Epoch Times
Epoch Times is a privately held international multi-language media organization founded in 2000, operating across 36 countries in 23 languages. It publishes news, opinion, video (EpochTV), podcasts, lifestyle content, casual games, and e-commerce, serving global consumer readership through digital subscriptions, donations, advertising, and print sales.
- Company typePrivate
- Founded2000
- HeadquartersNew York, United States
- Headcount251–500
- GTM typeB2C
- OfferingDigital Commerce or Content
What Epoch Times does
The Epoch Times is an international multi-language media organization headquartered in New York and operating as The Epoch Times Association Inc. Founded in 2000, it publishes news, opinion, and feature content across 36 countries in 23 languages through regional editions (United States, Canada, Australia, UK/Europe, plus dedicated country sites in Europe, Asia, and the Middle East). Its core technology is a digital news platform comprising a website, native iOS and Android mobile applications, an EpochTV video streaming service, a podcast network, and a digital e-reader (reader.epoch.cloud), supplemented by physical print newspaper distribution via newsstands.
The company serves a broad consumer readership across political news, world events, business, health (EpochHealth), lifestyle (Bright), and specialized China-related coverage. Audience segments include general news consumers, politically oriented readers seeking alternative perspectives, health-conscious readers, and diaspora audiences interested in China. Distribution is direct-to-consumer via self-serve digital channels, with no enterprise or B2B customer relationships disclosed.
The revenue model combines digital subscriptions (monthly/annual billing), reader donations, advertising on owned digital properties, and one-time print newspaper sales. Ancillary monetization comes from sub-brands: EpochBuy (e-commerce for home goods and personal care), Epoch Fun (casual gaming), and EpochTV (video). The company operates as a privately held entity with no disclosed venture capital or private equity investment, no parent company, no acquisitions, and no public listing. Leadership comprises founder John Tang and CEO John Xiao. A 2025 staff resignation (Andrew Thornebrooke) over the publication's editorial direction signals internal tensions around newsroom policy but does not materially alter the operating model.
Epoch Times firmographics
Firmographics- Name
- Epoch Times
- Legal name
- The Epoch Times Association Inc.
- Website
- https://theepochtimes.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Epoch Times is a privately held international multi-language media organization founded in 2000, operating across 36 countries in 23 languages. It publishes news, opinion, video (EpochTV), podcasts, lifestyle content, casual games, and e-commerce, serving global consumer readership through digital subscriptions, donations, advertising, and print sales.
- Ownership category
- akta.pro rank
Epoch Times industry classification
Industry- Product category
- Digital News Media
- NAICS
- Periodical Publishers (513120), Web Search Portals and All Other Information Services (519290), Information (51)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711), Periodicals: Publishing Or Publishing & Printing (2721), Television Broadcasting Stations (4833)
- akta.pro primary industry
- News & Current Affairs Aggregators (MPACAKAA)
- akta.pro secondary industries
- News & Content Aggregation Portals (BPAMAAAI), Rolling News & Breaking News Channels (MPABAIAH), News OTT & Live News Streaming Channels (MPABAHAK)
Keywords
Where Epoch Times is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Epoch Times business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Digital Subscriptions: The Epoch Times generates revenue through digital subscription services offering premium content, with options for monthly and annual billing cycles
- Donations: Reader donations supported through the platform's donation system
- Advertising: Revenue from advertisements displayed on the website and digital properties
- Print Newspaper Sales: Physical newspaper sales through newsstands and direct distribution
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Digital Subscription |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
Epoch Times product offering
Product offeringCore offering
The Epoch Times is an international digital news publication that delivers breaking news, world news, US politics, business, opinion, China-related coverage, and lifestyle content through a multi-platform operation spanning a website (theepochtimes.com), native mobile apps, video streaming (EpochTV), podcasts, and a print newspaper. The organization operates in 36 countries and publishes content in 23 languages, and monetizes through digital subscriptions, reader donations, advertising, and print newspaper sales.
Product overview
The Epoch Times is a multi-platform news organization operating as a single unified media brand with multiple content verticals and digital products. The core offering is its online newspaper (The Epoch Times) providing breaking news, world news, US politics, business, opinion, and specialized China coverage. The portfolio includes EpochTV for video/documentary content, Epoch Health for wellness coverage, Bright for lifestyle content, Epoch Fun (Epoch Games) for casual gaming, EpochBuy for e-commerce, Epoch Podcasts for audio content, and a digital e-reader subscription service. The company also publishes mobile applications and maintains 36 international editions in 23 languages across multiple global markets.
Differentiator
Problem solved
Functional benefit
Brands
- EpochTV: The company's television and streaming video platform featuring news broadcasts, documentaries, talk shows, and original programming.
- EpochHealth
- EpochFun
- EpochBuy
- Bright
- The Morning Brief
- American Thought Leaders
Products and services
- The Epoch Times (Main Publication) Flagship online newspaper providing breaking news, world news, US politics, business, opinion, and specialized China-related coverage across 36 countries and 23 languages for general news consumers, political readers, and diaspora audiences.
- EpochTV Video streaming sub-brand featuring talk shows, news broadcasts, documentaries, cinema, lifestyle, and arts and culture content, including exclusive documentary series targeted at general news consumers and Epoch Times readers.
- Epoch Podcasts Podcast network featuring shows including American Thought Leaders, Epoch Reports, China Watch, and The Morning Brief, covering current events, politics, and geopolitics for general news consumers and political readers.
