StarTex Software

What StarTex Software does

StarTex Software is a privately held Texas LLC founded in 2009 and headquartered in Houston, with a European office in Rijswijk (The Hague metropolitan area), Netherlands. The company develops and sells EHS Insight, a cloud-based Environmental, Health, Safety, Competency, Compliance, and Audit SaaS platform used by over 100,000 users across 45+ countries and five continents, serving organizations in manufacturing, construction, oil and energy, chemical, healthcare, transportation and logistics, and other regulated verticals. The core offering — Safety Management Software — is augmented by a modular suite including Audit Management, Compliance Management, Incident Management, Training Management, Safety Inspection, and Safety Data Sheet (SDS) modules, plus a native mobile application on iOS and Android and an AI Copilot add-on.

The platform is built on the Microsoft technology stack (.NET, C#, ASP.NET MVC, SQL Server) with front-end layers in HTML5, CSS3, JavaScript, Knockout, and Bootstrap, and mobile delivery through Apache Cordova alongside native Objective-C (iOS) and Java (Android). Development follows Agile methodology. StarTex operates a hybrid go-to-market that combines enterprise field sales — with sales executives experienced in EHS software running the full lead-to-close cycle — alongside a product-led self-serve motion (free trial, instant demo, request-a-quote) and inside sales handled through HubSpot-powered forms. Revenue is generated through recurring SaaS subscriptions priced via quote-based annual contracts, supplemented by professional services for implementation, SQL/XML workflow configuration, custom reporting, and a Customer Success function explicitly measured on upsells, renewals, and satisfaction. The company appears bootstrapped, with no disclosed institutional investors, funding rounds, or acquisitions.

Name

StarTex Software

Legal name

StarTex Software LLC

Website

https://startexsoftware.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Short description

StarTex Software is a privately held Houston-based SaaS company behind EHS Insight, a cloud-based environmental, health, safety, and compliance platform serving over 100,000 users across 45+ countries in manufacturing, construction, oil and energy, and other regulated industries.

Ownership category

akta.pro rank

Product category

Environmental, Health, and Safety (EHS) Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Managed Application Platforms (App PaaS & Runtime Services) (HDABAAAD)

Keywords

• EHS management software
• Environmental health safety
• Compliance management software
• Safety management software
• Audit management software

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription: StarTex Software operates on a subscription/SaaS recurring revenue model. EHS Insight is offered as a cloud-based software platform with subscription pricing. The company provides free trials and quote-based pricing for enterprise customers, suggesting tiered subscription plans based on modules, users, or usage.
2. Professional Services: Implementation consulting services are offered to help adapt customer requirements into technical configurations, author SQL queries, XML form and workflow configurations, and build custom reports. Customer Success team provides onboarding, support, project management, and adoption guidance.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

StarTex Software develops and sells EHS Insight, a cloud-based Environmental, Health, Safety, Competency, Compliance, and Audit SaaS platform. The platform is delivered to business customers through subscription pricing with optional implementation services, and is complemented by native iOS and Android mobile applications and an AI Copilot for safety workflows.

Product overview

StarTex Software offers EHS Insight, a comprehensive cloud-based Environmental, Health, Safety, Competency, Compliance, and Audit software platform. The core offering is the EHS Insight platform, which includes foundational Safety Management Software as its base, with add-on modules including AI Copilot (AI-powered assistant), Mobile App, Audit Management, Compliance Management, Incident Management, Training Management, Safety Inspection Software, and Safety Data Sheet (SDS) Software. The platform serves organizations across multiple industries including Automotive, Biotech & Pharma, Construction, Manufacturing, Oil & Energy, Healthcare, and many others, providing tools to reduce asset risk, improve people productivity, and manage regulatory compliance.

Differentiator

Problem solved

Functional benefit

Brands

• EHS Insight: Premier Environmental, Health, Safety, Competency, Compliance, and Audit software solution offered by StarTex Software.

