Parmenion
Parmenion is a UK-based, FCA-authorised investment platform and discretionary fund manager serving 1,500 financial adviser firms and 70,000+ end clients across £12bn AUM. It provides proprietary wrap technology, in-house DFM portfolios, ESG and retirement solutions, and access to 50+ third-party DFMs exclusively to UK advisers.
- Company typePrivate
- Founded2007
- HeadquartersBristol, United Kingdom
- Headcount251–500
- GTM typeB2B
- OfferingServices
What Parmenion does
Parmenion Capital Partners LLP is a UK-based investment platform and discretionary fund manager founded in 2007 in Bath and headquartered in Bristol, operating as a B2B2C service exclusively for UK financial advisers. The company provides a proprietary, in-house-built wrap platform supporting tax wrappers (ISA, SIPP, GIA, Junior ISA, Junior SIPP) and access to its own multi-asset managed portfolio service (Outcomes MPS with 10 risk-graded portfolios), ESG Growth Range, retirement solutions, and over 50 third-party DFMs including Tatton, LGT, Brooks Macdonald, Quilter, and Schroder Investment Solutions. The platform operates with a bi-weekly release cadence (26 releases per year) at 99.81% uptime and integrates with 20+ adviser back-office, CRM, risk, and planning systems.
The business model is AUM-based subscription recurring revenue: banded platform/custody fees with cliff-edge pricing on £12bn platform AUM, additional DFM charges on £5.1bn in-house DFM AUM, quarterly SIPP fees (£18 + VAT per quarter), and cash interest spreads on client cash balances. Parmenion serves 1,500 adviser firm partnerships supporting 70,000+ end clients across the UK, with a regional sales team covering eight defined UK territories. The company is privately held by Preservation Capital Partners (70% majority) and AssetCo (30% minority) following a 2023 buyout.
Parmenion's competitive positioning rests on proprietary technology without third-party dependencies, award-winning customer service (4.7/5 adviser rating, 89% of calls answered in 20 seconds), the UK's Most Recommended Platform status (Investment Trends 2025), and a 10+ year ESG track record with £700m ESG AUM and independent ethical oversight. The company holds over 70 industry awards including Defaqto Gold ratings across platform, DFM, and pension services, FCA authorization (Number 462085), ISO 27001, and UN PRI 4-star rating. Sub-brands include Vantage (BI dashboard), Advisory Models PRO (adviser-built model portfolios), and Affinity Partnership (co-manufactured investment solutions).
Parmenion firmographics
Firmographics- Name
- Parmenion
- Legal name
- Parmenion Capital Partners LLP
- Website
- https://parmenion.co.uk
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Parmenion is a UK-based, FCA-authorised investment platform and discretionary fund manager serving 1,500 financial adviser firms and 70,000+ end clients across £12bn AUM. It provides proprietary wrap technology, in-house DFM portfolios, ESG and retirement solutions, and access to 50+ third-party DFMs exclusively to UK advisers.
- Ownership category
- akta.pro rank
Parmenion industry classification
Industry- Product category
- Wealth Management Platform
- NAICS
- Trust, Fiduciary, and Custody Activities (523991)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Sub-Accounting & Platform Servicing (Omnibus, Intermediary/NSCC, Retirement Platforms) (FSAAAMAI)
Keywords
Where Parmenion is headquartered
LocationHeadquarters
- HQ city
- Bristol
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Parmenion business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Platform / Custody Fees: Platform fees charged on assets under management (AUM). The cliff-edge custody charge means clients pay the charge for all assets that fall into a given banding tier. DFM charges apply when switching between investment solutions mid-month, calculated proportionally.
- SIPP Account Fees: Quarterly SIPP charge of £18 + VAT per quarter with no extra charge for drawdown or income. No basic charge for JSIPP.
- Discretionary Fund Management (DFM) Charges: Charges for discretionary fund management overlaid on platform fees, applied to assets managed under Parmenion's DFM solutions.
- Cash Interest Spread: Interest earned on cash balances held within client accounts. Tiered rates: 0% for £0–£1,499.99, 1.45% gross for £1,500–£6,499.99, 2.15% gross for £6,500+. Spread earned between client rate and banking partner returns.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Quarterly | Parmenion SIPP - £18/quarter + VAT |
| Usage-based | Monthly | Cash balance interest - tiered rates |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels9 records
Parmenion product offering
Product offeringCore offering
Parmenion operates a UK investment wrap platform built in-house for financial advisers, supporting execution and administration of client portfolios across tax wrappers (ISA, SIPP, GIA, Junior ISA, Junior SIPP). It also runs an in-house discretionary fund management business (Parmenion Investment Management) offering multi-asset portfolios across Growth, ESG, Retirement, Income and cash-like investing, with £12bn platform AUM across 1,500 adviser firm partnerships and 70,000 end clients.
