Service Plus Heating, Cooling & Plumbing

Name

Service Plus Heating, Cooling & Plumbing

Legal name

Service Plus Heating, Cooling & Plumbing

Website

https://serviceplusnow.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Residential HVAC and Plumbing Services

NAICS

Services to Buildings and Dwellings (5617), Other Services to Buildings and Dwellings (561790)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Hard Services (MEP/HVAC, Electrical, Plumbing) (BPABAAAA)

akta.pro secondary industry

Expansion Tank, Circulator Pump & Zone Valve Service (HSAOACAG)

Keywords

• Residential HVAC services
• Plumbing repair services
• Home electrical services
• Drain and sewer services
• Heating cooling maintenance

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. HVAC Services: Heating and cooling services including furnace repair, replacement, installation, heat pumps, maintenance, and tune-ups for residential homeowners.
2. Plumbing Services: Full range of residential plumbing services including emergency plumber, pipe repair, water heaters, leak detection, sump pumps, water treatment, video camera inspections, and drain/sewer services.
3. Electrical Services: Electrical installation, panel upgrades, repair, safety inspections, and lighting installation services.
4. Service Plus Club Membership: Annual maintenance program membership at $8.25/month providing preventive maintenance services, priority scheduling, and discounts on repairs and equipment. Members receive two HVAC tune-ups, one plumbing inspection, one electrical safety inspection annually, plus various equipment discounts.
5. Referral Bonuses: Customer referral program where existing customers receive cash bonuses for referring new customers to the company. $25 cash referral bonus for standard services, $100 bonus for HVAC system or sewer replacement referrals.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Service Plus is a residential home services company providing heating, cooling, plumbing, electrical, and drain/sewer services to homeowners across the Indianapolis metro area. The company employs certified technicians who perform on-site repair, installation, replacement, maintenance, and inspection work, supplemented by a recurring Service Plus Club membership program for preventive maintenance and member discounts.

Product overview

Service Plus Heating, Cooling & Plumbing is a family-owned residential home services company offering a comprehensive portfolio of integrated services centered on HVAC (heating and cooling), plumbing, drain/sewer, and electrical systems. The core product suite consists of Heating Services (furnaces, heat pumps, boilers, thermostats), Cooling Services (AC repair, replacement, maintenance, ductless systems), Plumbing Services (emergency repairs, water heaters including tankless, leak detection, water treatment), Drain and Sewer Services (cleaning, repair, trenchless replacement), and Electrical Services (installation, panel upgrades, safety inspections). The company supplements its core services with value-added offerings including the Service Plus Club annual maintenance program, Indoor Air Quality Services (humidifiers, air purifiers), Water Treatment Services (filtration, reverse osmosis), and Thermostat Services including smart thermostat upgrades. The Service Plus Club membership provides preventative maintenance (HVAC tune-ups, plumbing inspections, electrical safety inspections) along with priority scheduling and equipment discounts, functioning as a recurring revenue loyalty program that connects customers to the full range of service offerings.

Differentiator

Problem solved

Functional benefit

Brands

• Service Plus Club: Annual maintenance program offering HVAC tune-ups, plumbing inspections, and electrical safety inspections for members at $8.25/month with various discounts

Products and services

• Heating Services Comprehensive residential heating services including furnace repair, furnace replacement, furnace installation, furnace maintenance, heat pump installation, repair, and maintenance, boilers, and thermostat services for homeowners.
• Cooling Services Residential air conditioning services including AC repair, AC replacement and installation, AC maintenance and tune-ups, and ductless mini-split HVAC systems for homeowners.
• Plumbing Services Full residential plumbing services including emergency plumber response, pipe leak repair, video camera inspections, sump pumps, gas piping, kitchen and bath plumbing, water treatment, leak detection, and water heater services including tankless water heaters.
• Drain and Sewer Services Residential drain and sewer services including drain cleaning, drain repair, sewer line repair, sewer replacement, and trenchless sewer services.
• Electrical Services Residential electrical services including electrical installation, electrical panel upgrades, electrical repair, electrical safety inspections, and lighting installation.
• Service Plus Club Membership Annual maintenance membership program at $8.25/month providing two HVAC seasonal tune-ups, one plumbing inspection with water heater flush, one whole-home electrical safety inspection, priority scheduling, and discounts on repairs, replacements, indoor air quality, water heaters, plumbing repipes, and whole-home generators.
• Indoor Air Quality Services Residential indoor air quality solutions including humidifier installation and replacement, air purifiers, air filters, and ventilation improvements.
• Water Treatment Services Residential water treatment services including water filtration systems, reverse osmosis systems, water softeners, and water quality testing.

Quantifiable outcome

• Energy savings up to 30% on heating costs with proper maintenance
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Hope PlumbingmajorStrategic or Co-development Partner · 16 April 2025Hope Plumbing & Service Plus are proudly joining forces as two trusted names in the Indianapolis plumbing and HVAC market. This partnership combines two established local companies to better serve homeowners throughout the greater Indianapolis area. Hope Plumbing operates from hopeplumbing.com and Service Plus serves as the acquiring/joining partner.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Mr. Rooter: Nationally franchised residential plumbing services brand. Operates through franchisees in Indianapolis offering overlapping plumbing and drain services to homeowners.
• One Hour Heating & Air Conditioning: Nationally franchised residential HVAC services brand with locations across the U.S. Offers overlapping heating and cooling services to homeowners in the Indianapolis metro area.
• HomeServe: Publicly traded home services and home warranty provider offering plumbing, HVAC, and electrical service plans. Broad incumbent in the residential home services space with a complementary membership/repair model.
• Roto-Rooter: Nationally recognized plumbing and drain services franchise with strong brand recognition. Operates through franchisees across the U.S. including Indianapolis, offering direct overlap in plumbing and drain/sewer services.
• Petro Home Services: Northeast U.S.-based residential heating, cooling, and home services provider. Regional incumbent offering similar multi-trade home services with comparable customer base and recurring service model.

Direct peers

• Williams Comfort Air: Indianapolis-based residential HVAC, plumbing, and electrical services company. Direct competitor in the same metro market with a similar multi-trade offering and comparable scale and customer base.
• Mr. Plumber: Indianapolis-based residential plumbing and HVAC services company. Direct local competitor offering similar core home services with comparable marketing and brand positioning.
• Bell Brothers: Indianapolis residential HVAC, plumbing, and electrical services company. Direct local competitor with similar multi-trade service model and same geographic market.
• Peterman Brothers: Indianapolis residential HVAC, plumbing, and electrical services company. Direct local competitor with similar multi-trade service model serving the same Indianapolis metro customer base.

Others

• Carrier: Major HVAC equipment manufacturer and home services provider. Adjacent to Service Plus as a supplier of HVAC equipment and through its growing residential services business, but not a direct competitor in the Indianapolis local service market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCkimPND8w73AJ1KuDEV0wFQ
• Facebookfacebook.com/serviceplusnow
• LinkedInlinkedin.com/company/serviceplusnow
• Instagraminstagram.com/serviceplusnow

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Service Plus Heating, Cooling & Plumbing