Name

RAUCH

Legal name

RAUCH Landmaschinenfabrik GmbH

Website

https://rauch.de

Company type

Private

Founded year

1921

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Agricultural spreaders and winter-service equipment

NAICS

Farm Machinery and Equipment Manufacturing (333111), Farm and Garden Machinery and Equipment Merchant Wholesalers (423820)

SIC

Farm Machinery & Equipment (3523)

akta.pro primary industry

Crop Protection & Application Equipment (Sprayers/Spreaders) (IMAHACAC)

akta.pro secondary industries

Granular & Fertilizer Spreaders (Broadcast, Drop, Variable-Rate) (AFAAADAC), Fertilizer Application Services & Equipment (Spreading, Injection, Variable-Rate Application) (AFABABAK)

Keywords

• Agricultural machinery
• Fertilizer spreaders
• Winter service spreaders
• Precision farming equipment
• ISOBUS electronics

Headquarters

HQ city

Sinzheim

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. Agricultural Equipment Sales: RAUCH generates revenue through the sale of agricultural fertilizer spreaders (disc spreaders, pneumatic spreaders, large-area spreaders) and winter service spreaders. Products range from compact mounted spreaders for small farms to large pulled spreaders for professional operations. The company sells both new machines and certified used equipment.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

RAUCH manufactures and sells precision fertilizer spreaders (mounted and towed disc spreaders, large-area spreaders, pneumatic spreaders and box spreaders) plus winter-service spreaders (salt, grit and sand) for municipalities, along with the proprietary RAUCH App and electronic control/smart-farming systems that run them. The portfolio spans compact machines for small farms up to professional large-area implements used worldwide by farmers, contractors and municipal services. Made-in-Germany manufacturing is supported by Europe's largest fertilizer-spreader test hall and over 150 patents.

Product overview

RAUCH Landmaschinenfabrik GmbH is a German family-owned manufacturer (established 1921, now in its 4th–5th generation) specializing in precision fertilizer spreaders and winter service spreaders. The product portfolio consists of four main fertilizer spreader lines: (1) Disc spreaders — AXIS M (mechanical drive) and AXIS H (hydraulic drive) for professional farms; MDS compact spreader for small-to-medium operations; (2) Large-area spreaders — AXENT (quick-change modular system with AXIS and Universal PowerPacks for 9,400 L capacity) and TWS 85.1 (towed wagon system with 8,400 L capacity); (3) Pneumatic spreaders — AERO (3,200 L mounted) and AERO GT (6,300 L towed) using blower-driven airflow for wind-independent precision; (4) Box spreaders — UKS GB for vegetable/specialty crop farming. The winter service range includes disc spreaders AXEO, TAXON, and SA, plus box spreader UKS. Supporting these core products are electronic control systems (QUANTRON terminals, CCI ISOBUS terminals), Smart Farming software (Optipoint pro, XCheck, CornerControl, FieldEngine, Hill Control, agrirouter), and precision technologies (EMC® dosing automation, AXMAT radar spread pattern control, MultiRate variable-rate control). Products are manufactured in Germany ('Made in Germany') at the Rheinmünster facility.

Differentiator

Problem solved

Functional benefit

Brands

• AXIS M: Two-disc fertilizer spreader with mechanical drive for individual requirements
• AXIS H
• MDS
• AXENT
• TWS
• AERO
• AERO GT
• UKS
• AXEO
• TAXON
• SA
• QUANTRON
• MultiRate
• EMC
• SpeedServo
• SpreadLight

Products and services

• AXIS M Two-disc fertilizer spreader with mechanical PTO drive (M-Drive) for professional farming operations. Offers working widths of 12–50 m, tank volumes of 1,000–5,200 L, and is available in EMC (+W) variants with automatic mass-flow regulation for precise left/right-side distribution.
• AXIS H Two-disc fertilizer spreader with maintenance-free hydraulic drive (H-Drive) and EMC electronic fertilizer-flow measurement. Offers working widths up to 50 m with automatic speed-servo actuators for continuous self-adjustment to field conditions.
• AXIS 55 Newest AXIS model launched in 2025, combining precision, high capacity, and intelligent automation to maximize contribution margin per hectare for professional fertilizer application.
• MDS Compact single-hopper two-disc fertilizer spreader for small to medium farms. Features mechanical drive with enclosed oil bath, CDA spreading technique, working widths of 10–24 m, and tank volumes of 500–2,000 L depending on model.
• AXENT Large-area spreader available in AXENT 90.1 and AXENT 100.1 variants with a quick-change spreader-aggregate system allowing switching between AXIS PowerPack (mineral fertilizers) and Universal PowerPack (moist/lime/organic fertilizers). 9,400 L tank volume and 18–50 m working width.
• TWS 85.1 Precision large-area spreader combining a standard 3-point-mounted spreader with a high-volume transport wagon (8,400 L tank). Towed design distributes weight across three axles for reduced soil pressure. Available as TWS 85.1 M (mechanical), TWS 85.1 H (hydraulic), and TWS 85.1 HT (with AXIS HT 50.2 EMC ISOBUS).
• AERO Mounted pneumatic precision spreader using blower-driven airflow to transport fertilizer to individual outlets, providing wind-independent, uniform distribution. AERO 32.1 models offer 21–30 m working widths, 1,900–3,200 L tank volume, and MultiRate individual nozzle section control for variable-rate application.
• AERO GT Towed pneumatic spreader for large-area precision spreading. Features MultiRate 6 with six individual hydraulic-driven dosing units for separate application rates per section, 6,300 L tank, 30–36 m working width, and FreeLane system preventing fertilizer application in tramlines.
• UKS GB Box spreader for vegetable, fruit, and specialty crop farming. Available in UKS 150 GB (300–420 L), UKS 230 GB (440–610 L), and UKS 300 GB (580–830 L) with working widths of 1.5–3 m. Stainless steel construction with optional QUANTRON-A control unit.
• AXEO Winter service disc spreader with CDA spreading technology for precise, flexible distribution of salt, grit, and sand. Available in AXEO 2.1 (250–350 L), AXEO 6.1 (560 L), and AXEO 18.1 (750–1,500 L) with working widths of 1–8 m.
• TAXON 25.1 Professional winter service disc spreader with forced feed-screw dosing for maximum distribution accuracy. 1,500 L tank, 2–8 m working width, EcoTron / EcoTron plus control with optional VariSpread and Fleet-15 GPS telemetry — designed for professional municipal winter service.
• SA Compact winter service disc spreader with infinitely adjustable spreading width of 0.8–6 m. Available in SA 121 (120–285 L), SA 250 (250 L), and SA 360 (360 L) with adjustable throw vanes and rotating container bottom for precise spread-pattern control in tight spaces.
• UKS (Winterdienst) Winter service box spreader with patented dosing gate for exact application on sidewalks and pedestrian paths. UKS 100 (200–280 L, 1 m working width) and UKS 120 (240–340 L, 1.2 m working width) with stainless steel construction for winter-service use.
• Gebrauchtmaschinen (Used Machines) Certified pre-owned spreader program. All used machines undergo comprehensive inspection, full maintenance and component replacement by qualified technicians before resale — providing buyers with factory-checked second-life RAUCH equipment.