Product overview
Parmenion is a UK-based investment platform and discretionary fund manager offering a platform-plus-services architecture. The core Parmenion Investment Platform supports advisers' investment propositions with proprietary technology built in-house, while Parmenion Investment Management provides in-house DFM solutions. The platform integrates with Outcomes MPS (10 risk-graded multi-asset portfolios), the ESG Growth Range (four ESG solutions including Sustainable, Ethical, Screened, and Passive ESG), retirement solutions (Strategic Guardian, Sterling), Active and Passive investing options, and Income investing. Adviser firms can also access third-party DFMs (50+ providers), co-manufacture solutions through Affinity Partnership, or build their own models via Advisory Models PRO. Tax wrappers include Parmenion SIPP, ISA, GIA, Junior ISA, and Junior SIPP. The Vantage reporting dashboard provides business intelligence, while digital signatures, multi-factor authentication, white-labelling, and automated Bed & ISA enhance the platform's functionality.
Differentiator
Problem solved
Functional benefit
Brands
- Vantage: Reporting dashboard providing powerful management information for improving efficiency, supporting good governance, and identifying risks and opportunities in adviser businesses.
- Advisory Models PRO
- Affinity Partnership
- Outcomes MPS
Products and services
- Parmenion Investment Platform The core investment wrap platform that powers advisers' investment propositions, supporting in-house DFM, third-party DFMs and adviser-built model portfolios with proprietary technology built from the ground up.
- Parmenion Investment Management In-house discretionary fund management (DFM) arm offering multi-asset portfolio solutions including Growth, ESG, Retirement and Income strategies for advisers on the platform.
- Outcomes MPS (Managed Portfolio Service) Core managed portfolio service range with 10 risk-graded multi-asset portfolios covering growth (traditional and ESG), income, and cash-like investing solutions.
- Affinity Partnership Co-manufacturing partnership where Parmenion's investment team collaborates with adviser firms to build and run bespoke discretionary investment solutions tailored to the firm's investment philosophy.
- Advisory Models PRO Platform capability allowing adviser firms to build and manage their own model portfolios with digital client consent, automated version management and enhanced reporting for Consumer Duty compliance.
- ESG Growth Range Suite of ESG investing solutions including Sustainable Growth, Ethical Growth, Screened Growth and Passive ESG Growth, actively managed since 2012 with independent ethical oversight and a 4-star UN PRI rating.
- Parmenion SIPP Self-invested personal pension wrapper, Defaqto 5 Star rated, suitable for all phases of retirement planning with a £18 per quarter plus VAT charge and no additional charge for drawdown or income.
- Parmenion ISA Stocks and shares individual savings account providing a tax-efficient investment wrapper for the range of investment solutions offered on the platform.
- Parmenion GIA General investment account allowing clients to invest outside tax wrappers with no upper limit, suitable for corporation or trust investments.
- Junior ISA Tax-efficient savings wrapper for children, accessible when the child turns 18, with investment growth tax-free.
- Junior SIPP Retirement savings wrapper for children, building a pension pot accessible at retirement with tax-free growth; no basic SIPP charge for JSIPP.
- Strategic Guardian Drawdown-specific retirement solution designed to address the needs of clients approaching or in retirement years.
- Sterling Lower-risk, higher-liquidity retirement solution within Parmenion's retirement investing range.
- Third-Party DFM Access Access to 50+ third-party discretionary fund managers (including Tatton, LGT, Brooks Macdonald, Quilter, Brewin Dolphin, Rathbones, Schroder Investment Solutions, Albemarie Street Partners, EBI Portfolios, Söderberg & Partners) on the platform.
Quantifiable outcome
- UK's Most Recommended Platform by advisers (Investment Trends 2025)
- +6 more outcomes
Companies that use Parmenion
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
Parmenion technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration23 records
Feature11 records
Parmenion partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered minor and core.
- FirenzeminorFirenze, a fintech platform providing credit infrastructure for wealth management, has partnered with Parmenion as one of its wealth management platform partners representing nearly £200 billion in AUM. Parmenion participates in Firenze's ecosystem as a platform partner, with Firenze raising £6m led by AlbionVC with participation from Outward VC and Form Ventures.
- IntelliflocoreCRM platform integration. Enables valuations and account opening functionality with Parmenion's platform.
- Iress Xplan / AdviserOffice / Avelo / 1stcoreBack-office system integration providing valuations connectivity to Parmenion's platform.
- Dynamic Planner / Distribution TechnologiescoreRisk and compliance tool integration providing valuations connectivity with Parmenion's platform.
- Brewin DolphinminorThird-party discretionary fund manager available on Parmenion's platform, giving advisers access to Brewin Dolphin's DFM solutions within the Parmenion wrap.
- Brooks MacdonaldminorThird-party discretionary fund manager available on Parmenion's platform, enabling advisers to access Brooks Macdonald's DFM solutions.
- Tatton Investment ManagementminorThird-party discretionary fund manager available on Parmenion's platform.
- LGT Wealth ManagementminorThird-party discretionary fund manager available on Parmenion's platform.
- QuilterminorThird-party DFM available on Parmenion's platform via Quilter Investment Platform Limited.
- EBI Portfolios LtdminorEvidence-based investing DFM available on Parmenion's platform.
- RathbonesminorThird-party DFM available on Parmenion's platform.
