Parker

Name

Parker

Legal name

Gregory M. Parker, Inc.

Website

https://parkerskitchen.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Savannah

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Fuel Sales: Sale of gasoline and diesel fuel at retail locations with PumpPal club pricing and standard pricing tiers.
2. Prepared Food Sales: Freshly prepared Southern-inspired food including chicken tenders, breakfast items, sandwiches, and beverages sold in-store and via mobile ordering.
3. Convenience Retail: Sale of packaged goods, beverages, snacks, tobacco products, lottery tickets, and other convenience items.
4. Rewards Points and Fuel Discounts: Loyalty program where customers earn points on purchases redeemable for fuel discounts or in-store items. PumpPal Debit provides fuel savings with ACH-linked checking account.
5. Fleet Card Program: WEX-powered fleet fueling cards for commercial businesses offering 15¢ per gallon savings at Parker’s locations and 95% of US gas stations.
6. Alcohol Sales: Sale of beer, wine, and liquor at applicable store locations. Liquor earns 5 Rewards points per $1 spent.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels10 records

Core offering

Parker's Kitchen operates a chain of more than 100 company-owned convenience stores across coastal Georgia and South Carolina that combine freshly prepared Southern-inspired foodservice with fuel retail and convenience items. The company complements its physical stores with the Parker's Rewards mobile loyalty program, the PumpPal Debit fuel-savings card, and the WEX-powered Parker's Fleet Card for commercial fleet operators.

Product overview

Parker’s Kitchen is a convenience store chain operating as a foodservice company offering freshly prepared Southern-inspired food, convenience retail, and fuel services across coastal Georgia and South Carolina. The core offering is Parker’s Kitchen convenience stores, supplemented by a portfolio of complementary products and programs: Parker’s Rewards (a mobile-based loyalty program for earning and redeeming points on purchases), PumpPal Debit (a fuel savings debit card linked to checking accounts for discounted fuel), and the Parker’s Fleet Card (a business fuel card for commercial fleet operators). Additional offerings include a mobile ordering app, the upscale Fancy Parker's Urban Gourmet sub-brand, and the Parker’s Community Fund for charitable giving. These products form an integrated customer experience combining food service, fuel, loyalty rewards, and community engagement.

Differentiator

Problem solved

Functional benefit

Brands

• Fancy Parker's: An award-winning urban gourmet convenience store located at 222 Drayton Street in Savannah's National Historic Landmark District. Offers Southern-inspired food, wine and beer selection, freshly baked goods, premium fuel, and delivery.
• PumpPal
• Parker’s Rewards

Products and services

• Parker's Kitchen Convenience Stores A chain of 100+ convenience stores offering freshly prepared Southern-inspired food, fuel, packaged goods, beverages, snacks, lottery tickets, and convenience items across coastal Georgia and South Carolina. Stores feature full kitchens, fuel pumps, ATMs, lottery, beer cave, and clean restrooms, with many operating 24 hours.
• Parker's Rewards Loyalty Program A free loyalty program that lets customers earn 10 points per $1 on in-store purchases (double points for mobile orders), receive exclusive offers, place mobile food orders, and redeem points for fuel discounts or in-store items via the Parker's Rewards mobile app.
• PumpPal Debit A debit fuel-savings card program that links a member's checking account via ACH to deliver club fuel pricing of at least 10 cents per gallon savings every day at Parker's pumps, with contactless payment through the Parker's Rewards app and rewards point accumulation.
• Parker's Fleet Card

Quantifiable outcome

• Over $30 million donated to charitable causes since 2011
• +5 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Twelve partnerships are on record, tiered flagship, major, core and minor.

