What 1/ST does

1/ST is the unified brand identity of The Stronach Group, a privately held Canadian conglomerate (founded 1989, headquartered in Aurora, Ontario) that operates as a vertically integrated horse racing, wagering technology, and entertainment company. It combines ownership of six major US Thoroughbred racetracks — Gulfstream Park (FL), Santa Anita Park (CA), Pimlico and Laurel Racecourses (MD), Rosecroft Raceway (MD), and Golden Gate Fields (CA) — with a proprietary wagering technology platform. The company's core technology stack, branded 1/ST Technology, includes AmTote (totalisator systems processing $18.7B in annual pari-mutuel handle), PariMAX (a single stack supporting both pari-mutuel and fixed-odds betting handling $5B+ annually), Xpressbet (multi-jurisdictional online account wagering licensed in Oregon), XB NET (betting network infrastructure), BETMIX (handicapping analysis software), and the consumer-facing 1/ST BET mobile application. The platform serves both B2C bettors (individual consumers wagering via mobile, web, telephone, and on-track channels) and B2B clients (racing operators, casinos, lottery vendors, and sports betting operators globally across 800+ facilities).

Name

1/ST

Legal name

TSG Developments Investments Inc. d/b/a The Stronach Group

Website

https://1st.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

1/ST is the brand of The Stronach Group, a vertically integrated horse racing and wagering technology company. It owns six US racetracks and operates technology platforms (AmTote, Xpressbet, 1/ST BET, PariMAX, BETMIX) serving consumer bettors and B2B racing/gaming operators globally.

Ownership category

akta.pro rank

Product category

Horse Racing Wagering Technology

NAICS

Racetracks (711212), Gambling Industries (7132)

SIC

Services-Racing, Including Track Operation (7948)

akta.pro primary industry

Pari-Mutuel Wagering Operators (Totalisators/Tote) (MPAEADAB)

akta.pro secondary industries

Racetrack & Race Meeting Operations (MPAEADAA), Online Horse Racing Betting (Advance Deposit Wagering/ADW) (MPAEADAD), iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms) (MPAEAKAA), Racing Technology & Timing/Tracking Infrastructure (MPAEADAN)

Keywords

• Horse racing wagering
• Pari-mutuel technology
• Totalisator systems
• Sports betting platform
• Racetrack operations

Headquarters

HQ city

Aurora

HQ country

Canada

HQ region

North America

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Pari-Mutuel Wagering: Traditional horse racing pari-mutuel wagering through AmTote systems processing $18.7 billion in annual handle across 300+ tracks worldwide
2. Fixed Odds Sports Betting: Fixed odds sports betting platform handling over $5 billion per year
3. Gaming and Casino Operations: Multi-game gaming and casino platform handling over $6 billion with 10% top commission rate, generating $502 million in industry and state tax revenue
4. 1/ST BET Mobile Wagering: Mobile account wagering service with $200 sign-up bonus and promotional offers for new customers
5. Lottery Integration Services: Wagering platform integration with leading global lottery vendors for state operators retail/digital distribution

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

1/ST, operating as The Stronach Group, provides horse racing and pari-mutuel wagering technology platforms alongside racetrack operations. The company sells its proprietary AmTote totalisator systems, the Xpressbet account-wagering platform, the 1/ST BET mobile betting app, the PariMAX fixed-odds and pari-mutuel sports betting platform, and the Betmix handicapping analytics software. It also operates flagship racing venues Gulfstream Park and Santa Anita Park and runs signature events such as the Pegasus World Cup Invitational.

Product overview

1/ST is a platform-plus-modules architecture consisting of a unified enterprise technology division (1/ST TECHNOLOGY) that encompasses multiple consumer-facing and B2B products. The core consumer offering centers on 1/ST BET, a mobile-first horse racing betting application, complemented by the established Xpressbet online wagering platform. Enterprise capabilities are anchored by AmTote (totalisator systems processing $18.7B+ annual handle), PariMAX (fixed-odds and pari-mutuel sports betting platform handling $5B+ annually), and Betmix (handicapping analysis software). Additional products include XB SELECT (premium wagering), XB NET (network infrastructure), and the Pegasus World Cup Invitational event series. The portfolio also includes physical venues Gulfstream Park and Santa Anita Park. All products are aligned under a single management structure created in 2019 to deliver integrated solutions across pari-mutuel wagering, fixed odds betting, gaming, and lottery verticals.

