingAI is a transmedia AI company that develops "AI beings" — interactive AI-powered characters with unique personalities, backstories, and human-defined values. It offers a Creator Studio (no-code platform for building custom AI characters), a Livespace platform for real-time multimodal interactions, and a portfolio of branded AI beings (Zbee, Una) that traverse devices, social media, holograms, and digital assets. The company also licenses its AI characters and intellectual property to brands, entertainment companies, and enterprises for custom deployments.
Is BeingAI a public or private company?
BeingAI is a private company. It is classified as venture growth investor backed and is currently operating.
When was BeingAI founded?
BeingAI was founded in 2020. It employs 11 to 50 people.
Where is BeingAI based?
BeingAI is headquartered in Hong Kong, Hong Kong SAR China, in the Asia region.
How does BeingAI make money?
Five revenue lines are on record. Livespace Subscription is the primary driver. The others are creator Studio Platform, character Licensing, B2B Custom Deployments and iNFT/NFT Collections.
Who are BeingAI's main competitors?
Direct peers on record are Character.AI, Replika, Soul Machines, Inworld AI, Alethea AI, D-ID and HeyGen. Broad incumbents are Synthesia and Hanson Robotics. Hume AI is listed as an emerging player.
Does BeingAI have an API?
No public API is recorded for BeingAI.
What industry is BeingAI in?
BeingAI's product category is AI Character Platform. Its primary akta.pro industry code is HDAAAFAC, Conversational AI Platforms (chat/voice bots, orchestration), with a secondary code of HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs).