MyGig
MyGig is a Russian HRtech company operating a mobile-first gig economy marketplace that connects casual shift workers with retail and hospitality employers. Founded in 2020 in Moscow, the platform claims 1.5 million users across 100+ partner brands and automates self-employment payroll and tax compliance under Russian Federal Law No. 422-FZ.
- Company typePrivate
- Founded2020
- HeadquartersPresnenskiy, Russia
- Headcount251–500
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What MyGig does
MyGig (operating as ООО «Май Гиг Технолоджис» / MyGig Technologies LLC) is a Russian HRtech company founded in 2020 and headquartered in Moscow (Presnenskiy, Federation Tower) that runs a two-sided gig economy marketplace connecting casual shift workers with retail and hospitality employers. The platform serves two primary segments: individual gig workers seeking flexible part-time work through a free mobile app available on iOS (App Store), Android (Google Play), RuStore, and AppGallery, and enterprise businesses needing rapid mass staffing via a dedicated web portal. The company claims 1.5 million users trust the platform and partners with over 100 federal and local brands, with named customers including Magnit, Pyatyorochka, X5 Digital, Perekrestok, and SPAR — almost entirely concentrated in Russian grocery and retail.
The platform's technology stack combines a multi-parameter recommendation system that matches workers to shifts on the basis of location, schedule, skills, and employer preferences; document OCR processing handled by a third-party vendor (Dibrain) for identity, passport, and medical-book verification; and automated payroll and tax compliance infrastructure integrated with the Russian Federal Tax Service's My Nalog app. Under Federal Law No. 422-FZ, workers can register as self-employed (самозанятый) directly inside the app and receive payouts within 30 minutes of shift completion via SBP (Sistema Bystrykh Platezhey) instant transfers. Core banking and tax infrastructure is anchored by partnerships with Alfa-Bank, Tolkfinance, Tochka Bank, and T.ID SSO. The company became a Skolkovo Innovation Center resident in 2021, states coverage in EAEU countries (Armenia, Belarus, Kazakhstan, Kyrgyzstan), and is staffed by 251–500 employees.
MyGig monetizes through two streams: marketplace commissions on each gig transaction between businesses and workers, and transaction fees from automated self-employment tax withholding and payment processing services routed through bank partners. Pricing for businesses is quote-based and not publicly disclosed; the worker-side is free. As of the most recent disclosure, MyGig raised $1 million in seed funding in November 2025, and revenue is not publicly reported.
MyGig firmographics
Firmographics- Name
- MyGig
- Legal name
- Общество с ограниченной ответственностью «Май Гиг Технолоджис» (Limited Liability Company "MyGig Technologies")
- Website
- https://mygig.ru
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- MyGig is a Russian HRtech company operating a mobile-first gig economy marketplace that connects casual shift workers with retail and hospitality employers. Founded in 2020 in Moscow, the platform claims 1.5 million users across 100+ partner brands and automates self-employment payroll and tax compliance under Russian Federal Law No. 422-FZ.
- Ownership category
- akta.pro rank
MyGig industry classification
Industry- Product category
- Gig Economy Marketplace Platform
- NAICS
- Payroll Services (541214)
- SIC
- Services-Employment Agencies (7361)
- akta.pro primary industry
- Gig / On-Demand Generalist Staffing Platforms (BPACACAK)
- akta.pro secondary industries
- Professional & Business Services Marketplaces (Freelancers, SMB Services) (BPAMAHAG), Gig Economy & On-Demand Worker Payouts (FSAMAKAD)
Keywords
Where MyGig is headquartered
LocationHeadquarters
- HQ city
- Presnenskiy
- HQ country
- Russia
- HQ region
- Europe
Offices1 record
Markets served
MyGig business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Transaction/marketplace fees: MyGig earns a commission or platform fee on each gig/shift transaction completed through the platform between businesses (Employers/Customers) and gig workers (Исполнители). The platform acts as an electronic marketplace operator under Russian Federal Law No. 422-FZ, facilitating contracts between employers and self-employed workers.
- Payroll processing and tax automation services: The platform provides automated tax withholding, professional income tax declarations, and payment services for self-employed workers through bank partners (Alfa-Bank, Tolkfinance, Tochka Bank), generating service fees as part of the payment processing flow.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Gig workers use the platform free of charge to find and book shifts with daily payouts. |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
MyGig product offering
Product offeringCore offering
MyGig operates a mobile-first gig economy marketplace connecting casual shift workers with retail, food service, warehouse, and logistics businesses in Russia. The platform offers real-time shift booking via interactive map, automated payroll processing with same-day payouts within 30 minutes of shift completion, and integrated self-employment registration and tax compliance under Russian Federal Law No. 422-FZ, with direct integration to the Federal Tax Service via the My Nalog app.
Product overview
MyGig is a Russian gig-economy marketplace platform operated by ООО «Май Гиг Технолоджис» that connects casual shift workers (гигеры) with retail and hospitality businesses. The core offering consists of the MyGig mobile app (worker-facing, for shift discovery, booking, and same-day pay) and the MyGig business portal (employer-facing, for vacancy posting and workforce management). These are supported by a web platform (mygig.ru) featuring an income calculator, bonus programs, and a partner vacancy network across 100+ brands. The platform automates payroll and compliance for self-employed workers through integration with the Russian Federal Tax Service's My Nalog app and supports instant payouts via SBP. The infrastructure includes a multiparametric recommendation system for worker-to-job matching and document OCR processing via Dibrain for identity verification.
Differentiator
Problem solved
Functional benefit
Products and services
- MyGig Mobile App (Мобильное приложение MyGig) Free mobile application for gig workers to discover and book shifts on an interactive map, manage their profile, view earnings, and receive same-day payouts within 30 minutes of shift completion. Supports self-employment registration and integration with the My Nalog (Federal Tax Service) app for automated professional income tax compliance.
- MyGig Business Portal (MyGig для бизнеса) Web-based portal for businesses to post shift vacancies, manage worker assignments, track attendance, approve completed shifts, and handle payroll and self-employment tax compliance for gig workers. Connects enterprises with a pre-verified pool of casual workers across retail, food service, warehouse, and logistics roles.
Quantifiable outcome
- Daily payouts within 30 minutes of shift completion
- +2 more outcomes
Companies that use MyGig
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
MyGig technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability4 records
Feature3 records
MyGig partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- АО «АЛЬФА-БАНК» (Alfa-Bank)coreAlfa-Bank serves as a key banking partner, providing MyGig with a nominal account (номинальный счёт) for processing payments between businesses and gig workers. MyGig transfers worker earnings via bank transfer through Alfa-Bank's infrastructure. The partnership is fundamental to MyGig's daily payout capability.
- ООО «Толкфинанс» (Tolkfinance)coreTolkfinance provides a transactional account and is a key partner for automatic tax withholding and professional income tax (НПД) payments for self-employed gig workers. MyGig uses Tolkfinance's infrastructure for automated tax compliance and payment processing.
- ООО «БАНК ТОЧКА» (Tochka Bank)coreTochka Bank provides a nominal account for processing gig worker payments and supports automated tax withholding for self-employed workers on the platform.
- Федеральная налоговая служба (FTS / Federal Tax Service of Russia)coreMyGig officially cooperates with the Federal Tax Service as part of Russia's self-employment aggregation framework under Federal Law No. 422-FZ. The platform integrates directly with FTS systems for real-time income declaration and tax payment for self-employed workers.
- Сколково (Skolkovo Innovation Center)minorMyGig became a resident of the Skolkovo innovation center in 2021, gaining access to the startup ecosystem, investor networks, and government support programs in Russia's premier technology hub.
- Центр занятости Москвы (Moscow Employment Center)minorMyGig officially partners with the Moscow Employment Center, facilitating connections between job seekers and gig work opportunities on the platform as part of public employment support programs.
- Платформа «Деловая среда» Сбербанка (Sberbank Business Environment)minorMyGig partners with Sberbank's Business Environment (Деловая среда) platform, providing cross-promotion and integration with Sberbank's small business ecosystem in Russia.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
MyGig competitors and assessment
Company assessmentDirect peers
- Profi.ru: Profi.ru is one of Russia's largest marketplaces for freelance professional services (tutors, doctors, repair specialists, etc.). Like MyGig, it operates a two-sided Russian marketplace monetizing worker–customer transactions, but skews toward higher-skill individual services rather than hourly shift work.
