Acres U.S.A
Acres U.S.A. is a privately-held media and education company, founded in 1971, that publishes a monthly magazine, books, online courses, podcasts, and events for production-scale organic and regenerative farmers and ranchers across North America.
- Company typePrivate
- Founded1971
- HeadquartersAustin, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Acres U.S.A does
Acres U.S.A. is a privately-held media and education company focused on production-scale organic and regenerative farming, founded in 1971 by Charles Walters and currently owned by Swift Corporation (now Questor) following its 2016 acquisition. The company operates a multi-platform content ecosystem centered on a monthly magazine, complemented by a curated online bookstore, the annual Eco-Ag Conference & Trade Show (running since 1975), the Healthy Soil Summit, regionally distributed On-Farm Intensives, the Eco-Ag U online learning platform, webinars, the Tractor Time podcast, the EcoFarmingDaily.com free-article hub, and weekly email newsletters. Across these channels, Acres U.S.A. reaches more than 75,000 farmers and ranchers, with a magazine base of 10,000+ subscribers, 42,000+ monthly unique website visitors, and 16,000+ weekly newsletter recipients.
The company monetizes through five principal revenue streams: recurring magazine subscriptions (managed via SimpleCirc), one-time bookstore sales of physical and digital titles, event registrations and exhibitor fees, recurring online courses (Eco-Ag U), and advertising across print, digital, email, and custom-content formats. Its go-to-market is community-led and event-driven, anchored by the Eco-Ag Conference as the primary acquisition and engagement engine and supported by free content, newsletters, and partner endorsements from leading regenerative-agriculture practitioners. The team is small — approximately 9 staff under Owner/CEO Taylor Henry — and the technology stack is conventional publishing infrastructure (CMS, Mailchimp, SimpleCirc, e-commerce), with no disclosed AI/ML capabilities or proprietary software products.
Acres U.S.A firmographics
Firmographics- Name
- Acres U.S.A
- Legal name
- Acres U.S.A. LLC
- Website
- https://acresusa.com
- Company type
- Private
- Founded year
- 1971
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Acres U.S.A. is a privately-held media and education company, founded in 1971, that publishes a monthly magazine, books, online courses, podcasts, and events for production-scale organic and regenerative farmers and ranchers across North America.
- Ownership category
- akta.pro rank
Acres U.S.A industry classification
Industry- Product category
- Agricultural Media Publishing
- NAICS
- Support Activities for Crop Production (11511)
- SIC
- Books: Publishing Or Publishing & Printing (2731), Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Agriculture, Environmental & Earth Sciences (EDAGABAL)
- akta.pro secondary industries
- Sustainable/Regenerative Agriculture & Conservation Practices (EDAOAOAO), Carbon, Sustainability & Farm Certification Support (Agro-Environmental Advisory) (AFACABAL)
Keywords
Where Acres U.S.A is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Acres U.S.A business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure
Revenue model
- Magazine Subscription: Monthly magazine delivered to subscribers covering practical articles about soil health, crop-production techniques, livestock management, and farm business and marketing.
- Bookstore Sales: Sale of books on regenerative agriculture, soil health, farming practices, and related topics. Includes both physical and digital formats.
- Event Registrations: Revenue from Eco-Ag Conference & Trade Show registrations, On-Farm Intensives, Healthy Soil Summit, and other educational events.
- Online Courses: Eco-Ag U online courses and webinars providing in-depth education on regenerative agriculture practices.
- Advertising: Digital, print, and email advertising offerings reaching farmers and ranchers. Display advertising on websites, classified ads, white papers, webinars, and custom content marketing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Physical magazine back issues |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels10 records
Acres U.S.A product offering
Product offeringCore offering
Acres U.S.A. publishes a monthly magazine and an online bookstore on production-scale organic and regenerative farming, and operates an educational ecosystem that includes the annual Eco-Ag Conference & Trade Show, On-Farm Intensives, the Healthy Soil Summit, online courses (Eco-Ag U), webinars, the Tractor Time podcast, and the EcoFarmingDaily.com free-articles site. The content is written by working farmers, agronomists, and researchers and is delivered to professional farmers, ranchers, and market gardeners via print, digital, email, and in-person channels.
Product overview
Acres U.S.A. is North America's oldest publisher on production-scale organic and regenerative farming, offering a multi-platform educational ecosystem centered on its monthly magazine combined with an online bookstore, annual conferences (Eco-Ag Conference & Trade Show and Healthy Soil Summit), on-farm intensives, online learning platform (Eco-Ag U), webinars, Tractor Time podcast, and free content website (EcoFarmingDaily.com). The company distributes educational content through weekly email newsletters and provides advertising/marketing services to agricultural businesses. The magazine and bookstore serve as the core revenue drivers, while events and digital content extend the company's reach to over 75,000 farmers and ranchers across print, digital, and in-person channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Acres U.S.A. Magazine Monthly magazine providing practical articles on soil health, crop-production techniques, livestock management, and farm business and marketing for professional farmers, ranchers, and growers.
- Acres U.S.A. Bookstore Direct e-commerce bookstore offering books, pamphlets, and educational materials in physical and digital formats on regenerative and ecological agriculture topics.
- Eco-Ag Conference & Trade Show Annual multi-day regenerative agriculture conference with keynote speakers, breakout sessions, consulting halls, a trade show with 70+ exhibitors, and networking opportunities for farmers, ranchers, and practitioners.
