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EnableX

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uuid0009u3a

Namestring
EnableX
Legal namestring
VCLOUDX PTE. LTD.
Websiteurl
enablex.io
Company typeenum
Private
Founded yearint
2017
Descriptiontext

EnableX, operated by Singapore-incorporated VCLOUDX PTE. LTD. and founded in 2017, is a full-stack Communications Platform as a Service (CPaaS) and conversational AI provider serving 7,000+ enterprises primarily across India, the Middle East and Southeast Asia. The platform is structured around three product clouds: Programmable Cloud (Voice, Video, SMS, WhatsApp Business, RCS, Unified Messaging, FaceAI, ASR, Virtual Numbers, Low-Code Visual Builder), Dialogs Cloud (GenAI chatbot, AI voice agent, live chat with co-browsing, AI agent assist), and Campaigns Cloud (bulk personalized messaging across SMS, WhatsApp, Voice and RCS). Underlying technology is WebRTC-based with REST APIs and WebSocket streaming, supports public cloud, on-premise and hybrid deployment, and integrates with CRMs (Salesforce, HubSpot, Zoho, Freshdesk, ServiceNow) and payment gateways (Stripe, PayU). Proprietary components include the FaceAI DNN engine, an IndicVoices-trained ASR for 95%+ accuracy on Indian languages, and a Unified Messaging orchestration layer with SMS↔WhatsApp↔RCS fallback.

The company's commercial differentiation rests on deployment flexibility for regulated industries — on-premise/hybrid is required by RBI-regulated Indian banks, SAMA-regulated Saudi entities, MAS-regulated Singapore firms, HIPAA healthcare providers and FedRAMP-bound federal customers — a capability Twilio does not offer at parity. EnableX holds Meta Tech Provider status for WhatsApp Business API and direct Tier-1 carrier relationships with Indian operators (Jio, Airtel, Vodafone Idea, BSNL) and telcos in the UAE and Saudi Arabia, enabling DLT-registered commercial communications, TRA/CITC-compliant voice broadcasting, and Arabic/Hindi-English/Bahasa localization. Named customers include Paytm, Tech Mahindra, Infosys, Deloitte Digital, GlobalLogic, Quantman, Rubix, HealthOnUs, Wrizto Healthcare and Parul University across BFSI, healthcare, education, retail, logistics, government and HR/recruitment verticals.

Revenue is generated through usage-based API consumption ($0.004/participant-minute for Video, $0.007/minute for Voice, $0.03432 per international SMS, ₹0.98 per WhatsApp template message), supplemented by platform subscriptions for Dialogs and Campaigns Cloud and professional services for DLT registration, WhatsApp onboarding, and custom integrations. Go-to-market combines an API-first self-service funnel (free trial with $5 credit, no credit card, integrations live within 48 hours for SMS/RCS) with enterprise field sales for on-premise/hybrid deployments requiring custom SLAs and compliance certifications. The company maintains 51-100 employees across Singapore (HQ), India, UAE and Saudi Arabia operations.

Short descriptiontext

EnableX (VCLOUDX PTE. LTD.) is a Singapore-based full-stack CPaaS provider offering AI-powered omnichannel customer engagement via voice, video, SMS, WhatsApp, RCS, and conversational AI APIs, serving 7,000+ enterprises in BFSI, healthcare, and government sectors across India, the Middle East, and Southeast Asia.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersSingapore, Singapore
HQ citystring
Singapore
HQ countrystring
Singapore
HQ regionstring
Asia
Markets served

Serves global market

Offices4 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
communications platform as a service, video calling API, omnichannel customer engagement, conversational AI platform, cloud telephony services
Industry1 code
1AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs)
CodeHDAEANAJPrimaryYes
NAICS code3 codes
  • Software Publishers5132
  • Custom Computer Programming Services541511
  • Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services5182
SIC code3 codes
  • Services-Prepackaged Software7372
  • Services-Computer Programming, Data Processing, Etc.7370
  • Services-Computer Programming Services7371
Product category
Communications Platform as a Service (CPaaS)
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model3 records
1Usage-based API consumption
TypeUsage Based
Description

Pay-as-you-go consumption model for Video API, Voice API, SMS API, WhatsApp API, and RCS API. Customers pay per participant-minute (video), per call-minute (voice), or per message (messaging). Enterprise volume discounts available with committed usage plans.

enablex.io
2Platform subscription
TypeSubscription Recurring
Description

Base platform fees for Dialogs Cloud and Campaigns Cloud services with per-minute or per-campaign charges. Enterprise plans include dedicated support, custom SLAs, and compliance certifications.

enablex.io
3Professional services
TypeProfessional Services
Description

Implementation support, DLT registration guidance for India compliance, WhatsApp Business API onboarding, and custom integration services for enterprise deployments.

enablex.io
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Pricing details6 tiers
1Virtual Numbers - Pay-as-you-go
ModelUsage-basedBilling cadencePay-as-you-go
Notes