Differentiator

Problem solved

Functional benefit

Brands

• AmTote: World-leading totalisator systems for pari-mutuel and fixed odds wagering, processing over $18.7 billion in annual handle.
• Xpressbet
• PariMAX
• Betmix
• XB NET
• Pegasus World Cup
• 1/ST Aftercare

Products and services

• 1/ST TECHNOLOGY Enterprise technology platform encompassing the full suite of horse racing and gambling technology products (AmTote, Xpressbet, 1/ST BET, XB SELECT, XB NET, PariMAX, Betmix) sold to racing operators, casinos, lottery vendors, and sports betting operators globally.
• 1/ST BET Mobile-first horse racing betting application for iOS and Android offering integrated handicapping tools, HD live race video streaming, and account wagering access to 300+ global tracks. Available to individual consumers in legal US states and Canada.
• AmTote Global totalisator systems platform processing pari-mutuel and fixed odds wagering for horse racing, gaming, and sports betting operators, handling over $18.7 billion in annual handle across 800+ facilities worldwide.
• Xpressbet Multi-jurisdictional account-wagering hub licensed in Oregon and regulated by the Oregon Racing Commission, offering online and telephone horse racing wagering services to consumers with nearly 20 years of operational history.
• PariMAX Sports betting platform providing a single technology stack supporting both fixed-odds and pari-mutuel wagering models, handling over $5 billion per year for sports and horse racing operators.
• Betmix Standalone handicapping software providing daily handicapping reports, searchable past performances, and analysis tools that compare horse performance and identify winning betting angles for horse racing bettors.
• XB NET Betting network infrastructure connecting racetracks and wagering operators, enabling global commingled pari-mutuel betting and distribution of horse racing data.
• XB SELECT Premium wagering service within the 1/ST TECHNOLOGY portfolio offering enhanced account wagering capabilities for high-value horse racing bettors.
• Gulfstream Park Premier horse racing and entertainment venue in Hallandale Beach, Florida operated by 1/ST, home to the Pegasus World Cup Invitational and major Grade 1 stakes races.
• Santa Anita Park Historic horse racing and equestrian venue in Arcadia, California operated by 1/ST, featuring live racing, equestrian events including Olympic preview competitions, and on-track wagering.
• Pegasus World Cup Invitational Annual championship invitational horse racing series at Gulfstream Park featuring two Grade 1 stakes races, the Pegasus World Cup Invitational on dirt and the Pegasus World Cup Turf Invitational, broadcast on NBC since 2017.
• 1/ST Rewards Multi-tiered loyalty program automatically enrolling 1/ST BET account holders, with Bronze, Silver, Gold, Platinum, Diamond, and Diamond Plus tiers offering escalating bonus points, free withdrawals, and VIP experiences redeemable for wagering credits, past performances, track discounts, and electronics.

Quantifiable outcome

• $18.7 billion annual handle across pari-mutuel and fixed odds gaming models
• +4 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

15 partnerships are on record, tiered core and minor.