- On-Farm Intensives Hands-on educational events held at working farms, providing practical instruction in regenerative farming practices and on-farm management techniques.
- Healthy Soil Summit Annual specialized conference focused specifically on soil health, offering perspectives and case studies for attendees at all levels of soil-health knowledge.
- Eco-Ag U Online Learning Online learning platform offering self-paced courses on regenerative agriculture practices, taught by expert farmers and practitioners.
- Tractor Time Podcast Audio podcast featuring in-depth interviews with newsmakers and trendsetters in ecology and agriculture.
- Email Newsletters Weekly email newsletters delivering regenerative agriculture articles, event information, and book recommendations to subscribers.
- EcoFarmingDaily.com Free content website providing curated articles, interviews, and how-to guides on regenerative agriculture.
Quantifiable outcome
- Acres U.S.A. magazine claims that employing a single practice from the magazine can help earn or save thousands of dollars more per year
Companies that use Acres U.S.A
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Acres U.S.A technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Acres U.S.A partnerships and signals
Strategic signalScale indicators7 records
Recent moves7 records
Expansion highlights5 records
Acres U.S.A competitors and assessment
Company assessmentEmerging players
- Rodale Institute: Nonprofit research and education organization advancing regenerative organic agriculture through publications, events, and farmer training. Overlaps with Acres U.S.A.'s editorial and educational mission in regenerative ag, though operates as a nonprofit.
- Northeast Organic Farming Association (NOFA): Regional organization publishing educational materials, hosting conferences, and running courses on organic and regenerative farming. Comparable in mission and channels (courses, conferences, publications) but limited to the US Northeast.
- The Natural Farmer: Publication of the Northeast Organic Farming Association covering regenerative and organic farming practices. Direct topical overlap with Acres U.S.A.'s editorial focus, though smaller scale and regionally distributed.
Broad incumbents
- Successful Farming: Established agriculture media brand (under Dotdash Meredith) covering mainstream farming and agribusiness. Comparable as a competing agriculture publisher with broader, conventional-farming focus rather than regenerative specialization.
- Progressive Farmer: Long-established agriculture magazine and digital publisher serving commercial farmers. Comparable as a competitor for farmer attention and advertising revenue, but broader and more conventional in editorial scope than Acres U.S.A.
Direct peers
- Storey Publishing: Publisher of practical books on homesteading, sustainable living, and small-scale farming. Directly comparable as a book publisher addressing the same sustainable/regenerative-farming buyer as Acres U.S.A.'s bookstore.
- Modern Farmer: Media company publishing stories, guides, and digital content on sustainable agriculture and farming innovation. Comparable as a competing agriculture-media brand targeting engaged farmers and food-system professionals.
- Mother Earth News: Long-running magazine, book publisher, and conference organizer covering sustainable farming, homesteading, and rural lifestyles. Highly comparable as a multi-channel regenerative/sustainable-agriculture media brand with similar content, magazine, and event models.
- Hobby Farms: Magazine and digital publisher serving small-scale and hobby farmers with practical content. Comparable as a competitor for the small-farm and regenerative-agriculture reader, though with a less production-scale focus.
- Chelsea Green Publishing: An independent publisher specializing in books on sustainable living, regenerative agriculture, and ecological practices. Directly comparable to Acres U.S.A.'s bookstore and broader educational content offerings for the regenerative-agriculture audience.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Acres U.S.A social profiles
Digital presenceAcres U.S.A financial estimates
Financial estimateRevenue estimate
Valuation estimate
Acres U.S.A leadership team
Management profileNumber of profiles
Profiles9 records
Acres U.S.A funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Acres U.S.A M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Acres U.S.A
What does Acres U.S.A do?
Acres U.S.A. publishes a monthly magazine and an online bookstore on production-scale organic and regenerative farming, and operates an educational ecosystem that includes the annual Eco-Ag Conference & Trade Show, On-Farm Intensives, the Healthy Soil Summit, online courses (Eco-Ag U), webinars, the Tractor Time podcast, and the EcoFarmingDaily.com free-articles site. The content is written by working farmers, agronomists, and researchers and is delivered to professional farmers, ranchers, and market gardeners via print, digital, email, and in-person channels.
Is Acres U.S.A a public or private company?
Acres U.S.A is a private company. It is classified as corporate owned and is currently operating.
When was Acres U.S.A founded?
Acres U.S.A was founded in 1971. It employs 11 to 50 people.
Where is Acres U.S.A based?
Acres U.S.A is headquartered in Austin, United States, in the North America region.
How does Acres U.S.A make money?
Five revenue lines are on record. Magazine Subscription is the primary driver. The others are bookstore Sales, event Registrations, online Courses and advertising.
Who are Acres U.S.A's main competitors?
Emerging players on record are Rodale Institute, Northeast Organic Farming Association (NOFA) and The Natural Farmer. Broad incumbents are Successful Farming and Progressive Farmer. Direct peers are Storey Publishing, Modern Farmer, Mother Earth News, Hobby Farms and Chelsea Green Publishing.
Does Acres U.S.A have an API?
No public API is recorded for Acres U.S.A.
What industry is Acres U.S.A in?
Acres U.S.A's product category is Agricultural Media Publishing. Its primary akta.pro industry code is EDAGABAL, Agriculture, Environmental & Earth Sciences, with a secondary code of EDAOAOAO, Sustainable/Regenerative Agriculture & Conservation Practices. Its NAICS code is 11511 and its SIC code is 2731.