Active911
Active911, Inc. is a privately held, Oregon-based SaaS company founded in 2012 that provides emergency alerting, scheduling, and radio-over-IP coordination software to 20,000+ fire, EMS, law enforcement, and government agencies worldwide through per-device and per-user annual subscriptions.
- Company typePrivate
- Founded2012
- HeadquartersPhilomath, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Active911 does
Active911, Inc. is a privately held, Oregon-based software company founded in 2012 that builds emergency response coordination and alerting tools for first responder agencies. Its core product, ActiveAlert, connects to agency Computer-Aided Dispatch (CAD) systems via email-protocol parsing and dispatches alerts with map data, GPS, and accountability tracking to iOS, Android, and Windows applications. A second product, ActiveTeam, provides per-user shift scheduling, coverage requests, availability tracking, and time tracking at $33/user/year; and a third product, ActiveComms, streams radio channel audio to mobile devices through the proprietary ActiveBridge hardware, supporting over 200 radio models and up to 75 virtual channels per agency.
The business is principally a per-device / per-user annual subscription model with no setup fees, offering volume-tiered pricing across all three products and a $250/year ActiveBridge hardware lease. Active911 operates a hybrid sales-led and product-led go-to-market: agencies can self-serve through free trials (60-day for ActiveAlert and ActiveTeam, free access for ActiveComms), while the company also runs direct sales to government and enterprise buyers. Distribution channels include direct website sales, the Apple, Google, and Windows app stores, regional sites for Europe and Latin America, and the FirstNet App Catalog after earning FirstNet Verified certification in March 2021. Marketing is content-led (blog, YouTube, Atlassian-wiki documentation, FDIC conference presence, Police1 PR partnership).
The company reports 20,000+ agencies subscribed, 500,000+ first responders served globally, 60 million alerts delivered yearly, and 99.99% uptime. The product suite holds SOC 2 Type II, HIPAA, and FirstNet certifications—relevant for public-sector and healthcare-adjacent procurement. Active911 is founder-led (with Founder Joseph Sullivan and CEO Luke Dotson also serving as a volunteer firefighter) and bootstrapped, with no disclosed venture capital, private equity, or acquisition activity in the source data, and headcount in the 11-50 range.
Active911 firmographics
Firmographics- Name
- Active911
- Legal name
- Active911, Inc.
- Website
- https://active911.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Active911, Inc. is a privately held, Oregon-based SaaS company founded in 2012 that provides emergency alerting, scheduling, and radio-over-IP coordination software to 20,000+ fire, EMS, law enforcement, and government agencies worldwide through per-device and per-user annual subscriptions.
- Ownership category
- akta.pro rank
Active911 industry classification
Industry- Product category
- Public Safety Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Computer Communications Equipment (3576)
- akta.pro primary industry
- Emergency Communications, Alerting & Public Warning Systems (HLAJAGAF)
- akta.pro secondary industries
- Dispatch, Communications & Medical Control Centers (PSAP/ECC) (HLAFANAK), Emergency Communications & Dispatch (911/112/999, PSAP) (BPAIAGAD)
Keywords
Where Active911 is headquartered
LocationHeadquarters
- HQ city
- Philomath
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Active911 business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations, Supply Chain
Revenue model
- ActiveAlert Subscriptions: Annual per-device subscription for emergency alerting software. Tiered pricing with volume discounts: $16.65/device/year (1-50), $15.00 (51-100), $14.60 (101-500), $14.10 (500+). Includes CAD connection, mapping, routing, and response coordination.
- ActiveTeam Subscriptions: Annual per-user subscription for scheduling software at $33/user/year. Includes custom calendars, shift templates, coverage requests, availability management, and time tracking.
- ActiveComms Subscriptions: Annual per-user subscription ($60/user/year for 1-49 users, $57 for 50-149, $54 for 150+) plus optional ActiveBridge hardware lease ($250/year). Includes radio bridge functionality and virtual channel creation.
- ActiveBridge Hardware: ActiveBridge hardware lease at $250/year per unit. Typically one per agency, supports up to two radio channels. No replacement fees if hardware breaks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | ActiveAlert 1-50 devices |
| Subscription | Annual | ActiveAlert 51-100 devices |
| Subscription | Annual | ActiveAlert 101-500 devices |
| Subscription | Annual | ActiveAlert 501+ devices |
| Subscription | Annual | ActiveTeam all tiers |
| Subscription | Annual | ActiveComms 1-49 users |
| Subscription | Annual | ActiveComms 50-149 users |
| Subscription | Annual | ActiveComms 150+ users |
| Unit Pricing | Annual | ActiveBridge hardware |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels8 records
Active911 product offering
Product offeringCore offering
Active911 provides a cloud-based emergency response coordination platform for first responders, delivering dispatch alerts via mobile apps, CAD system integration, GPS navigation, and radio over IP communication through ActiveBridge hardware. Its product suite comprises ActiveAlert (emergency alerting), ActiveTeam (scheduling and messaging), and ActiveComms (radio communications), targeted at fire departments, EMS, law enforcement, and government/military agencies.
