College Vidya
College Vidya is an India-based online university guidance platform founded in 2019 that helps learners compare and enroll in UGC-DEB-approved online degree programs from 100+ Indian and 50+ international universities via AI-powered comparison tools, 600+ career advisors, and a verified student reviews database.
- Company typePrivate
- Founded2019
- HeadquartersNoida, India
- Headcount101–250
- GTM typeB2C
- OfferingDigital Commerce or Content
What College Vidya does
College Vidya is an Indian online university guidance platform founded in 2019 that helps learners compare and enroll in UGC-DEB-approved online degree programs from 100+ Indian and 50+ international universities across 1,000+ courses and specializations. The platform combines a multi-factor comparison engine (evaluating universities on 30+ factors including fees, accreditation, placements, reviews, LMS quality, and faculty), a verified student reviews database of 4,10,000+ entries, AI-powered career assessments, and an AI chatbot called Sara that handles 24/7 query resolution. Services are delivered through a sales-led motion supported by 600+ trained Career Development Advisors who provide free 30-minute consultations, complemented by self-serve tools such as the Career Finder psychometric test, EMI and ROI calculators, and Virtual Expo events connecting students with 100+ university representatives.
The company's go-to-market blends SEO-led organic discovery, event-based engagement (Virtual Expo), referral/word-of-mouth via the Refer & Earn program (up to ₹20,000 per referral, with 30% of students reportedly recovering full fees), and community channels including exclusive Telegram groups and post-admission CV Care support. The platform serves five primary customer segments: working professionals pursuing MBAs/MCAs alongside employment, recent graduates seeking postgraduate credentials, career switchers, international/global MBA aspirants, and early-stage learners using psychometric tools for career clarity. Named employer logos (Amazon, EY, Accenture, KPMG, Wipro, Infosys, Samsung, IBM) appear as recruiter outcomes rather than direct customers.
College Vidya operates a pure affiliate/referral revenue model — all learner-facing services are 100% free, and revenue is generated exclusively through commissions from partner universities on successful enrollments. Payments flow directly from students to universities; College Vidya does not handle tuition. The company is privately held by three co-founders (Mayank Gupta as CEO, Rohit Gupta as COO, Sarthak Garg as Product Head) with no disclosed external funding, and it is "Made in India" with a pan-India operating footprint but no formal international expansion beyond partnership-level international university listings.
College Vidya firmographics
Firmographics- Name
- College Vidya
- Legal name
- College Vidya, Inc.
- Website
- https://collegevidya.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- College Vidya is an India-based online university guidance platform founded in 2019 that helps learners compare and enroll in UGC-DEB-approved online degree programs from 100+ Indian and 50+ international universities via AI-powered comparison tools, 600+ career advisors, and a verified student reviews database.
- Ownership category
- akta.pro rank
College Vidya industry classification
Industry- Product category
- Online Higher-Education Comparison & Admissions Guidance
- NAICS
- Educational Support Services (611710), Educational Services (611), Exam Preparation and Tutoring (611691)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- College Readiness & Admissions Prep Centers (Small-Group Workshops) (EDANAHAI)
- akta.pro secondary industries
- Credentialing, Academic Credit, Assessment & Transcript Services (EDAIAFAO), Test Prep Learning Centers (SAT/ACT, AP/IB, State Exams) (EDANAHAH)
Keywords
Where College Vidya is headquartered
LocationHeadquarters
- HQ city
- Noida
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
College Vidya business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Others
Revenue model
- University Referral / Lead Generation Commission: College Vidya earns referral fees from partner universities when students enroll through the platform. The service remains free for learners — all fees are paid directly to the university. The platform explicitly states it never handles course payments and does not charge learners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free for Learners |
| Other | Pay-as-you-go | Referral Rewards for Referrers |
| Other | Others | Discount Coupons on Tuition |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels9 records
College Vidya product offering
Product offeringCore offering
College Vidya is a free online university comparison and admissions guidance platform for Indian learners that aggregates 100+ UGC-DEB-approved universities and evaluates them on 30+ standardized factors (fees, accreditation, approvals, rankings, specializations). It supplements comparison with an AI chatbot (Sara), psychometric career assessments, ROI/EMI calculators, and a 600+ advisor network, plus post-admission support through CV Care. Revenue is generated via referral commissions from partner universities on successful enrollments.
