Sol
Sol Technologies operates a mobile-first spiritual wellness app (Sol) offering daily practices, AI-guided reflection, and community features to consumers seeking purpose and meaning. It monetises via subscriptions, a Guides marketplace, and a B2B wellbeing module, with a free Schools program.
- Company typePrivate
- Founded2022
- HeadquartersMiami, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Sol does
Sol Technologies, Inc. operates a mobile-first spiritual wellness and purpose-finding platform under the brand Sol. The core product is a consumer-facing iOS and Android application that combines daily spiritual practices (journaling, breathwork, meditation, yoga, horoscopes), personality assessments, compatibility matching ('Solmates'), community groups ('Circles'), and an AI-powered chatbot. The company positions its content with neuroscience-backed research, anchored by Dr. Lisa Miller (Columbia University) serving as Chief Science & Wellness Officer, and publishes the annual Inner Life Index study through a dedicated Sol Research sub-brand.
Sol monetises through four revenue streams: a freemium consumer subscription with premium features and auto-renewal, in-app purchases, marketplace commissions on paid coaching sessions booked through the Sol Guides Marketplace (independent spiritual guides pricing from $3 to $200+ per session), and B2B enterprise licensing through Sol for Organizations. The company also operates two non-revenue-generating extensions: Sol for Schools, offered 100% free to educational institutions with verified school emails, and the Sol Influencer Program for creator referrals. Distribution is primarily through the iOS App Store and Google Play, supplemented by community-led growth via influencer partnerships, content marketing, the Sol Searching podcast, and earned media. The company is privately held, founder-controlled, headquartered in Miami, Florida, and reports 1–10 employees.
Sol firmographics
Firmographics- Name
- Sol
- Legal name
- Sol Technologies, Inc.
- Website
- https://getsol.app
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Sol Technologies operates a mobile-first spiritual wellness app (Sol) offering daily practices, AI-guided reflection, and community features to consumers seeking purpose and meaning. It monetises via subscriptions, a Guides marketplace, and a B2B wellbeing module, with a free Schools program.
- Ownership category
- akta.pro rank
Sol industry classification
Industry- Product category
- Spiritual Wellness Platform
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Meditation Apps, Digital Courses & Online Communities (HSADAJAH)
- akta.pro secondary industries
- Meditation Retreats, Workshops & Immersive Programs (HSADAJAF), Mindfulness & Mental Wellbeing Experiences (Stress Management, Sleep Retreats, Coaching) (THAJAHAH), Yoga Nidra & Deep Relaxation Practices (HSADAJAE)
Keywords
Where Sol is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sol business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure
Revenue model
- Consumer Subscription: Freemium model with free tier offering limited features and paid premium subscription unlocking full app access including personalized affirmations, premium features, and unlimited use. Subscription auto-renews monthly or annually.
- Marketplace Commission: Platform takes commission on Guide services including private coaching, live workshops, group rituals, and experiences. Guides are independent contractors who set their own pricing (ranging from $3-$200+ per session). Sol earns net booking revenue after payment processor and platform fees.
- Enterprise Licensing: B2B employee wellbeing platform sold to organizations as a value-added benefit. Provides admin dashboard with anonymous employee wellbeing insights, mood trends, and campus flourishing metrics. Pricing likely negotiated per organization.
- In-App Purchases: Additional purchases within the mobile app for enhanced features, premium content, or virtual goods. Processed through Apple App Store and Google Play payment systems.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Individual Consumer Subscription (tier details not publicly disclosed) |
| Transaction based/ take rate | Pay-as-you-go | Guide Services Marketplace |
| Freemium | Annual | Schools Program - Free |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels7 records
Sol product offering
Product offeringCore offering
Sol is a mobile-first spiritual wellness platform delivered through iOS and Android apps that helps users find purpose, meaning, and mental wellness through daily practices (meditation, breathwork, journaling, yoga, horoscopes), personality assessments, AI-guided conversations, and community circles. The platform also operates a marketplace connecting users with independent spiritual guides, coaches, and teachers for paid coaching and rituals, and offers dedicated B2B modules for schools and corporate organizations.
