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HoneyQuote

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uuid000a5dr

Namestring
HoneyQuote
Legal namestring
HoneyQuote, LLC
Websiteurl
honeyquote.com
Company typeenum
Private
Founded yearint
2021
Short descriptiontext

HoneyQuote is a Florida-focused digital insurance marketplace that lets consumers compare quotes from 20+ carriers and purchase homeowners, flood, condo, mobile home, pet, and other personal-lines policies online in approximately 23 seconds.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersMiami, United States
HQ citystring
Miami
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
insurance marketplace, homeowners insurance, property insurance, flood insurance, insurance comparison
Industry1 code
1Habitational / Residential Property Managers BOP
CodeFSAJAFANPrimaryYes
NAICS code1 code
  • Agencies, Brokerages, and Other Insurance Related Activities5242
Product category
Insurance Marketplace
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Insurance Carrier Commissions
TypeAffiliate Referral
Description

HoneyQuote earns commissions from insurance carriers for policies sold through their platform. The service is free for consumers - they do not charge any fees for getting quotes or purchasing policies through the platform.

honeyquote.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Pricing details1 tier
1Consumer Platform - Free
ModelFreemiumBilling cadencePay-as-you-go
Notes

Free for consumers to compare quotes, purchase policies, and use account management tools. No fees for quotes or policy purchases. The company earns commissions from insurance carriers.

honeyquote.com
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 of 2 records shown
1365 Rate Buzzer™
Description

A proprietary rate monitoring service that continuously shops for better insurance quotes and alerts policyholders when a sweeter deal is available.

honeyquote.com
+1 more record
Core offering1 text field

HoneyQuote operates a Florida-focused digital insurance marketplace where consumers can compare and purchase insurance quotes from 20+ carriers in seconds across homeowners, flood, condo, mobile home, landlord, renters, pet, life, umbrella, and auto insurance. The platform is free for consumers and monetizes through carrier commissions, supported by licensed in-house agents and proprietary tools including the 365 Rate Buzzer™ rate monitoring service and MyHive™ policy management portal.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Get quotes in 23 seconds
+2 more records
Product overview1 text field

HoneyQuote is a Florida-focused insurance marketplace platform offering an integrated portfolio of insurance products through both self-service digital quoting and licensed agent assistance. The core offering includes property insurance products (Homeowners, Flood, Condo, Mobile Home) as well as additional coverage types (Landlord, Renters, Life, Umbrella, Car, Pet). The platform differentiates through its 365 Rate Buzzer automated monitoring feature and MyHive account management portal. Users can compare quotes from 20+ Florida insurance carriers and manage their policies entirely online. The company also provides educational tools like a Flood Zone Checker to help users understand their flood risk.

Product and service10 records
1Homeowners Insurance
CategoryProperty Insurance
Description

Homeowners insurance policy that repays to repair or rebuild homes and replace personal property due to covered losses including windstorm, hurricane, fire, or theft, targeted at Florida homeowners shopping across 20+ carriers.

2Flood Insurance
CategoryProperty Insurance
Description

Separate flood insurance policy that covers damage from flooding, storm surges, and water intrusion, with options including private flood carriers such as Neptune Flood offering up to $4 million in building coverage compared to NFIP's $250,000 limit.

3Condo Insurance
CategoryProperty Insurance
Description

Insurance coverage for condominium unit owners protecting the structure of the unit and personal belongings, available via the HoneyQuote comparison platform.

4Mobile Home Insurance
CategoryProperty Insurance
Description

Specialized insurance coverage for mobile homes and manufactured housing, available through HoneyQuote's carrier network.

5Pet Insurance
CategoryPersonal Insurance
Description

Insurance coverage for pets that provides protection for veterinary expenses and related costs, available through the HoneyQuote platform.

6Landlord Insurance
CategoryProperty Insurance
Description

Insurance coverage for property owners who rent out their properties, available through HoneyQuote's licensed agents and carrier network.

7Renters Insurance
CategoryPersonal Insurance
Description

Insurance coverage for renters to protect their personal belongings and liability, available through HoneyQuote's licensed agents.

8Life Insurance
CategoryPersonal Insurance
Description

Life insurance products for Florida residents, available through HoneyQuote's licensed agents.

9Umbrella Insurance
CategoryPersonal Insurance
Description

Excess liability insurance that provides additional coverage beyond standard policy limits, available through HoneyQuote's licensed agents.

