What SupplyChainBrain does

SupplyChainBrain is a B2B media and publishing platform serving supply chain and logistics professionals, operated as a trade publication by Keller International Publishing Corp. since 1996. Its core product is a content platform organized around five topical pillars — Logistics, Technology, General Supply Chain Management, Warehousing, and Industries — delivered through daily news articles, a Think Tank blog, podcast series, on-demand and live webinars, whitepapers, and video content. Distribution is anchored by a daily email newsletter plus owned channels on YouTube, iTunes, LinkedIn, and X, reaching a global subscriber base across North America, Europe, and Asia.

The company monetizes through three principal streams: advertising and sponsorships from supply chain technology vendors (Blue Yonder, Descartes, AutoStore, Packsize, Kardex, GAINS, OMP, Arkieva, Lyngsoe), recurring paid directory listings ($195/year Basic and $995/year Premium tiers on the Supplier Directory), and webinar and event partnerships including the co-developed Supply Chain Masters of Innovation Awards with Let's Talk Supply Chain and Manifest, the annual 100 Great Supply Chain Partners feature, and the Supply Chain Innovation Awards in partnership with CSCMP. Editorial coverage spans news, analysis, and case studies and is led by an Editor in Chief, Managing Editor, Senior Editor, and Special Projects Editor, with a sales and client relations team led by a Group President & Publisher.

SupplyChainBrain is privately held, headquartered in Peconic, New York, and operates with a small team of 11–50 employees. It does not develop proprietary software, APIs, or AI/ML models; its competitive position is built on 25+ years of editorial brand equity, a diversified sponsor roster, recurring directory revenue, and recurring award franchises that embed the platform into vendor marketing workflows across the supply chain vertical.

Name

SupplyChainBrain

Legal name

Keller International Publishing Corp.

Website

https://supplychainbrain.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

SupplyChainBrain is a B2B media platform founded in 1996 by Keller International Publishing Corp., delivering news, analysis, podcasts, webinars, and whitepapers to global supply chain professionals and monetizing via vendor sponsorships, paid directory listings, and event partnerships.

Ownership category

akta.pro rank

Headquarters

HQ city

Waddington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Advertising and Sponsorships: SupplyChainBrain generates revenue primarily through sponsored content, banner advertisements, and partner sponsorships from supply chain technology vendors, logistics providers, and consulting firms. The website features numerous sponsored content sections and advertiser relationships.
2. Directory Listings: Paid directory listings for suppliers and service providers. Basic listings at $195/year with up to four categories, and Premium listings at $995/year with enhanced features including logo, up to 8 categories, downloadable files, press releases, and visibility as related company alongside editorial content.
3. Event Partnerships and Webinars: Partnerships with event organizers for coverage and sponsorship. Hosted webinars featuring partner companies with thought leadership content. Revenue generated through webinar sponsorships and event collaborations.

Pricing tiers

Distribution channels5 records

Marketing channels8 records

Core offering

SupplyChainBrain operates a B2B media publishing platform delivering supply chain industry news, analysis, feature articles, webinars, podcasts, videos, whitepapers, and recognition award programs to supply chain professionals globally. The company monetizes through advertising, sponsored content, paid supplier directory listings, webinar sponsorships, and event partnerships targeting supply chain technology vendors and service providers.

Product overview

SupplyChainBrain is a B2B media and publishing platform providing supply chain news, analysis, webinars, podcasts, videos, and whitepapers. It operates as a content platform rather than a unified software product. The platform includes a Supplier Directory, Think Tank blog, Case Study Showcase, and various award programs (100 Great Supply Chain Partners, Supply Chain Innovation Awards). Content is organized across topic areas including Logistics, Technology, General SCM, Warehousing, and Industry-specific coverage.

Differentiator

Problem solved

Functional benefit

Brands

• Supply Chain Masters of Innovation Awards: Industry awards created by SupplyChainBrain in partnership with Let's Talk Supply Chain and Manifest, recognizing innovation in supply chain management.
• SCB (SupplyChainBrain abbreviation)

Products and services

• Supplier Directory Searchable directory of supply chain solution providers organized by industry and technology category. Paid listings enable vendors to reach supply chain buyers seeking technology and service providers.
• SupplyChainBrain Webinars On-demand and live webinar programs covering supply chain topics including AI in logistics, warehouse automation, fleet management, and procurement trends. Sponsored by technology vendors for lead generation and thought leadership distribution.
• SupplyChainBrain Podcast Audio podcast series featuring interviews with supply chain industry experts covering topics including tariffs, supply chain strategy, logistics technology, and workforce development. Available on website and iTunes.
• Whitepapers Research reports and white papers on supply chain topics including transformation, procurement trends, warehouse management, freight audit, and AI applications, often sponsored by technology vendors.
• 100 Great Supply Chain Partners Annual feature highlighting top 100 supply chain partner companies demonstrating excellence, appearing in the August print issue. Open to industry nominations.
• Supply Chain Masters of Innovation Awards Annual innovation award program recognizing supply chain excellence, created in partnership with Let's Talk Supply Chain and Manifest, presented at the Manifest conference.
• Supply Chain Innovation Awards Recognition program operated in partnership with CSCMP for outstanding supply chain innovations, with eligibility criteria and guidelines for the annual program cycle.