Product overview
College Vidya is an independent online university comparison platform that offers a portfolio of tools and services centered on its core guidance platform. The main platform (collegevidya.com) enables comparison of 100+ UGC-approved online universities across 30+ factors, supplemented by the Sara AI assistant for 24/7 conversational support and CV Care for post-admission student support. Supporting tools include Career Finder (psychometric assessment), Virtual Expo (live university fairs), Student Reviews (verified reviews), Internship/Job Portal, EMI Calculator, ROI Calculator, and Refer & Earn. The platform is free for learners, monetizing through university partnerships rather than student fees.
Differentiator
Problem solved
Functional benefit
Products and services
- College Vidya University Comparison Platform Free online platform that aggregates and compares 100+ UGC-DEB-approved Indian universities on 30+ factors for prospective learners seeking online or distance-learning higher-education programs.
- Sara AI Chatbot AI-powered conversational chatbot that instantly answers prospective learners' questions about online universities, programs, fees, eligibility, and admissions on the College Vidya platform.
- Psychometric Career Assessment (Career Finder) Psychometric assessment tool that evaluates a learner's aptitudes, interests, and career goals to recommend suitable online and distance-learning programs and universities.
- CV Care Post-Admission Support Post-admission support service that assists learners after they have enrolled in an online university, providing ongoing guidance, issue resolution, and learner-success support.
- College Vidya Virtual Expo Online expo events where prospective learners can virtually interact with multiple partner universities, attend sessions, and gather information about online and distance-learning programs.
- Education Loan EMI Calculator Online calculator that helps prospective learners estimate education loan EMIs and plan financing for online university programs.
- University ROI Calculator Online calculator that estimates the return on investment of online and distance-learning programs across partner universities to help learners make enrollment decisions.
Quantifiable outcome
- Over 1.25 lakh learners have found their path with College Vidya since 2019
- +7 more outcomes
Companies that use College Vidya
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles1 record
College Vidya technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature6 records
College Vidya partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered minor and core.
- InsideEdgeminorInsideEdge app partnership enables College Vidya users to connect with college alumni via audio, video calls, and chat within 60 seconds. Promoted as the 'InsideEdge Truth or Nothing' app with 'Golden Ticket' premium alumni mentorship features. Available on Google Play and App Store.
- Amity University OnlinecoreKey university partner with 1,987 verified reviews on College Vidya and a 4.7/5 rating. One of the most enrolled programs through the platform. Logo featured prominently across the homepage and multiple course pages.
- Manipal University OnlinecoreMajor university partner (MAHE Manipal Online) with 2,780 verified reviews and a 4.7/5 rating on College Vidya. Featured prominently across MBA, Global MBA, and course comparison pages.
- Chandigarh University (Online/Distance)coreMajor partner university with 1,356 verified reviews and a 4.7/5 rating on College Vidya. Frequently cited in student testimonials for online MBA, MCA, and BBA programs.
- LPU OnlinecoreKey university partner with 1,356 verified reviews and a 4.7/5 rating. Featured across MBA, Global MBA, and multiple course pages. No-cost EMI options available.
- NMIMS OnlinecoreFeatured university partner on the Online MBA comparison page with 4.7/5 rating. Listed among top MBA programs with best placements.
- DY Patil University OnlinecoreUniversity partner with 244 verified reviews and 4.7/5 rating on College Vidya. Featured on the Online MBA comparison page.
- Golden Gate UniversitycoreUS-based international university partner offering Online Global MBA through College Vidya. Top-rated (4.7/5) with accreditations including AACSB, WSCUC. Fee: ₹4,30,000.
- OP Jindal Global University OnlinecoreIndia-based global partner university with top rating of 4.4/5 and accreditations including UGC, AIU, NAAC A, AACSB, QS World Rankings. Fee: ₹2,00,000.