• Union Mission - Parker's HouseflagshipStrategic or Co-development Partner · 1 January 2021Partnership to build Parker's House: A Home for Women, the only facility dedicated solely to providing emergency housing and comprehensive services for unaccompanied women experiencing homelessness in Coastal Georgia. Helps up to 32 women at a time.
• Georgia Southern University - Parker College of BusinessflagshipStrategic or Co-development Partner · 1 January 2018$5 million gift establishing the Parker College of Business at GSU, including the Parker Business Scholars Program (PBSP) providing personalized leadership development for business students. Greg Parker is a longtime supporter of GSU.
• Memorial Health - Parker’s Emergency & Trauma CentermajorStrategic or Co-development Partner · 1 January 2014$1 million donation to begin major renovation and expansion of Memorial Health’s emergency department and Level 1 trauma center in Savannah, GA. The center was named the Parker's Emergency & Trauma Center.
• WEX (Wright Express)coreTechnology or IntegrationWEX provides the fleet card processing platform for Parker's Fleet Card program, enabling commercial businesses to fuel at Parker’s locations and 95% of US gas stations with 15¢ per gallon savings and detailed transaction reporting.
• Wounded Warrior ProjectflagshipStrategic or Co-development PartnerPartnership to provide life-changing services and programs to local post-9/11 injured veterans and their families at no cost. Parker’s matched 25-50% of customer Round Up donations. Partnership raised $300,000 in 2024.
• Roper St. Francis FoundationmajorStrategic or Co-development Partner$5 million landmark gift establishing the Roper St. Francis Foundation Parker’s Community Impact Fund to support community health initiatives and caregivers at Roper St. Francis Healthcare.
• Second Harvest Food BankmajorStrategic or Co-development Partner$1 million pledge to Second Harvest for their new facility to fight hunger in communities across Georgia and South Carolina.
• ZipLine (PumpPal Program Manager)coreTechnology or IntegrationZipLine manages the PumpPal Debit program providing ACH-based fuel savings with state-of-the-art security, firewall protection, and real-time encryption. Manages unauthorized transaction liability.
• DoorDashminorChannel Partner/ Reseller/ DistributorThird-party food delivery service available for Fancy Parker’s urban gourmet location and select Parker’s Kitchen stores.
• Uber EatsminorChannel Partner/ Reseller/ DistributorThird-party food delivery service available for Fancy Parker's urban gourmet location and select Parker’s Kitchen stores.
• Local Schools and School DistrictscoreStrategic or Co-development PartnerOngoing Fueling the Community program supports local public and private schools. $380K donated in 2024 including $100K to Chatham County, $75K to Beaufort County, $32K to Berkeley County, and $20K each to Bryan and Dorchester Counties.
• Georgia Southern AthleticsmajorGTM or Marketing PartnerLong-term partnership with Georgia Southern Athletics. Hosted Ultimate Tailgate Celebration at Paulson Stadium presenting $28,000 Fueling the Community donation to Bulloch County Schools.

Scale indicators15 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Wawa: Wawa operates a privately-held convenience store and foodservice chain with a comparable fresh-prepared food model, fuel sales, and proprietary loyalty app. Highly relevant because it shares the same 'foodservice company that sells convenience' positioning and operates in adjacent mid-Atlantic geographies.
• Sheetz: Sheetz is a privately-held convenience store chain known for made-to-order food, fuel, and a strong internal culture. Comparable to Parker's as a family-controlled c-store operator with proprietary food programs, a rewards app, and a focus on fresh-prepared menu items rather than traditional packaged c-store fare.
• RaceTrac: RaceTrac is a privately-held convenience and fuel retailer headquartered in Atlanta with deep Southeast roots. Closely comparable to Parker's given overlapping Georgia/South Carolina footprint, fuel-led model, and recent foodservice expansion aimed at fresh-prepared offerings.
• Buc-ee's: Buc-ee's is a large-format Texas-based travel center and convenience chain with strong fresh food and a cult brand. Comparable to Parker's for its fresh-prepared barbecue/sandwich program, aggressive multi-state expansion, and clean-restroom brand promise, and increasingly relevant as it enters the Southeast.
• QuikTrip: QuikTrip is a privately-held convenience and fuel chain with strong regional density and proprietary fresh-bake and foodservice programs. Comparable to Parker's for its privately-held status, fuel-plus-food dual revenue model, and consistently high cleanliness and service reputation.
• Murphy USA: Murphy USA is a publicly-traded convenience and fuel retailer with a small-format, fuel-led model. Comparable to Parker's as a fuel-anchored c-store operator in the Southeast; however, it is less differentiated on fresh food.

Regional players

• MAPCO: MAPCO is a privately-held convenience and fuel chain operating in the Southeast and Mid-South. Relevant because Co-CEO John Rudolfs previously served as Chief Development Officer at MAPCO; comparable footprint and store-format overlap with Parker's.

Broad incumbents

• Kum & Go: Kum & Go (now part of Maverik) is a Midwest-based convenience chain with fresh-prepared foodservice and a fuel-led model. Comparable to Parker's as a regional private c-store that has invested in proprietary kitchens and loyalty programs.
• Circle K: Circle K (Couche-Tard) is one of the largest global convenience and fuel retailers, with broad Southeast US presence through legacy sites. Comparable as a competitor and benchmark for scale and private-label foodservice offerings.
• 7-Eleven: 7-Eleven is the largest US convenience chain with national fuel and fresh-food programs. Comparable to Parker's as the dominant incumbent whose private-label fresh and foodservice programs (including its private brands and proprietary app) define the competitive baseline Parker's competes against.

Market position

Strengths5 records

Weaknesses5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/TheParkersKitchen
• LinkedInlinkedin.com/company/parker's-convenience-stores
• TikToktiktok.com/@parkerskitchen?lang=en
• Xx.com/ParkersPumpPal

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Parker