10Car Insurance
CategoryPersonal Insurance
Description

Auto insurance coverage available through HoneyQuote's licensed agents.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership9 partners
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Major mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Major mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Major wholesale mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Major mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Major mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Major mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Major mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Major mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Major mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Insurance quote comparison platform aggregating multiple carriers. Comparable as a digital insurance agency connecting consumers to carrier quotes across home and auto lines.

TypeDirect peer
Description

Online insurance marketplace for personal and commercial lines. Comparable as a multi-carrier comparison platform targeting consumer and small business insurance shoppers.

TypeBroad incumbent
Description

Large direct-to-consumer insurance carrier and HoneyQuote platform partner. Comparable as a dominant insurance brand competing for the same homeowners and auto customers via direct digital channels.

TypeDirect peer
Description

Homeowners-focused insurtech providing digital quotes and policy management. Directly comparable as a tech-enabled home insurance platform targeting modern homeowners with streamlined UX.

TypeDirect peer
Description

AI-powered insurance comparison platform providing multi-carrier quotes. Comparable as a digital-first insurance shopping platform competing for the same comparison-intent consumer.

TypeDirect peer
Description

Multi-line digital insurance carrier with AI-driven quoting and claims. Comparable as a digitally native insurance brand selling directly to consumers with similar speed-of-quote emphasis.

TypeDirect peer
Description

Digital insurance marketplace comparing quotes across multiple lines (life, home, auto, disability). Most comparable as a multi-line insurance aggregator serving consumers with similar carrier-comparison model.

TypeDirect peer
Description

Insurance comparison marketplace across home, auto, and other lines. Closely comparable as a consumer-facing insurance aggregator that competes on quote-comparison breadth and SEO.

TypeBroad incumbent
Description

Major direct-to-consumer insurance carrier and existing HoneyQuote platform partner. Competes with HoneyQuote for direct policy sales while also supplying quotes — represents both partnership and disintermediation risk.

TypeDirect peer
Description

Insurance comparison vertical of Bankrate, providing multi-carrier quotes. Comparable as a content-and-comparison-driven insurance marketplace competing for the same organic search audience.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

HoneyQuote

Insurance Marketplacehoneyquote.com

HoneyQuote is a Florida-focused digital insurance marketplace that lets consumers compare quotes from 20+ carriers and purchase homeowners, flood, condo, mobile home, pet, and other personal-lines policies online in approximately 23 seconds.

HoneyQuote firmographics

Firmographics
Name
HoneyQuote
Legal name
HoneyQuote, LLC
Website
https://honeyquote.com
Company type
Private
Founded year
2021
Operating status
Operating
Headcount range
11–50 employees
Short description
HoneyQuote is a Florida-focused digital insurance marketplace that lets consumers compare quotes from 20+ carriers and purchase homeowners, flood, condo, mobile home, pet, and other personal-lines policies online in approximately 23 seconds.
Ownership category
akta.pro rank

HoneyQuote industry classification

Industry
Product category
Insurance Marketplace
NAICS
Agencies, Brokerages, and Other Insurance Related Activities (5242)
akta.pro primary industry
Habitational / Residential Property Managers BOP (FSAJAFAN)

Keywords

  • Insurance marketplace
  • Homeowners insurance
  • Property insurance
  • Flood insurance
  • Insurance comparison

Where HoneyQuote is headquartered

Location

Headquarters

HQ city
Miami
HQ country
United States
HQ region
North America

Offices1 record

Markets served

HoneyQuote business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

  1. Insurance Carrier Commissions: HoneyQuote earns commissions from insurance carriers for policies sold through their platform. The service is free for consumers - they do not charge any fees for getting quotes or purchasing policies through the platform.

Pricing tiers

ModelBillingPrice
FreemiumPay-as-you-goConsumer Platform - Free

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

HoneyQuote product offering

Product offering

Core offering

HoneyQuote operates a Florida-focused digital insurance marketplace where consumers can compare and purchase insurance quotes from 20+ carriers in seconds across homeowners, flood, condo, mobile home, landlord, renters, pet, life, umbrella, and auto insurance. The platform is free for consumers and monetizes through carrier commissions, supported by licensed in-house agents and proprietary tools including the 365 Rate Buzzer™ rate monitoring service and MyHive™ policy management portal.

Product overview

HoneyQuote is a Florida-focused insurance marketplace platform offering an integrated portfolio of insurance products through both self-service digital quoting and licensed agent assistance. The core offering includes property insurance products (Homeowners, Flood, Condo, Mobile Home) as well as additional coverage types (Landlord, Renters, Life, Umbrella, Car, Pet). The platform differentiates through its 365 Rate Buzzer automated monitoring feature and MyHive account management portal. Users can compare quotes from 20+ Florida insurance carriers and manage their policies entirely online. The company also provides educational tools like a Flood Zone Checker to help users understand their flood risk.

