Coldwell Banker Schmitt Real Estate

What Coldwell Banker Schmitt Real Estate does

Coldwell Banker Schmitt Real Estate Company (CBSREC), legal entity CB Schmitt Real Estate Company, Inc., is a privately held full-service real estate brokerage franchise operating under the Coldwell Banker brand across the Florida Keys. The firm maintains six physical offices from Key Largo to Key West, with its headquarters in Marathon, Florida, and an extended service area into Miami-Dade County. CBSREC has held the #1 position in Florida Keys listings and sales for 21 consecutive years, and is the only Keys-based firm ever to appear on the national RealTrends 500 and RIS Media Power Broker 500 rankings, currently placed at #307 and #340 respectively based on 2025 dollar volume.

The company's product portfolio spans residential property listings (single-family homes, condos, townhouses, manufactured homes), commercial real estate services through the CB Schmitt Commercial division, luxury properties via the Coldwell Banker Global Luxury program and a dedicated Luxury Island Properties sub-brand, vacant land and lots, boat slips, and integrated vacation rental operations through rentalsfloridakeys.com. The underlying technology stack is conventional brokerage infrastructure: an MLS-integrated property search portal connected to the Florida Keys Board of Realtors MLS, Beaches MLS, and the Marathon and Lower Keys Association of REALTORS MLS via Internet Data Exchange (IDX), supported by Google Translate-based localization and a third-party live chat tool. No proprietary technology platform, API, or developer ecosystem is disclosed. Specialized agent programs include the Elite Agent Circle recognition tier and Global Luxury-certified specialists.

Revenue is generated through traditional real estate brokerage commissions on buyer and seller representation across residential, luxury, commercial, and land transactions, with additional ancillary income from vacation rental operations and referrals. The go-to-market is sales-led through a commissioned agent network distributed across the six offices, supported by event-driven open houses, an active social media presence across major platforms, content marketing through the company blog, and segmented email newsletters (Real Estate Report, Luxury Island Properties Report, Commercial Report). Customer segments are horizontal across use cases: primary residential buyers/sellers, luxury property buyers/sellers (the largest revenue concentration), commercial property investors, vacation rental and investment property buyers, and land/lot buyers. Sean Blankenship serves as President and Co-Owner.

Name

Coldwell Banker Schmitt Real Estate

Legal name

CB Schmitt Real Estate Company, Inc.

Website

https://realestatefloridakeys.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

Coldwell Banker Schmitt Real Estate is a privately held Florida Keys real estate brokerage franchise operating six offices from Key Largo to Key West, serving residential, luxury, commercial, and vacation property buyers and sellers across the region.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)

akta.pro secondary industry

Real Estate Advisory & Consulting (Strategy, Portfolio & Location) (FSAEAJAH)

Keywords

• Residential real estate
• Commercial real estate
• Luxury properties
• Vacation rentals
• Property listings

Headquarters

HQ city

Marathon

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure, Technology or R&D, Others

Revenue model

1. Real Estate Commission: Traditional real estate commission model where the company earns a percentage of each property transaction completed through its agents. Both buyer and seller representation generates revenue through broker commissions.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Coldwell Banker Schmitt Real Estate is a full-service real estate brokerage serving the Florida Keys from Key Largo to Key West. The company operates through six physical offices and a network of licensed agents, providing residential, commercial, luxury, land, boat slip, and vacation rental property sales and representation services under the Coldwell Banker franchise brand and Global Luxury program.

Product overview

Coldwell Banker Schmitt Real Estate Company (CBSREC) operates as a full-service real estate brokerage serving the Florida Keys market from Key Largo to Key West. The company offers a comprehensive portfolio of products and services organized around its core residential and commercial property listing platform. The primary offerings include residential property listings (single-family homes, condos, townhouses, manufactured homes), commercial real estate services, luxury properties under the Coldwell Banker Global Luxury sub-brand, land and lots, boat slips, vacation rentals, and specialized agent programs like the Elite Agent Circle. The property search portal serves as the central platform enabling users to search and filter listings across multiple communities. The company differentiates through its extensive market presence spanning six office locations and its longstanding position as the #1 brokerage in Keys listings and sales for 21 consecutive years.

