o2 Hilfe

What o2 Hilfe does

O2 (operated by Telefónica Germany GmbH & Co. OHG) is one of Germany's largest mobile network operators, providing mobile voice, data and 5G connectivity to consumer and business customers from its Munich headquarters. The company is the German consumer and business brand of the Spanish Telefónica Group, with no independent public listing. Its core infrastructure consists of a 5G/LTE mobile network reaching approximately 99% of Germany with up to 300 MBit/s speeds, complemented by fixed-line services (DSL, cable, fiber, and LTE/5G HomeSpot home internet) and an O2 TV streaming/entertainment platform bundled with partners such as Disney+, Netflix, Crunchyroll, WOW and Pay-TV/Sky.

The product portfolio spans postpaid mobile tariffs (O2 Mobile S/M/L, Unlimited variants and Flex month-to-month options), prepaid plans (including a basic 9-cent Freikarte and a 365-day Jahrespaket), home internet across multiple technologies, value-added services such as O2 Onlineschutz, device insurance and O2 TV Classic, plus the GROW Vorteil annual data-uplift and O2 Kombi-Vorteil bundle discounts. Customer engagement is delivered through O2 Shops nationwide, the o2online.de e-commerce platform, a Bestellhotline sales line, a dedicated o2business.de enterprise portal, the Mein O2 App (rated "überragend" by Connect), the O2 my Service App, the Aura text-based virtual assistant, the O2 Community help forum and accessibility services such as Tess sign-language interpretation.

Revenue is generated almost entirely through recurring monthly mobile and fixed-line subscriptions, prepaid top-ups, device installment plans on 24-month contracts, and add-on services; secondary streams include entertainment subscriptions and enterprise contracts via O2 Business. Distribution is direct-to-consumer and direct-to-enterprise, supplemented by the Helferline installation partner network for broadband setup. The company is currently investing in a nationwide Nokia Cloud RAN modernization through 2030, has launched the MRU-5G B2B fixed-wireless product with Ekinops (March 2026), and completed the Bundesministerium-funded 6G-TakeOff research programme with seven patent applications, signaling ongoing network and product-surface expansion.

Name

o2 Hilfe

Legal name

Telefónica Germany GmbH & Co. OHG

Website

https://o2online.de

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

O2 (Telefónica Germany) is one of Germany's largest mobile network operators, offering consumer and business mobile, fixed-line broadband (DSL, cable, fiber, 5G HomeSpot), and TV/entertainment services across more than 99% 5G population coverage.

Ownership category

akta.pro rank

Headquarters

HQ city

Munich

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Mobile Voice and Data Plans: Recurring monthly subscription revenue from mobile voice and data tariffs including prepaid and postpaid options. Includes Allnet-Flat, data packages, and 5G services for consumer and business customers.
2. Fixed Internet Services: Revenue from fixed-line internet services including DSL, cable, fiber (Glasfaser), and LTE/5G home internet (HomeSpot). Offered as standalone or bundled packages.
3. Device Sales with Contract: Revenue from smartphones, smartwatches, tablets, and other devices sold bundled with mobile tariffs on installment plans.
4. Entertainment Services: Revenue from TV and streaming services including O2 TV, Disney+, Netflix integrations, and other entertainment add-ons.
5. Prepaid Top-ups: Prepaid mobile services where customers purchase credit for voice, SMS, and data usage. Includes smartphone options and data packs.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

O2 sells mobile telecommunications services (postpaid and prepaid voice/data tariffs with 5G and LTE connectivity) to German consumers and businesses, alongside fixed-line home internet (DSL, cable, fiber, and LTE/5G HomeSpot) and a TV/streaming platform (O2 TV with Disney+, Netflix, Crunchyroll, and WOW integrations). Device installment plans for smartphones, tablets, smartwatches, and accessories are offered bundled with mobile contracts.

Product overview

O2 (Telefónica Germany) offers a comprehensive telecommunications portfolio consisting of mobile tariffs, home internet services, and television/entertainment offerings. Mobile products include prepaid (O2 Prepaid S/M/L/Max/Jahrespaket/Basistarif) and postpaid plans (O2 Mobile S/M/L with Unlimited variants and Flex options for month-to-month flexibility), all featuring 5G connectivity and GROW annual data benefits. Home internet encompasses DSL, cable (Kabel), fiber (Glasfaser), and LTE/5G HomeSpot options. The O2 TV platform provides streaming with integrations (Disney+, Netflix, Crunchyroll, WOW), while add-on services include online protection, phone insurance, and the O2 Pay Stop automatic payment feature. Customer service is delivered through the Mein O2 App, O2 my Service App, Aura digital assistant, O2 Community forum, and accessibility services including Tess sign language relay. Installation support is provided through partnerships with Helferline. The GROW benefit program provides automatic annual data increases on mobile tariffs, and the O2 Kombi-Vorteil offers up to €25/month savings when bundling mobile and home internet.