Differentiator

Problem solved

Functional benefit

Brands

  • 365 Rate Buzzer™: A proprietary rate monitoring service that continuously shops for better insurance quotes and alerts policyholders when a sweeter deal is available.
  • MyHive™

Products and services

  • Homeowners Insurance Homeowners insurance policy that repays to repair or rebuild homes and replace personal property due to covered losses including windstorm, hurricane, fire, or theft, targeted at Florida homeowners shopping across 20+ carriers.
  • Flood Insurance Separate flood insurance policy that covers damage from flooding, storm surges, and water intrusion, with options including private flood carriers such as Neptune Flood offering up to $4 million in building coverage compared to NFIP's $250,000 limit.
  • Condo Insurance Insurance coverage for condominium unit owners protecting the structure of the unit and personal belongings, available via the HoneyQuote comparison platform.
  • Mobile Home Insurance Specialized insurance coverage for mobile homes and manufactured housing, available through HoneyQuote's carrier network.
  • Pet Insurance Insurance coverage for pets that provides protection for veterinary expenses and related costs, available through the HoneyQuote platform.
  • Landlord Insurance Insurance coverage for property owners who rent out their properties, available through HoneyQuote's licensed agents and carrier network.
  • Renters Insurance Insurance coverage for renters to protect their personal belongings and liability, available through HoneyQuote's licensed agents.
  • Life Insurance Life insurance products for Florida residents, available through HoneyQuote's licensed agents.
  • Umbrella Insurance Excess liability insurance that provides additional coverage beyond standard policy limits, available through HoneyQuote's licensed agents.
  • Car Insurance Auto insurance coverage available through HoneyQuote's licensed agents.

Quantifiable outcome

  • Get quotes in 23 seconds
  • +2 more outcomes

Companies that use HoneyQuote

Customer profile

Named customers3 records

Segments2 records

Ideal customer profiles2 records

HoneyQuote technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

HoneyQuote partnerships and signals

Strategic signal

Partnerships

Nine partnerships are on record, tiered core.

  • PennyMaccoreChannel Partner/ Reseller/ DistributorMajor mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.
  • US BankcoreChannel Partner/ Reseller/ DistributorMajor mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.
  • UWM (United Wholesale Mortgage)coreChannel Partner/ Reseller/ DistributorMajor wholesale mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.
  • Freedom MortgagecoreChannel Partner/ Reseller/ DistributorMajor mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.
  • Rocket MortgagecoreChannel Partner/ Reseller/ DistributorMajor mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.
  • Mr. CoopercoreChannel Partner/ Reseller/ DistributorMajor mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.
  • Bank of AmericacoreChannel Partner/ Reseller/ DistributorMajor mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.
  • Caliber Home LoanscoreChannel Partner/ Reseller/ DistributorMajor mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.
  • JP Morgan ChasecoreChannel Partner/ Reseller/ DistributorMajor mortgage lender that accepts HoneyQuote insurance policies, enabling seamless integration of home insurance with mortgage payments for customers of this lender.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

HoneyQuote competitors and assessment

Company assessment

Direct peers

  • SmartFinancial: Insurance quote comparison platform aggregating multiple carriers. Comparable as a digital insurance agency connecting consumers to carrier quotes across home and auto lines.
  • CoverHound: Online insurance marketplace for personal and commercial lines. Comparable as a multi-carrier comparison platform targeting consumer and small business insurance shoppers.
  • Hippo Insurance: Homeowners-focused insurtech providing digital quotes and policy management. Directly comparable as a tech-enabled home insurance platform targeting modern homeowners with streamlined UX.
  • Insurify: AI-powered insurance comparison platform providing multi-carrier quotes. Comparable as a digital-first insurance shopping platform competing for the same comparison-intent consumer.
  • Lemonade: Multi-line digital insurance carrier with AI-driven quoting and claims. Comparable as a digitally native insurance brand selling directly to consumers with similar speed-of-quote emphasis.
  • Policygenius: Digital insurance marketplace comparing quotes across multiple lines (life, home, auto, disability). Most comparable as a multi-line insurance aggregator serving consumers with similar carrier-comparison model.
  • The Zebra: Insurance comparison marketplace across home, auto, and other lines. Closely comparable as a consumer-facing insurance aggregator that competes on quote-comparison breadth and SEO.
  • Bankrate Insurance: Insurance comparison vertical of Bankrate, providing multi-carrier quotes. Comparable as a content-and-comparison-driven insurance marketplace competing for the same organic search audience.