Pay only for what you use without monthly commitments or contracts. Volume discounts available with committed usage.

enablex.io
2Video Call API
ModelUsage-basedBilling cadencePay-as-you-go
Notes

$0.004 per participant-minute. Volume discounts for enterprise commitments. Recording, streaming, and on-prem deployment priced separately.

enablex.io
3Voice API
ModelUsage-basedBilling cadencePay-as-you-go
Notes

$0.007 per minute per call. Pay-as-you-go model with volume discounts for enterprise commitments.

enablex.io
4SMS API - International
ModelUsage-basedBilling cadencePay-as-you-go
Notes

$0.03432 per outbound international message. Regional pricing varies. Global coverage with 200+ countries.

enablex.io
5WhatsApp Business API
ModelUsage-basedBilling cadencePay-as-you-go
Notes

₹0.98 per template message. Pricing moved from conversation-based to per-message billing in July 2025. Rates vary by category (marketing, utility, authentication, service) and destination country.

enablex.io
6Free Trial
ModelFreemiumBilling cadencePay-as-you-go
Notes

$5 free credit, no credit card required. Full access to Programmable Cloud, Dialogs Cloud, and Campaigns Cloud for 30 days.

enablex.io
GTM typeB2B
B2B
Offering typeSoftware
Software
Brand1 of 5 records shown
1Programmable Cloud
Description

CPaaS platform offering Video API, Voice API, SMS API, WhatsApp API, RCS API, and other communication APIs for developers.

enablex.io
+4 more records
Core offering1 text field

EnableX is an AI-powered omnichannel Customer Engagement Platform delivered as a full-stack Communications Platform as a Service (CPaaS). It sells programmable communication APIs (Video, Voice, SMS, WhatsApp, RCS, Unified Messaging), conversational AI products (FaceAI, ASR, AI Chatbot, AI Voice Agent, Live Chat), and bulk messaging services through three interconnected clouds: Programmable Cloud, Dialogs Cloud, and Campaigns Cloud, with deployment options across public cloud, on-premise, and hybrid.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • Insurance lapse rate reduction of 22% through personalized AI voice calls
+4 more records
Product overview1 text field

EnableX is an AI-powered Omnichannel Customer Engagement Platform offering a full-stack CPaaS (Communications Platform as a Service) architecture. The platform consists of three interconnected clouds: Programmable Cloud (Voice API, Video Call API, SMS API, WhatsApp Business API, RCS API, Unified Messaging API, FaceAI API, Automatic Speech Recognition, Virtual Numbers), Dialogs Cloud (Conversational AI Platform with AI Chatbot, AI Voice Agent, Live Chat, AI Agents), and Campaigns Cloud (SMS and Messaging, WhatsApp Messaging, RCS Business Messaging, Voice Broadcasting). Additional products include Low-Code Builder for no-code video app development, IVR Service for AI-powered call routing, Missed Call Service for lead capture, and Voice Streaming API for real-time WebSocket audio streaming to external AI systems. The platform serves enterprises across healthcare, BFSI, retail, education, and government sectors in India, Southeast Asia, and the Middle East with deployment options including public cloud, on-premise, and hybrid.

Product and service22 records
1Programmable Cloud
CategoryCPaaS Platform
Description

Core CPaaS platform providing programmable communication APIs (Voice, Video, SMS, WhatsApp, RCS) and SDKs for embedding real-time communications into web and mobile applications, offered to developers and enterprises.

2Video Call API
CategoryCommunication API
Description

WebRTC-based Video API for embedding live video calling, recording, and streaming into websites and mobile apps. Supports 1-to-1 calls, group calls up to 3,000 participants, and RTMP/HLS streaming, with HIPAA/GDPR compliance.

3Voice API
CategoryCommunication API
Description

Programmable Voice API for A2P, P2A, and P2P voice communication with carrier-grade uptime SLAs. Features include IVR, click-to-call, call masking, voice broadcasting, and AI voice automation, priced at $0.007 per minute per call.

4SMS API
CategoryCommunication API
Description

Global SMS Gateway API for sending OTPs, alerts, and marketing messages with Tier-1 carrier connections, intelligent routing, and compliance support across 200+ countries, priced at $0.03432 per outbound international message.

5WhatsApp Business API
CategoryCommunication API
Description

Meta-approved WhatsApp Business API provider for sending rich, personalized messages, automating support with AI chatbots, and enabling WhatsApp Business Calling (beta) for voice conversations inside WhatsApp, priced at ₹0.98 per template message.

6RCS API
CategoryCommunication API
Description

Rich Communication Services API for branded, interactive messaging with images, videos, carousels, and actionable buttons. Delivers enhanced customer engagement with verified sender IDs and end-to-end encryption, reaching Android and iOS users.

7Unified Messaging API
CategoryCommunication API
Description

Omnichannel messaging API that unifies SMS, WhatsApp, and RCS under a single endpoint with smart routing, automatic fallback, and unified webhook tracking. Routes messages across channels and ensures delivery in 100+ countries.

