Behavioral Health Link

What Behavioral Health Link does

Behavioral Health Link is a private, for-profit mental health care provider headquartered in Atlanta, Georgia. Founded in 1998 by Gregg Graham, who remains the owner, the company delivers addiction and mental health treatment services, operating in the U.S. behavioral health services market. The organization employs 251-500 staff and has built a multi-functional executive leadership team, headed by President and CEO Michael Claeys, with a Chief Operating Officer (Gina Gibson), Chief People Officer (Elaine Knight), and an interim Chief Technology Officer (Henry Wengier). The 27-year continuous operating history and absence of any disclosed funding rounds indicate an organically grown, bootstrapped mid-market operator rather than a venture-backed company.

Source data does not disclose the company's specific service lines (e.g., inpatient, outpatient, detox, residential, intensive outpatient), payor mix, geographic footprint beyond Atlanta, pricing model, or technology platform. The company website was not substantively accessible at the time of source capture, providing no visibility into clinical programs, EHR or care-coordination technology, patient acquisition channels, or revenue mechanics. The presence of an interim CTO and a newly formed C-suite bench is the principal observable signal of recent organizational change, suggesting a transition from founder-led operations to a more institutionalized management structure, potentially in preparation for technology investment or growth. Without further disclosure on service mix, revenue model, and patient or payor concentration, the company's go-to-market mechanics, competitive positioning within the Atlanta and broader Southeast behavioral health market, and unit economics cannot be characterized with confidence.

Name

Behavioral Health Link

Website

https://behavioralhealthlink.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Product category

Behavioral Health Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Integrated Behavioral Health in Primary Care (Collaborative Care) (HLAFACAO)

Keywords

• Mental health treatment
• Addiction treatment
• Behavioral health services
• Substance abuse treatment
• Psychiatric care

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Core offering

Behavioral Health Link is a mental health care company that provides addiction and mental health treatments. The company delivers behavioral health treatment services to individuals seeking care for mental health conditions and substance use disorders from its base in Atlanta, United States.

Differentiator

Problem solved

Functional benefit

Products and services

• Mental Health Treatment
• Addiction Treatment

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Universal Health Services: Universal Health Services operates one of the largest U.S. behavioral health hospital networks alongside its broader hospital business—an incumbent with overlapping behavioral health and substance abuse treatment services.
• Acadia Healthcare: Acadia Healthcare is one of the largest U.S. behavioral health providers operating inpatient psychiatric facilities and residential treatment centers nationwide—overlapping with a multi-site behavioral health and addiction treatment provider.

Emerging players

• Lyra Health: Lyra Health is a mental health benefits platform connecting employees to therapy and psychiatry services—a relevant emerging peer serving employer populations with comparable clinical offerings.
• Cerebral: Cerebral provides online mental health treatment including medication management and therapy—relevant as a digital-first behavioral health competitor with overlapping treatment offerings.
• Brightside Health: Brightside Health is a digital mental health provider offering telehealth psychiatry and therapy—an emerging competitor reshaping how mental health treatment is accessed and delivered.
• Talkiatry: Talkiatry is a virtual psychiatry practice providing in-network psychiatric care online—a relevant emerging peer competing for the same patients in mental health treatment.

Direct peers

• American Addiction Centers: American Addiction Centers operates a national network of addiction and mental health treatment facilities, making it a direct comparable in the substance use and co-occurring disorders segment.
• Promises Behavioral Health: Promises Behavioral Health operates a network of treatment centers focused on addiction and co-occurring mental health conditions—directly comparable in residential and outpatient services.
• Recovery Centers of America: Recovery Centers of America operates inpatient and outpatient addiction treatment facilities in multiple U.S. states—directly comparable in the substance use treatment segment.
• Springstone Behavioral Health: Springstone Behavioral Health operates inpatient and outpatient behavioral health hospitals and clinics across multiple states—directly comparable to a regional provider of mental health and substance use treatment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/behavioral-health-link

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Behavioral Health Link