Vivaldi Group

What Vivaldi Group does

Vivaldi Group is a global brand strategy, growth, and innovation consulting firm founded in 1999 by Erich Joachimsthaler, Ph.D. The firm serves Fortune 500 enterprises and iconic global brands across consumer goods, financial services, pharmaceuticals, automotive, hospitality, energy, and technology, providing services organized into five practice areas: Business Strategy & Transformation; Brand, Innovation & Experience; Business Technology Strategy; Marketing Strategy & Acceleration; and People, Culture & Capabilities. Client engagements span brand reinvention, business model transformation, digital platform strategy, customer experience design, marketing acceleration, organizational change, and AI strategy consulting.

The firm's core proprietary technology is Fifth Season, an AI platform positioned as a "strategy operating system" that connects highest-value decisions, learns, and compounds over time. The platform is built with 100+ AI agents to streamline delivery, finance, HR, and marketing workflows, and is currently in beta (2026 launch). Vivaldi operates from a New York headquarters with 16 offices across North America (Los Angeles, San Francisco, Chicago, Atlanta, Boston, Dallas, Houston, Washington), Europe (Zürich, Munich, Hamburg, Düsseldorf, London), South America (Buenos Aires, Lima), and Asia Pacific (Singapore), structured through wholly-owned subsidiaries in the US, Germany, UK, and Switzerland. Revenue is generated through project-based and retainer enterprise consulting engagements sold via direct enterprise field sales, referrals, and thought-leadership-driven inbound; pricing is not publicly disclosed. Notable clients include Coca-Cola, Pfizer, Birkenstock, Samsung, ABInBev, Mercedes-Benz, American Express, Marriott International, LEGO, McGraw Hill, E.ON, Landsec, Schindler, and Lufthansa (LSG Sky Chefs). The firm is privately held with 51–100 employees and has not raised external venture or private equity funding.

Name

Vivaldi Group

Legal name

Vivaldi Partners Inc.

Website

https://vivaldigroup.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

51–100 employees

Short description

Vivaldi Group is a global brand strategy, growth, and innovation consulting firm founded in 1999, serving Fortune 500 enterprises and iconic brands across brand reinvention, digital transformation, and AI strategy, supported by its proprietary Fifth Season AI platform and 16+ offices worldwide.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Marketing Consulting Services (541613), Management Consulting Services (54161), Administrative Management and General Management Consulting Services (541611)

SIC

Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Customer, Marketing & Sales Consulting (BPAHACAG)

akta.pro secondary industries

Innovation, Product & R&D Consulting (BPAHACAM), Organization Design & Operating Model Consulting (BPAHAGAB)

Keywords

• Brand strategy consulting
• Growth strategy consulting
• Innovation consulting services
• Digital transformation consulting
• Business strategy consulting

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices17 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Strategic Consulting Services: Vivaldi Group generates revenue through professional consulting engagements. As a management consulting firm, they provide brand strategy, innovation, digital transformation, and organizational change services to enterprise clients. Engagements appear to be project-based or retainer arrangements for strategic advisory services.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Vivaldi Group is a global consulting firm providing brand strategy, growth, and innovation advisory services to Fortune 500 enterprises. Their offerings are organized across five practice areas: Business Strategy & Transformation, Brand Innovation & Experience, Business Technology Strategy, Marketing Strategy & Acceleration, and People, Culture & Capabilities. They have developed Fifth Season, a proprietary AI platform with 100+ agents used to support consulting delivery and strategy execution.

Product overview

Vivaldi Group is a global brand strategy, growth, and innovation consulting firm that operates as a consulting company rather than a software product company. The company offers professional services organized into five main practice areas: Business Strategy & Transformation, Brand Innovation & Experience, Business Technology Strategy, Marketing Strategy & Acceleration, and People Culture & Capabilities. The primary technology product is Fifth Season, an AI platform positioned as a 'strategy operating system' that enables organizations to build AI-powered systems for compounding total business value. Fifth Season connects with Vivaldi's consulting methodology to operationalize strategic recommendations at scale using AI agents and automation.

Differentiator

Problem solved

Functional benefit

Brands

• Fifth Season: Vivaldi's AI platform for building the systems that compound total business value. An operating system for strategy that connects highest-value decisions, learns, and compounds.

