Tegrita Consulting Group
Tegrita is a Toronto-based, 100% remote revenue marketing consultancy that helps mid-market and enterprise B2B companies navigate high-stakes transitions through email strategy, MarTech integration, and Oracle Eloqua implementation services delivered via tiered professional-services engagements.
- Company typePrivate
- Founded2013
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Tegrita Consulting Group does
Tegrita Consulting Group, operating as Tegrita Corporation and headquartered in Toronto, Ontario, is a privately held revenue marketing consultancy founded in 2013 by Mike Geller, Rolly Keenan, and Brandi Starr. The firm serves mid-market and enterprise B2B companies (target customers with annual revenues above $20 million) that are navigating high-stakes transitions such as mergers and acquisitions, technology replatforms, leadership changes, and go-to-market redesigns. Its core offerings are organized around five service lines — Email Flight Management, Email Strategy Consulting, Marketing Technology Consulting, Email Process & Execution Consulting, and Email Performance Reporting — supplemented by Oracle Eloqua Cloud Apps (custom cloud applications extending the Eloqua platform), executive speaking, and thought-leadership content including the co-authored book "CMO to CRO" and the "Revenue Rehab" podcast.
Underlying its service delivery is a platform-agnostic technology stack with primary expertise across Oracle Eloqua, Oracle Responsys, HubSpot, Marketo, and Salesforce Marketing Cloud, plus secondary coverage of Pathfactory, Uberflip, 6Sense, and Percolate. The firm employs a structured proprietary methodology for MarTech integration (kickoff, strategic documentation, build & QA, launch & hypercare, and maintenance documentation) and maintains SOC2 Type 2 and HIPAA compliance, enabling it to serve healthcare and other regulated verticals.
Tegrita generates revenue exclusively through professional services engagements structured in three tiers: a Strategic Execution tier (250+ hours per quarter with senior resources and premium rates), a Standard tier (50+ hours per quarter with discounted rates and dedicated engagement managers), and an Ad Hoc tier (90-day and annual retainers). The company is 100% remote with team members distributed across Canada and the United States, operates without disclosed external institutional investors or parent company ownership, and runs a fully direct go-to-market motion with no reseller or channel partners. The organization is small (11–50 employees, 90% retention, 4.5-year average tenure) with Client Strategists expected to add at least $500K in expansion revenue per year.
Tegrita Consulting Group firmographics
Firmographics- Name
- Tegrita Consulting Group
- Legal name
- Tegrita Corporation
- Website
- https://tegrita.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Tegrita is a Toronto-based, 100% remote revenue marketing consultancy that helps mid-market and enterprise B2B companies navigate high-stakes transitions through email strategy, MarTech integration, and Oracle Eloqua implementation services delivered via tiered professional-services engagements.
- Ownership category
- akta.pro rank
Tegrita Consulting Group industry classification
Industry- Product category
- Marketing Technology Consulting
- NAICS
- Marketing Consulting Services (541613), Management Consulting Services (54161), Other Management Consulting Services (541618)
- SIC
- Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700)
- akta.pro primary industry
- Customer, Marketing & Sales Consulting (BPAHACAG)
- akta.pro secondary industries
- CRM Strategy & Consulting (BPAFAFAA), Digital & Technology Transformation Consulting (BPAHACAH)
Keywords
Where Tegrita Consulting Group is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Tegrita Consulting Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Strategic Execution Consulting: Engagements committed to over 250 hours per quarter with lowest rates, faster turnaround, and strategic advising from senior resources. This is the premium tier for long-term partnerships.
- Standard Consulting: Engagements committed to at least 50 hours per quarter with discounted rates and dedicated client engagement resources.