- YouDo: YouDo is a major Russian on-demand services marketplace connecting customers with freelance task performers across home, delivery, and event categories. It is a direct functional peer to MyGig, sharing the same gig-marketplace model and Russian end-market, but with broader consumer-services focus rather than hourly linear-staffing.
Others
- Deel: Deel is a global employer-of-record and contractor payroll platform that automates onboarding, payments, and tax compliance for distributed teams. While geographically distinct, it is comparable to MyGig on the compliance/payroll-automation layer that makes its marketplace economically defensible.
- DoorDash: DoorDash is the US reference gig-marketplace operating in the delivery and local logistics vertical, with daily payment to its dashers and strong two-sided network effects. It is comparable to MyGig only conceptually as an earnings/two-sided marketplace reference; it does not serve Russian enterprise staffing.
- TaskRabbit: TaskRabbit is a US/UK marketplace for connecting consumers with local gig taskers for cleaning, moving, handyman, and delivery work. It is a useful adjacency for MyGig as a benchmark for shift-based labor marketplaces with same-day-pay economics, though it focuses on consumer-driven tasks rather than enterprise staffing.
Broad incumbents
- SuperJob: SuperJob is a Russian job-board and recruitment services incumbent with broad employer reach. It is comparable to MyGig as an HR-tech channel into Russian enterprises but does not offer same-day payout, integrated self-employment registration, or marketplace-style shift booking.
- HeadHunter: HeadHunter is the leading Russian online recruitment and job-search platform serving both employers and candidates. It competes with MyGig for enterprise HR-tech wallet share and recruiter attention, but its model is traditional permanent/temporary job listings rather than real-time, daily-paid gig shift matching.
- Avito (Jobs/Services verticals): Avito is Russia's dominant horizontal classifieds platform with deep Jobs and Services verticals that compete for the same worker and small-business audience as MyGig. It is a much broader incumbent that owns traffic and brand but does not specialize in linear, daily-paid shift staffing or in self-employment tax aggregation.
Emerging players
- GigAnt (Yandex/Avito sibling platforms): GigAnt is a Russian gig-work and daily-pay platform offering shift-based job matching and accelerated payouts to workers. It is comparable to MyGig as a direct emerging competitor in the same Russian on-demand staffing and same-day-pay category, competing for both enterprise shift volume and worker supply.
- Worki (VK Job / Worki): Worki is a Russian HR-tech platform originally focused on mass hiring and shift staffing via mobile, acquired into the VK ecosystem. It directly overlaps with MyGig's mass-staffing use case for retail and warehouse employers, and represents the closest direct competitor on linear/hourly shift workflows.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
MyGig financial estimates
Financial estimateRevenue estimate
Valuation estimate
MyGig leadership team
Management profileNumber of profiles
Profiles1 record
MyGig funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MyGig M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MyGig
What does MyGig do?
MyGig operates a mobile-first gig economy marketplace connecting casual shift workers with retail, food service, warehouse, and logistics businesses in Russia. The platform offers real-time shift booking via interactive map, automated payroll processing with same-day payouts within 30 minutes of shift completion, and integrated self-employment registration and tax compliance under Russian Federal Law No. 422-FZ, with direct integration to the Federal Tax Service via the My Nalog app.
Is MyGig a public or private company?
MyGig is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MyGig founded?
MyGig was founded in 2020. It employs 251 to 500 people.
Where is MyGig based?
MyGig is headquartered in Presnenskiy, Russia, in the Europe region.
How does MyGig make money?
Two revenue lines are on record. Transaction/marketplace fees are the primary driver. The others are payroll processing and tax automation services.
Who are MyGig's main competitors?
Direct peers on record are Profi.ru and YouDo. Others are Deel, DoorDash and TaskRabbit. Broad incumbents are SuperJob, HeadHunter and Avito (Jobs/Services verticals). Emerging players are GigAnt (Yandex/Avito sibling platforms) and Worki (VK Job / Worki).
Does MyGig have an API?
No public API is recorded for MyGig.
What industry is MyGig in?
MyGig's product category is Gig Economy Marketplace Platform. Its primary akta.pro industry code is BPACACAK, Gig / On-Demand Generalist Staffing Platforms, with a secondary code of BPAMAHAG, Professional & Business Services Marketplaces (Freelancers, SMB Services). Its NAICS code is 541214 and its SIC code is 7361.