Products and services

• Business Strategy & Transformation Consulting services helping leaders identify opportunities hidden in complexity, unlock exponential growth, and reimagine how their business creates value through competitive strategy and digital platforms/ecosystems strategy.
• Brand, Innovation & Experience Consulting services to reimagine brand power, drive innovation, and design transformative interactions and experiences across brand strategy, growth strategy & innovation, and experience strategy.
• Business Technology Strategy Consulting services to build, connect, and scale digital products, services, and platforms using AI, new technologies, digital products & platforms, and connected commerce strategies.
• Marketing Strategy & Acceleration Consulting services covering brand acceleration, service design, and experimentation & ventures to help clients accelerate marketing outcomes and growth.
• People, Culture & Capabilities Consulting services for organizational enablement, cultural transformation, and AI innovation capability consulting to embed strategy through people and culture.
• Fifth Season AI Platform Vivaldi's proprietary AI platform for building systems that compound total business value, functioning as a strategy operating system where highest-value decisions connect, learn, and compound. Built with 100+ agents to streamline delivery, finance, HR, and marketing workflows.

Quantifiable outcome

• Helped Birkenstock achieve 20% year-over-year sales increase and successful NYSE IPO raising $1.48 billion
• +3 more outcomes

Named customers25 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Silverside AIcoreStrategic or Co-development PartnerStrategic partnership for brand transformation in the AI era. Combines Vivaldi's brand strategy expertise with Silverside AI's creative innovation capabilities to deliver AI-powered brand and business transformation solutions.
• FuturicecoreStrategic or Co-development PartnerPartnership to unlock the commercial value of AI for enterprise transformation. Combines Vivaldi's strategic consulting with Futurice's technical implementation capabilities for AI-driven business transformation.
• Brash AgencycoreStrategic or Co-development PartnerStrategic alliance to redefine the future of luxury. Combines Vivaldi's brand strategy and luxury expertise with Brash Agency's capabilities for premium brand positioning and engagement.
• Andersen ConsultingminorImplementation/ SI/ Consulting PartnerCollaboration with Andersen Consulting for delivery of consulting engagements and client service delivery.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wolff Olins: Wolff Olins is a global brand consultancy that delivers brand strategy, identity, and experience design for large enterprises, competing with Vivaldi in the same Fortune 500 brand-transformation market.
• Siegel+Gale: Siegel+Gale is a global brand strategy, naming, and design firm serving enterprise clients with brand simplification and customer experience work — overlapping with Vivaldi's brand strategy and architecture offerings.
• Lippincott: Lippincott is a brand strategy and design consultancy serving major global brands with corporate identity, brand positioning, and customer experience work — closely aligned with Vivaldi's premium brand strategy positioning and iconic-client roster.
• Interbrand: Interbrand is a global brand strategy and design consultancy that advises Fortune 500 companies on brand valuation, architecture, and experience strategy — directly comparable to Vivaldi's brand, innovation, and experience practice.
• FutureBrand: FutureBrand is a global brand consultancy that delivers brand strategy, design, and experience services for large multinationals, competing head-to-head with Vivaldi in the enterprise brand transformation space.
• Prophet: Prophet is a growth and transformation consultancy that integrates brand, customer experience, and digital strategy for global enterprises — directly comparable to Vivaldi's brand-led business transformation model.
• Landor & Fitch: Landor & Fitch is one of the world's largest brand consulting and design firms, offering brand strategy, identity design, and brand experience work for global enterprises — overlapping directly with Vivaldi's end-to-end brand transformation engagements.

Broad incumbents

• Kantar: Kantar is a global data, research, and consulting firm whose BrandZ and brand consulting practices overlap with Vivaldi's brand strategy work, while its broader portfolio (Insights, Consulting, Analytics) makes it a much larger incumbent.
• McKinsey & Company: McKinsey's Marketing & Sales practice and brand-led growth work compete with Vivaldi for Fortune 500 brand transformation engagements, though McKinsey operates as a broad generalist strategy consultancy with a much larger global bench.

Emerging players

• Red Antler: Red Antler is a boutique brand strategy and design agency that has built and launched many high-profile consumer brands — overlapping with Vivaldi's B2C consumer brand revitalization work (e.g., Four Roses, Bud Light) but focused more on startup and challenger-brand clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Vivaldi_
• Facebookfacebook.com/vivalditeam
• LinkedInlinkedin.com/company/vivaldi-group
• Instagraminstagram.com/teamvivaldi

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vivaldi Group