What Tabesto does

Tabesto is a French food technology company founded in 2015 by Guillaume Hourmant and headquartered in Vincennes, near Paris. The company designs, manufactures, and operates self-ordering kiosk hardware and software aimed at quick-service restaurants (QSRs) and fast-food chains across Europe. Its product line comprises three kiosk form factors—a Standard 22-inch model with external card reader and printer, a Tap-to-Pay 22-inch (FOX) model with integrated contactless payment, and a Compact 15-inch model for constrained spaces—alongside three adjacent digital services: Order & Pay (table QR code ordering), Click & Collect / social-channel ordering, and Restaurant Manager, a centralized menu and order aggregation platform. Following Deliverect's acquisition in November 2024, Tabesto's offerings are integrated with Deliverect's order aggregation stack, providing a unified omnichannel platform spanning on-site kiosks, table QR ordering, click & collect, social ordering, and synchronized menus across third-party delivery platforms.

The business model layers four revenue streams: one-time hardware sales (kiosk units at approximately €2,000–€10,000), recurring monthly subscriptions (€179/month for the first kiosk and €40/month for each additional unit), IC++ payment-processing commissions at 0.70% + €0 per transaction, and one-time setup and installation services costing approximately €780 per point of sale. The company serves European QSR chains and franchise operators in France, the UK, Belgium, Luxembourg, Spain, and Switzerland, with named customers including Pokawa, Planet Sushi, Burger de Papa, Tacos Avenue, Gyraya, Waffle Factory, Yogurt Factory, MAKI MAKI, Berliner Das Original, and others. The platform integrates natively with more than 100 POS, loyalty, and delivery systems, including Lightspeed, Zelty, L'Addition, SumUp, Square, Oracle, TouchBistro, Uber Eats, Deliveroo, Just Eat, Smood, and Adyen. Documented customer outcomes include 10–45% average basket increases, up to 40% more tickets during peak hours, an 80% reduction in order errors, and a 3–10 month payback period for kiosk investment. Following the 2024 acquisition, Tabesto operates under the brand "Tabesto by Deliverect," with Guillaume Hourmant serving as Head of Deliverect Kiosk.

Name

Tabesto

Legal name

SAS Tabesto

Website

https://tabesto.com

Company type

Private

Founded year

2015

Operating status

Acquired

Headcount range

101–250 employees

Short description

Tabesto, a French foodtech company acquired by Deliverect in November 2024, manufactures self-ordering kiosks and provides QR table ordering, click & collect, and order-aggregation software for European quick-service restaurants and fast-food chains.

Ownership category

akta.pro rank

Product category

Restaurant Self-Ordering Kiosks

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Self-Checkout Kiosks & Interactive Retail Kiosks (HDACAKAH)

akta.pro secondary industry

Food Delivery & Restaurant Logistics Platforms (BPAMAHAB)

Keywords

• Self-ordering kiosks
• Restaurant digital ordering
• POS integration software
• Click and collect platforms
• QR code table ordering

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Kiosk Hardware Sales: Sale of self-ordering kiosk hardware including Standard, Tap to Pay (FOX), and Compact models. Hardware prices vary by model: first 22-inch kiosk approximately €2,500, additional kiosks approximately €2,000, with high-end models for large chains up to €10,000. Mounting solutions (wall, counter, floor stand) are sold separately starting at €99.
2. Monthly Subscription: Monthly subscription covering support, maintenance, and order process updates. First kiosk subscription at €179/month HT, additional kiosks at €40/month HT per unit. All-inclusive subscription model.
3. Payment Processing Commissions (IC++): Transaction-based commissions on payments processed through kiosks using the IC++ pricing model. Base rate of 0.70% + €0 per transaction, in addition to interchange and network fees (Visa, Mastercard) set at the European level.
4. Setup and Installation Services: One-time setup and installation services per location including delivery (€100), Wi-Fi infrastructure (€180), and on-site setup (€400), totaling approximately €780 per point of sale.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Tabesto designs, manufactures, and operates self-ordering kiosks and complementary digital ordering services (QR code table ordering, Click & Collect, Restaurant Manager menu aggregation) for quick-service restaurants and fast-food chains. Following its November 2024 acquisition by Deliverect, the Tabesto kiosks are integrated into Deliverect's omnichannel platform, providing a unified system that syncs menus and orders across kiosks, delivery aggregators (Uber Eats, Deliveroo), QR tables, websites, and social media channels directly into the restaurant's POS.

Product overview

Tabesto is an all-in-one restaurant ordering and payment platform offering a portfolio of interconnected digital solutions. The core offering consists of self-ordering kiosks (available in Standard 22", Tap-to-Pay 22", and Compact 15" models), QR Code table ordering (Order & Pay), Click & Collect/online ordering, and Restaurant Manager for centralized menu and order aggregation. These products are unified through Deliverect integration, which consolidates all orders into the restaurant's POS while synchronizing menus across kiosks, delivery platforms (Uber Eats, Deliveroo, Just Eat), websites, and social media channels. The company was acquired by Deliverect in November 2024 and operates under the Deliverect Kiosk brand.

