What Leaf Home Solutions does

Leaf Home Solutions is a privately held, direct-to-consumer home improvement company headquartered in Hudson, Ohio, founded in 2005. The company sells and professionally installs a portfolio of branded home solutions — most notably LeafFilter® micro-mesh gutter protection, full gutter replacement, water softening and filtration systems (including reverse osmosis, UV filtration, and well-water solutions), stair lifts (straight, curved, and outdoor), and Aqualuxe bath remodeling products — alongside newer categories such as outdoor lighting and roofing services delivered through its Erie Home sub-brand. The product portfolio is unified by an in-home service model in which expert consultants visit the property to recommend solutions and in-house installation crews complete the work.

The company operates 260 office locations across the United States and Canada, covering approximately 87% of U.S. zip codes within a 90-minute drive, supported by a headcount of 4,000+ employees. Customer acquisition is driven by content marketing (website, blog, customer testimonials) feeding an in-home consultation sales motion, with quote-based one-time pricing on all product lines and a 100% satisfaction guarantee. Leaf Home has cumulatively served over 2 million customers, and customer testimonials indicate it prices 40-60% below certain direct competitors.

Leaf Home has pursued an acquisition-driven growth strategy since receiving investment from Gridiron Capital in 2016. In 2021 alone the company completed at least four acquisitions — Quillen Brothers (windows and doors), Miracle Windows & Showers, Storm Tight Windows, and Thiel's Home Solutions — extending its footprint into adjacent home-services categories. In February 2026, it deployed ULTRA RED's Continuous Threat Exposure Management platform enterprise-wide, citing plans to extend the security tooling across future acquisitions. Revenue, ownership structure, and AI capabilities are not disclosed in the available source data.

Name

Leaf Home Solutions

Legal name

Leaf Home

Website

https://leafhomesolutions.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Leaf Home Solutions is a privately held, direct-to-consumer home improvement company selling and professionally installing branded gutter protection, water treatment, stair lifts, bath, outdoor lighting, and roofing products for residential homeowners across 260 U.S. and Canada locations.

Ownership category

akta.pro rank

Product category

Home Improvement Services

NAICS

Landscaping Services (56173), Landscaping Services (561730), Home Centers (444110)

SIC

Services-To Dwellings & Other Buildings (7340), Retail-Building Materials, Hardware, Garden Supply (5200)

akta.pro primary industry

Garden Bed Installation & Planting (Annuals, Perennials, Shrubs) (HSAIAFAB)

akta.pro secondary industries

Landscape Renovation & Re-Design (Yard Makeovers) (HSAIABAC), Seasonal Yard Cleanup (Spring/Fall Cleanups) (HSAIAAAC), Plant Replacement, Transplanting & Garden Refresh Services (HSAIAFAG), Edging, Bed Redefinition & Border Installation (HSAIAFAF)

Keywords

• Gutter protection systems
• Water treatment solutions
• Home improvement services
• Stair lift installation
• Bathroom remodeling

Headquarters

HQ city

Hudson

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Product Sales and Installation: One-time sale of home improvement products (gutter protection, water systems, stair lifts, bath products) combined with professional in-home installation services. The company serves over 2 million customers through direct-to-consumer transactions, generating revenue from both product and installation labor.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Leaf Home Solutions is a direct-to-consumer home improvement company that sells and professionally installs branded home solutions including LeafFilter gutter protection, water softening and filtration systems, stair lifts, Aqualuxe bath remodeling products, and outdoor lighting. The company delivers these products through an in-home sales consultation model supported by 260 office locations across the U.S. and Canada.

Product overview

Leaf Home Solutions operates as North America's largest home improvement company, offering a diversified portfolio of home solutions across gutter protection, water treatment, mobility, and bathroom products. The core product lineup includes LeafFilter® Gutter Protection (the flagship gutter protection system) alongside Full Gutter Replacement services, water treatment solutions spanning Softening Systems, Salt-Free Conditioners, Reverse Osmosis, UV Filtration, and Well Water Systems, stair lift solutions including straight, curved, and outdoor models, and Aqualuxe bath remodeling services. The company serves over 2 million customers across 260 office locations in the U.S. and Canada.