Products and services

• EHS Insight Premier Environmental, Health, Safety, Competency, Compliance, and Audit cloud-based SaaS platform sold on a subscription basis to enterprise and mid-market organizations across multiple regulated verticals.
• Safety Management Software Core safety management system within EHS Insight that enables safety teams to manage incidents, track safety metrics, and prevent workplace accidents, including an integrated AI Copilot.
• AI Copilot
• EHS Insight Mobile App
• Audit Management Module within EHS Insight for managing audits, inspections, and compliance assessments across organizational facilities.
• Compliance Management Module within EHS Insight for tracking and managing regulatory compliance obligations and requirements.
• Incident Management Module within EHS Insight for managing safety incidents, near-misses, and corrective actions with streamlined reporting workflows.
• Training Management Module within EHS Insight for managing safety training programs, certifications, and employee competency tracking.
• Safety Inspection Software Component of EHS Insight for conducting consistent and efficient safety inspections with mobile access and automated record-keeping.
• Safety Data Sheet (SDS) Software Module within EHS Insight for managing Safety Data Sheets (SDS) required by OSHA for chemical hazard identification and handling compliance.

Quantifiable outcome

• Over 100,000 users across 5 continents rely on the software daily
• +1 more outcomes

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and supporting.

• HubSpotcoreTechnology or IntegrationHubSpot serves as StarTex Software's primary digital marketing automation platform, handling email marketing, form captures, and website analytics. The platform also enables live chat functionality for sales team communication with website visitors.
• Google AnalyticssupportingTechnology or IntegrationPrimary web analytics tool that collects clickstream information including pages visited, time spent on pages, and user behavior patterns to help improve websites and display relevant content.
• WistiasupportingTechnology or IntegrationVideo hosting platform used to host marketing and educational videos. Collects device information and monitors video viewing duration for engagement analytics.
• Crazy EggsupportingTechnology or IntegrationWeb analytics tool that collects information on user clicks and scroll behavior to determine how engaging website content is and identify improvement opportunities.

Scale indicators4 records

Recent moves2 records

Expansion highlights6 records

Direct peers

• Gensuite: Direct competitor providing a subscription-based EHS and sustainability platform for enterprise customers. Comparable on cloud delivery, broad module coverage (audits, incidents, compliance, training), and regulated-industry focus.
• IsoMetrix: Direct competitor offering integrated EHS, sustainability, and governance, risk, and compliance (GRC) software. Comparable on platform breadth, regulated-industry customer base, and audit/compliance workflows.
• Quentic: Direct competitor—European-headquartered EHS and CSR software provider serving mid-market and enterprise customers across manufacturing, construction, and logistics. Comparable on vertical SaaS positioning and European go-to-market reach.
• SafetyCulture (iAuditor): Direct competitor with a mobile-first inspection and EHS platform used by similar front-line worker personas in construction, manufacturing, and logistics. Comparable on mobile-first UX, PLG motion, and mid-market focus.
• ProcessMAP: Direct competitor offering EHS and quality management software for industrial and manufacturing customers. Comparable on vertical specialization, enterprise deployment model, and module-based platform architecture.
• VelocityEHS: Direct competitor offering a cloud-based EHS platform (Accelerate) covering incident management, audits, training, compliance, and SDS. Highly comparable in product scope, target verticals (manufacturing, construction, oil & gas), and mid-market customer focus.
• Intelex Technologies: Direct competitor providing EHS and quality management software with modules for incidents, audits, compliance, and training. Comparable in vertical SaaS positioning, enterprise customer base, and emphasis on regulatory-driven workflows.
• Cority: Direct competitor offering an integrated EHS+ (Environmental, Health, Safety, and Quality) SaaS platform. Comparable across product breadth, enterprise customer segments, and cloud delivery model.

Broad incumbents

• SAP Environment, Health, and Safety Management: Broader incumbent offering EHS as part of the SAP Business Suite / S/4HANA ecosystem. Comparable on EHS functionality but competes primarily with large enterprises already standardized on SAP ERP, posing an integration-driven incumbent threat.
• Enablon (Wolters Kluwer): Broader incumbent owned by Wolters Kluwer, serving large enterprise EHS, risk, and operational compliance needs. Comparable on EHS functionality but competes from a much larger portfolio, scale, and enterprise GTM.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/startexsoftware
• LinkedInlinkedin.com/company/startex-software

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about StarTex Software