MD Connect

What MD Connect does

MD Connect Inc. is a privately held, healthcare-only digital marketing agency founded in 2008 and headquartered in Waltham, Massachusetts. The firm delivers multi-channel patient acquisition services — paid media (search, social, programmatic, video, retargeting), SEO, content marketing, design and creative services, patient engagement, and down-funnel tracking — exclusively to medical practices, hospitals, medical device companies, and pharmaceutical sponsors across more than 30 specialties. Its six primary verticals are vein treatment, cosmetic surgery, dental/DSOs, orthopedic, fertility, and medical device.

The technical centerpiece is the proprietary Performance Portal™, a lead tracking system that integrates advertising spend with online and offline patient contacts (including call tracking via Invoca) through to appointment, procedure, and financial ROI, supported by integrations with Google Analytics, CRM/EMR systems, and a TrustArc-mediated compliance program covering HIPAA/HITECH, GDPR, CCPA, PCI DSS, and APEC.

MD Connect generates revenue through professional services fees — project fees, retainers, and performance-based arrangements — distributed via direct enterprise field sales, inside sales, and website lead capture. Customers range from single-location SMB practices to multi-location networks of 60-300 practices and large enterprise accounts including a US News Top 10 Hospital, 200+ location DSOs, and multi-year medical device co-marketing programs with manufacturers such as Conformis. The company is founder-owned (Dan Stempel, Founder & CEO) with no disclosed external funding and was recognized on the Inc. 500/5000 for seven consecutive years from 2013 to 2019.

Name

MD Connect

Legal name

MD Connect, Inc.

Website

https://mdconnectinc.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

MD Connect is a privately held, healthcare-only digital marketing agency that provides multi-channel patient acquisition, SEO, creative, and down-funnel lead tracking to medical practices, hospitals, medical device firms, and pharma sponsors across 30-plus specialties.

Ownership category

akta.pro rank

Headquarters

HQ city

Waltham

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Healthcare Marketing Agency Services: MD Connect generates revenue through professional services fees as a healthcare-focused digital marketing agency. Services include digital patient acquisition (paid media, SEO, content marketing), patient engagement services, design and creative services, patient tracking and analytics, and technology integration services. Revenue is generated through project fees, retainer arrangements, and potentially performance-based pricing tied to lead generation outcomes.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels13 records

Core offering

MD Connect is a medical-only, digital-first marketing agency that provides healthcare practices, hospitals, medical device companies, and pharmaceutical companies with multi-channel digital patient acquisition services, including paid media management (search, social, programmatic, video, retargeting), SEO and content marketing, patient engagement, design and creative services, patient tracking and analytics via its proprietary Performance Portal, and technology integration with regulatory compliance for HIPAA, GDPR, and other healthcare regulations.

Product overview

MD Connect is a medical-only, digital-first marketing agency offering a comprehensive suite of digital marketing services. The core offering includes Digital Patient Acquisition (paid media across search, social, programmatic, video), Content/SEO Services, Patient Engagement, Design & Creative Services, Patient Tracking & Analytics, Technology & Integration, and Data Privacy & Regulatory compliance. At the center of the platform is the proprietary Performance Portal for lead tracking. Services are delivered across six specialty verticals: Vein, Cosmetic, Dental, Orthopedic, Infertility, and Medical Device.

Differentiator

Problem solved

Functional benefit

Brands

• Performance Portal: Proprietary lead tracking system designed to integrate advertising results and expenses while providing a complete overview of digital marketing efforts, both offline and online.

