Yuno Energy

What Yuno Energy does

Yuno Energy is an Irish retail energy provider launched in August 2023 as the first new entrant to the Irish home energy market in over three years. The company supplies electricity, natural gas, dual-fuel bundles, specialized electric vehicle (EV) tariffs, and microgeneration export payments to Irish residential customers, with a secondary commercial energy offering for small, medium, and large businesses. Yuno Energy also operates Yuno Energy Heat (formerly Kaizen Energy), a district heating service for connected residential properties. Incorporated as Yuno Limited in Ireland, the company operates as part of the PrepayPower Group.

Yuno Energy's core platform is an app-first digital energy experience built on integration with ESB Networks smart meters, which provide half-hourly consumption data, and Gas Networks Ireland for gas meter readings. Proprietary elements include a personalized usage prediction algorithm, a daily-updating live forecast, and hourly/daily/weekly/monthly usage tracking presented through iOS and Android applications. The platform supports Clean Export Guarantee payments for solar microgeneration customers and time-of-use tariffs with extended 2am-6am EV charging windows. Compliance posture includes CRU regulation, GDPR data-controller registration, PCI DSS Level 1 payment processing via Global Payments, and W3C AA accessibility targets.

The company operates an advance payment revenue model in which customers pay a predicted monthly amount based on forecasted consumption, with unit rates charged per kWh consumed. Pricing varies by urban/rural meter type, plan type (variable, time-of-use, EV, dual-fuel), and contract length, with a mandatory 12-month initial period and €50-€100 per-fuel early termination fees. Distribution is primarily direct-to-consumer through online self-signup and a mobile app, supplemented by inside sales for residential switching and a dedicated account management team for business customers. The PrepayPower Group collectively reports over 350,000 customer connections and 600+ employees representing 44 nationalities.

Name

Yuno Energy

Legal name

Yuno Limited

Website

https://yunoenergy.ie

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

51–100 employees

Short description

Yuno Energy is an Irish retail electricity and gas provider launched in 2023, serving residential, business, and district heating customers through an app-first platform with usage prediction, smart meter integration, and EV and solar tariff plans.

Ownership category

akta.pro rank

Product category

Retail Energy Supply

NAICS

Electric Power Generation, Transmission and Distribution (2211), Steam and Air-Conditioning Supply (221330)

SIC

Electric, Gas & Sanitary Services (4900)

akta.pro primary industry

Investor-Owned Electric Distribution Utilities (IOUs) (EUADABAA)

akta.pro secondary industries

Smart Energy Management (Meters, EV Chargers, Solar/Battery Monitors) Retail (CRACAGAI), Green Gas / RNG Retail Programs & Claims Marketing (EUAAADAG)

Keywords

• Retail electricity supply
• Residential gas supply
• Dual fuel plans
• District heating services
• Smart meter tariffs

Headquarters

HQ city

Dublin

HQ country

Ireland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Electricity Supply: Monthly recurring revenue from electricity supply based on advance payment model. Customers pay in advance based on personalized usage predictions with variable unit rates charged per kWh consumed.
2. Gas Supply: Monthly recurring revenue from gas supply with similar advance payment model. Unit rates charged per kWh plus standing charges and carbon tax.
3. Dual Fuel Bundling: Combined electricity and gas plans offering bundled pricing advantages and simplified account management for dual fuel customers.
4. Business Energy Services: Customized electricity and gas plans for small/medium businesses and large enterprise energy users with dedicated account management.
5. District Heating: Heat and hot water services for connected properties, managed through Yuno Energy Heat app and self-care portal.
6. Microgeneration Export Payments: Clean Export Guarantee payments to customers with solar panels who export surplus renewable electricity back to the grid.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Yuno Energy is an Irish retail electricity and gas supplier serving residential and business customers. The company offers electricity, gas, and dual-fuel plans through an app-first digital platform, with smart-meter integration, hourly usage tracking, a proprietary prediction algorithm, and specialized tariffs for EVs, solar microgeneration (Clean Export Guarantee), and district heating under its Yuno Energy Heat brand.

