dd’s DISCOUNTS
dd's DISCOUNTS is a U.S. off-price retailer, founded in 2004 and wholly owned by Ross Stores, operating 300+ neighborhood stores selling closeout apparel, shoes, home goods, and toys at deep discounts to value-seeking consumers.
- Company typePrivate
- Founded2004
- HeadquartersPomona, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What dd’s DISCOUNTS does
dd's DISCOUNTS is a U.S. off-price retail chain founded in 2004 and headquartered operationally at 5130 Hacienda Drive, Dublin, California. The company sells apparel, shoes, home décor, toys, and general merchandise at prices positioned well below department stores and other discount retailers, relying on opportunistic and closeout buying to source inventory. The brand is wholly owned by Ross Stores, Inc. (NASDAQ: ROST), a Fortune-500 off-price retailer, and shares the parent's procurement, real estate, and back-office functions. dd's DISCOUNTS itself is a privately held subsidiary and is not separately traded. The company does not sell online — all merchandise must be purchased in physical stores — and Amazon pickup lockers are now available at select locations as a third-party traffic driver.
The business model is a classic off-price retail format: merchandise is acquired through closeouts, packaway buys, and opportunistic supplier deals, then offered at deep discounts in neighborhood shopping centers. Pricing is communicated via comparison pricing that documents recent competitor selling prices. Stores carry a broad and shifting mix across ladies', men's, and kids' apparel, shoes, home goods, toys, and kitchen items, with fresh arrivals designed to drive repeat visits. Marketing is anchored on Instagram, Facebook, and TikTok (using the #ddsdealz customer-generated content program), an email newsletter for store openings and events, and in-store merchandising. Community partnerships include First Book (20+ years, 2.5M+ books donated) and Boys & Girls Clubs of America.
The footprint today is more than 300 stores across the United States. Ross Stores has publicly targeted long-term expansion to 700 dd's locations (alongside 2,900 Ross Stores), and in February–March 2026 the company opened four new dd's stores as part of a fiscal 2026 plan to add 110 total new locations across both banners. Technology adoption is conventional for brick-and-mortar retail — a content-managed website with Google Analytics, cookies, and pixel tags — and there are no disclosed AI/ML capabilities, public APIs, or e-commerce infrastructure.
dd’s DISCOUNTS firmographics
Firmographics- Name
- dd’s DISCOUNTS
- Legal name
- dd's DISCOUNTS, Inc.
- Website
- https://ddsdiscounts.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- dd's DISCOUNTS is a U.S. off-price retailer, founded in 2004 and wholly owned by Ross Stores, operating 300+ neighborhood stores selling closeout apparel, shoes, home goods, and toys at deep discounts to value-seeking consumers.
- Ownership category
- akta.pro rank
dd’s DISCOUNTS industry classification
Industry- Product category
- Off-Price Discount Retail
- NAICS
- Department Stores (4551), General Merchandise Retailers (455)
- SIC
- Retail-Department Stores (5311), Retail-Misc General Merchandise Stores (5399)
- akta.pro primary industry
- Off-Price Department Stores (Apparel-Led) (CRAEABAB)
- akta.pro secondary industry
- Overstock & Surplus General Merchandise Retail (CRAEAFAB)
Keywords
Where dd’s DISCOUNTS is headquartered
LocationHeadquarters
- HQ city
- Pomona
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
dd’s DISCOUNTS business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Retail Merchandise Sales: Traditional retail sales of apparel, shoes, home decor, toys, and general merchandise through physical store locations. The opportunistic and closeout nature of merchandise buys allows for below-market pricing. No e-commerce sales; all purchases must be made in person in stores.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | — | Discount retail pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
dd’s DISCOUNTS product offering
Product offeringCore offering
dd's DISCOUNTS operates brick-and-mortar off-price retail stores selling brand-name clothing, shoes, home decor, toys, and general merchandise at prices well below other retailers. The company acquires merchandise through opportunistic purchases of manufacturer closeouts and overstock inventory, with fresh arrivals daily. The "DD" stands for "Deep Discounts," and the chain operates more than 300 stores in neighborhood shopping centers across the United States, with no e-commerce sales channel.
Product overview
dd's DISCOUNTS operates as a discount/closeout retail chain under Ross Stores, offering brand-name merchandise at prices below other retailers. The company operates brick-and-mortar stores (no e-commerce) and does not track itemized merchandise by size or color to maintain simplicity and low prices. The business model relies on opportunistic buying of closeout and overstock merchandise, with daily fresh arrivals. The 'DD' in the name stands for 'Deep Discounts,' reflecting the core value proposition. Product categories include ladies', men's, and kids' clothing, shoes, home decor, fashions, toys, kitchen items, and dinnerware. The company has over 300 stores with expansion goals of up to 700 locations nationwide.
Differentiator
Problem solved
Functional benefit
Products and services
- Apparel (Ladies, Men's, and Kids' Clothing) Brand-name and quality ladies', men's, and kids' clothing sold at deep discounts versus department and specialty stores, targeting value-seeking individual consumers and households shopping at neighborhood dd's DISCOUNTS locations.
- Footwear (Shoes) Discounted footwear for women, men, and children sourced from closeout and overstock purchases, offered alongside apparel at dd's DISCOUNTS neighborhood retail stores.
- Home Decor and Home Goods Discounted home decor, kitchen items, dinnerware, and household merchandise sourced opportunistically and sold in-store at prices well below other retailers.