Differentiator

Problem solved

Functional benefit

Brands

• Coldwell Banker Global Luxury: Luxury real estate services and Global Luxury program operating within the Coldwell Banker brand.
• Luxury Island Properties
• Elite Agent Circle
• CB Schmitt Commercial

Products and services

• Residential Property Listings Brokerage representation for the purchase and sale of single-family homes, condominiums, townhouses, and manufactured homes throughout the Florida Keys, from Key Largo to Key West.
• Commercial Real Estate Services Brokerage services for commercial property transactions including offices, retail spaces, and investment properties in the Florida Keys, delivered through the CB Schmitt Commercial division.
• Luxury Island Properties Specialized luxury real estate representation for high-value waterfront, island, and estate properties in the Florida Keys, leveraging the Coldwell Banker Global Luxury brand network and specialized agents.
• Land and Lots Brokerage services for the sale of vacant land and lots suitable for residential or commercial development across the Florida Keys.
• Boat Slips Brokerage representation for the sale of boat slips providing waterfront access throughout the Florida Keys.
• Florida Keys Vacation Rentals Short-term vacation rental property services across the Florida Keys from Key Largo to Key West, connecting property owners with vacation renters.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Partnerships

One partnership is on record.

• Coldwell Banker Real Estate LLCcoreChannel Partner/ Reseller/ DistributorColdwell Banker Schmitt operates as a franchisee of Coldwell Banker Real Estate LLC, utilizing the global Coldwell Banker brand, marketing systems, technology platform, and training resources. The company participates in the Coldwell Banker Global Luxury program for premium property sales.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Regional players

• ONE Sotheby's International Realty: Florida-focused Sotheby's International Realty affiliate concentrating on luxury residential markets across the state; competes with Coldwell Banker Global Luxury for premium Keys listings from a regional Florida luxury base rather than a national or global position.
• Premier Sotheby's International Realty: Florida-focused luxury real estate brokerage serving high-end Florida markets including select coastal and island communities; competes with Coldwell Banker Global Luxury for premium Keys listings from a Florida-centric luxury position rather than global network.

Broad incumbents

• Douglas Elliman: National luxury residential brokerage with established Florida presence including coastal markets; targets the same luxury buyer and seller segment as Coldwell Banker Global Luxury with overlapping high-net-worth clientele and comparable full-service offerings.
• Sotheby's International Realty: Global luxury real estate brand with affiliate offices serving the Florida Keys luxury market; competes with Coldwell Banker Global Luxury for high-end listings, premium buyers, and international referral flows in the same Keys luxury segment.
• Compass: National luxury and tech-enabled brokerage with growing Florida presence including the Florida Keys; targets the same affluent buyer and seller segment with a differentiated technology platform, agent equity incentives, and premium marketing capabilities.
• eXp Realty: Cloud-based real estate brokerage with broad Florida agent network; competes for agent recruitment and Keys-area listings through a differentiated commission split model, revenue share program, and virtual operational structure that lowers barriers for producing agents.
• Better Homes and Gardens Real Estate: National real estate franchise network with growing Florida presence; competes with Coldwell Banker Schmitt for residential listings and agents across multiple price points in the Florida Keys with a similar franchise-based, multi-office distribution model.
• Coldwell Banker Realty (Florida): Sister franchise within the Coldwell Banker network operating statewide in Florida under the same brand and luxury program; significantly larger and broader in geographic scope than the Keys-focused Schmitt operation, serving as a sibling rather than a market-specific competitor.

Direct peers

• RE/MAX: Operates real estate offices in the Florida Keys under the RE/MAX franchise, directly competing in residential brokerage with a similar agent-driven, franchise-based service model and overlapping geographic coverage across the Keys corridor.
• Berkshire Hathaway HomeServices: Operates real estate offices throughout the Florida Keys under the Berkshire Hathaway HomeServices franchise brand, directly competing with Coldwell Banker Schmitt for the same Keys residential, luxury, and vacation property buyer and seller pool with a comparable full-service franchise model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/cbsrec
• YouTubeyoutube.com/channel/UCWHvXJTLmXxn0N1fPhFA7AQ
• Facebookfacebook.com/cbsrec
• LinkedInlinkedin.com/company/414433
• Instagraminstagram.com/coldwellbankerschmitt
• Pinterestpinterest.com/cbsrec

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coldwell Banker Schmitt Real Estate