Product overview

Yuno Energy is Ireland's newest electricity and gas provider (launched August 2023) offering a digital-first home energy experience through its mobile app. The product portfolio centers on the Yuno Energy App as the core platform for account management, combined with various tariff plans: Dual Fuel Plan (combined gas and electricity with up to €1,018 annual savings), Dual Fuel Smart (time-of-use variant with peak/off-peak rates), Dual Fuel Bonus (with welcome bonus), and Dual Fuel Smart Bonus. Single fuel options include Electricity Plan, Electricity Smart, Gas Variable Plan, plus specialized EV Variable and EV Variable Smart plans for electric vehicle owners. The company also operates Yuno Energy Heat (formerly Kaizen Energy) for district heating services and Business Energy for commercial customers. All residential plans require 12-month contracts with smart meter capability for full feature access.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Energy Supply Core retail electricity and gas supply offering for Irish households, including variable and smart time-of-use tariffs, urban/rural pricing tiers, dual-fuel bundle options, and 1-year contracts with no exit fees billed via monthly direct debit.
• Business Energy Commercial electricity and gas supply service for Irish small and medium-sized businesses, offering flexible 1-year terms with no exit fees, dedicated account management, dual-fuel bundle options, and tailored business rates.
• Yuno Energy Heat District heating supply service for residential and commercial heat-network customers in Ireland, provided under a separate Yuno Energy Heat brand and billed alongside the company's broader energy service portfolio.
• Yuno Energy Mobile App Customer-facing mobile application serving as the primary interaction platform for account management, smart-meter-driven hourly and daily usage tracking, in-app loyalty (Pulse rewards with 10% discount on energy usage), and sign-up/contract management for residential energy customers.

Quantifiable outcome

• Save up to €1,018/year on dual fuel compared to average supplier standard rates
• +5 more outcomes

Named customers1 record

Segments7 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core.

• Kaizen Energy (now Yuno Energy Heat)coreStrategic or Co-development Partner · 1 October 2025Kaizen Energy has been rebranded as Yuno Energy Heat. Kaizen Energy Ltd (Company number 523238) now operates under the Yuno Energy Heat brand, providing district heating services through a dedicated app and self-care portal.
• PV GenerationcoreStrategic or Co-development PartnerPartnership with PV Generation, one of Ireland's leading renewable energy specialists. PV Generation partners with Yuno Energy to power the future of energy in Ireland through renewable solutions.
• Smyths Toys SuperstorescoreStrategic or Co-development PartnerYuno Energy provides electricity supply to Smyths Toys stores across Ireland, UK, and mainland Europe. Over 275 stores powered by Yuno Energy. Partnership focused on optimizing energy use and supporting continued success.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Community Power: Irish community-owned renewable electricity supplier. Comparable as a smaller Irish residential energy provider operating in the same market with a differentiated value proposition (community/renewable focus).

Direct peers

• SSE Airtricity: One of the largest suppliers of electricity and gas to Irish homes and businesses, with significant renewable generation assets. Directly competes across Yuno's full residential and SME product portfolio.
• Bord Gáis Energy: Major Irish electricity and gas supplier (owned by Centrica) with a strong residential and business customer base. Directly competes with Yuno on dual-fuel, electricity, gas, and bundled pricing.
• Pinergy: Irish smart-meter-focused electricity supplier offering time-of-use tariffs. Closely comparable to Yuno on the smart-meter, app-driven, time-of-use proposition for residential customers.
• Flogas: Irish electricity, natural gas, and LPG supplier serving residential and business customers. Competes head-to-head with Yuno's residential and SME gas/electricity tariffs.
• PrepayPower: Sister company within the PrepayPower Group, focused on the prepay energy segment. Competes in the same Irish residential market with overlapping customer segments and shared group infrastructure.
• Electric Ireland: State-owned incumbent electricity and gas supplier and the largest residential energy provider in Ireland. Directly competes with Yuno Energy on residential electricity, gas, and dual-fuel plans in the same Irish market.
• Energia: Independent Irish energy supplier with significant B2B and growing residential book, including acquired retail customers. Comparable to Yuno across residential, SME, and large-energy-user segments.
• Octopus Energy: UK-based tech-first challenger energy retailer known for app-centric customer experience, smart tariff innovation (e.g., time-of-use, EV), and renewable-focused positioning. Closely mirrors Yuno's digital-first, app-differentiated go-to-market model.
• Ovo Energy: UK energy challenger retailer with digital customer experience and renewable offerings. Comparable as a non-incumbent retail energy brand leveraging technology and customer experience to compete against established utilities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/lifeatyunoenergy
• LinkedInlinkedin.com/company/yunoenergy
• Instagraminstagram.com/lifeatyunoenergy
• TikToktiktok.com/@lifeatyunoenergy
• Xx.com/yunoenergy

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yuno Energy