Differentiator

Problem solved

Functional benefit

Products and services

• O2 Mobile (postpaid mobile tariffs) Postpaid mobile voice and data tariff family for German consumers with 5G connectivity, unlimited minutes/texts via Allnet-Flat, EU roaming included, and GROW Vorteil annual data top-ups. Tiered by data allowance (S/M/L) and capped unlimited speeds (Unlimited S/M/L), available as 24-month contract or Flex month-to-month.
• O2 Prepaid (prepaid mobile tariffs) Prepaid mobile tariff family for German consumers offering pay-as-you-go flexibility with Allnet-Flat voice, EU-Roaming, and 5G connectivity. Includes tiered 4-week data packages, an annual package option, and a basic pay-per-use tariff with optional Dayflat data passes.
• O2 HomeSpot Home broadband internet service delivered wirelessly via O2's LTE/5G mobile network. A router with a built-in SIM provides immediate plug-and-play connectivity without a technician visit, targeted at households seeking quick self-setup broadband.
• O2 Glasfaser Fiber-optic (FTTH) home broadband internet service for German households, providing high-speed connectivity with promotional offers such as 300 MBit/s for €24.99/month. Sold standalone or in combination with mobile tariffs via the O2 Kombi-Vorteil bundle discount.
• O2 DSL DSL-based home broadband internet service for households, offered as a basic internet tariff starting from €24.99/month, available standalone or in mobile-plus-internet combination bundles.
• O2 Kabel Internet Cable broadband home internet service for German households, delivering up to 600 MBit/s with promotional pricing. Offered standalone or combined with mobile tariffs through the O2 Kombi-Vorteil bundle discount.
• O2 TV (including O2 TV Classic) Television and streaming service delivered as an app, offering 150+ HD channels, streaming integrations (Disney+, Netflix, Crunchyroll, WOW, Pay-TV), and Play & Earn gaming features. O2 TV Classic is the entry package at €4.99/month with 3 months free Netflix included.
• O2 Onlineschutz Subscription-based online protection service safeguarding against phishing, malware, and fraudulent websites to protect customers from financial losses caused by internet crime. Offered as an add-on to O2 mobile or internet contracts with a free trial period.
• O2 Handy-Versicherung Mobile phone insurance product covering device damage, loss, and theft, sold as a paid add-on subscription for O2 mobile customers.
• MRU-5G Outdoor 5G Unit B2B outdoor 5G fixed wireless unit co-developed with Ekinops that extends high-performance gigabit connectivity to business premises requiring reliable indoor coverage, supporting 5G backup and template-based configuration for faster service activation.

Quantifiable outcome

• Connect Mobilfunk-Netztest 01/2026: 'sehr gut' (937 points)
• +3 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

AI capability2 records

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• EkinopscoreStrategic or Co-development Partner · 2 March 2026Co-developed MRU-5G, a centrally manageable outdoor 5G unit designed to extend high-performance fixed wireless connectivity to businesses requiring reliable indoor coverage in Germany. The solution delivers gigabit services with 5G backup and offers nearly 10 times the performance of conventional outdoor antennas.
• NokiacoreTechnology or Integration · 28 November 20255-year contract extension with Nokia to modernize and upgrade the nationwide radio access network (RAN) with advanced Cloud RAN solutions until 2030. Nokia's energy-efficient, AI-ready RAN portfolio and network management solutions support 5G expansion and digitalization in Germany.
• HelferlinecoreImplementation/ SI/ Consulting PartnerService partner providing installation support and expert help for customers. Offers free installation service for new internet customers and paid expert help for technical issues. Services available at home or via video call.
• Deutsche Telekom (6G-TakeOff)minorStrategic or Co-development PartnerLed the German Federal Ministry-funded 6G-TakeOff research programme with 19 partner organizations spanning aerospace, semiconductor, telecom and research institutions. The initiative focused on 3D networking for 6G standardization.
• Tess (Gebärdensprache-Dolmetscherdienst)minorOthersAccessibility partnership providing phone interpretation services for deaf and hard-of-hearing customers through sign language interpretation. Service supported by O2 to enable barrier-free communication.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Iliad / Free Mobile: French mobile and fixed operator known for disrupting incumbents with low pricing. Comparable business model (value-priced mobile + fiber) but operates in France, not Germany.
• Swisscom: Swiss incumbent offering mobile, fixed, and TV services in Switzerland. Comparable operator profile (converged telecom) but serves a different national market than O2 Germany.

Broad incumbents

• BT Group: UK integrated telecom operator (EE mobile, Openreach fiber, BT TV). Comparable as an integrated fixed-mobile-TV incumbent in a Western European market similar in structure to Germany.
• Vodafone Group: UK-headquartered global telecom operator with mobile networks across Europe and Africa, including its large German operations. Broader portfolio incumbent comparable to Telefónica Group.
• Orange: French-headquartered pan-European telecom operator with mobile and fixed networks in multiple EU markets. Comparable as a diversified European incumbent peer for Telefónica/O2.
• Telefónica Group: Parent company of O2 Germany; global telecom group operating mobile and fixed networks across Spain, UK (O2 UK), Germany, and Latin America. Direct strategic and operational parent of the subject company.

Direct peers

• Vodafone Germany: Second-largest mobile network operator in Germany with substantial cable broadband footprint (Unitymedia/Kabel Deutschland). Competes directly with O2 in mobile, fixed, and converged bundles.
• Deutsche Telekom: Germany's largest integrated telecom operator offering mobile (T-Mobile), fixed-line, DSL, fiber and TV services. Direct competitor to O2 across consumer and business segments in the German market.
• 1&1 AG: German MVNO-turned-MNO that has built its own 5G network and offers mobile, DSL, fiber, and hosting services. Competes with O2 across consumer mobile tariffs and fixed internet.

Others

• Liberty Global: International cable and broadband operator (Virgin Media O2 JV in UK, Sunrise in Switzerland). Adjacent peer given overlapping cable/broadband and converged service capabilities relevant to O2's fixed-line ambitions.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat7 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/o2de
• YouTubeyoutube.com/o2
• Facebookfacebook.com/o2hilfe
• LinkedInlinkedin.com/company/telefonica-deutschland
• Instagraminstagram.com/o2de

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about o2 Hilfe