Title Technologies

What Title Technologies does

Title Technologies, LLC, operating under the brand "Solera Titling," is a US-based software provider specializing in electronic vehicle titling and digital titling management for automotive dealerships. Founded in 2006 and headquartered in Dallas, the company operates as a wholly-owned subsidiary of Solera, a private vehicle-lifecycle technology company, and is positioned within Solera's broader dealer solutions portfolio alongside products such as DealerSocket, AutoPoint, and Service Suite.

The company's core product is a cloud-based digital titling management platform that replaces manual DMV paperwork with pre-populated electronic forms, real-time government agency communication, and on-the-spot temporary tag issuance. Its two principal offerings are eTitling, which provides electronic titling, electronic liens, and DMS integration with all leading dealer management platforms, and National Auto Titling (NAT), which delivers real-time, multi-state title and registration with automated tax and fee calculation across all 50 US states. The platform is complemented by state-specific titling solutions for Florida, Maryland, South Carolina, Pennsylvania, Georgia, and Virginia, indicating a state-by-state rollout of jurisdiction-specific workflows.

Title Technologies generates revenue primarily through subscription-based software licensing of its self-managed titling platform, sold via direct enterprise field sales to a fragmented customer base that includes franchise and independent auto dealers, motorcycle and RV dealers, tag-and-title service providers, private tag agencies, and fleet operators. Go-to-market is executed through industry events (notably NADA), digital content, and detailed contact forms that capture business type and product interest for sales follow-up. The company employs 51-100 people and serves the United States as its primary market, with lead-capture infrastructure extended to Canada and Mexico.

Name

Title Technologies

Legal name

Title Technologies, LLC

Website

https://titletec.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Short description

Title Technologies, LLC (DBA Solera Titling) provides cloud-based electronic titling and digital title management software to US franchise and independent auto dealers, enabling pre-populated forms, DMS integration, and multi-state tax and fee calculation as a Solera subsidiary.

Ownership category

akta.pro rank

Product category

Automotive Titling Software

NAICS

Software Publishers (5132)

akta.pro primary industry

E-Signature & Digital Transaction Management (DTM) (HDAEAGAF)

Keywords

• Electronic vehicle titling
• Automotive titling software
• Dealership title management
• Digital title registration
• DMV integration software

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Titling Software Platform: Cloud-based titling management software provided as a self-managed platform for dealerships, enabling electronic titling, tax calculation, and DMV communication capabilities

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Title Technologies develops and sells cloud-based electronic titling and digital title management software for automotive dealerships. Its core products include eTitling (pre-populated forms, electronic liens, DMS integration, and on-the-spot temp tag issuance) and National Auto Titling (NAT) for real-time multi-state title and registration with automatic tax and fee calculation across all 50 states. The platform also offers state-specific titling services for Florida, Maryland, South Carolina, Pennsylvania, Georgia, and Virginia, enabling dealers to communicate digitally with government agencies in lieu of in-person DMV visits.

Product overview

Title Technologies, operated under Solera, provides a modular titling platform with two core products: eTitling (cloud-based electronic titling with pre-populated forms, DMS integration, and temp tag issuance) and National Auto Titling (real-time multi-state titling for out-of-state vehicle sales). The solution also includes state-specific titling services for Florida, Maryland, South Carolina, Pennsylvania, Georgia, and Virginia. The platform is designed to streamline the vehicle titling process for independent and franchise dealerships by replacing manual paperwork with digital workflows.

Differentiator

Problem solved

Functional benefit

Products and services

• eTitling

Quantifiable outcome

• Eliminates DMV lines and manual processes for dealership staff
• +2 more outcomes

Segments7 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Reynolds and Reynolds: Major DMS provider with integrated titling and registration solutions for franchise dealers; competes with Title Technologies on dealer titling workflow and DMS-adjacent functionality.
• DealerCenter: Dealer management and titling platform purpose-built for independent dealers; offers electronic titling, DMV forms, and temp tags, directly competing with eTitling in the independent dealer segment.
• Frazer Computing: Independent dealer management software vendor with built-in titling and DMV forms processing for independent dealers; competes head-to-head with eTitling in the independent dealer segment.
• Dealertrack (Cox Automotive): Cox Automotive's Dealertrack offers electronic title and registration processing for automotive dealers, directly competing with Solera Titling's eTitling product in the same dealership titling workflow.

Regional players

• PBS Systems: DMS and dealer software vendor focused on Canadian and select US dealerships; comparable as a vertical dealer software provider with titling-adjacent functionality, though not directly competing in Title Technologies' core US footprint.

Broad incumbents

• CDK Global: Large incumbent DMS and dealer technology platform serving franchise dealers; offers integrated titling functionality as part of a broader dealer suite that overlaps with Title Technologies' workflow.
• Assurant Dealer Services: Broader automotive financial services and dealer protection provider with overlapping dealer relationships; relevant as a broad incumbent that could bundle titling or compliance services adjacent to Title Technologies' offering.

Others

• DealerSocket (Solera): Sister Solera subsidiary offering CRM, DMS, and dealership marketing tools; comparable because it is sold into the same dealer base and represents a potential bundling partner or internal substitute for titling workflows.
• AutoPoint (Solera): Solera's fixed-operations and service-lane product family; relevant peer because the Titling product page itself cross-links to AutoPoint, indicating shared dealer customers and bundling within Solera's dealer portfolio.

Emerging players

• Tekion: Cloud-native automotive retail platform serving dealers with integrated CRM, DMS, and consumer engagement; emerging competitor addressing dealer workflows that historically rely on titling integrations like Title Technologies'.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/titletec
• YouTubeyoutube.com/c/SoleraHoldingsInc
• Facebookfacebook.com/titletec
• LinkedInlinkedin.com/company/title-technologies-inc-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Title Technologies