Product overview
Active911 offers a unified suite of three interconnected software products designed for first responders: ActiveAlert (core emergency alerting and response coordination platform), ActiveTeam (scheduling management), and ActiveComms (radio over IP communication via ActiveBridge hardware). The products operate as an integrated ecosystem where ActiveAlert serves as the primary platform, ActiveTeam provides scheduling functionality, and ActiveComms extends radio communications to mobile devices. Pricing is per-device/per-user annually with no setup costs. The company serves EMS, firefighters, law enforcement, and government agencies worldwide.
Differentiator
Problem solved
Functional benefit
Brands
- ActiveAlert: Fast and reliable emergency response coordination through an easy-to-use mobile app that keeps personnel informed and accountable.
- ActiveTeam
- ActiveComms
Companies that use Active911
Customer profileNamed customers11 records
Segments6 records
Ideal customer profiles2 records
Active911 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Active911 partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- PRYMEcoreActive911 partnered with PRYME to supply custom cables for the ActiveComms Radio Bridge system. PRYME manufactures over 30 unique cable designs that serve as the critical link between physical radios and mobile devices. This partnership fulfilled a key technical requirement after months of vendor evaluation, enabling first responders to monitor and respond to radio communications directly through their cellphones.
- FirstNetcoreActive911 is FirstNet Verified and listed in the FirstNet App Catalog, enabling prioritized communication for first responders on the dedicated FirstNet network.
Scale indicators6 records
Recent moves5 records
Expansion highlights4 records
Active911 competitors and assessment
Company assessmentDirect peers
- ESO Solutions: ESO provides software for EMS agencies, fire departments, and hospitals including ePCR, fire incident reporting, and outcomes data. Directly competes with Active911 in the emergency response software market with overlapping customer base of fire/EMS agencies.
- ImageTrend: ImageTrend offers EMS, fire, and law enforcement software including ePCR, fire reporting, and patient registry systems. Closely comparable in serving the same first responder agency customers with mission-critical operational software.
Emerging players
- FirstWatch: FirstWatch provides real-time data analytics and situational awareness for public safety agencies. Comparable in serving first responder agencies with operational data, though focused on analytics rather than alerting/dispatch.
- Adashi Systems: Adashi Systems offers dispatch and response coordination software for public safety agencies including FirstCall and RollCall products. Niche player with direct overlap in emergency alerting and response coordination for first responders.
- PulsePoint: PulsePoint provides a mobile app that alerts CPR-trained citizens and off-duty responders to nearby cardiac arrests and other emergencies. Emerging player with partial overlap in mobile alerting to first responders, focused on citizen responder engagement.
- SAM Pro Enterprise: SAM Pro provides scheduling and personnel management software specifically for fire and EMS departments. Directly competes with ActiveTeam product, targeting the same first responder scheduling use case.
Broad incumbents
- Motorola Solutions: Motorola Solutions offers CommandCentral software suite for public safety including CAD, records, and response coordination, alongside its dominant radio hardware business. Broad incumbent that competes in adjacent categories with much larger scale and bundled procurement leverage.
- ZOLL (RescueNet): ZOLL Data Systems offers RescueNet software for EMS dispatch, billing, and clinical documentation. Broad incumbent in EMS software with hardware (defibrillators, monitors) providing cross-sell leverage comparable to Active911's hardware-software bundle.
- Tyler Technologies: Tyler Technologies provides public sector software including New World CAD/RMS for public safety agencies. Large incumbent serving the broader public sector with overlapping public safety capabilities but as part of a much wider government technology portfolio.
Others
- Vector Solutions (TargetSolutions): Vector Solutions offers training and compliance management software for public safety including TargetSolutions platform. Adjacent to Active911's first responder customer base but focused on training rather than alerting/dispatch/scheduling.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Active911 social profiles
Digital presenceActive911 compliance and trust
Trust signalCompliance3 records
Active911 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Active911 leadership team
Management profileNumber of profiles
Profiles11 records
Active911 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Active911 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Active911
What does Active911 do?
Active911 provides a cloud-based emergency response coordination platform for first responders, delivering dispatch alerts via mobile apps, CAD system integration, GPS navigation, and radio over IP communication through ActiveBridge hardware. Its product suite comprises ActiveAlert (emergency alerting), ActiveTeam (scheduling and messaging), and ActiveComms (radio communications), targeted at fire departments, EMS, law enforcement, and government/military agencies.
Is Active911 a public or private company?
Active911 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Active911 founded?
Active911 was founded in 2012. It employs 11 to 50 people.
Where is Active911 based?
Active911 is headquartered in Philomath, United States, in the North America region.
How does Active911 make money?
Four revenue lines are on record. ActiveAlert Subscriptions are the primary driver. The others are activeTeam Subscriptions, activeComms Subscriptions and activeBridge Hardware.
Who are Active911's main competitors?
Direct peers on record are ESO Solutions and ImageTrend. Emerging players are FirstWatch, Adashi Systems, PulsePoint and SAM Pro Enterprise. Broad incumbents are Motorola Solutions, ZOLL (RescueNet) and Tyler Technologies. Vector Solutions (TargetSolutions) is listed as an others.
Does Active911 have an API?
No public API is recorded for Active911.
What industry is Active911 in?
Active911's product category is Public Safety Software. Its primary akta.pro industry code is HLAJAGAF, Emergency Communications, Alerting & Public Warning Systems, with a secondary code of HLAFANAK, Dispatch, Communications & Medical Control Centers (PSAP/ECC). Its NAICS code is 51821 and its SIC code is 7370.