Named customers11 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered flagship, core and minor.

• Let's Talk Supply ChainflagshipStrategic or Co-development Partner · 21 January 2026Partnership with Let's Talk Supply Chain to co-create and present the Supply Chain Masters of Innovation Awards program, combining SCB's media platform with LTSC's industry community to recognize supply chain innovation.
• ManifestflagshipStrategic or Co-development Partner · 21 January 2026Partnership with Manifest conference to host and present the Supply Chain Masters of Innovation Awards at Manifest 2026 in Las Vegas, connecting award recognition with major industry event.
• Descartes Systems GroupcoreGTM or Marketing PartnerDescartes featured as presenter in SupplyChainBrain's 'AI Exchange Inside the Last Mile' webinar series. SCB hosts and promotes Descartes's thought leadership content on AI-driven logistics transformation as part of a four-webinar series theme on AI in logistics.
• Blue YondercoreGTM or Marketing PartnerBlue Yonder serves as sponsor contributor publishing content on SupplyChainBrain platform covering demand forecasting, supply chain planning, and AI applications in supply chain management.
• PacksizecoreGTM or Marketing PartnerPacksize contributes sponsored content on packaging optimization, on-demand packaging solutions, and sustainability in packaging for e-commerce fulfillment.
• AutoStorecoreGTM or Marketing PartnerAutoStore provides whitepaper content on warehouse automation as a strategic growth enabler, published through SupplyChainBrain's content platform.
• Lyngsoe SystemsminorGTM or Marketing PartnerLyngsoe contributes content on manufacturing trends, RFID tracking, and returnable transport items management for supply chain visibility.
• KardexcoreGTM or Marketing PartnerKardex sponsoring webinar on warehouse inventory accuracy and mispicks, addressing the '$10 Million Problem' in warehouse operations.
• GAINScoreGTM or Marketing PartnerGAINS sponsoring webinar on AI and decision engineering in supply chain planning, featuring Jeff Metersky discussing agentic AI benefits.
• ArkievacoreGTM or Marketing PartnerArkieva recognized as SupplyChainBrain's 2025 Great Supply Chain Partner, contributing content on supply chain planning transformation for Wells Enterprises.
• LogiwaminorGTM or Marketing PartnerLogiwa featured as Inc. Power Partner 2025, recognized for AI-driven technology impact on 3PLs and fulfillment operations.
• OMPcoreGTM or Marketing PartnerOMP featured in case study content on AstraZeneca's constraint-based planning implementation, demonstrating supply chain planning software capabilities.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• FreightWaves: Digital-first freight and logistics media and data platform. Targets the same supply chain audience with more modern formats, proprietary data products, and a heavier technology stack than traditional publications like SupplyChainBrain.

Broad incumbents

• Thomas Publishing (Thomasnet): Large B2B industrial sourcing platform with editorial content and supplier directories. Comparable in directory monetization model but operates at significantly larger scale across multiple industrial verticals.
• IndustryWeek: Larger, established B2B media brand covering manufacturing and operations including supply chain topics. Competes for overlapping advertiser dollars and reader attention but serves a broader industrial audience.

Direct peers

• Logistics Management: B2B publication covering warehousing, transportation, and supply chain technology with a comparable editorial-plus-sponsorship revenue model. Directly competes for supply chain professional readers and vendor advertisers.
• CSCMP Supply Chain Quarterly: Official publication of the Council of Supply Chain Management Professionals, the leading supply chain industry association. Competes with SupplyChainBrain for thought leadership, professional audience engagement, and event-driven sponsorship revenue.
• Modern Materials Handling: Trade publication covering warehousing, materials handling, and intralogistics technology. Directly comparable in editorial format, advertiser base, and audience of supply chain and operations professionals.
• DC Velocity: B2B media brand focused on distribution center and warehousing operations. Operates a similar content-plus-events-plus-directory model targeting the same supply chain buyer audience as SupplyChainBrain.
• Supply Chain Management Review: Long-established B2B trade publication covering supply chain management news, analysis, and technology. Directly competes with SupplyChainBrain for the same reader and advertiser audiences across editorial, webinars, and awards.
• Inbound Logistics: B2B magazine and digital publication focused on logistics, supply chain, and transportation. Overlaps directly with SupplyChainBrain in editorial coverage, vendor directories, and sponsored content offerings.
• Transport Topics: Long-running B2B publication covering trucking, freight, and transportation. Overlaps significantly with SupplyChainBrain's logistics coverage and competes for transportation-focused advertisers and readers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/SCBrain
• YouTubeyoutube.com/c/SupplyChainBrain
• LinkedInlinkedin.com/company/supplychainbrain
• Facebookfacebook.com/123798039516

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SupplyChainBrain