- Ad Hoc Consulting: 90-day and annual retainers for clients needing project-based or ad hoc support. Flexible short- and long-term contracting options available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Quarterly | Strategic Execution tier for clients committed to 250+ hours per quarter |
| Subscription | Quarterly | Standard tier for clients committed to 50+ hours per quarter |
| Other | Multi-year contract | Flexible project-based or ad hoc support |
| Other | Annual | Client Strategist compensation structure |
| Other | Annual | Operations Manager compensation structure |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Tegrita Consulting Group product offering
Product offeringCore offering
Tegrita Consulting Group is a revenue marketing consultancy that helps B2B mid-market and enterprise companies maximize email as a revenue driver and align marketing technology with revenue outcomes. The firm delivers consulting services including Email Flight Management, Email Strategy, Marketing Technology selection and implementation, Email Process & Execution, and Email Performance Reporting, alongside custom Oracle Eloqua Cloud Apps and Speaking & Training engagements.
Product overview
Tegrita Consulting Group is a revenue marketing consultancy offering a portfolio of specialized services rather than a unified software product. The core offerings include Email Flight Management, Email Strategy Consulting, Marketing Technology Consulting, Email Process & Execution Consulting, and Email Performance Reporting—all designed to help B2B organizations maximize email as a revenue driver. The company also provides Oracle Eloqua Cloud Apps (custom applications extending the Eloqua platform), Speaking & Training services, and thought leadership content including the CMO to CRO book and the Revenue Rehab Podcast. The services are delivered through consulting engagements and are designed to support organizations through high-stakes business transitions such as mergers, acquisitions, and technology replatforms.
Differentiator
Problem solved
Functional benefit
Brands
- CMO to CRO: A book co-authored by Tegrita's executive team (Brandi Starr, Mike Geller, and Rolly Keenan) titled 'CMO to CRO: The Revenue Takeover by the Next Generation Executive'
- Revenue Rehab
- Hump Day Buzz
Products and services
- Email Flight Management A consulting service focused on managing email campaigns and flight operations to unlock the full potential of email marketing and turn it into a reliable revenue accelerator for B2B organizations.
- Email Strategy Consulting Consulting service that elevates fragmented email efforts into a streamlined, revenue-driving strategy, including audience definition, journey mapping, and campaign planning for B2B marketing leaders.
- Marketing Technology Consulting Strategic consulting to fully leverage technology investments, including technology selection, implementation, integration, and optimization of marketing technology stacks across platforms such as Oracle Eloqua, Marketo, HubSpot, and Salesforce Marketing Cloud.
- Email Process & Execution Consulting Service that designs, documents, and optimizes core marketing processes to streamline email marketing operations and amplify cross-channel impact for B2B marketing teams.
- Email Performance Reporting Advanced email analytics service that moves beyond standard metrics to reveal campaign contributions to sales acceleration, pipeline expansion, and revenue growth for B2B organizations.
- Oracle Eloqua Cloud Apps Custom cloud applications built on or for the Oracle Eloqua marketing automation platform to extend functionality and address specific client needs, including the proprietary Email Flight Management app.
- Speaking & Training Expert speaking engagements and customized training sessions for events, webinars, podcasts, and team development on marketing technology and revenue strategy topics, delivered by Tegrita's executive team.
Quantifiable outcome
- 90% employee retention rate with 4.5 year average tenure demonstrating team stability and expertise continuity
- +1 more outcomes
Companies that use Tegrita Consulting Group
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles1 record
Tegrita Consulting Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature3 records
Tegrita Consulting Group partnerships and signals
Strategic signalScale indicators3 records
Recent moves1 record
Expansion highlights3 records
Tegrita Consulting Group competitors and assessment
Company assessmentEmerging players
- Corporate Visions: Corporate Visions is a B2B sales and marketing messaging, enablement, and revenue consulting firm. Comparable to Tegrita's focus on revenue marketing transitions and CMO-to-CRO transformation, though oriented around messaging and enablement content.
- 6sense: 6sense is an account-based marketing and revenue intelligence platform that Tegrita actively supports as part of its MarTech consulting stack. While primarily a software vendor, 6sense competes for ABM strategy budgets and adjacent to Tegrita's transition consulting scope.