Products and services

• Digital Patient Acquisition

Quantifiable outcome

• Over 2 million patient leads generated since 2008
• +5 more outcomes

Named customers23 records

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability6 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• InvocacoreTechnology or IntegrationMD Connect has a partnership with Invoca, an AI-powered conversation intelligence platform. Through this partnership, MD Connect offers call tracking, phone auditing, and lead scoring services, gaining better insight into where calls are coming from—whether web page, social media, or keyword—and how these calls are handled.
• GooglecoreGTM or Marketing PartnerMD Connect has been a premier Google partner since 2013, recognized by Google for their digital marketing programs. They manage Google advertising campaigns including search, display, programmatic, and video advertising.
• BirdEyeminorGTM or Marketing PartnerMD Connect partnered with BirdEye to provide superior reputation management services to their healthcare clients, helping practices manage online reviews and reputation across platforms.
• American Vein & Lymphatic SocietycoreStrategic or Co-development PartnerMD Connect is a proud partner and supporter of the American Vein & Lymphatic Society as a regular sponsor, speaker, and research publisher. This partnership provides industry recognition and research publishing opportunities.
• TrustArccoreTechnology or IntegrationMD Connect works with TrustArc, one of the world's leading privacy regulatory consultants, to ensure privacy programs are compliant with global regulations through assessment, remediation, certification, and ongoing monitoring.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Doctor Multimedia: Doctor Multimedia is a healthcare-focused digital marketing agency providing website design, SEO, and paid media for physicians and medical practices. Comparable in healthcare-specialist positioning and core service stack (website, SEO, paid acquisition) to MD Connect.
• Practice Builders: Practice Builders is a long-standing medical practice marketing agency offering patient acquisition, website design, and marketing consulting for healthcare practices. Comparable to MD Connect's healthcare-focused growth services and similar SMB-to-mid-market client mix.
• PatientPop (Tebra): PatientPop, now part of Tebra, is a healthcare practice growth platform offering patient acquisition, marketing automation, and reputation management for medical practices. It competes directly with MD Connect in the same healthcare-marketing space, with overlap in patient-acquisition tools, online presence management, and healthcare-specialized GTM.
• Healthcare Success: Healthcare Success is a healthcare-only digital marketing agency providing SEO, paid media, content, and analytics for medical practices, hospitals, and healthcare companies. It is a direct competitor to MD Connect with a similar specialty-vertical focus and full-funnel patient-acquisition model.
• Cardinal Digital Marketing: Cardinal Digital Marketing is a healthcare-specialized digital marketing agency serving hospitals, health systems, dental groups, and medical practices. Comparable to MD Connect in healthcare-only GTM, omnichannel execution, and analytics-driven patient acquisition.
• Crystal Clear Digital Marketing: Crystal Clear Digital Marketing is a healthcare-focused agency offering SEO, paid media, and website services for elective medical practices including cosmetic, dental, and vein. Directly comparable in specialty-vertical segmentation and elective-medicine patient acquisition.
• TBH Creative: TBH Creative is a healthcare marketing agency focused on branding, website design, and digital strategy for healthcare organizations. Directly comparable to MD Connect's design/creative and content/SEO services for healthcare clients.
• Sagapixel: Sagapixel is a digital marketing agency specializing in healthcare SEO and content marketing for medical practices and fertility clinics. Directly comparable to MD Connect's content/SEO service line and overlapping into the same fertility and elective-medicine verticals.

Others

• Invoca: Invoca is an AI-powered conversation intelligence and call-tracking platform that MD Connect integrates and co-markets with. It is a technology partner in MD Connect's stack rather than a direct competitor, but it sits in the same healthcare lead-tracking and analytics ecosystem.

Broad incumbents

• WebMD Ignite: WebMD Ignite is the healthcare marketing and patient-engagement arm of WebMD, offering large-scale campaign, content, and audience solutions to health systems and providers. Comparable as a healthcare-marketing incumbent operating at a broader, larger scale than MD Connect's specialty-agency focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/MDConnectInc
• YouTubeyoutube.com/channel/UCe90VCJpHJzmPOPRY_MHfAw
• LinkedInlinkedin.com/company/md-connect-llc
• Instagraminstagram.com/mdconnectinc
• Facebookfacebook.com/250874684967672

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MD Connect