8FaceAI API
CategoryAI/ML API
Description

Facial Emotion AI API based on Deep Neural Network for real-time facial expression and emotion recognition. Analyzes 130+ facial expressions, attention levels, liveness, age/gender, and head pose for Video KYC, customer engagement, and exam proctoring.

9Automatic Speech Recognition (ASR)
CategoryAI/ML API
Description

AI-powered ASR that converts spoken language to text in real time. Supports 100+ languages and dialects with 95%+ accuracy on Indian languages (Hindi, Tamil, Telugu, Bengali, Marathi), including speaker diarization, noise cancellation, and profanity filtering.

10Voice Streaming API
CategoryCommunication API
Description

Real-time audio streaming API over WebSocket for forking live call audio to external systems. Enables bidirectional streaming for AI voice agents, real-time transcription, fraud detection, and live call monitoring with sub-100ms latency and 99.99% uptime SLA.

11Voice Broadcasting
CategoryCommunication API
Description

AI-powered bulk voice calling platform that delivers personalized voice messages to thousands simultaneously using neural TTS with dynamic variables. Supports 15+ languages including Hindi-English code-switching, with up to 100K concurrent calls.

12IVR Service
CategoryAI/ML Product
Description

AI-powered Interactive Voice Response system with conversational AI for natural language interactions. Supports personalized greetings via CRM integration, dynamic menu trees, multi-level DTMF, and 15+ language TTS. Available with on-premise deployment for regulated industries.

13Missed Call Service
CategoryCommunication API
Description

Missed call alert service for capturing incoming call data (caller number, timestamp) to power lead generation, opt-ins, and campaign tracking. Caller is never charged while application receives data in real-time via webhooks.

14Virtual Numbers
CategoryCommunication API
Description

Virtual phone number service providing local, mobile, toll-free, and short code numbers in 100+ countries for SMS and voice communication with exclusive brand recognition options and pay-as-you-go pricing.

15Live Streaming API
CategoryCommunication API
Description

Live Streaming API enabling RTMP/HLS streaming for embedding live broadcast experiences into applications.

16Low-Code Visual Builder
CategoryCPaaS Platform
Description

No-code Visual Builder for creating video calling experiences with drag-and-drop interface. Supports up to 100 participants for video meetings and 1,000 for webinars with features including lobby, breakout rooms, recording, and HIPAA/GDPR compliance.

17Conversational AI Platform (Dialogs Cloud)
CategoryConversational AI Platform
Description

Enterprise Dialogs Cloud platform for deploying GenAI-powered chatbots and voicebots across web, WhatsApp, RCS, and voice channels with live agent support. Includes no-code bot builder, smart routing, AI assist features, and omnichannel analytics.

18AI Chatbot
CategoryConversational AI Product
Description

GenAI-powered conversational chatbot for omnichannel customer engagement across webchat, WhatsApp, and social channels. Automates routine support, boosts sales, and provides personalized human-like interactions with smart routing to live agents.

19AI Voice Agent
CategoryConversational AI Product
Description

Two-way AI voice agent powered by conversational AI and speech recognition for automating collections, lead qualification, appointment scheduling, and customer support via PSTN, IP, and WhatsApp Business Calling.

20Live Chat
CategoryConversational AI Product
Description

Human agent assistance platform for handling complex issues in real-time via voice, video chat, and co-browsing. Provides seamless handoff from AI chatbot with full context and behavior history.

21AI Agents
CategoryConversational AI Product
Description

AI agent assistant empowering agents and sales reps with chat summaries, reply suggestions, and reply rephrase features for quicker and more effective customer interactions.

22Campaigns Cloud
CategoryMessaging Platform
Description

Bulk messaging platform for broadcasting personalized messages across SMS, WhatsApp, Voice, and RCS via self-service portal. Includes campaign analytics, scheduling, DLT compliance, and omnichannel fallback capabilities.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierCoreTypeTechnology or Integration
Description

EnableX holds Tech Provider (TP) status enabling businesses to access WhatsApp Business API infrastructure. EnableX manages phone number verification, Facebook Business Manager linkage, template approvals, and quality rating monitoring. WhatsApp Business Calling (VoIP) available on supported accounts. This partnership enables omnichannel messaging and voice capabilities for enterprise customers in India, SEA, and Middle East markets.

2Indian Telecom Carriers (Jio, Airtel, Vodafone Idea, BSNL)
Strategic tierCoreTypeTechnology or Integration
Description

Partnership with major Indian telecom operators for DLT registration, number provisioning, and Tier-1 carrier SMS routes. Enables TRAI-compliant commercial voice and SMS communications across India with direct carrier connections for improved deliverability and cost efficiency.

enablex.io
Strategic tierMinorTypeStrategic or Co-development Partner
Description

ASR engine trained on IIT Madras IndicVoices dataset for 95%+ recognition accuracy on major Indian languages (Hindi, Tamil, Telugu, Marathi, Bengali, and code-mixed Hinglish). Strategic data partnership enabling superior Indic language speech recognition capabilities compared to global ASR engines.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Vonage, now part of Ericsson, offers CPaaS APIs (Voice, SMS, Video, WhatsApp) alongside its UCaaS/CCaaS portfolio under the broader Ericsson enterprise wireless strategy. Comparable as a larger incumbent with overlapping messaging and voice API products.

