McCaffrey Homes
McCaffrey Homes is a third-generation family homebuilder in California's Central Valley, constructing single-family homes across four collections (mid $300s to low $700s) at the Tesoro Viejo master-planned community in Madera, serving first-time buyers, families, and Central Valley residents.
- Company typePrivate
- Founded1975
- HeadquartersFresno, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What McCaffrey Homes does
McCaffrey Homes is a third-generation, family-owned residential homebuilder headquartered in Fresno, California, operating primarily in the Central San Joaquin Valley across Fresno, Clovis, and Madera counties. The company builds single-family homes at the Tesoro Viejo master-planned community in Madera County, a 1,600-acre development co-developed with Lyles Diversified, and offers four home collections (Boulevard, Poppy, Savanna, and Ivy) priced from the mid $300,000s to the low $700,000s. De Young Properties also builds within Tesoro Viejo under a multi-builder arrangement. Beyond construction, McCaffrey operates an in-house Design Center for buyer personalization and McCaffrey Home Mortgage (partnered with Alameda Mortgage) for buyer financing, providing an integrated purchase-to-close experience.
Revenue is generated primarily through one-time home sales via model home sales centers at Tesoro Viejo and direct online inquiry channels, with supplemental income from a Realtor/Broker Referral Program and mortgage origination services. The company serves first-time homebuyers, multi-generational families, and Central Valley residents, with a marketing approach anchored on community events, an active blog, social media, and a referral-driven sales motion that produced a 46.33% referral rate in 2023 (twice the national average). McCaffrey's core technology is the Built Smart program, which combines energy-efficient construction, sustainable site development (on-site water recycling, 10,000-tree nursery), and smart home device integration, rather than proprietary software or AI systems. The company has built over 10,000 homes since its founding in 1975 and remains privately held with no institutional outside investment.
McCaffrey Homes firmographics
Firmographics- Name
- McCaffrey Homes
- Legal name
- The McCaffrey Group, Inc.
- Website
- https://mccaffreyhomes.com
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- McCaffrey Homes is a third-generation family homebuilder in California's Central Valley, constructing single-family homes across four collections (mid $300s to low $700s) at the Tesoro Viejo master-planned community in Madera, serving first-time buyers, families, and Central Valley residents.
- Ownership category
- akta.pro rank
McCaffrey Homes industry classification
Industry- Product category
- Residential Home Construction
- NAICS
- New Housing For-Sale Builders (236117)
- akta.pro primary industry
- Custom Home Building (IMAFABAC)
Keywords
Where McCaffrey Homes is headquartered
LocationHeadquarters
- HQ city
- Fresno
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
McCaffrey Homes business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Home Sales: One-time purchase of single-family homes at master-planned community. Prices range from mid $300,000s to low $700,000s across multiple collections (Boulevard, Poppy, Savanna, Ivy).
- Mortgage Financing Services: McCaffrey Home Mortgage, a mortgage broker providing loan programs including conventional, VA, FHA, jumbo, fixed rate, and adjustable rate mortgages. Partners with Alameda Mortgage.
- Broker Referral Program: Referral rewards for real estate brokers who refer clients to purchase homes. Referral amounts vary by neighborhoods and homes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | The Boulevard Collection - Entry-level homes from the Mid $300s |
| One time/ perpetual license | Pay-as-you-go | Poppy Collection - Mid-range homes from the High $300s |
| One time/ perpetual license | Pay-as-you-go | Savanna Collection - Premium homes from the Mid $500s |
| One time/ perpetual license | Pay-as-you-go | Ivy Collection - Luxury homes from the Low $700s |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
McCaffrey Homes product offering
Product offeringCore offering
McCaffrey Homes builds and sells new single-family homes across four distinct collections (Ivy, Poppy, Savanna, and The Boulevard) at the Tesoro Viejo master-planned community in Madera County, California, with prices ranging from the mid-$300,000s to the low-$700,000s. The company provides complementary services including an in-house Design Center for personalization, McCaffrey Home Mortgage for financing, and Quick Move-In homes for immediate occupancy.
Product overview
McCaffrey Homes is a third-generation family homebuilder offering new single-family homes across multiple communities in California's Central Valley, primarily at the Tesoro Viejo master-planned community in Madera, CA. The company provides four distinct home collections (Ivy, Poppy, Savanna, and Boulevard) targeting different price points from the high $300s to low $700s. Alongside home construction, McCaffrey offers complementary services including an in-house Design Center for home personalization and McCaffrey Home Mortgage for financing. Quick Move-In Homes provide pre-built inventory for buyers seeking immediate occupancy.
