Communications Strategy Group
Communications Strategy Group is a Denver-based, founder-owned PR and strategic marketing agency serving enterprise clients across healthcare, financial services, education, consumer, wellness, renewable energy, and aerospace through retainer and project-based engagements.
- Company typePrivate
- Founded2004
- HeadquartersDenver, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Communications Strategy Group does
Communications Strategy Group (CSG) is a Denver-based, privately held strategic marketing and public relations agency founded in 2004 by Steven Shapiro. The firm delivers integrated communications services spanning public relations, content marketing, branding and positioning, creative services, crisis communications and reputation management, digital marketing, internal communications, social media, video marketing, and web development. The agency serves enterprise and mid-market clients through retainer engagements and project-based work, with no proprietary software or technology platform; revenue is generated entirely from professional services delivery by its team of 11-50 employees.
CSG's differentiation rests on deep vertical specialization across seven sectors — Healthcare, Financial Services, Education, Consumer, Wellness, Renewable Energy, and Space & Aerospace — combined with branded methodologies such as the CLEAR crisis framework and a 'science of behavior design' positioning. The client roster includes recognizable enterprise and institutional names such as New Belgium Brewing, Fisher-Price, Janus Henderson Investors, Kaiser Permanente, Cochlear, D-Orbit, FirstBank, and KASASA, with several multi-year retention relationships (New Belgium 10+ years; KASASA 6 years; FirstBank 3+ years). The firm markets outcomes including a 469% surge in media coverage (D-Orbit), a 2,500% increase in leads (Cochlear), and 85 million impressions (Power Breezer) to substantiate its performance claims.
The agency acquires customers through direct inquiry via its website (wearecsg.com), phone (303-433-7020), and email ([email protected]), supplemented by thought leadership content, social media presence (LinkedIn, Facebook, Instagram, YouTube), and case-study marketing. Geographic focus is the United States with no disclosed international expansion. CSG has remained founder-owned and independent since inception, with no external institutional investors, no acquisitions, and no public financial disclosures on record.
Communications Strategy Group firmographics
Firmographics- Name
- Communications Strategy Group
- Legal name
- Communications Strategy Group
- Website
- https://wearecsg.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Communications Strategy Group is a Denver-based, founder-owned PR and strategic marketing agency serving enterprise clients across healthcare, financial services, education, consumer, wellness, renewable energy, and aerospace through retainer and project-based engagements.
- Ownership category
- akta.pro rank
Communications Strategy Group industry classification
Industry- Product category
- Public Relations & Marketing Services
- NAICS
- Public Relations Agencies (54182)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- PR, Corporate Communications & Crisis Management (BPAFAAAL)
- akta.pro secondary industries
- Reputation Management & Online PR (BPAFADAN), Digital PR & Social Media Communications (MPAAADAJ), Content Strategy & Planning (BPAFAIAG)
Keywords
Where Communications Strategy Group is headquartered
LocationHeadquarters
- HQ city
- Denver
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Communications Strategy Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Professional Services - Retainer Engagements: CSG generates revenue through ongoing retainer engagements with clients, providing continuous strategic marketing and PR support. Retainers provide predictable recurring revenue and deeper client relationships.
- Professional Services - Project-Based Work: The company also secures project-based engagements for specific initiatives such as campaign development, rebranding, crisis communications, digital marketing campaigns, and creative services. Projects provide one-time revenue opportunities alongside retainer relationships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Retainer engagement for ongoing strategic support |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Communications Strategy Group product offering
Product offeringCore offering
Communications Strategy Group is a strategic marketing and PR agency that delivers integrated public relations, content marketing, branding, creative, crisis communications, digital marketing, social media, video, and web development services. The firm operates on retainer and project-based engagement models, combining behavior-design science with creative storytelling to move brands from intent to measurable action across specialized industry verticals.
Product overview
Communications Strategy Group (CSG) is a PR firm and intent marketing agency offering a comprehensive suite of marketing and communications services. The company operates as a unified service portfolio rather than a platform-plus-modules architecture. The core offerings include Public Relations, Content Marketing, Branding & Positioning, Creative Services, Crisis Communications & Reputation Management, Digital Marketing, Internal Communications, Nonprofits & Associations, Social Media, Video Marketing Services, and Web Development & Design. These services are designed to work both independently and in integrated combinations to help brands move from intent to measurable action, with deep specialization across seven industry verticals: consumer, education, financial services, healthcare, renewable energy, space and aerospace, and wellness.