Quantifiable outcome

• Düngereinsparungen von bis zu 23% (fertilizer savings of up to 23%) with MultiRate technology
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature10 records

Partnerships

Two partnerships are on record, tiered core.

• Schaeffler FAGcoreTechnology or IntegrationTechnology partnership for EMC (Electronic Mass flow Control) dosing automation. RAUCH uses Schaeffler FAG's magnetostrictive torque sensor technology, originally developed for e-bike systems, in their precision spreading equipment for contactless, high-precision measurement and regulation of spreading amounts.
• CCI (Competence Center ISOBUS)coreTechnology or IntegrationCCI (Competence Center ISOBUS) is a joint venture providing ISOBUS terminals and applications. RAUCH uses CCI products (CCI 1200, CCI 800, CCI A3) as part of their electronic control ecosystem, integrating their spreading technology with standardized ISOBUS communication.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Vicon (Kverneland): European spreader and crop-care brand owned by Kverneland/Kubota offering mounted and trailed fertilizer spreaders with precision dosing. Direct alternative to RAUCH's AXIS and MDS lines for mid-sized arable operations.
• Sulky-Burel: French manufacturer specialized in fertilizer spreaders, seed drills, and tillage implements, with a comparable niche focus on European arable farming and precision application. Head-to-head rival in the spreader-only segment where RAUCH also competes.
• Lemken: German family-owned specialist in tillage, sowing, and crop protection with fertilizer-application equipment in its portfolio. Competes with RAUCH for professional arable farms prioritizing precision and "Made in Germany" quality positioning.
• Kverneland Group (Kubota): Norwegian-origin (now Kubota-owned) manufacturer of tillage, seeding, fertilization, and crop care equipment. Sells the EXACT/spreader line and competes head-to-head with RAUCH in mounted and trailed fertilizer spreaders across Europe and beyond.
• Amazone-Werke: German family-owned manufacturer founded in 1885 and one of RAUCH's closest direct competitors in fertilizer spreaders, crop protection sprayers, tillage, and seeding equipment. Both compete in premium precision-application implements for European farms.
• KUHN Group: French agricultural machinery manufacturer (Bucher Industries) with a broad implement portfolio including fertilizer spreaders, tillage, hay/forage, and livestock equipment. Direct overlap with RAUCH in mounted and large-area fertilizer spreaders for arable farms and contractors.

Broad incumbents

• CNH Industrial (Case IH / New Holland): Full-line global ag manufacturer across tractors, harvest equipment, and implements including fertilizer spreaders. Competes with RAUCH primarily when its dealer network bundles implements with Case IH/New Holland tractors in Europe and the Americas.
• AGCO Corporation: Parent of Fendt, Massey Ferguson, Valtra, and implement brands; sells tractors bundled with fertilizer spreaders and precision-ag via Fuse/Massey Ferguson Guide. Overlaps with RAUCH in European arable farms, where AGCO often pairs implements with proprietary tractor electronics.
• John Deere (Deere & Company): Global full-line agricultural machinery manufacturer with proprietary implements, tractor-implement ISOBUS systems, and a precision-ag platform (JD Operations Center). Overlaps with RAUCH on fertilizer-spreader attachments and increasingly bundles spreaders with tractor and software ecosystems.

Emerging players

• Sky Agriculture (Sulky-Burel Group): Precision-agriculture brand within the Sulky-Burel group offering application-map software and ISOBUS solutions. Comparable to RAUCH's Smart Farming / XactMap story as an emerging, software-led entrant alongside traditional spreader OEMs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/RAUCH.Landmaschinenfabrik
• LinkedInlinkedin.com/company/rauch-landmaschinenfabrik-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RAUCH