TypeDirect peer
Description

Sinch is a Sweden-headquartered CPaaS provider offering messaging, voice, and verification APIs with a strong emerging-markets footprint following its MessageBird-related consolidation. Highly comparable on omnichannel CPaaS, especially for India and Latin America cross-border messaging.

TypeBroad incumbent
Description

Tata Communications, post-Kaleyra acquisition, is a global telecom incumbent offering CPaaS APIs (SMS, voice, WhatsApp, conversational AI) alongside broader network services. Comparable as a large incumbent in the same CPaaS and WhatsApp Business space, with significant enterprise reach in India and globally.

TypeRegional player
Description

Ozonetel is an India-headquartered cloud telephony and contact center AI vendor offering IVR, voicebots, and omnichannel customer engagement. Comparable as a regional voice/IVR and conversational AI provider competing in the same India-focused enterprise segment.

TypeRegional player
Description

Gupshup is an India-headquartered conversational messaging and CPaaS company with deep WhatsApp Business API and conversational AI capabilities across emerging markets. Comparable as a regional competitor offering conversational AI plus messaging APIs targeted at India and SEA enterprises.

TypeDirect peer
Description

MessageBird (rebranded Bird) is an Amsterdam-based omnichannel CPaaS player offering Cloud, Marketing, and Service flows with strong WhatsApp, SMS, and conversational AI capabilities. Comparable as a direct competitor in CPaaS and conversational AI for global mid-market and enterprise customers.

TypeDirect peer
Description

Plivo is a US-headquartered CPaaS provider focused on voice and SMS APIs for developers and enterprises. Comparable as a developer-first API competitor with similar pricing-style transparency and Pay-as-you-go model.

TypeDirect peer
Description

Twilio is the global CPaaS leader offering Voice, SMS, Video, WhatsApp, and conversational AI APIs. Directly comparable as the dominant full-stack CPaaS incumbent; EnableX explicitly positions against it for on-premise/hybrid BFSI deployments where Twilio's cloud-only model is insufficient.

TypeRegional player
Description

Netcore Cloud (formerly Netcore Solutions), which acquired Karix, is an India-headquartered CPaaS and martech platform with strong Indian carrier relationships and WhatsApp BSP status. Highly comparable as a regional CPaaS competitor focused on the Indian enterprise market.

TypeDirect peer
Description

Infobip is a Croatia-headquartered CPaaS platform with strong CPaaS, conversational AI, and WhatsApp Business API offerings, particularly active in EMEA and emerging markets. Comparable as a full-stack CPaaS competitor with WhatsApp BSP status and conversational AI capability.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers15 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment8 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration16 records

Each record includes

Title, Type, Description, Source

AI capability16 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature6 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles9 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance8 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

EnableX

Communications Platform as a Service (CPaaS)enablex.io

EnableX (VCLOUDX PTE. LTD.) is a Singapore-based full-stack CPaaS provider offering AI-powered omnichannel customer engagement via voice, video, SMS, WhatsApp, RCS, and conversational AI APIs, serving 7,000+ enterprises in BFSI, healthcare, and government sectors across India, the Middle East, and Southeast Asia.

What EnableX does

EnableX, operated by Singapore-incorporated VCLOUDX PTE. LTD. and founded in 2017, is a full-stack Communications Platform as a Service (CPaaS) and conversational AI provider serving 7,000+ enterprises primarily across India, the Middle East and Southeast Asia. The platform is structured around three product clouds: Programmable Cloud (Voice, Video, SMS, WhatsApp Business, RCS, Unified Messaging, FaceAI, ASR, Virtual Numbers, Low-Code Visual Builder), Dialogs Cloud (GenAI chatbot, AI voice agent, live chat with co-browsing, AI agent assist), and Campaigns Cloud (bulk personalized messaging across SMS, WhatsApp, Voice and RCS). Underlying technology is WebRTC-based with REST APIs and WebSocket streaming, supports public cloud, on-premise and hybrid deployment, and integrates with CRMs (Salesforce, HubSpot, Zoho, Freshdesk, ServiceNow) and payment gateways (Stripe, PayU). Proprietary components include the FaceAI DNN engine, an IndicVoices-trained ASR for 95%+ accuracy on Indian languages, and a Unified Messaging orchestration layer with SMS↔WhatsApp↔RCS fallback.