Differentiator
Problem solved
Functional benefit
Products and services
- Ivy Collection
Quantifiable outcome
- 46.33% of homebuyers purchased based on friend referral, twice the national average, with 40% average referral rate over 15 years
- +3 more outcomes
Companies that use McCaffrey Homes
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
McCaffrey Homes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
McCaffrey Homes partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Lyles DiversifiedcoreJoint development partnership with Lyles Diversified for the Tesoro Viejo master-planned community. Both are family-owned businesses with deep roots in California Central Valley. Together crafting a 21st century community grounded in local heritage and tradition.
- Alameda MortgagecorePartnership between McCaffrey Home Mortgage and Alameda Mortgage to provide mortgage and home buying experience services. McCaffrey Home Mortgage has operated since 1997 serving Central Valley families.
- De Young PropertiescoreDe Young Properties joined McCaffrey Homes as a homebuilder at Tesoro Viejo master-planned community. Building the Verano Collection at Tesoro Viejo. Leaders Brent McCaffrey and Ryan De Young are cousins.
- Chawanakee Unified School DistrictcoreOn-site TK-8th grade school (Hillside School) built at Tesoro Viejo before first homeowners moved in, demonstrating commitment to community infrastructure.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
McCaffrey Homes competitors and assessment
Company assessmentDirect peers
- De Young Properties: Family-owned Fresno-based homebuilder that is literally co-building within Tesoro Viejo (Verano Collection). Leaders Brent McCaffrey and Ryan De Young are cousins, making this the closest direct peer in size, geography, and product.
- Wathen Castanos Homes: Fresno-based family homebuilder of similar scale operating in the same Central Valley sub-market with comparable price points and direct-to-consumer model. Closest regional competitor for new-home sales.
- Lyles Diversified: Co-developer of Tesoro Viejo and family-owned Fresno/Central Valley real estate company. Directly comparable as a master-planned community JV partner with overlapping leadership DNA and the same end-customer base.
- Bonadelle Communities: Founded by John Bonadelle — Karen McCaffrey's father — making it a heritage peer with deep family ties. Operates as a Central Valley production homebuilder in the same geography and price band.
Broad incumbents
- Woodside Homes: California-headquartered production homebuilder with comparable price points and master-planned community focus. Larger in scale but operates similar product strategy in inland California markets.
- Shea Homes: California-rooted, multi-generational family homebuilder with a much larger national footprint. Comparable product mix and master-planned community DNA but materially larger scale.
- Tri Pointe Homes: California-based for-sale homebuilder (parent of Pardee Homes and Maracay) with similar inland California exposure and master-planned community strategy. Significantly larger and publicly listed.
- KB Home: Public, California-headquartered production homebuilder with a strong Central Valley and inland-Empire presence. Direct overlap in entry-level and first-move-up buyer segments that anchor McCaffrey's Boulevard and Poppy collections.
- Lennar: Largest U.S. homebuilder with an aggressive California inland-macroe strategy. Comparable at the product level (production single-family detached) though at vastly greater scale and capital access.
- Toll Brothers: National luxury homebuilder with California operations overlapping McCaffrey's Ivy Collection price band ($700K+). Compares on luxury positioning and design-center personalization model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
McCaffrey Homes social profiles
Digital presenceMcCaffrey Homes financial estimates
Financial estimateRevenue estimate
Valuation estimate
McCaffrey Homes leadership team
Management profileNumber of profiles
Profiles6 records
McCaffrey Homes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
McCaffrey Homes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about McCaffrey Homes
What does McCaffrey Homes do?
McCaffrey Homes builds and sells new single-family homes across four distinct collections (Ivy, Poppy, Savanna, and The Boulevard) at the Tesoro Viejo master-planned community in Madera County, California, with prices ranging from the mid-$300,000s to the low-$700,000s. The company provides complementary services including an in-house Design Center for personalization, McCaffrey Home Mortgage for financing, and Quick Move-In homes for immediate occupancy.
Is McCaffrey Homes a public or private company?
McCaffrey Homes is a private company. It is classified as family owned and is currently operating.
When was McCaffrey Homes founded?
McCaffrey Homes was founded in 1975. It employs 11 to 50 people.
Where is McCaffrey Homes based?
McCaffrey Homes is headquartered in Fresno, United States, in the North America region.
How does McCaffrey Homes make money?
Three revenue lines are on record. Home Sales are the primary driver. The others are mortgage Financing Services and broker Referral Program.
Who are McCaffrey Homes's main competitors?
Direct peers on record are De Young Properties, Wathen Castanos Homes, Lyles Diversified and Bonadelle Communities. Broad incumbents are Woodside Homes, Shea Homes, Tri Pointe Homes, KB Home, Lennar and Toll Brothers.
Does McCaffrey Homes have an API?
No public API is recorded for McCaffrey Homes.
What industry is McCaffrey Homes in?
McCaffrey Homes's product category is Residential Home Construction. Its primary akta.pro industry code is IMAFABAC, Custom Home Building. Its NAICS code is 236117.