- Toys and General Merchandise
Companies that use dd’s DISCOUNTS
Customer profileSegments1 record
Ideal customer profiles1 record
dd’s DISCOUNTS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
dd’s DISCOUNTS partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- First BookminorAnnual donation drive collecting in-store customer donations to provide books to local educational programs. Company has provided over 2.5 million books to children near stores through this partnership spanning over 20 years.
- Boys & Girls Clubs of America (BGCA)minorCommunity partnership with shared goal of helping children achieve academic success, build confidence and lead healthy lives. Aligns with company's commitment to local community investment.
- AmazoncoreAmazon pickup service now available at dd's DISCOUNTS stores. Customers can order on Amazon and pick up packages at locker locations during shopping trips. Adds convenience for shoppers and drives foot traffic to stores.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
dd’s DISCOUNTS competitors and assessment
Company assessmentEmerging players
- Five Below: Five Below operates extreme-value retail stores ($1-$5 items) targeting teen and family value-seeking consumers. Overlaps with dd's customer demographic and value-retail thesis, though with different price-point and assortment structure.
Direct peers
- Nordstrom Rack: Nordstrom Rack is the off-price banner of Nordstrom Inc., selling apparel, shoes, and accessories at discount. Direct peer to dd's in the off-price apparel category with a higher-price-point customer overlap.
- Big Lots: Big Lots operates discount stores selling closeout, overstock, and seasonal general merchandise including furniture, home decor, and consumables. Comparable to dd's in closeout sourcing model and general-merchandise discount positioning.
- Saks OFF 5TH: Saks OFF 5TH is Hudson's Bay Co.'s off-price banner selling designer and brand-name apparel, accessories, and home at discount. Comparable to dd's off-price, closeout-buying model at a higher-end price point.
- TJX Companies: TJX is the largest US off-price retailer (TJ Maxx, Marshalls, HomeGoods). Direct competitor to dd's DISCOUNTS in the off-price department store category with similar closeout-buying model, treasure-hunt merchandising, and broad assortment of apparel and home goods.
- Ollie's Bargain Outlet: Ollie's is a closeout retailer specializing in extreme-value merchandise across categories including housewares, books, and toys. Highly comparable to dd's merchandise mix and closeout-buying playbook, though with broader brand breadth beyond apparel.
- Ross Stores (Ross Dress for Less): Ross Dress for Less is the sister banner of dd's DISCOUNTS under parent Ross Stores. Same off-price format, identical closeout-buying infrastructure, and overlapping product mix; the comparison isolates banner-level execution differences within a single corporate parent.
- Burlington Stores: Burlington is a US off-price retailer selling apparel and home goods at discounted prices via closeout and manufacturer-direct buying. Closest standalone competitor to dd's format with comparable store sizes, treasure-hunt merchandising, and value-oriented customer base.
Broad incumbents
- Dollar Tree: Dollar Tree is a broad-line deep-value retailer operating multi-price-point formats. Comparable to dd's in serving lower-income value-seeking consumers, but specializes in consumables and small-ticket general merchandise rather than apparel-led mix.
- Dollar General: Dollar General operates the largest US small-box discount network serving low-income rural and suburban shoppers. Strong demographic overlap with dd's value-seeking consumer base and similar neighborhood-location real estate strategy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
dd’s DISCOUNTS social profiles
Digital presencedd’s DISCOUNTS compliance and trust
Trust signalCompliance1 record
dd’s DISCOUNTS financial estimates
Financial estimateRevenue estimate
Valuation estimate
dd’s DISCOUNTS leadership team
Management profileNumber of profiles
dd’s DISCOUNTS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
dd’s DISCOUNTS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about dd’s DISCOUNTS
What does dd’s DISCOUNTS do?
dd's DISCOUNTS operates brick-and-mortar off-price retail stores selling brand-name clothing, shoes, home decor, toys, and general merchandise at prices well below other retailers. The company acquires merchandise through opportunistic purchases of manufacturer closeouts and overstock inventory, with fresh arrivals daily. The "DD" stands for "Deep Discounts," and the chain operates more than 300 stores in neighborhood shopping centers across the United States, with no e-commerce sales channel.
Is dd’s DISCOUNTS a public or private company?
dd’s DISCOUNTS is a private company. It is classified as corporate owned and is currently operating.
When was dd’s DISCOUNTS founded?
dd’s DISCOUNTS was founded in 2004. It employs 1 to 10 people.
Where is dd’s DISCOUNTS based?
dd’s DISCOUNTS is headquartered in Pomona, United States, in the North America region.
How does dd’s DISCOUNTS make money?
One revenue line is on record: retail Merchandise Sales.
Who are dd’s DISCOUNTS's main competitors?
Five Below is listed as an emerging player. Direct peers are Nordstrom Rack, Big Lots, Saks OFF 5TH, TJX Companies, Ollie's Bargain Outlet, Ross Stores (Ross Dress for Less) and Burlington Stores. Broad incumbents are Dollar Tree and Dollar General.
Does dd’s DISCOUNTS have an API?
No public API is recorded for dd’s DISCOUNTS.
What industry is dd’s DISCOUNTS in?
dd’s DISCOUNTS's product category is Off-Price Discount Retail. Its primary akta.pro industry code is CRAEABAB, Off-Price Department Stores (Apparel-Led), with a secondary code of CRAEAFAB, Overstock & Surplus General Merchandise Retail. Its NAICS code is 4551 and its SIC code is 5311.