Differentiator

Problem solved

Functional benefit

Products and services

• Self-Ordering Kiosks (Bornes de commande) Touch-screen self-ordering kiosks available in three models: Standard (22" with external card reader and printer), Tap to Pay FOX (22" with integrated contactless payment and digital receipt), and Compact (15" for small spaces). Designed for quick-service restaurants to enable customer self-ordering, upsell suggestions, loyalty integration, and automatic POS order injection.
• QR Code à Table (Order & Pay)

Quantifiable outcome

• Up to +30% average basket increase
• +13 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration29 records

Feature5 records

Partnerships

Nine partnerships are on record, tiered flagship and core.

• DeliverectflagshipStrategic or Co-development Partner · 1 November 2024In November 2024, Deliverect, a global food tech SaaS company, acquired Tabesto. Tabesto's 1,500 customers, 4,000 kiosks, 60 employees (including CEO Guillaume Hourmant as Head of Deliverect Kiosk), and technology are integrated into Deliverect's omnichannel platform. The combined entity creates a global leader in restaurant digitalization covering kiosks, table QR ordering, click & collect, and multi-platform delivery aggregation.
• LightspeedcoreTechnology or IntegrationPOS integration allowing Tabesto kiosk orders and menu data to synchronize with Lightspeed POS systems.
• ZeltycoreTechnology or IntegrationPOS integration. Tabesto kiosk menus are managed directly from Zelty with orders sent straight to the kitchen. Deployed across Gyraya and Tacos Avenue locations.
• L'AdditioncoreTechnology or IntegrationPOS integration for order synchronization between Tabesto kiosks and L'Addition POS systems.
• SumUpcoreTechnology or IntegrationPOS and payment integration enabling Tabesto kiosk transactions with SumUp payment processing.
• Hey PongocoreTechnology or IntegrationLoyalty program integration available at the start of the kiosk ordering journey, allowing customers to earn or redeem loyalty points. Used by Gyraya (30,000 members in 3 years) and Tacos Avenue.
• Uber EatscoreTechnology or IntegrationDelivery platform integration through Deliverect's order aggregation platform. Menu synchronization and order injection from Uber Eats into restaurant POS.
• DeliveroocoreTechnology or IntegrationDelivery platform integration through Deliverect. Menu and order management across Deliveroo and other platforms consolidated in a single dashboard.
• AdyencoreTechnology or IntegrationPayment processing provider for online payments through Deliverect Direct, fully compliant with international security standards.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Square (Block): Square offers self-ordering kiosks for restaurants as part of its Square for Restaurants POS suite, directly competing with Tabesto's kiosk offering in the SMB and mid-market QSR segment with bundled hardware, software, and payments.
• Toast: Toast provides restaurant POS hardware, software, and online ordering including self-service kiosks for full-service and quick-service restaurants across the US, with comparable omnichannel ordering and payments capabilities.
• Lightspeed Restaurant: Lightspeed Restaurant is a POS and commerce platform for restaurants and QSRs with integrated self-ordering kiosk options, and is a confirmed Tabesto POS integration partner, making it both a competitor and ecosystem participant.
• TouchBistro: TouchBistro is an iPad-based POS with kiosk and self-ordering capabilities for restaurants, targeting similar SMB and mid-market QSR customers as Tabesto, and is a confirmed Tabesto POS integration partner.
• Revel Systems: Revel Systems provides iPad-based POS and self-service kiosk solutions for restaurants and QSRs, overlapping with Tabesto's kiosk-first go-to-market for chain and franchise operators.

Regional players

• Zenchef: Zenchef is a French restaurant-tech platform offering online ordering, reservations, and digital menu tools for independent and chain restaurants in France, competing with Tabesto in the European market with a software-first (no proprietary kiosk) approach.
• Tiller Systems: Tiller Systems is a French restaurant POS and digital ordering provider serving chain restaurants across Europe, directly competing with Tabesto in the French and broader European QSR digitization market.

Broad incumbents

• Olo: Olo is a large US-based restaurant commerce platform providing online ordering, delivery, and increasingly in-restaurant digital ordering for enterprise chains, with broader scale and enterprise reach than Tabesto.
• ChowNow: ChowNow offers commission-free direct online ordering, websites, and marketing tools for independent restaurants, partially overlapping with Tabesto's Click & Collect / Deliverect Direct offering for the SMB segment.

Others

• Deliverect: Deliverect is the parent company that acquired Tabesto in November 2024; it is a global food-tech SaaS for delivery order aggregation across Uber Eats, Deliveroo, and other platforms, and now owns and distributes the Tabesto kiosk product globally.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/tabesto
• Facebookfacebook.com/tabesto

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tabesto