Differentiator

Problem solved

Functional benefit

Brands

• LeafFilter: Gutter protection system - flagship gutter guard product designed to prevent debris from clogging gutters
• Erie Home Roofing
• Aqualuxe

Products and services

• LeafFilter Gutter Protection Micro-mesh gutter guard system designed to prevent leaves, twigs, and debris from clogging gutters, protecting homes from roof to foundation. Sold and professionally installed to residential homeowners.
• Full Gutter Replacement Complete gutter system replacement service for homes requiring new gutter infrastructure. Targets residential homeowners.
• Water Softening Systems Water softening solutions including traditional softening systems, salt-free conditioners, and well water softeners designed to address hard water issues for residential homeowners.
• Water Filtration Systems Comprehensive water filtration solutions including advanced filtration, reverse osmosis, UV filtration, and well water filtration systems for residential customers.
• Stair Lifts Mobility solutions including straight stair lifts, curved stair lifts for custom staircase configurations, and outdoor stair lifts for residential customers needing assistance navigating stairs.
• Aqualuxe Bath Solutions Bathroom remodeling and upgrade solutions for homeowners seeking bathroom improvements.
• Outdoor Lighting Outdoor lighting solutions for residential exterior illumination needs.

Quantifiable outcome

• 2M+ satisfied customers served
• +2 more outcomes

Named customers6 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• ULTRA REDcoreTechnology or Integration · 5 February 2026Leaf Home deployed ULTRA RED's Continuous Threat Exposure Management (CTEM) platform to validate external exposure from an attacker's perspective. The platform was initially deployed as a proof of value and identified critical vulnerabilities in internally developed applications and previously unknown external assets within days. Leaf Home is now fully onboarding the platform across its environment with plans to expand usage across brands and future acquisitions.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Re-Bath: Re-Bath is a national bathroom remodeling franchise operating a similar in-home consultation and installation model to Leaf Home's Aqualuxe bath product line, targeting the same residential customer segment.
• Champion Window: Champion Window is a D2C home improvement company selling windows, roofing, baths, and patio enclosures via in-home sales — overlapping directly with several of Leaf Home's product categories and sub-brands.
• Renewal by Andersen: Renewal by Andersen is a D2C replacement window and door company using in-home consultations and full-service installation — overlapping with Leaf Home's home improvement platform and acquired brands like Quillen Brothers.
• LeafGuard (Englert): LeafGuard is a leading direct competitor in seamless one-piece gutter protection, the same core category as LeafFilter. Both compete on similar D2C in-home sales motions targeting residential homeowners.
• Acorn Stairlifts: Acorn Stairlifts is a leading global manufacturer and direct seller of stair lifts, directly comparable to Leaf Home's stair lift product line in both product offering and D2C sales approach to residential customers.
• Bath Fitter: Bath Fitter is a direct-to-consumer acrylic bath and shower remodeling franchise serving residential customers via in-home consultations and one-day installations — directly comparable to Leaf Home's Aqualuxe offering.
• Gutter Helmet: Gutter Helmet is a long-established direct competitor in the gutter protection category, sold through a network of independent dealers using an in-home sales model similar to LeafFilter.

Broad incumbents

• The Home Depot: Home Depot is the largest U.S. home improvement retailer offering DIY installation of many of Leaf Home's product categories (gutters, water filtration, lighting), as well as pro installer referrals — the dominant broad incumbent shaping consumer expectations.
• Lowe's Companies: Lowe's is a major U.S. home improvement retailer offering DIY products and installation services overlapping with Leaf Home's categories, and a key competitor for consumer mindshare and pro-installer relationships.
• Mr. Handyman (Neighborly): Mr. Handyman is a national home repair and maintenance franchise under Neighborly offering in-home service across multiple categories — comparable business model to Leaf Home's D2C in-home installation platform, though focused on repair rather than replacement products.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/leafhomeco
• Facebookfacebook.com/LeafHomeCo
• LinkedInlinkedin.com/company/leaf-home-solutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Leaf Home Solutions