- EpochBuy E-commerce sub-brand offering accessories, bathroom, cleaning, home decor, home garden, and personal care products to Epoch Times readers and general online consumers.
- e-Reader / Digital Newspaper Digital newspaper subscription service allowing subscribers to access The Epoch Times content through the reader.epoch.cloud e-reader platform.
- Mobile Applications Native iOS and Android applications enabling on-the-go access to Epoch Times news content for individual subscribers and general news consumers.
Companies that use Epoch Times
Customer profileSegments4 records
Ideal customer profiles4 records
Epoch Times technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Epoch Times partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights6 records
Epoch Times competitors and assessment
Company assessmentDirect peers
- The Daily Wire: The Daily Wire is a conservative digital media company producing news, opinion, podcasts (Ben Shapiro Show), and original video content — directly comparable to Epoch Times' EpochTV and podcast strategy. Both serve ideologically-aligned audiences via subscription-driven, multi-platform models.
- Newsmax: Newsmax is a U.S. conservative news outlet operating a website, cable channel, and digital subscription products. It competes head-to-head with Epoch Times for the same politically-aligned readership and uses a comparable subscription + advertising + multi-platform distribution model.
- Breitbart News: Breitbart is a right-leaning digital news publisher with strong social-media-driven traffic and a focus on politics and culture. It overlaps with Epoch Times' political opinion and U.S. politics coverage and follows a similar direct-to-consumer digital publishing model.
- The Daily Caller: The Daily Caller is a conservative news and opinion site founded by Tucker Carlson and Neil Patel. It targets the same politically conservative audience as Epoch Times and monetizes through advertising, subscriptions, and original video content — a comparable direct peer in the right-leaning digital news space.
- One America News (OAN): OAN is a conservative U.S. cable and digital news network with strong ideological alignment to Epoch Times. Both compete for the same right-of-center audience and have faced similar platform-distribution and advertiser-acceptance challenges.
- The Blaze: The Blaze is a conservative digital media company producing news, opinion, and original video programming. It competes with EpochTV for conservative video audiences and uses an overlapping subscription, advertising, and content-vertical strategy.
- National Review: National Review is a longstanding conservative news and opinion publication operating a digital subscription model. It competes with Epoch Times' political opinion and policy analysis content for the same conservative readership, though with a more establishment orientation.
- The Drudge Report: The Drudge Report is a conservative news aggregation site that drives substantial political-media traffic. It is comparable to Epoch Times as a destination for politically-engaged readers seeking curated conservative news, though Drudge is primarily an aggregator rather than an original publisher.
Broad incumbents
- Fox News Digital: Fox News Digital is the online arm of Fox News and a much larger incumbent in conservative-leaning news. It overlaps significantly with Epoch Times' U.S. political coverage but operates at substantially greater scale with broader brand reach and deeper advertiser relationships.
Regional players
- The Epoch Times Chinese-language editions are comparable to NTD News (New Tang Dynasty Television), the Falun Gong-affiliated broadcaster, but as a regional scope match; broader multilingual digital publishers such as BBC News and DW also serve similar global multi-language news audiences via web and app. NTD News is a Chinese-language media outlet affiliated with Falun Gong that directly mirrors Epoch Times' editorial orientation and Chinese-diaspora audience focus. It is a direct competitor in Chinese-language news coverage globally, particularly in markets where Epoch Times operates Chinese and Mandarin editions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Epoch Times social profiles
Digital presenceEpoch Times financial estimates
Financial estimateRevenue estimate
Valuation estimate
Epoch Times leadership team
Management profileNumber of profiles
Profiles2 records
Epoch Times funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Epoch Times M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Epoch Times
What does Epoch Times do?
The Epoch Times is an international digital news publication that delivers breaking news, world news, US politics, business, opinion, China-related coverage, and lifestyle content through a multi-platform operation spanning a website (theepochtimes.com), native mobile apps, video streaming (EpochTV), podcasts, and a print newspaper. The organization operates in 36 countries and publishes content in 23 languages, and monetizes through digital subscriptions, reader donations, advertising, and print newspaper sales.
Is Epoch Times a public or private company?
Epoch Times is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Epoch Times founded?
Epoch Times was founded in 2000. It employs 251 to 500 people.
Where is Epoch Times based?
Epoch Times is headquartered in New York, United States, in the North America region.
How does Epoch Times make money?
Four revenue lines are on record. Digital Subscriptions are the primary driver. The others are donations, advertising and print Newspaper Sales.
Who are Epoch Times's main competitors?
Direct peers on record are The Daily Wire, Newsmax, Breitbart News, The Daily Caller, One America News (OAN), The Blaze, National Review and The Drudge Report. Fox News Digital is listed as a broad incumbent. The Epoch Times Chinese-language editions are comparable to NTD News (New Tang Dynasty Television), the Falun Gong-affiliated broadcaster, but as a regional scope match; broader multilingual digital publishers such as BBC News and DW also serve similar global multi-language news audiences via web and app. is listed as a regional player.
Does Epoch Times have an API?
No public API is recorded for Epoch Times.
What industry is Epoch Times in?
Epoch Times's product category is Digital News Media. Its primary akta.pro industry code is MPACAKAA, News & Current Affairs Aggregators, with a secondary code of BPAMAAAI, News & Content Aggregation Portals. Its NAICS code is 513120 and its SIC code is 2711.