NetMedia International

Name

NetMedia International

Legal name

NETMEDIA International

Website

https://nmg-international.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

B2B Media Services

NAICS

Broadcasting and Content Providers (516), Public Relations Agencies (54182)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Technology & B2B PR (MPAAADAC)

Keywords

• B2B media services
• Branded content publishing
• Account-based marketing
• Media strategy consulting
• B2B event production

Headquarters

HQ city

Boulogne-billancourt

HQ country

France

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. B2B Media & Content Services: NetMedia International generates revenue by providing B2B media, branding, content creation, and communication strategy services to enterprise clients. Services include media strategy and planning, branding and branded content, data and media insights, ABM and performance campaigns, and events (digital, hybrid, and physical).

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

NetMedia International is a B2B media and communications group that sells media strategy, branding, branded content, data and media insights, ABM/performance campaigns, and digital, hybrid and physical event services to enterprise clients. It distributes these services through a portfolio of owned B2B media brands across IT & Technology, Finance & Business, and Marketing & CX verticals in multiple European countries, supported by a proprietary database of 50M+ European and 25M+ international business addresses.

Product overview

NETMEDIA International operates a multi-brand B2B media and communications platform spanning three core verticals: IT & Technology (with Silicon, ITespresso, Channel Biz), Marketing & CX (with E-marketing, Ecommerce Mag, Relation Client Mag), and Finance & Business (with DAF Mag, Be A Boss, Decision Achats, Maison et Travaux Pro, Actionco). The company offers integrated service offerings including media strategy consulting, branding, data analytics, ABM/performance marketing, and events production. Events capabilities include webinars, C-level meetings, Webinar Plus, NetMedia Days, and partner events, supported by a database of over 75 million addresses. The portfolio combines media publications with professional services to deliver B2B marketing and communications solutions across Europe.

Differentiator

Problem solved

Functional benefit

Brands

• Silicon: IT and technology news publication serving European markets
• ITespresso
• ChannelBiz
• Ecommerce mag
• Marketing mag
• Relation client mag
• DAF Mag
• Be a Boss
• Decision achats
• Maison et travaux pro
• Actionco

Products and services

• Media Strategy & Planning Strategic consulting service for enterprise clients that evaluates brand needs and develops media strategies designed to deliver a steady and reliable boost in ROI.
• Branding & Branded Content Creative branding service that combines audience knowledge with global market insight to position client brands as trustworthy specialists and establish international brand authority.
• Data & Media Insights Analytics service that integrates online and offline media channels and measures cross-channel influence to support customer-focused business acceleration.
• ABM & Performance Multi-channel account-based marketing campaign service that enables enterprise clients to reach their ideal buyers with buyer-focused messaging and targeting.
• Webinar Events Live or simulive digital events conducted by journalists and presenters together with sponsors, produced in premium quality and promoted through NetMedia's media brands.
• C-Level Meetings Digital, physical or hybrid meeting format that provides close and direct contact with technology and innovation decision-makers in exclusive environments.
• Webinar Plus Enhanced webinar service offering complete event customization, longer duration, dedicated landing pages and reinforced promotion across NetMedia's channels.
• NetMedia Days Large-scale specialized events featuring multiple sponsors discussing focused topics such as Silicon Cloud Day, Silicon Security Day, Next Generation SMBs and Silicon Workplace.
• Partner Events National industry highlight events that support local IT scenes and provide background reports on IT, cloud and security developments.
• Silicon (Owned B2B Media Brand) Owned B2B media brand providing technology and IT news, analysis and insights to European enterprise technology audiences, used as a vehicle for branded content and event sponsorship.

Quantifiable outcome

• Delivers quality leads to enterprise clients including Red Hat and IBM
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators11 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• TechTarget: TechTarget (now part of Informa) operates a global portfolio of B2B technology media brands and is the leading provider of purchase intent data and ABM/performance services to enterprise tech vendors, directly overlapping with NetMedia's IT/Tech media brands (Silicon, ITespresso, ChannelBiz) and ABM offering.
• Foundry (IDG Inc.): Foundry (the B2B media arm of IDG Inc.) operates CIO, CSO, Computerworld, and other enterprise IT media brands and runs large-scale enterprise tech events. It is a direct peer to NetMedia's IT/Tech vertical (Silicon, ITespresso, ChannelBiz) with a comparable brand + events + ABM model.
• EMARKETER: EMARKETER provides B2B marketing intelligence, research, and media targeting enterprise marketing and CX buyers. It is a close peer to NetMedia's Marketing & CX vertical (E-commerce Mag, Marketing Fr, Relation Client Mag) and shares the media-brand + paid-intelligence monetization model.
• NetLine Corporation: NetLine operates a B2B content syndication and lead-generation network, monetizing first-party content and intent data to enterprise tech and B2B marketers. It competes with NetMedia's ABM & Performance offering and shares a similar B2B media + lead-gen data monetization approach.
• Integrate: Integrate is a B2B demand orchestration and lead-management platform that helps enterprise marketers manage, route, and measure multi-channel demand-gen campaigns. It is a direct peer to NetMedia's ABM & Performance service line, addressing the same enterprise marketing operations buyer.

Broad incumbents

• Informa: Informa is a global B2B events, media, and intelligence conglomerate that runs large-scale B2B conferences and media brands across tech and finance verticals (e.g., TechTarget, Informa Tech). NetMedia's portfolio of media brands + 91 annual events across 8 countries is a smaller-scale analog of Informa's events + media model.
• Ziff Davis (Spiceworks): Ziff Davis owns a portfolio of B2B technology media brands (including Spiceworks) and runs a programmatic and ABM advertising platform for enterprise tech buyers. It competes with NetMedia for enterprise IT marketing budgets across media, ABM, and demand-gen services.

Regional players

• The Drum: The Drum is a UK-based B2B media brand covering the global marketing and advertising industry, with content, events, and awards. It overlaps with NetMedia's Marketing & CX vertical and offers a comparable European marketing-media and events platform, though skewed more toward creative agencies than enterprise marketing buyers.
• Sifted: Sifted is a European B2B media brand covering the tech and startup ecosystem, with newsletters, events, and research for enterprise audiences. It is comparable to NetMedia's IT/Tech vertical (Silicon) as a European B2B tech media outlet, though focused more on venture/startup buyers.

Emerging players

• 6sense: 6sense is an AI-driven B2B ABM and revenue intelligence platform that uses first- and third-party intent data to identify in-market accounts. It competes with NetMedia's data-driven ABM offering and represents the kind of AI-enabled ABM platform NetMedia would need to compete with as enterprise ABM budgets shift toward intent-data-led solutions.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/netmediai
• YouTubeyoutube.com/channel/UCxo7kTKQbgA2jc_nbN6TDRQ
• LinkedInlinkedin.com/company/netmedia-group-international

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NetMedia International