- Schroder Investment SolutionsminorThird-party DFM available on Parmenion's platform.
- Albemarie Street PartnersminorThird-party DFM available on Parmenion's platform.
- Söderberg & PartnersminorThird-party DFM (Söderberg & Partners Asset Management) available on Parmenion's platform.
Scale indicators17 records
Recent moves6 records
Expansion highlights5 records
Parmenion competitors and assessment
Company assessmentBroad incumbents
- abrdn Adviser (Wrap): abrdn's adviser platform (formerly Standard Life Wrap) is part of a global asset manager with a wide product shelf and large AUM base. It competes with Parmenion for UK advisers, particularly for those wanting a single-vendor solution backed by a major asset manager.
- Fidelity Adviser Solutions: Fidelity's UK adviser platform serves IFAs with wraps, SIPPs and a global fund range, leveraging Fidelity International's broader brand and asset management capabilities. Direct overlap with Parmenion's adviser proposition, though delivered as part of a much larger international business.
- Aviva Platform: Aviva's adviser platform is part of one of the UK's largest insurers, offering wraps, pensions and a broad investment range. It competes with Parmenion for UK advisers but as part of a much wider product portfolio, with greater scale and brand reach.
Direct peers
- Nucleus Financial Group: Nucleus is a UK adviser-built wrap platform (~£35bn AUM) offering platform technology, tax wrappers, and a wide DFM range. Acquired by James Hay in 2021, it competes head-to-head with Parmenion for the same IFA/wealth manager customer base.
- AJ Bell Investcentre: AJ Bell's adviser platform (Investcentre) provides wraps, SIPPs, ISAs and GIAs with model portfolios and third-party DFM access to UK financial advisers. Closely comparable business model and target market to Parmenion, with similar integration with adviser back-office systems.
- Transact: Transact is the UK's largest dedicated adviser wrap platform (~£60bn AUM), offering adviser-built model portfolios, in-house and third-party DFM access, and tax wrappers (ISA, SIPP, GIA). Direct competitor to Parmenion in the UK adviser platform market with a near-identical target customer and product architecture.
- True Potential Investments: True Potential is a UK wealth management and platform business serving advisers with a proprietary technology stack and in-house DFM solutions. Closely comparable business model and target market to Parmenion, particularly in the retail IFA segment.
- Embark Group: Embark (now part of Lloyds Banking Group) operates a UK adviser platform offering wraps, SIPPs and a wide DFM range. Comparable product architecture and target market to Parmenion, with consolidated ownership providing scale advantages.
- Quilter Platform: Quilter's UK adviser platform offers wraps, SIPPs, ISAs and GIAs with in-house and third-party DFMs. Quilter is also a minority owner of Parmenion via its previous ownership structure and a direct competitor in the UK adviser platform space.
Emerging players
- Seven Investment Management (7IM): 7IM is a UK wealth manager offering platform, DFM and advised services to advisers and direct clients. Comparable in offering discretionary portfolio management and platform technology but with a smaller AUM base than Parmenion, positioning it as an emerging/niche peer in the segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat7 records
Key risks6 records
Key highlights7 records
Customer concentration
Parmenion social profiles
Digital presenceParmenion compliance and trust
Trust signalCompliance11 records
Parmenion financial estimates
Financial estimateRevenue estimate
Valuation estimate
Parmenion leadership team
Management profileNumber of profiles
Profiles16 records
Parmenion funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Parmenion M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Parmenion
What does Parmenion do?
Parmenion operates a UK investment wrap platform built in-house for financial advisers, supporting execution and administration of client portfolios across tax wrappers (ISA, SIPP, GIA, Junior ISA, Junior SIPP). It also runs an in-house discretionary fund management business (Parmenion Investment Management) offering multi-asset portfolios across Growth, ESG, Retirement, Income and cash-like investing, with £12bn platform AUM across 1,500 adviser firm partnerships and 70,000 end clients.
Is Parmenion a public or private company?
Parmenion is a private company. It is classified as private equity controlled and is currently operating.
When was Parmenion founded?
Parmenion was founded in 2007. It employs 251 to 500 people.
Where is Parmenion based?
Parmenion is headquartered in Bristol, United Kingdom, in the Europe region.
How does Parmenion make money?
Four revenue lines are on record. Platform / Custody Fees are the primary driver. The others are SIPP Account Fees, discretionary Fund Management (DFM) Charges and cash Interest Spread.
Who are Parmenion's main competitors?
Broad incumbents on record are abrdn Adviser (Wrap), Fidelity Adviser Solutions and Aviva Platform. Direct peers are Nucleus Financial Group, AJ Bell Investcentre, Transact, True Potential Investments, Embark Group and Quilter Platform. Seven Investment Management (7IM) is listed as an emerging player.
Does Parmenion have an API?
No public API is recorded for Parmenion.
What industry is Parmenion in?
Parmenion's product category is Wealth Management Platform. Its primary akta.pro industry code is FSAAAMAI, Sub-Accounting & Platform Servicing (Omnibus, Intermediary/NSCC, Retirement Platforms). Its NAICS code is 523991 and its SIC code is 6282.