• The Jockeys' GuildcoreStrategic or Co-development Partner1/ST works closely with The Jockeys' Guild to implement critical safety and equipment protocols to protect jockeys and riders during their careers. This partnership focuses on athlete safety and welfare for those dedicated to the sport of Thoroughbred horse racing.
• After The Impact FundcoreStrategic or Co-development Partner1/ST invested in and developed, in partnership with the Jockeys' Guild and After The Impact Fund, the only first-of-its-kind program to facilitate customized treatment for jockeys with military veterans and retired pro athletes with unseen traumatic injuries including TBI, anxiety, depression, PTSD, transition, addiction and suicide prevention. Program introduced as pilot in 2017.
• Permanently Disabled Jockeys FundcoreStrategic or Co-development Partner1/ST is proud to support the Permanently Disabled Jockeys Fund at racetracks and premier events throughout the year, providing ongoing support for jockeys who have been permanently injured in racing.
• Thoroughbred Aftercare Alliance (TAA)coreStrategic or Co-development PartnerNational organization made up of industry stakeholders committed to thoroughbred aftercare. TAA is an accrediting body that has provided $24.8 million to more than 82 organizations dedicated to rehabilitation and retraining of thoroughbred racehorses. 1/ST supports this nationwide initiative.
• After the RacesminorStrategic or Co-development PartnerMaryland based facility committed to rehabilitation and retraining of racehorses. Works with tracks, trainers and owners to rehome Thoroughbreds who can no longer race. Part of 1/ST's aftercare network in Maryland.
• Midatlantic Horse RescueminorStrategic or Co-development PartnerMaryland organization that rehabilitates, retrains and adopts out thoroughbreds in the Mid Atlantic area. Works to educate the public and industry about aftercare and importance of second careers for racing thoroughbreds.
• Beyond the WirecoreStrategic or Co-development PartnerOrganization that works with 1/ST Racing, The Maryland Jockey Club, the Maryland Thoroughbred Horsemen's Association, Maryland Thoroughbred Breeders' Association, Northview Stallion Station and Maryland jockeys to offer rehabilitation, retraining, adoption and sanctuary for the state's thoroughbred population.
• New VocationsminorStrategic or Co-development PartnerHome to the largest thoroughbred adoption program in the United States with satellite facilities in Florida, Louisiana, New York, Ohio, and Pennsylvania offering rehabilitation, retraining and adoption.
• United Pegasus FoundationminorStrategic or Co-development PartnerOne of the oldest aftercare sanctuaries in California. Founded in 1994, the sanctuary has two properties that cater to 200 horses. Part of 1/ST's Southern California aftercare network.
• CARMA (California Retirement Management Account)minorStrategic or Co-development PartnerOrganization that works to distribute grants and host charity fundraisers to bring about awareness for Thoroughbreds racing in California.
• HART RescueminorStrategic or Co-development PartnerFlorida-based organization that rehabilitates and retrains Thoroughbred horses in partnership with trainers and industry professionals to ensure Thoroughbreds thrive in their second careers. Also offers lessons and boarding to the public.
• Oregon Racing CommissioncoreOthersThe Oregon Racing Commission has approved the 1/ST BET app and website, along with the 1/ST SELECT website, as affiliates of Xpressbet, LLC. Xpressbet, LLC is a multi-jurisdictional account-wagering hub, licensed in the State of Oregon, operated and regulated by the Oregon Racing Commission. Customer funds are insured by the Oregon Racing Commission, which holds deposits in a protected account independent from operating capital.
• Dr. Dionne Benson, DVM, JDcoreOthersChief Veterinary Officer who is world-renowned and uniquely qualified to direct safety protocols, veterinary research and animal care initiatives for 1/ST facilities across the country. Leads robust teams of veterinarians at each track and training center.
• PariMAXcoreTechnology or IntegrationPart of 1/ST TECHNOLOGY portfolio; provides single technology stack models for fully integrated sports & horse racing wagering platform supporting both fixed-odds and pari-mutuel betting.
• Retired Racehorse ProjectminorStrategic or Co-development Partner501C3 program started in 2012 designed to increase demand and marketability of off-the-track thoroughbreds. Internationally recognized for $100,000 competition known as the Thoroughbred Makeover. Publishes Off-Track Thoroughbred Magazine.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Churchill Downs Incorporated: Owns and operates the Kentucky Derby, multiple US racetracks, and the TwinSpires ADW platform — the closest direct competitor combining track ownership with consumer-facing online pari-mutuel wagering.
• New York Racing Association (NYRA): Operates Belmont Park, Saratoga, and Aqueduct racetracks and offers NYRA Bets ADW — a directly comparable track operator plus ADW platform serving the same US horse racing consumer base.
• Sportech: Provider of pari-mutuel wagering technology, tote systems, and racing data products to racetracks and ADW operators — a direct B2B competitor to AmTote and PariMAX.

Broad incumbents

• Penn Entertainment: Regional casino operator with racing exposure and a sports betting platform (ESPN BET), competing for the same discretionary gambling wallet across physical venues and digital channels.
• Flutter Entertainment (FanDuel): Parent of FanDuel, the leading US online sportsbook increasingly integrating racing content; represents the primary competitive threat to 1/ST's consumer ADW franchise.
• DraftKings: Major US online sportsbook and gaming operator expanding into racing-adjacent products, competing for the same digital wagering consumer that 1/ST BET targets.
• Light & Wonder (formerly Scientific Games): Gaming technology and platform provider serving lotteries, sportsbooks, and iGaming operators globally — comparable to 1/ST TECHNOLOGY's enterprise platform business.
• BetMGM (MGM Resorts + Entain JV): Major US online sportsbook and iGaming platform backed by MGM Resorts, competing for the integrated digital wagering customer that 1/ST BET serves.

Regional players

• Tabcorp: Australian wagering, media, and gaming services conglomerate operating tote systems and consumer wagering brands — directly comparable as a regulated pari-mutuel + fixed-odds operator outside the US.
• The Hong Kong Jockey Club: Operates Hong Kong's two racetracks plus commingled global pari-mutuel pools, comparable as a vertically integrated track operator and wagering pool host (1/ST's xbNET connects to similar pools globally).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/1ST_Racing
• Facebookfacebook.com/1stracing
• Instagraminstagram.com/1stbet
• LinkedInlinkedin.com/company/the-stronach-group-racing-and-gaming

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments3 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 1/ST