Product overview
Sol is a unified mobile-first wellness platform centered on purpose, spirituality, and mental health. The core product is the Sol Mobile Application (iOS/Android) which combines daily practices (meditation, breathwork, journaling, yoga, horoscopes), personality assessments, community features (Circles, Solmates), and an AI chatbot. This core app connects to the Sol Guides Marketplace, a platform for spiritual coaches to offer paid classes, coaching, and rituals. Sol extends its offering through vertical-specific modules: Sol for Schools (free student wellbeing tools), Sol for Organizations (employee engagement platform), and the Sol Influencer Program (creator partnership). The company also publishes research through Sol Research, including the annual Inner Life Index study. All offerings are tied together by AI-powered personalization that matches users with practices and communities aligned with their personality and values.
Differentiator
Problem solved
Functional benefit
Products and services
- Sol Mobile Application A mobile app (iOS and Android) that helps individual users find purpose, spirituality, and mental wellness through daily practices (meditation, breathwork, journaling, yoga, horoscopes), personality assessments, community Circles, and an AI chatbot for personalized guidance.
- Sol Guides Marketplace An in-app marketplace that connects individual users with independent spiritual guides, coaches, and teachers who offer paid coaching sessions, live workshops, group rituals, and classes priced from $3 to $200+ per session. Guides can create Circles, host events, and earn income on the platform.
- Sol for Organizations A B2B employee wellbeing platform that helps organizations strengthen engagement, retention, and purpose alignment. Includes an admin dashboard with anonymous employee wellbeing insights, mood trends, colleague compatibility matching, and interest-based community groups.
- Sol for Schools A free student wellbeing and purpose platform for K-12 schools and universities. Provides personality assessments, journaling tools, emotional regulation and compassion-building features, plus an admin dashboard with anonymous wellbeing insights for administrators.
Quantifiable outcome
- Users who engage in regular purposeful activity are 80% less likely to experience Substance Dependence or Abuse
- +7 more outcomes
Companies that use Sol
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Sol technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature4 records
Sol partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- University of RochestercorePartnership through the Mindful University Project where Sol provides its app to University of Rochester students to help manage mental health. The university featured Sol on their mindful resources page and company founders participated in the Flourish Festival at the university. Rebecca Block, Manager of Health Promotion Initiatives at University of Rochester, provided testimonial praising Sol's inclusive and spiritually nourishing tools.
- Stripe, Inc.coreStripe serves as Sol's payment processing partner for handling user subscriptions, in-app purchases, and Guide service transactions. Stripe collects and processes payment card information. Terms of Service references Stripe's terms and privacy policy for payment data handling.
- Columbia University (Dr. Lisa Miller)coreDr. Lisa Miller, Professor of Psychology at Columbia University and Founder of Columbia's Spirituality Mind Body Institute, serves as Chief Science & Wellness Officer at Sol. She co-hosts the Sol Searching podcast and provides neuroscience research backing for the platform. Her brain scan research on spirituality and purpose is featured in Sol's content.
- Dr. Andrew NewbergminorNeuroscientist from Thomas Jefferson University who has conducted brain scan research on spirituality and meditation. His brain scan graphics are featured in Sol's Science of Purpose content. Serves as an advisor providing scientific credibility to the platform.
- Tibet House US (Prof. Robert Thurman)minorProf. Robert Thurman, Co-founder and President of Tibet House US, is featured as a guide advocate praising Sol's approach to developing mind and spirit across all traditions.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Sol competitors and assessment
Company assessmentDirect peers
- Headspace: Headspace is a major meditation and mindfulness app with both consumer subscriptions and a Headspace for Work enterprise offering, directly mirroring Sol's dual consumer/B2B GTM. Its content library, employer partnerships, and brand recognition make it one of Sol's closest competitive benchmarks.
