SellerPlex
SellerPlex is a Minneapolis-based full-service Amazon agency founded in 2018, serving 100+ FBA brands worldwide with PPC, supply chain, content, DSP, bookkeeping, and revenue recovery services delivered by 80+ in-house specialists, with monthly retainers starting at $2,500.
- Company typePrivate
- Founded2018
- HeadquartersMinneapolis, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What SellerPlex does
SellerPlex is a Minneapolis-based, privately held full-service Amazon agency founded in 2018 by Nate Ginsburg, who exited his own FBA business in 2017 to start the firm. The company serves 100+ Amazon FBA sellers and brand owners across categories including supplements, food and snacks, consumer products, and broader ecommerce, with service offerings spanning PPC advertising, Amazon DSP, supply chain and inventory management, account health and compliance, content creation, Amazon-specific bookkeeping, and FBA reimbursement revenue recovery. The firm manages more than $100M in annual ad spend across client accounts and is structured around 80+ in-house specialists rather than freelance contractors, positioning the integrated ecosystem as its core differentiator against both point-solution agencies and freelance marketplaces.
The business operates on a subscription retainer model with pricing starting at $2,500/month plus a revenue-share component tied to client growth unlocked, and the company does not require long-term contracts. Go-to-market is sales-led: prospective clients complete a free Amazon audit (an in-browser 9-category analysis tool), then move into a free 30-minute Blueprint Session with a senior strategist. Distribution is supported by a content engine including a blog, case studies, and the Ecom Exits Podcast, plus third-party credibility signals such as Amazon SPN partner status, a 5-star Trustpilot rating, and the 2025 AdLab #1 Highest ROAS Agency ranking based on verified performance data. The underlying technology stack is service-delivery oriented rather than product-software oriented: there is no disclosed proprietary platform, API, SDK, or AI/ML pipeline, and the firm monetizes primarily through human specialist labor and agency margin rather than software licensing.
SellerPlex firmographics
Firmographics- Name
- SellerPlex
- Legal name
- SellerPlex
- Website
- https://sellerplex.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SellerPlex is a Minneapolis-based full-service Amazon agency founded in 2018, serving 100+ FBA brands worldwide with PPC, supply chain, content, DSP, bookkeeping, and revenue recovery services delivered by 80+ in-house specialists, with monthly retainers starting at $2,500.
- Ownership category
- akta.pro rank
SellerPlex industry classification
Industry- Product category
- Amazon E-commerce Agency Services
- akta.pro primary industry
- Wholesale/B2B Generalist Marketplaces (CRAFAAAF)
- akta.pro secondary industries
- Channel/Partner Sales Support (Reseller Enablement, Deal Reg) (BPAAADAH), Dropshipping & Supplier Fulfillment Services (CRAFAMAJ)
Keywords
Where SellerPlex is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Markets served
SellerPlex business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Full-Service Amazon Management: Monthly retainer for comprehensive Amazon agency services including PPC, supply chain management, account health, and content creation. Starting at $2,500/month with additional revenue-share component based on growth unlocked.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Full-Service Amazon Management starting at $2,500/month |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
SellerPlex product offering
Product offeringCore offering
SellerPlex is a full-service Amazon agency that manages PPC advertising, supply chain logistics, account health, and content creation for Amazon FBA sellers and brand owners. Founded in 2018, the firm deploys 80+ in-house specialists to handle end-to-end Amazon operations for 100+ eCommerce brands worldwide, addressing revenue leakage across PPC waste, stockouts, and account gaps. Services are delivered under monthly retainers starting at $2,500/month with a revenue-share component.
Differentiator
Problem solved
Functional benefit
Products and services
- Supply Chain Management End-to-end logistics optimization from factory to FBA warehouse for Amazon sellers, including inventory planning, freight forwarding, and 3PL coordination to prevent stockouts.
- AMZ Account Management Dedicated account managers handle day-to-day Amazon operations for sellers, from catalog health to case management, keeping accounts running smoothly.
- AMZ PPC Management Data-driven Amazon advertising strategies that maximize ROAS and scale profitably, optimizing every campaign to drive revenue while controlling ACoS for FBA sellers and brand owners.
- AMZ Content Services High-converting listing copy, A+ Content, brand stories, and product photography that ranks, converts, and builds brands on Amazon for FBA sellers.