Broad incumbents
- Accenture Song: Accenture Song is the marketing and digital experience arm of Accenture, offering MarTech strategy, implementation, and managed services to global enterprises. Comparable as a broad incumbent competitor for large-scale marketing transformation engagements Tegrita targets.
- Slalom: Slalom is a large management and technology consulting firm with a dedicated marketing practice covering MarTech implementation, customer experience, and analytics. Comparable as a competitor for enterprise MarTech transformation engagements, though broader in scope and scale than Tegrita.
Direct peers
- Digital Pi: Digital Pi is a Marketo consulting and services firm specializing in implementation, integration, and campaign execution. Directly comparable to Tegrita's platform-specific consulting approach and mid-market enterprise customer base.
- Heinz Marketing: Heinz Marketing is a B2B sales and marketing consultancy serving mid-market technology companies with strategy, demand generation, and marketing operations services. Comparable to Tegrita's revenue marketing consulting model and similar mid-market B2B ICP.
- DemandGen International: DemandGen is a B2B marketing agency offering demand generation, content marketing, and marketing technology services to mid-market and enterprise clients. Comparable to Tegrita's combined strategy plus execution model for B2B high-consideration sales.
- Perkuto: Perkuto is a Marketo and marketing operations consultancy serving mid-market and enterprise B2B clients with implementation, strategy, and campaign execution services. Directly comparable to Tegrita's Marketo/HubSpot/Eloqua consulting model and similar mid-market segment focus.
- The Pedowitz Group: Pedowitz Group is a Marketo-centric revenue marketing consultancy offering strategy, technology, and demand generation services to enterprise B2B clients. Comparable to Tegrita as a similarly sized MarTech-focused consultancy targeting complex revenue marketing engagements.
- TopRank Marketing: TopRank Marketing is a B2B content and marketing consulting agency focused on enterprise tech and SaaS clients. Comparable to Tegrita in serving B2B mid-market/enterprise customers and combining strategic advisory with execution support.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Tegrita Consulting Group social profiles
Digital presenceTegrita Consulting Group compliance and trust
Trust signalCompliance2 records
Tegrita Consulting Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tegrita Consulting Group leadership team
Management profileNumber of profiles
Profiles4 records
Tegrita Consulting Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tegrita Consulting Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tegrita Consulting Group
What does Tegrita Consulting Group do?
Tegrita Consulting Group is a revenue marketing consultancy that helps B2B mid-market and enterprise companies maximize email as a revenue driver and align marketing technology with revenue outcomes. The firm delivers consulting services including Email Flight Management, Email Strategy, Marketing Technology selection and implementation, Email Process & Execution, and Email Performance Reporting, alongside custom Oracle Eloqua Cloud Apps and Speaking & Training engagements.
Is Tegrita Consulting Group a public or private company?
Tegrita Consulting Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tegrita Consulting Group founded?
Tegrita Consulting Group was founded in 2013. It employs 11 to 50 people.
Where is Tegrita Consulting Group based?
Tegrita Consulting Group is headquartered in Toronto, Canada, in the North America region.
How does Tegrita Consulting Group make money?
Three revenue lines are on record. Strategic Execution Consulting is the primary driver. The others are standard Consulting and ad Hoc Consulting.
Who are Tegrita Consulting Group's main competitors?
Emerging players on record are Corporate Visions and 6sense. Broad incumbents are Accenture Song and Slalom. Direct peers are Digital Pi, Heinz Marketing, DemandGen International, Perkuto, The Pedowitz Group and TopRank Marketing.
Does Tegrita Consulting Group have an API?
No public API is recorded for Tegrita Consulting Group.
What industry is Tegrita Consulting Group in?
Tegrita Consulting Group's product category is Marketing Technology Consulting. Its primary akta.pro industry code is BPAHACAG, Customer, Marketing & Sales Consulting, with a secondary code of BPAFAFAA, CRM Strategy & Consulting. Its NAICS code is 541613 and its SIC code is 8742.