- Insight Timer: Insight Timer is a free meditation app with a large library of user-generated and teacher-led content, including a marketplace of live events and courses. Its community-led model and teacher marketplace overlap directly with Sol's Circles and Guides marketplace.
- Aura: Aura is a personalized wellness app offering meditation, life coaching, therapy, and hypnosis sessions with AI-driven personalization. Its use of AI for personalized content recommendations parallels Sol's AI chatbot and recommendation engine, and its coaching marketplace overlaps with Sol's Guides offering.
- Calm: Calm is a leading meditation and mental wellness app offering guided meditations, sleep stories, and masterclasses. It is the most direct competitor to Sol in the consumer spiritual/wellness subscription category with overlapping content (meditation, breathwork, sleep) and a comparable freemium subscription model.
Emerging players
- Welltory: Welltory is a wellness app combining HRV-based stress measurement, mood tracking, and personalized recommendations using predictive analytics. Its research-backed, analytics-driven approach to wellness overlaps with Sol's neuroscience-backed positioning and personalized practice recommendations.
- Stoic: Stoic is a mental wellness app centered on Stoic philosophy with journaling, meditation, and mood tracking. It overlaps with Sol on journaling, philosophy-based content, and the spiritual-but-not-religious audience, though with a narrower single-tradition focus.
- Reflectly: Reflectly is an AI-powered journaling and mood-tracking app that uses conversational AI to help users process emotions. Its AI chatbot interface and personalization approach parallel Sol's AI chatbot and journaling features in the consumer mental wellness space.
Broad incumbents
- BetterHelp: BetterHelp is the largest online therapy marketplace connecting users with licensed therapists via subscription. While it operates in adjacent mental wellness, its scale, brand recognition, and subscription model make it a relevant comparable for Sol's marketplace commission economics.
- Talkspace: Talkspace is a tele-mental-health platform serving both consumers and enterprises (including employee assistance programs). Its B2B mental health channel and direct-to-consumer subscriptions make it comparable to Sol's enterprise organization offering and consumer base.
- BetterUp: BetterUp is an enterprise coaching and mental wellness platform serving HR leaders at Fortune 500 companies. Its enterprise-focused purpose and wellbeing offerings make it the most direct competitor to Sol for Organizations, particularly around employee purpose and engagement.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Sol social profiles
Digital presenceSol financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sol leadership team
Management profileNumber of profiles
Profiles2 records
Sol funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sol M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sol
What does Sol do?
Sol is a mobile-first spiritual wellness platform delivered through iOS and Android apps that helps users find purpose, meaning, and mental wellness through daily practices (meditation, breathwork, journaling, yoga, horoscopes), personality assessments, AI-guided conversations, and community circles. The platform also operates a marketplace connecting users with independent spiritual guides, coaches, and teachers for paid coaching and rituals, and offers dedicated B2B modules for schools and corporate organizations.
Is Sol a public or private company?
Sol is a private company. It is classified as venture growth investor backed and is currently operating.
When was Sol founded?
Sol was founded in 2022. It employs 1 to 10 people.
Where is Sol based?
Sol is headquartered in Miami, United States, in the North America region.
How does Sol make money?
Four revenue lines are on record. Consumer Subscription is the primary driver. The others are marketplace Commission, enterprise Licensing and in-App Purchases.
Who are Sol's main competitors?
Direct peers on record are Headspace, Insight Timer, Aura and Calm. Emerging players are Welltory, Stoic and Reflectly. Broad incumbents are BetterHelp, Talkspace and BetterUp.
Does Sol have an API?
No public API is recorded for Sol.
What industry is Sol in?
Sol's product category is Spiritual Wellness Platform. Its primary akta.pro industry code is HSADAJAH, Meditation Apps, Digital Courses & Online Communities, with a secondary code of HSADAJAF, Meditation Retreats, Workshops & Immersive Programs. Its NAICS code is 5132 and its SIC code is 7372.