- Amazon DSP Programmatic display and video advertising reaching shoppers on and off Amazon for brand owners, supporting awareness, retargeting, and incremental sales campaigns.
- Bookkeeping Services Amazon-specific bookkeeping and profit analytics providing real profit per SKU visibility, clean books, cash-flow clarity, and financials built for FBA sellers.
- Revenue Recovery Audit of Amazon's records and FBA reimbursement claims filing for lost, damaged, and overcharged inventory, recovering money owed to Amazon sellers.
Quantifiable outcome
- 150x revenue growth for top client (from $10K to $1.5M/month since 2018)
- +2 more outcomes
Companies that use SellerPlex
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles2 records
SellerPlex technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
SellerPlex partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights5 records
SellerPlex competitors and assessment
Company assessmentDirect peers
- Riverbend Consulting: Amazon seller account management and consulting firm specializing in account health, reinstatement, and growth strategy - competing in the account management portion of SellerPlex's offering.
- AdBadger: Amazon PPC and advertising management agency focused on driving ROAS for Amazon sellers - overlaps heavily with SellerPlex's PPC management offering.
- Acorn Strategy: Amazon agency providing full-service management including PPC, DSP, content, and brand growth - directly competing with SellerPlex in the mid-market Amazon seller segment.
- Buy Box Experts: Full-service Amazon agency providing advertising, content, brand registry, and account management services to Amazon sellers globally - similar positioning and client overlap with SellerPlex.
- Canopy Management: Full-service Amazon agency offering PPC, inventory management, brand protection, and account management to mid-market and enterprise sellers - direct head-to-head competitor for SellerPlex's full-service Amazon management offering.
- Evolved Commerce: Amazon agency offering PPC management, listing optimization, and brand growth services to mid-market sellers - similar service catalog and customer profile.
- Amify: Full-service Amazon and Walmart agency handling advertising, content, supply chain, and account management for brands on marketplaces - comparable service breadth and target customer to SellerPlex.
Emerging players
- Teikametrics: AI-powered advertising optimization platform for marketplaces (Amazon, Walmart) combining SaaS tooling with managed services - emerging tech-enabled competitor to SellerPlex's PPC and DSP offerings.
Broad incumbents
- Helium 10: Leading Amazon seller SaaS suite offering keyword research, PPC automation, listing optimization, and analytics - competes indirectly with SellerPlex by enabling sellers to self-serve many of the agency's tasks.
- Pacvue: Enterprise-grade commerce acceleration platform (formerly Helium 10's enterprise arm) offering Amazon DSP, sponsored ads automation, and retail media - broader SaaS platform overlapping with SellerPlex's PPC and DSP services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
SellerPlex social profiles
Digital presenceSellerPlex financial estimates
Financial estimateRevenue estimate
Valuation estimate
SellerPlex leadership team
Management profileNumber of profiles
Profiles2 records
SellerPlex funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SellerPlex M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SellerPlex
What does SellerPlex do?
SellerPlex is a full-service Amazon agency that manages PPC advertising, supply chain logistics, account health, and content creation for Amazon FBA sellers and brand owners. Founded in 2018, the firm deploys 80+ in-house specialists to handle end-to-end Amazon operations for 100+ eCommerce brands worldwide, addressing revenue leakage across PPC waste, stockouts, and account gaps. Services are delivered under monthly retainers starting at $2,500/month with a revenue-share component.
Is SellerPlex a public or private company?
SellerPlex is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SellerPlex founded?
SellerPlex was founded in 2018. It employs 11 to 50 people.
Where is SellerPlex based?
SellerPlex is headquartered in Minneapolis, United States, in the North America region.
How does SellerPlex make money?
One revenue line is on record: full-Service Amazon Management.
Who are SellerPlex's main competitors?
Direct peers on record are Riverbend Consulting, AdBadger, Acorn Strategy, Buy Box Experts, Canopy Management, Evolved Commerce and Amify. Teikametrics is listed as an emerging player. Broad incumbents are Helium 10 and Pacvue.
Does SellerPlex have an API?
No public API is recorded for SellerPlex.
What industry is SellerPlex in?
SellerPlex's product category is Amazon E-commerce Agency Services. Its primary akta.pro industry code is CRAFAAAF, Wholesale/B2B Generalist Marketplaces, with a secondary code of BPAAADAH, Channel/Partner Sales Support (Reseller Enablement, Deal Reg).