Broad incumbents

  • Progressive: Large direct-to-consumer insurance carrier and HoneyQuote platform partner. Comparable as a dominant insurance brand competing for the same homeowners and auto customers via direct digital channels.
  • GEICO: Major direct-to-consumer insurance carrier and existing HoneyQuote platform partner. Competes with HoneyQuote for direct policy sales while also supplying quotes — represents both partnership and disintermediation risk.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

HoneyQuote social profiles

Digital presence

HoneyQuote financial estimates

Financial estimate

Revenue estimate

Valuation estimate

HoneyQuote leadership team

Management profile

Number of profiles

Profiles2 records

HoneyQuote funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

HoneyQuote M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HoneyQuote

What does HoneyQuote do?

HoneyQuote operates a Florida-focused digital insurance marketplace where consumers can compare and purchase insurance quotes from 20+ carriers in seconds across homeowners, flood, condo, mobile home, landlord, renters, pet, life, umbrella, and auto insurance. The platform is free for consumers and monetizes through carrier commissions, supported by licensed in-house agents and proprietary tools including the 365 Rate Buzzer™ rate monitoring service and MyHive™ policy management portal.

Is HoneyQuote a public or private company?

HoneyQuote is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was HoneyQuote founded?

HoneyQuote was founded in 2021. It employs 11 to 50 people.

Where is HoneyQuote based?

HoneyQuote is headquartered in Miami, United States, in the North America region.

How does HoneyQuote make money?

One revenue line is on record: insurance Carrier Commissions.

Who are HoneyQuote's main competitors?

Direct peers on record are SmartFinancial, CoverHound, Hippo Insurance, Insurify, Lemonade, Policygenius, The Zebra and Bankrate Insurance. Broad incumbents are Progressive and GEICO.

Does HoneyQuote have an API?

No public API is recorded for HoneyQuote.

What industry is HoneyQuote in?

HoneyQuote's product category is Insurance Marketplace. Its primary akta.pro industry code is FSAJAFAN, Habitational / Residential Property Managers BOP. Its NAICS code is 5242.

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Live signals
MorningstarHoneyQuote Partners with Growth Catalyst Partners to Scale Coastal Insurance PlatformHoneyQuote partnered with Growth Catalyst Partners to scale its coastal insurance platform, with GCP providing equity for acquisitions and technology investment. The company has completed 15 strategic acquisitions since partnering, and plans to use the investment to expand through acquisitions and AI-driven efficiency gains.Business Wire BlogHoneyQuote Partners with Growth Catalyst Partners to Scale Coastal Insurance PlatformHoneyQuote partnered with Growth Catalyst Partners to scale its coastal insurance platform, with GCP providing equity for acquisitions and technology investment. The company has completed 15 strategic acquisitions since the partnership. HoneyQuote plans to use the investment to expand through acquisitions and advance AI-driven efficiency.USA HeraldHoneyQuote Acquired by Chicago PE Firm in Florida Insurtech ExitA Chicago-based private equity firm acquired HoneyQuote, a Miami Lakes insurtech startup, in a deal with undisclosed financial terms. HoneyQuote operates an online marketplace for Florida homeowners insurance, allowing consumers to compare and purchase quotes. The acquisition marks a clean exit for the startup, with future growth plans still unfolding.Business Wire BlogHoneyQuote Launches Flood Insurance Marketplace Ahead of New Mandatory Coverage RequirementsHoneyQuote launched a flood insurance marketplace for Florida homeowners, allowing online comparison and purchase of quotes from private carriers. Starting January 1, 2025, Citizens Property Insurance will require personal lines policyholders with replacement costs of $500,000 or more to obtain flood insurance, with the requirement extending to all policyholders by 2027.CoveragerNSI Insurance Group acquires HoneyQuoteNSI Insurance Group has acquired a majority stake in HoneyQuote, a Florida-based home and renters insurance comparison site. The acquisition integrates HoneyQuote's machine learning technology into NSI's operations to expand its digital capabilities and product offerings. HoneyQuote, which has insured over $1 billion in property value, will now offer additional insurance products such as auto and pet coverage.Insurance JournalNSI Acquires Florida-based HoneyQuote.comNSI Insurance Group has acquired Florida-based insurtech startup HoneyQuote.com, whose machine-learning algorithm matches users with property insurers. The acquisition is intended to help HoneyQuote expand its services nationwide and offer new products beyond its current operations in Florida and Texas.