The company's commercial differentiation rests on deployment flexibility for regulated industries — on-premise/hybrid is required by RBI-regulated Indian banks, SAMA-regulated Saudi entities, MAS-regulated Singapore firms, HIPAA healthcare providers and FedRAMP-bound federal customers — a capability Twilio does not offer at parity. EnableX holds Meta Tech Provider status for WhatsApp Business API and direct Tier-1 carrier relationships with Indian operators (Jio, Airtel, Vodafone Idea, BSNL) and telcos in the UAE and Saudi Arabia, enabling DLT-registered commercial communications, TRA/CITC-compliant voice broadcasting, and Arabic/Hindi-English/Bahasa localization. Named customers include Paytm, Tech Mahindra, Infosys, Deloitte Digital, GlobalLogic, Quantman, Rubix, HealthOnUs, Wrizto Healthcare and Parul University across BFSI, healthcare, education, retail, logistics, government and HR/recruitment verticals.

Revenue is generated through usage-based API consumption ($0.004/participant-minute for Video, $0.007/minute for Voice, $0.03432 per international SMS, ₹0.98 per WhatsApp template message), supplemented by platform subscriptions for Dialogs and Campaigns Cloud and professional services for DLT registration, WhatsApp onboarding, and custom integrations. Go-to-market combines an API-first self-service funnel (free trial with $5 credit, no credit card, integrations live within 48 hours for SMS/RCS) with enterprise field sales for on-premise/hybrid deployments requiring custom SLAs and compliance certifications. The company maintains 51-100 employees across Singapore (HQ), India, UAE and Saudi Arabia operations.

EnableX firmographics

Firmographics
Name
EnableX
Legal name
VCLOUDX PTE. LTD.
Website
https://enablex.io
Company type
Private
Founded year
2017
Operating status
Operating
Headcount range
51–100 employees
Short description
EnableX (VCLOUDX PTE. LTD.) is a Singapore-based full-stack CPaaS provider offering AI-powered omnichannel customer engagement via voice, video, SMS, WhatsApp, RCS, and conversational AI APIs, serving 7,000+ enterprises in BFSI, healthcare, and government sectors across India, the Middle East, and Southeast Asia.
Ownership category
akta.pro rank

EnableX industry classification

Industry
Product category
Communications Platform as a Service (CPaaS)
NAICS
Software Publishers (5132), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
SIC
Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)
akta.pro primary industry
AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)

Keywords

  • Communications platform as a service
  • Video calling API
  • Omnichannel customer engagement
  • Conversational AI platform
  • Cloud telephony services

Where EnableX is headquartered

Location

Headquarters

HQ city
Singapore
HQ country
Singapore
HQ region
Asia

Offices4 records

Markets served

EnableX business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

  1. Usage-based API consumption: Pay-as-you-go consumption model for Video API, Voice API, SMS API, WhatsApp API, and RCS API. Customers pay per participant-minute (video), per call-minute (voice), or per message (messaging). Enterprise volume discounts available with committed usage plans.
  2. Platform subscription: Base platform fees for Dialogs Cloud and Campaigns Cloud services with per-minute or per-campaign charges. Enterprise plans include dedicated support, custom SLAs, and compliance certifications.
  3. Professional services: Implementation support, DLT registration guidance for India compliance, WhatsApp Business API onboarding, and custom integration services for enterprise deployments.

Pricing tiers

ModelBillingPrice
Usage-basedPay-as-you-goVirtual Numbers - Pay-as-you-go
Usage-basedPay-as-you-goVideo Call API
Usage-basedPay-as-you-goVoice API
Usage-basedPay-as-you-goSMS API - International
Usage-basedPay-as-you-goWhatsApp Business API
FreemiumPay-as-you-goFree Trial

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

EnableX product offering

Product offering

Core offering

EnableX is an AI-powered omnichannel Customer Engagement Platform delivered as a full-stack Communications Platform as a Service (CPaaS). It sells programmable communication APIs (Video, Voice, SMS, WhatsApp, RCS, Unified Messaging), conversational AI products (FaceAI, ASR, AI Chatbot, AI Voice Agent, Live Chat), and bulk messaging services through three interconnected clouds: Programmable Cloud, Dialogs Cloud, and Campaigns Cloud, with deployment options across public cloud, on-premise, and hybrid.

Product overview

EnableX is an AI-powered Omnichannel Customer Engagement Platform offering a full-stack CPaaS (Communications Platform as a Service) architecture. The platform consists of three interconnected clouds: Programmable Cloud (Voice API, Video Call API, SMS API, WhatsApp Business API, RCS API, Unified Messaging API, FaceAI API, Automatic Speech Recognition, Virtual Numbers), Dialogs Cloud (Conversational AI Platform with AI Chatbot, AI Voice Agent, Live Chat, AI Agents), and Campaigns Cloud (SMS and Messaging, WhatsApp Messaging, RCS Business Messaging, Voice Broadcasting). Additional products include Low-Code Builder for no-code video app development, IVR Service for AI-powered call routing, Missed Call Service for lead capture, and Voice Streaming API for real-time WebSocket audio streaming to external AI systems. The platform serves enterprises across healthcare, BFSI, retail, education, and government sectors in India, Southeast Asia, and the Middle East with deployment options including public cloud, on-premise, and hybrid.