Differentiator
Problem solved
Functional benefit
Products and services
- Public Relations
Quantifiable outcome
- 469% surge in media coverage for D-Orbit aerospace PR campaign
- +3 more outcomes
Companies that use Communications Strategy Group
Customer profileNamed customers15 records
Segments8 records
Ideal customer profiles5 records
Communications Strategy Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Communications Strategy Group partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
Communications Strategy Group competitors and assessment
Company assessmentDirect peers
- PAN Communications: Mid-size integrated PR and digital marketing agency serving B2B technology, healthcare, and financial services clients. Closely comparable to CSG in service mix (PR, content, digital), vertical specialization, and mid-market positioning.
- Walker Sands: Integrated B2B marketing and PR agency offering PR, content, demand generation, and creative services with vertical practices. Similar mid-size profile and integrated-services positioning to CSG.
- Coyne PR: Full-service PR and communications agency offering media relations, crisis communications, content, and digital services to consumer and B2B clients. Comparable in service breadth and integrated agency model.
- Crenshaw Communications: B2B PR and content marketing agency serving technology, financial services, and professional services clients. Similar integrated PR/content model and mid-market enterprise focus.
- Bliss Integrated Communication: Mid-size integrated marketing and PR agency offering PR, digital, content, and creative services. Closely comparable service portfolio and boutique-to-mid-market positioning to CSG.
- SHIFT Communications: Data-driven PR and communications agency with services across media relations, content, and digital. Comparable in service mix and mid-market B2B enterprise positioning.
Broad incumbents
- Lewis Global Communications: Global integrated marketing and PR agency network offering PR, digital, content, and creative services. Comparable in service mix but operates at materially larger scale with global reach CSG lacks.
- Edelman: World's largest independent PR firm offering corporate communications, crisis, content, digital, and brand marketing globally. Sets the benchmark CSG competes against for enterprise mandates.
- Weber Shandwick: Global PR and communications network within IPG offering integrated communications across healthcare, consumer, financial services, and technology verticals. Direct competitor on enterprise RFPs CSG targets.
Emerging players
- Influence & Co. Content marketing and PR agency focused on thought leadership and earned media for B2B clients. Comparable in content-led positioning and digital PR integration with CSG's content marketing practice.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Communications Strategy Group social profiles
Digital presenceCommunications Strategy Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Communications Strategy Group leadership team
Management profileNumber of profiles
Profiles1 record
Communications Strategy Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Communications Strategy Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Communications Strategy Group
What does Communications Strategy Group do?
Communications Strategy Group is a strategic marketing and PR agency that delivers integrated public relations, content marketing, branding, creative, crisis communications, digital marketing, social media, video, and web development services. The firm operates on retainer and project-based engagement models, combining behavior-design science with creative storytelling to move brands from intent to measurable action across specialized industry verticals.
Is Communications Strategy Group a public or private company?
Communications Strategy Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Communications Strategy Group founded?
Communications Strategy Group was founded in 2004. It employs 11 to 50 people.
Where is Communications Strategy Group based?
Communications Strategy Group is headquartered in Denver, United States, in the North America region.
How does Communications Strategy Group make money?
Two revenue lines are on record. Professional Services - Retainer Engagements are the primary driver. The others are professional Services - Project-Based Work.
Who are Communications Strategy Group's main competitors?
Direct peers on record are PAN Communications, Walker Sands, Coyne PR, Crenshaw Communications, Bliss Integrated Communication and SHIFT Communications. Broad incumbents are Lewis Global Communications, Edelman and Weber Shandwick. Influence & Co. is listed as an emerging player.
Does Communications Strategy Group have an API?
No public API is recorded for Communications Strategy Group.
What industry is Communications Strategy Group in?
Communications Strategy Group's product category is Public Relations & Marketing Services. Its primary akta.pro industry code is BPAFAAAL, PR, Corporate Communications & Crisis Management, with a secondary code of BPAFADAN, Reputation Management & Online PR. Its NAICS code is 54182 and its SIC code is 7311.