- ESCP Business SchoolcoreEuropean international business school partner with triple crown accreditation (AACSB, EQUIS, AMBA). Online Global MBA fee: ₹16,00,000. Featured as a top-rated program.
- Liverpool John Moores UniversitycoreUK university partner with 4.3/5 rating and accreditations including WES, AACSB. Online Global MBA fee: ₹4,85,000.
Scale indicators16 records
Recent moves3 records
Expansion highlights6 records
College Vidya competitors and assessment
Company assessmentDirect peers
- Careers360: One of India's largest education discovery and college comparison platforms, covering engineering, MBA, and online programmes. Direct competitor to College Vidya in the online higher-education comparison and counselling category.
- Leverage Edu: India- and global-focused education platform offering admission counselling, comparison, and finance solutions. Strong overlap with College Vidya's study-abroad and online MBA advisory segments.
- GetMyUni: College comparison and admissions platform popular with Indian students seeking online and offline programmes. Comparable in features (comparison, reviews, lead-gen) and target audience (working professionals and recent graduates exploring online degrees).
- CollegeDunia: Indian college and university comparison platform with reviews, fees, and admission guidance. Comparable to College Vidya in serving online degree-seeking learners with comparison and lead-generation services.
- Shiksha.com: India's longest-running education portal offering college and course comparison, reviews, and exam prep. Highly comparable audience (online and offline degree seekers) and a similar SEO-driven, lead-generation business model.
Emerging players
- Yocket: Study-abroad focused platform with admission counselling and a large learner community. Partial overlap with College Vidya's Global MBA and international university partners, especially for the cross-border learners segment.
- iDreamCareer: Indian career counselling and psychometric assessment platform aimed at students and working professionals. Comparable to College Vidya's Career Finder and 1:1 advisory offerings.
- Unstop (formerly D2C): Indian student opportunity platform for competitions, internships, hackathons, and skill courses. Partial overlap with College Vidya's internship/job portal and skilling/certificate programme discovery.
Broad incumbents
- Naukri (InfoEdge): India's largest job platform with adjacent education and career services offerings. Relevant as a broad incumbent with established university relationships and recruitment data that could encroach on online education advisory.
Regional players
- Buddy4Study: India-focused scholarship and education financing discovery platform. Adjacent comparator with overlapping EMI and education loan partnership ecosystem (similar to College Vidya's 7 fintech partners).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
College Vidya social profiles
Digital presenceCollege Vidya financial estimates
Financial estimateRevenue estimate
Valuation estimate
College Vidya leadership team
Management profileNumber of profiles
Profiles3 records
College Vidya funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
College Vidya M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about College Vidya
What does College Vidya do?
College Vidya is a free online university comparison and admissions guidance platform for Indian learners that aggregates 100+ UGC-DEB-approved universities and evaluates them on 30+ standardized factors (fees, accreditation, approvals, rankings, specializations). It supplements comparison with an AI chatbot (Sara), psychometric career assessments, ROI/EMI calculators, and a 600+ advisor network, plus post-admission support through CV Care. Revenue is generated via referral commissions from partner universities on successful enrollments.
Is College Vidya a public or private company?
College Vidya is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was College Vidya founded?
College Vidya was founded in 2019. It employs 101 to 250 people.
Where is College Vidya based?
College Vidya is headquartered in Noida, India, in the Asia region.
How does College Vidya make money?
One revenue line is on record: university Referral / Lead Generation Commission.
Who are College Vidya's main competitors?
Direct peers on record are Careers360, Leverage Edu, GetMyUni, CollegeDunia and Shiksha.com. Emerging players are Yocket, iDreamCareer and Unstop (formerly D2C). Naukri (InfoEdge) is listed as a broad incumbent. Buddy4Study is listed as a regional player.
Does College Vidya have an API?
No public API is recorded for College Vidya.
What industry is College Vidya in?
College Vidya's product category is Online Higher-Education Comparison & Admissions Guidance. Its primary akta.pro industry code is EDANAHAI, College Readiness & Admissions Prep Centers (Small-Group Workshops), with a secondary code of EDAIAFAO, Credentialing, Academic Credit, Assessment & Transcript Services. Its NAICS code is 611710 and its SIC code is 8200.