Differentiator

Problem solved

Functional benefit

Brands

  • Programmable Cloud: CPaaS platform offering Video API, Voice API, SMS API, WhatsApp API, RCS API, and other communication APIs for developers.
  • Dialogs Cloud
  • Campaigns Cloud
  • FaceAI
  • Visual Builder

Products and services

  • Programmable Cloud Core CPaaS platform providing programmable communication APIs (Voice, Video, SMS, WhatsApp, RCS) and SDKs for embedding real-time communications into web and mobile applications, offered to developers and enterprises.
  • Video Call API WebRTC-based Video API for embedding live video calling, recording, and streaming into websites and mobile apps. Supports 1-to-1 calls, group calls up to 3,000 participants, and RTMP/HLS streaming, with HIPAA/GDPR compliance.
  • Voice API Programmable Voice API for A2P, P2A, and P2P voice communication with carrier-grade uptime SLAs. Features include IVR, click-to-call, call masking, voice broadcasting, and AI voice automation, priced at $0.007 per minute per call.
  • SMS API Global SMS Gateway API for sending OTPs, alerts, and marketing messages with Tier-1 carrier connections, intelligent routing, and compliance support across 200+ countries, priced at $0.03432 per outbound international message.
  • WhatsApp Business API Meta-approved WhatsApp Business API provider for sending rich, personalized messages, automating support with AI chatbots, and enabling WhatsApp Business Calling (beta) for voice conversations inside WhatsApp, priced at ₹0.98 per template message.
  • RCS API Rich Communication Services API for branded, interactive messaging with images, videos, carousels, and actionable buttons. Delivers enhanced customer engagement with verified sender IDs and end-to-end encryption, reaching Android and iOS users.
  • Unified Messaging API Omnichannel messaging API that unifies SMS, WhatsApp, and RCS under a single endpoint with smart routing, automatic fallback, and unified webhook tracking. Routes messages across channels and ensures delivery in 100+ countries.
  • FaceAI API Facial Emotion AI API based on Deep Neural Network for real-time facial expression and emotion recognition. Analyzes 130+ facial expressions, attention levels, liveness, age/gender, and head pose for Video KYC, customer engagement, and exam proctoring.
  • Automatic Speech Recognition (ASR) AI-powered ASR that converts spoken language to text in real time. Supports 100+ languages and dialects with 95%+ accuracy on Indian languages (Hindi, Tamil, Telugu, Bengali, Marathi), including speaker diarization, noise cancellation, and profanity filtering.
  • Voice Streaming API Real-time audio streaming API over WebSocket for forking live call audio to external systems. Enables bidirectional streaming for AI voice agents, real-time transcription, fraud detection, and live call monitoring with sub-100ms latency and 99.99% uptime SLA.
  • Voice Broadcasting AI-powered bulk voice calling platform that delivers personalized voice messages to thousands simultaneously using neural TTS with dynamic variables. Supports 15+ languages including Hindi-English code-switching, with up to 100K concurrent calls.
  • IVR Service AI-powered Interactive Voice Response system with conversational AI for natural language interactions. Supports personalized greetings via CRM integration, dynamic menu trees, multi-level DTMF, and 15+ language TTS. Available with on-premise deployment for regulated industries.
  • Missed Call Service Missed call alert service for capturing incoming call data (caller number, timestamp) to power lead generation, opt-ins, and campaign tracking. Caller is never charged while application receives data in real-time via webhooks.
  • Virtual Numbers Virtual phone number service providing local, mobile, toll-free, and short code numbers in 100+ countries for SMS and voice communication with exclusive brand recognition options and pay-as-you-go pricing.
  • Live Streaming API Live Streaming API enabling RTMP/HLS streaming for embedding live broadcast experiences into applications.
  • Low-Code Visual Builder No-code Visual Builder for creating video calling experiences with drag-and-drop interface. Supports up to 100 participants for video meetings and 1,000 for webinars with features including lobby, breakout rooms, recording, and HIPAA/GDPR compliance.
  • Conversational AI Platform (Dialogs Cloud) Enterprise Dialogs Cloud platform for deploying GenAI-powered chatbots and voicebots across web, WhatsApp, RCS, and voice channels with live agent support. Includes no-code bot builder, smart routing, AI assist features, and omnichannel analytics.
  • AI Chatbot GenAI-powered conversational chatbot for omnichannel customer engagement across webchat, WhatsApp, and social channels. Automates routine support, boosts sales, and provides personalized human-like interactions with smart routing to live agents.
  • AI Voice Agent Two-way AI voice agent powered by conversational AI and speech recognition for automating collections, lead qualification, appointment scheduling, and customer support via PSTN, IP, and WhatsApp Business Calling.
  • Live Chat Human agent assistance platform for handling complex issues in real-time via voice, video chat, and co-browsing. Provides seamless handoff from AI chatbot with full context and behavior history.
  • AI Agents AI agent assistant empowering agents and sales reps with chat summaries, reply suggestions, and reply rephrase features for quicker and more effective customer interactions.
  • Campaigns Cloud Bulk messaging platform for broadcasting personalized messages across SMS, WhatsApp, Voice, and RCS via self-service portal. Includes campaign analytics, scheduling, DLT compliance, and omnichannel fallback capabilities.

Quantifiable outcome

  • Insurance lapse rate reduction of 22% through personalized AI voice calls
  • +4 more outcomes

Companies that use EnableX

Customer profile

Named customers15 records

Segments8 records

Ideal customer profiles3 records

EnableX technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration16 records

AI capability16 records

Feature6 records

EnableX partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core and minor.

  • Meta (WhatsApp Business Solution Provider)coreTechnology or IntegrationEnableX holds Tech Provider (TP) status enabling businesses to access WhatsApp Business API infrastructure. EnableX manages phone number verification, Facebook Business Manager linkage, template approvals, and quality rating monitoring. WhatsApp Business Calling (VoIP) available on supported accounts. This partnership enables omnichannel messaging and voice capabilities for enterprise customers in India, SEA, and Middle East markets.
  • Indian Telecom Carriers (Jio, Airtel, Vodafone Idea, BSNL)coreTechnology or IntegrationPartnership with major Indian telecom operators for DLT registration, number provisioning, and Tier-1 carrier SMS routes. Enables TRAI-compliant commercial voice and SMS communications across India with direct carrier connections for improved deliverability and cost efficiency.
  • IIT Madras (IndicVoices Dataset)minorStrategic or Co-development PartnerASR engine trained on IIT Madras IndicVoices dataset for 95%+ recognition accuracy on major Indian languages (Hindi, Tamil, Telugu, Marathi, Bengali, and code-mixed Hinglish). Strategic data partnership enabling superior Indic language speech recognition capabilities compared to global ASR engines.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

EnableX competitors and assessment

Company assessment

Broad incumbents

  • Vonage (Ericsson): Vonage, now part of Ericsson, offers CPaaS APIs (Voice, SMS, Video, WhatsApp) alongside its UCaaS/CCaaS portfolio under the broader Ericsson enterprise wireless strategy. Comparable as a larger incumbent with overlapping messaging and voice API products.
  • Tata Communications (with Kaleyra / Jazz): Tata Communications, post-Kaleyra acquisition, is a global telecom incumbent offering CPaaS APIs (SMS, voice, WhatsApp, conversational AI) alongside broader network services. Comparable as a large incumbent in the same CPaaS and WhatsApp Business space, with significant enterprise reach in India and globally.

Direct peers

  • Sinch: Sinch is a Sweden-headquartered CPaaS provider offering messaging, voice, and verification APIs with a strong emerging-markets footprint following its MessageBird-related consolidation. Highly comparable on omnichannel CPaaS, especially for India and Latin America cross-border messaging.
  • MessageBird (Bird): MessageBird (rebranded Bird) is an Amsterdam-based omnichannel CPaaS player offering Cloud, Marketing, and Service flows with strong WhatsApp, SMS, and conversational AI capabilities. Comparable as a direct competitor in CPaaS and conversational AI for global mid-market and enterprise customers.
  • Plivo: Plivo is a US-headquartered CPaaS provider focused on voice and SMS APIs for developers and enterprises. Comparable as a developer-first API competitor with similar pricing-style transparency and Pay-as-you-go model.
  • Twilio: Twilio is the global CPaaS leader offering Voice, SMS, Video, WhatsApp, and conversational AI APIs. Directly comparable as the dominant full-stack CPaaS incumbent; EnableX explicitly positions against it for on-premise/hybrid BFSI deployments where Twilio's cloud-only model is insufficient.
  • Infobip: Infobip is a Croatia-headquartered CPaaS platform with strong CPaaS, conversational AI, and WhatsApp Business API offerings, particularly active in EMEA and emerging markets. Comparable as a full-stack CPaaS competitor with WhatsApp BSP status and conversational AI capability.

Regional players

  • Ozonetel (Kommunicate / Ozonetel Communications): Ozonetel is an India-headquartered cloud telephony and contact center AI vendor offering IVR, voicebots, and omnichannel customer engagement. Comparable as a regional voice/IVR and conversational AI provider competing in the same India-focused enterprise segment.
  • Gupshup: Gupshup is an India-headquartered conversational messaging and CPaaS company with deep WhatsApp Business API and conversational AI capabilities across emerging markets. Comparable as a regional competitor offering conversational AI plus messaging APIs targeted at India and SEA enterprises.
  • Netcore Cloud (with Karix): Netcore Cloud (formerly Netcore Solutions), which acquired Karix, is an India-headquartered CPaaS and martech platform with strong Indian carrier relationships and WhatsApp BSP status. Highly comparable as a regional CPaaS competitor focused on the Indian enterprise market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

EnableX social profiles

Digital presence

EnableX compliance and trust

Trust signal

Compliance8 records

EnableX financial estimates

Financial estimate

Revenue estimate

Valuation estimate

EnableX leadership team

Management profile

Number of profiles

Profiles9 records

EnableX funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

EnableX M&A and investment

M&A and investment

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EnableX

What does EnableX do?

EnableX is an AI-powered omnichannel Customer Engagement Platform delivered as a full-stack Communications Platform as a Service (CPaaS). It sells programmable communication APIs (Video, Voice, SMS, WhatsApp, RCS, Unified Messaging), conversational AI products (FaceAI, ASR, AI Chatbot, AI Voice Agent, Live Chat), and bulk messaging services through three interconnected clouds: Programmable Cloud, Dialogs Cloud, and Campaigns Cloud, with deployment options across public cloud, on-premise, and hybrid.

Is EnableX a public or private company?

EnableX is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was EnableX founded?

EnableX was founded in 2017. It employs 51 to 100 people.

Where is EnableX based?

EnableX is headquartered in Singapore, Singapore, in the Asia region.

How does EnableX make money?

Three revenue lines are on record. Usage-based API consumption is the primary driver. The others are platform subscription and professional services.

Who are EnableX's main competitors?

Broad incumbents on record are Vonage (Ericsson) and Tata Communications (with Kaleyra / Jazz). Direct peers are Sinch, MessageBird (Bird), Plivo, Twilio and Infobip. Regional players are Ozonetel (Kommunicate / Ozonetel Communications), Gupshup and Netcore Cloud (with Karix).

Does EnableX have an API?

Yes. EnableX offers a comprehensive REST API and WebSocket-based API for real-time communications. The Voice API, Video Call API, SMS API, WhatsApp Business API, RCS API, and Unified Messaging API are available with official SDKs for Node.js, Python, Java, PHP, and .NET. Voice Streaming API uses WebSocket connections. Developer Documentation is available at developer.enablex.io, with GitHub repositories at github.com/EnableX/ and community support via Discord (discord.gg/hb3Bh4HJX2). Authentication uses API keys. Pay-as-you-go pricing with volume discounts for enterprise commitments. Free trial with test credits available. Developer documentation is at developer.enablex.io.

What industry is EnableX in?

EnableX's product category is Communications Platform as a Service (CPaaS). Its primary akta.pro industry code is HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs). Its NAICS code is 5132 and its SIC code is 7372.

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Live signals
Third NewsenableX and Daisybell Japan Partner to Launch AI-Powered BPO SolutionsenableX and Daisybell Japan have formed a strategic partnership to launch AI-powered Business Process Outsourcing (BPO) services in Japan, aiming to automate customer support operations using voice AI technology. The collaboration targets labor shortages by potentially reducing operational costs by up to 94%, with early client results showing significant cost savings while maintaining service quality. Both companies plan to expand the solution beyond call centers into areas like technical support and booking services for medium and small enterprises.PlatumThe South Korean startup ecosystem is transitioning to deep tech... Achieving investment goals is a challenge.At a startup ecosystem conference in Busan, Han Kyung-wook, director of enableX, presented data showing Japan's startup ecosystem is growing but significantly underperforming on government investment targets, with 2025 investment reaching only 761.3 billion yen (7.6% of the 10 trillion yen goal) and just 8 unicorns against a target of 100 by 2027. Investment polarization is deepening with seed and large deals while mid-tier investments are disappearing, and the exit market shows rising IPO thresholds pushing M&A ratios to 84.5%. Deep tech is emerging as the new investment axis with government support in 17 strategic fields, and the AI startup Akari is presented as a role model for achieving unicorn status through strategic investment partnerships rather than traditional VC funding.PrtimesSORABITO株式会社、株式会社enableXと業務提携SORABITO and enableX announced a business partnership to combine SORABITO's construction machinery rental expertise with enableX's deep tech and workflow automation. The collaboration aims to build a system that prevents on-site operations from stopping due to labor shortages in construction, rental, manufacturing, and logistics.EnablexEnableX expands into live streaming with the strategic acquisition of VouchProEnableX, a Communications Platform as a Service provider headquartered in Singapore, has acquired VouchPro, a live streaming and virtual events company based in Noida, India. This strategic acquisition aims to integrate VouchPro's expertise with EnableX's existing offerings to enhance customer engagement solutions and drive growth in the CPaaS and enterprise SaaS markets.BisinfotechA talk with Pankaj Gupta, CEO and Founder, EnableXEnableX.io, a cloud-based communications platform provider, is expanding its AI-driven capabilities with its FaceAI solution and targeting growth in the Asia-Pacific region. The company reported 100% quarter-over-quarter growth in late 2020, driven by increased demand for remote work technologies and omnichannel communication tools during the pandemic.